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The Knowledge Project

Master the best of what other people have already figured out. Deep conversations with the best that go beyond the usual advice to uncover the timeless principles that drive success. If you enjoy the show, please hit the follow button.

business

All Episodes

133:46

Joe Liemandt: Alpha School and the Future of Education

The Knowledge Project ·

2026/03/31

Joe Liemandt is the principal of Alpha School and the founder of Trilogy Software and ESW Capital. Liemandt dropped out of Stanford to build Trilogy, made the cover of Forbes twice before thirty, became the youngest member of the Forbes 400, then vanished from public life for twenty-five years. But he didn’t stop building. Through ESW Capital, he quietly became one of the most prolific acquirers of software businesses in the world. Now he’s back with a $1 billion bet that AI can make kids learn

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39:29

[Outliers] Harrison McCain: Single-Minded Purpose

The Knowledge Project ·

2026/03/24

Harrison McCain learned salesmanship by talking his way into a pharmaceutical job at 22, then spent five formative years under K.C. Irving, absorbing lessons in vertical integration, relentless deal-capture, and "management by suggestion." He quit with no plan, two newborn kids, and no income. His brother Bob noticed that New Brunswick potato farmers were shipping raw potatoes to Maine for processing into frozen fries, then buying the finished product back. The McCains pooled $100,000 in family

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85:27

Connor Teskey: The 90% Rule, AI Infrastructure, and...

The Knowledge Project ·

2026/03/17

Connor Teskey is the CEO of Brookfield Asset Management, one of the world’s largest investors, managing about a trillion dollars across infrastructure, power, real estate, private equity, and credit. In this exclusive interview, his first as CEO, we explore his approach to capital allocation, isolating variables, and building a business designed for long-term growth. Discover why effective investing begins with minimizing losses, how waiting for perfect information can result in missed

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39:21

[Outliers] J.W. Marriott: Building an Empire Without...

The Knowledge Project ·

2026/03/10

Bill Marriott built the largest hotel company in the world. But he didn’t open his first hotel until he was 55 and he fought against it the whole way.In fact, the man that would go on to build the world’s largest hotel chain started with a nine-seat root beer stand in Washington, DC and a simple goal: serve people well and build something that lasts. In this episode of Outliers, we explore how Marriott turned that single stand into huge hotel empire without a master plan. In fact, before hotels,

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110:38

Inside the Mind of Robinhood Co-Founder Vlad Tenev

The Knowledge Project ·

2026/03/03

Robinhood's co-founder reveals the brutal reality of surviving an 80% market crash, going "founder mode" to cut corporate bloat, and what actually happened during GameStop.Vlad Tenev is the co-founder and CEO of Robinhood. Not only did he navigate the unprecedented GameStop crisis, but he completely re-engineered the fintech giant to thrive. He breaks down the brutal transition from bloated hyper-growth to a lean machine, why a "juicy falsehood is more powerful than a boring truth", and the 3

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37:55

[Outliers] The Obsession That Built Nike | Phil Knight

The Knowledge Project ·

2026/02/24

Phil Knight is the founder of Nike, the brand that reshaped sports and became one of the most powerful companies in the world. What would you do if your bank, your supplier, and your government all turned against you at the same time? Phil Knight didn’t have to imagine it. He lived on the edge of insolvency for nearly two decades. This Outliers episode explores belief, trust, fear, and the price of growth through the story of Nike’s founding. ----- Approximate Timestamps: (00:00)

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62:46

The $2 Trillion Mind | Nicolai Tangen

The Knowledge Project ·

2026/02/17

Nicolai Tangen is the CEO of Norges Bank Investment Management, the world’s largest sovereign wealth fund. He is responsible for managing $2.1 trillion. That's roughly 1.7% of every listed company on earth. In this episode, we explore the intersection of massive wealth, high-speed decision-making, and the psychological traits required to survive the AI revolution. ----- Approximate Timestamps: (00:00) Introduction (01:09) What Are You Leaning Against? (03:17) Tech Sector Evolution (04:15)

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96:01

Michael Ovitz: The Business of Relationships

The Knowledge Project ·

2026/02/03

Michael Ovitz co-founded CAA and helped reshape Hollywood, then took the same playbook into tech investing and advising founders.In this conversation, he breaks down the operating rules that kept CAA from losing clients, and the personal disciplines that kept him grounded when the stakes got massive. You’ll learn how to build momentum, tell the truth without hesitation, read for context instead of noise, hire people who raise the standard, and package ideas into outcomes. ----- Upgrade: Get a

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50:20

How McDonald’s Took Over America | Ray Kroc [Outliers]

The Knowledge Project ·

2026/01/27

Ray Kroc turned McDonald’s from a single roadside restaurant into a system built to scale.At 52, after decades selling paper cups and milkshake machines, he opened the first McDonald’s in 1955 and helped grow it to nearly 8,000 restaurants worldwide. This Outliers episode breaks down how standards, execution, franchising, and real estate created a business machine built to last. ----- Approximate Timestamps: (00:00) Introduction (01:46) Turning Dreams Into Action (10:05) The

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26:04

The Multidisciplinary Approach to Thinking | Peter D....

