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PODCAST

She Sells With Strategy: Instagram, Funnels & Email That Converts

Welcome to She Sells With Strategy, the podcast for women entrepreneurs and service providers who are ready to sell with confidence, attract the right clients, and grow without the pushy sales tactics.I’m Teasha Leigh, a psychology student turned marketing agency owner who’s been in business since 2012. With a degree in Psychology, 10+ years studying acting in Los Angeles, and experience working with over 350 businesses, I’ve seen firsthand what makes sales feel natural, and what makes them fall

business entrepreneurship

All Episodes

42:50

Making Customers Feel “I NEED This” (Without Being...

She Sells With Strategy: Instagram, Funnels & Email... ·

2026/02/04

Today we are going to dive deeper into the topic of why people pick your business versus others. We have been discussing the 4 levels of brand positioning: convenience, pretty good, strong, and superior. My job is to help brands go from pretty good brand positioning to strong brand positioning so they are in the top 5 of their industry and where they are located. Let's discuss in more depth the difference between selling transformation versus basic benefits. This is such an important to...

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42:20

Pretty vs Strategic The 4 Stages of Branding That...

She Sells With Strategy: Instagram, Funnels & Email... ·

2026/01/29

Today, we're going to get kind of real about your business and your brand positioning. I want to ask you a question, a really hard question, and it's why do people buy from you? Is it because they absolutely love your brand, or is it just convenient? We're breaking down the four stages of brand positioning. We're going to look at the different levels of awareness people have regarding your brand. Why does this matter? Because if you don't know where you are, you can't map out where you're goi...

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8:52

Your Instagram Profile Is Brand Positioning In Public

She Sells With Strategy: Instagram, Funnels & Email... ·

2026/01/21

Social media is one of the biggest assets of a brand. And yet, one of the biggest mistakes brands make is acting like, because the platforms are free, or because it feels overwhelming to navigate, that it’s okay to post generic-looking content… or hand this part of the business off to an intern or a just-graduated marketing major. When you really think about the impact of social media platforms, it’s absurd that brands don’t take the time to figure out the best approach. So what I want ...

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13:26

The Fall Of Over-Curated Content and The Rise Of Raw...

She Sells With Strategy: Instagram, Funnels & Email... ·

2026/01/14

There’s something really interesting going on in the media industry right now. I’ve discussed this a bit this month, especially regarding the issue of overly AI-generated content, but there’s another component happening at the same time, and that’s kind of the downfall of over-curated, perfect-looking content. What we’re seeing now is that more raw, real messaging is outperforming once-perfectly-orchestrated, professional-looking content. This shift really matters if you’re a business owner o...

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7:45

Give Them Choices, Get More Sales

She Sells With Strategy: Instagram, Funnels & Email... ·

2026/01/09

What if the secret to more sales wasn’t better copy… but better choices? In this episode, we’re unpacking one of the most overlooked conversion strategies in marketing: the power of choice. When your customers feel in control of the buying process, they’re more confident, more excited, and far more likely to say yes. You’ll learn how to structure your offers so they feel personalized without overwhelming your audience with too many options. From quizzes and curated add-ons to smart bundling s...

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31:45

The 2026 Brand of Choice Blueprint

She Sells With Strategy: Instagram, Funnels & Email... ·

2026/01/07

In this episode, I’m breaking down the real reason most businesses don’t convert, and it has nothing to do with not having enough content ideas. It’s about brand positioning, authority, and the ecosystem of your brand experience. I’m going to walk you through: The actual numbers behind cold leads vs warm leadsWhy most website traffic still doesn’t convertWhat “being the brand of choice” really meansHow to build a marketing strategy that makes people pick you quickly — without you having to ch...

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12:26

The Anti-AI Strategy That’s Crushing The Feed

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/12/31

Today, we’re talking about something that’s changing the way we market, create, and show up online, and that is AI. Especially over this last year, we’ve seen a significant amount of AI programs pop up everywhere. AI is coming into so many aspects of our lives when it comes to technology, from having AI adjust your grammar, to ChatGPT prompts, to even picking out your outfits… which my mom is currently diving into. There are literally AI apps that can take a photo of you and then show you out...

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17:23

Sell Out Your Black Friday Deal With This Strategy...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/11/05

You're probably thinking, "How on earth is my small business supposed to compete with Amazon and Target when they're throwing around those massive discounts?" I get it. I've been there, staring at my laptop at 2 AM, wondering if I should even bother. Here's the thing, and this might surprise you...you don't need to compete with the big guys. You need to be strategic about it. And that's precisely what we're talking about today. This is part two of our Black Friday series, and if you missed pa...

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11:05

The Secret to a Sold-Out Black Friday (That Has...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/10/29

We're officially in that time of year where the holiday buzz is starting to build, and if you're like most small business owners I work with, you're probably feeling one of two ways about Black Friday: either completely overwhelmed by the thought of competing with those massive corporate giants, or you're avoiding it altogether because it feels too complicated or inauthentic to your brand. Here's what I want you to understand right from the start: People are already going to be spending tons ...