The Knowledge Project ·

2026/01/13

Peter D. Kaufman is the Chairman and CEO of GlenAir, the editor of Poor Charlie’s Almanack, and was a decades-long friend of Charlie Munger.In a talk that was never meant to be made public, one of the world's greatest business minds reveals the secrets to multidisciplinary thinking. Peter allowed the complete talk to be transcribed and posted on FS. ----- Approximate Timestamps: (00:00) Introduction (01:49) Why is Multidisciplinary Thinking Important? (07:27) How The World Works (18:39)

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136:26

James Clear: How to Build Good Habits & Break Bad Ones

The Knowledge Project ·

2026/01/01

James Clear is the author of Atomic Habits, a global bestseller that has shaped how millions of people think about habits, consistency, and long-term change.In this conversation, James explains how habits shape identity, why progress often stays invisible before it compounds, and how to design your environment so good behavior becomes the default. You will learn how to stay consistent when motivation fades, stop quitting too early, and build habits that work across different seasons of

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40:36

The Outlier Playbook: The Patterns Behind Enduring...

The Knowledge Project ·

2025/12/30

What do some of the greatest outliers in business history have in common?For the past year, I’ve been sharing the stories of history's greatest outliers like James Dyson, Estée Lauder, Sol Price, Henry Singleton, Les Schwab, Rose Blumkin, Jim Clayton, and Andrew Mellon. These are names that deserve to be studied, but rarely are. This episode explores the mindsets, systems and patterns history’s most notable outliers used to turn adversity into long-term advantage. ----- Approximate

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56:40

Pierre Poilievre on the Role of Government, Freedom,...

The Knowledge Project ·

2025/12/27

This week, we're releasing a special episode of TKP with Pierre Poilievre.While we don't often tackle politics on the show, we are trying to improve political discourse by offering a platform for both sides to speak with depth and nuance. This episode covers the economy, media, free speech, immigration, corporate subsidies, and more. (And before you ask, the same invite was extended to both Pierre and Prime Minister Mark Carney). ----- Approximate Timestamps: (00:00) Introduction (01:31)

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70:45

Be Your Best in 2026: The Most Important Lessons from...

The Knowledge Project ·

2025/12/23

The Knowledge Project closes 2025 with a look back at the most meaningful conversations of the year. Featuring insights from some of our most impactful episodes, this collection brings together practical insights on decision-making, leadership, preparation, relationships, trust, and performance. This episode features insights from world-class investor Alfred Lin, tech founder and operator Bret Taylor, behavioral scientist Logan Ury, legendary NFL coach Bill Belichick, former PepsiCo CEO Indra

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121:07

How to Think Like a World-Class Marketer | Rory...

The Knowledge Project ·

2025/12/09

Ogilvy Vice Chairman Rory Sutherland reveals the formula for persuasion, why people make decisions and how you can use psychology to your advantage. Rory is the world’s leading advertising strategist. He spent almost four decades as Ogilvy studying why people behave the way they do and how to change that behavior. He explains why contrast drives choices and efficiency often destroys value, and how trust, friction, and design shape real-world behavior. +Rory was previously on the show, check

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63:41

Mary Kay Ash: The Greatest Saleswoman In History...

The Knowledge Project ·

2025/12/02

How do you get ordinary people to achieve extraordinary results?Mary Kay Ash built a two-billion-dollar company by solving that specific problem. After watching men she trained get promoted above her for double the salary, she quit to build a company based on a radical idea: meritocracy. This episode breaks down how she did it. You’ll learn her twenty-three leadership lessons, why pink Cadillacs outperformed raises, and the fundamentals of incentives, recognition, and human motivation that work

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77:32

7 Principles of Inner Excellence to Stay Calm Under...

The Knowledge Project ·

2025/11/25

Top Performance Coach Jim Murphy reveals how to eliminate fear, master pressure, and unlock elite performance.Jim spent 5 years writing Inner Excellence, the mental toughness manual that shot from obscurity to #1 New York Times bestseller overnight when star athlete A.J. Brown was caught reading it on the sidelines of a NFL playoff game. A personal coach to professional baseball players and Olympic athletes, he teaches how extraordinary performance and a meaningful life follow the exact same

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73:38

Charlie Munger: The Psychology of Human Misjudgment...

The Knowledge Project ·

2025/11/18

Charlie Munger spent his life studying one question: why do smart people make bad decisions?In his legendary talk The Psychology of Human Misjudgement, Munger outlined 25 psychological tendencies that quietly distort how we think. From incentives and social proof to denial, envy, and authority bias, you’ll learn how these hidden tendencies shape behavior and how to build the mental defenses that helped Munger create one of the best decision records in history. You’ll hear practical examples,

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103:44

The Brutal Truth About Success No One Talks About |...

The Knowledge Project ·

2025/11/11

Restauranteur Ron Shaich reveals how he built the fast casual industry, scale a business, and spot the trends before they happen. Ron Shaich is an entrepreneur and investor. He was the founder and former CEO of Panera Bread and Au Bon Pain, generating 25% annualized returns and helping define the fast casual restaurant segment. Now he's the chairman of CAVA (NYSE: CAVA). He is the author of Know What Matters. He explains - The origins of Au Bon Pain and Panera - What you should focus on and

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56:06

Steve Wozniak: The Engineer Who Built Apple [Outliers]

The Knowledge Project ·

2025/11/04

Steve Wozniak is the engineer who built Apple. Then he did something Silicon Valley still doesn't understand: he gave millions of his own money away to early employees, walked away from power, and refused to play the game everyone else was playing. While HP rejected his design and competitors built walled gardens, Wozniak's philosophy of open architecture, the very one a young Steve Jobs fought against, is what saved Apple long enough for it to become Apple. This is the story of the reluctant

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273 results

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