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14:11

10 MUST-Haves Every Checkout Page Needs To Convert

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/10/22

Have you ever been super excited to buy something online, like maybe it's a course, a cool digital product, even just a cute pair of shoes, and then you get to the checkout page and it just... feels off? Maybe there are too many form fields. Or the button says something weird. Or maybe there's no security badge and you're like, "Wait... is this site legit?" And then you bounce. You leave. You don't buy. Well, guess what? That might be happening to your customers, too. Your checkout page is th...

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19:26

Generate Leads on Instagram with These 3 Digital...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/10/15

I'm not talking about creating some massive, overwhelming course that takes you months to build. We're focusing on digital products you can price between $10 to $40 or for free, and here's why that sweet spot is so powerful: these products become your gateway. They're how people get to know you, trust you, and eventually invest in your higher-ticket offerings. It's a complete win-win. Ready to find out what they are? Let’s get into it. Get Training On How To Create The Top 3 Digital Pro...

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16:04

Get Better At Talking To Camera For Instagram Reels...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/10/08

I know, I know. The thought of recording yourself might make you want to hide under a blanket. Trust me, I get it. Maybe you've tried before and cringed at the sound of your own voice, or spent way too much time worrying about your hair looking perfect, or felt completely awkward talking to your phone like it's your best friend. You're not alone in feeling this way, and more importantly, it doesn't have to stay this way. Today, I'm going to share some insight that will help you show up authen...

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9:37

Why Your Instagram Isn’t Selling (and 3 Fixes That Work)

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/10/01

I hear all the time: "I'm posting consistently on Instagram, but why am I not making any sales?" It's a frustrating spot to be in. You're putting in the work, creating content, and engaging with your audience, but the return on investment just isn't there. You start to wonder what you're doing wrong. Well, today, I’m pulling back the curtain on three core tactics that my clients and I use to generate sales directly from Instagram, without being pushy or constantly "selling." These are simpl...

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18:43

Too Busy to Film Instagram Reels? Here's How to Do It...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/09/24

Maybe you're scrolling through Instagram and seeing all these elaborate reels with pop-ups, multiple angle changes, fancy text overlays, and smooth transitions. You're thinking, "How on earth am I supposed to create content like that when I can barely find time to run my actual business?" Or maybe you're over 30 and feeling like you need to figure out how to streamline the content creation process so you can actually be consistent without losing your mind. I get it. I've been there. I spent y...

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10:11

The Niche Lie That’s Keeping You Invisible on Instagram

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/09/17

When you hear "you need to niche down," it can feel like someone's saying: You don't know what you're doing. You're missing something obvious. But that's not true. Most business owners are crystal clear about who they serve. A salon owner knows she serves people who want great hair. A gym owner knows she serves people who want to get stronger. A medical practitioner knows she serves patients who want care. It's not the audience part that's unclear. The disconnect is the language. The marketin...

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16:30

If I Started A New Instagram Business Account, I'd Do...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/09/10

You're starting a new Instagram account for your business, or maybe you're just not getting the results you want from your current one. You've probably heard a million times: "Do your research! Know your audience!" And yes, that is super important. But today on this episode, I want to flip the script a little. If I were starting a brand-new business account on Instagram today, I'd do things differently. I’m going to walk you through the exact steps I’d take, from the ground up, to build an ac...

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21:43

Sabrina Carpenter's Album Cover Controversy: Misstep...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/07/02

On this episode of Next Gen Culture Files, we'll explore one of the year's most buzzworthy moments in pop culture, Sabrina Carpenter's latest album cover for Man's Best Friend and the internet frenzy it stirred. Was the provocative imagery empowering, exploitative, or something else entirely? Let's talk about how this moment fits into Carpenter's larger branding strategy, which leans heavily on shock marketing. Don’t forget to subscribe so you never miss an episode and follow us on soc...

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22:53

Artificial Intelligence (AI) Feels Kinda Creepy…...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/06/25

Artificial Intelligence (AI) is reshaping industries, sparking conversations, and raising questions about the future. From content creation and customer service to acting and entertainment, AI is everywhere. But how is it really affecting the media and marketing world, and what should we expect next? We’ll explore the current role of AI, examining its applications, such as ChatGPT, AI-generated art, social media algorithms, and its more controversial implications in Hollywood. Discover...

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24:10

"It Ends With Us" Marketing Crisis: Blake Lively vs...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/06/04

The ongoing disputes between Blake Lively and Justin Baldoni have sparked major debates, both among fans and within the industry. From accusations of script deviations to uncomfortable production moments, we’ll break down what has unfolded on-set and the implications for the film’s message about domestic violence. We’ll explore how this drama unfolded, the production challenges it highlights, and why this is one of the most complex PR and marketing crises the film industry has seen in ...

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59:47

How Internet Subcultures Are Quietly Running Society...

She Sells With Strategy: Instagram, Funnels & Email... ·

2025/05/28

You’ve seen them: those niche corners of the internet that feel like home, or sometimes like a trap. Last week, we exposed how subcultures quietly influence society. Now, we're digging deeper into what separates the toxic from the transformative. We'll discuss: How healthy subcultures are built on value (not control)Red flags to watch for when a community starts to feel...offReal stories from the host’s personal experience in Amway and actress Bethany Joy Lenz’s stunning escape from a cult (r...

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28 results

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