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PODCAST

Build Your Remarkable Practice for Chiropractors

Dr. Bobby Ilijasevic and Dr. Lona Cook

Are you a chiropractor with a passion for helping others live healthier lives? Are you looking to launch or build your practice? If so, you’re in the right place! Welcome to “Build Your Remarkable Practice” Podcast, brought to you by chiropractic coaching experts, Drs. Bobby Ilijasevic and Lona Cook. Launching and growing a successful chiropractic practice can be challenging, but it doesn’t have to be a solitary journey. “Build Your Remarkable Practice” Podcast is your go-to resource for invaluable

business management

All Episodes

00:38:22

091 - How High-Performing Owners Think About Vision,...

Build Your Remarkable Practice for Chiropractors ·

2025/11/27

High-performing owners are not “lucky.” They think differently, choose their rooms carefully, and keep stretching their vision far beyond what feels safe.Dr. Bobby and Dr. Lona unpack three traits they see in every CEO at their Porsche Center summit: radical clarity of vision, a bias toward getting in high-level rooms, and a commitment to building something bigger than themselves. They talk through the 10x Vision Multiplier, why paying a painful price to be in the right room is actually a filter for

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00:31:19

090 - What Dr. Ron Simms Learned Before Stepping Into...

Build Your Remarkable Practice for Chiropractors ·

2025/11/20

We are excited to introduce you to Dr. Ron Simms and the experiences that prepared him to join TRP as one of our newest coaches. He shares how chiropractic entered his life, the mentors who shaped his early years, and the lessons he learned while building a business that no longer depends on his personal output. His story shows how time inside TRP, steady coaching, and real challenges helped him grow as both a doctor and a leader.Dr. Ron talks with Dr. Lona about why he feels called to support other

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00:37:15

089 - Why Neurologically Focused Care Is the Next...

Build Your Remarkable Practice for Chiropractors ·

2025/11/13

After a powerful session with Life University’s advisory team, Dr. Bobby and Dr. Lona share a clear message - the world is waking up to neurologically focused care. People are searching for answers about regulation, energy, and stress, and it’s time to meet that demand with conviction.This episode calls you to lead with purpose, by grounding everything in your philosophy, communicating with confidence, and building systems that carry your message at scale. The world is ready for the truth you’ve

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00:21:30

088 - How to Turn Progress Exams into Patient...

Build Your Remarkable Practice for Chiropractors ·

2025/11/06

The best progress exams don’t just measure change, they build belief. In this episode, Dr. Bobby and Dr. Lona reveal how preparation, clarity, and confidence transform mid-care check-ins from routine updates into powerful moments of retention.They unpack what happens when teams slow down long enough to truly compare scans, celebrate progress, and reset expectations. You’ll learn how the right visuals, words, and tone help people see their healing story and stay committed for the long haul. From

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00:26:16

087 - Better Results Faster: Education that Drives...

Build Your Remarkable Practice for Chiropractors ·

2025/10/30

Tired of carrying “heavy” patients who only show up because you said so? Our conversation today with Dr. Eric DiMartino breaks down how to move people from polite compliance to true ownership of their health. You’ll hear a simple model for the patient journey, why education creates staying power, and the one question every person is silently asking by month four. We dig into the Better Results Faster workshop, how to reinforce big ideas with everyday table talk, and why your certainty as a clinician

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00:17:04

086 - Creating a Culture Where A-Players Thrive

Build Your Remarkable Practice for Chiropractors ·

2025/10/23

When Dr. Lona sits down with Dr. Carla, the focus is clear: if you want more A-players on your team, start by being one. Together they break down the simple habits that set the tone for high standards including showing up on time, leading with energy, and making decisions from data instead of emotion. You’ll hear how to protect your mornings, reset when you drift, and keep your mission alive so your team feels it too.Discover how to build and keep A-players for the long haul. They share how to hire

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00:26:41

085 - How to Find A-Player Associates Fast

Build Your Remarkable Practice for Chiropractors ·

2025/10/16

Hiring doesn’t stall because there aren’t good associates. It stalls because leaders lack clarity. Dr. Bobby and Dr. Lona walk through how vision, values, and speed create momentum, then show how to turn that clarity into a simple, repeatable “talent funnel” that attracts A-players.You’ll hear the traits that matter most, why leaders must set a compelling vision, and how to move from hoping to hiring with four direct outreach lanes and clean onboarding. The goal is to stop crawling and start

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00:26:41

084 - The Five-Domain Audit for Growth: Attraction,...

Build Your Remarkable Practice for Chiropractors ·

2025/10/09

Want to know the fastest way to find your bottleneck and unlock growth? Dr. Bobby and Dr. Lona reveal why the Five-Domain Audit is the simplest system for spotting what’s holding you back and planning your next move with confidence.They walk through how to grade your five domains; attraction, conversion, retention, team, and collections, so you can separate supply from demand issues and focus only on what truly matters. Along the way, they share how vision-driven leadership rhythms keep your team

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00:30:11

083 - What Three Daily Moves Guarantee Growth in Any...

Build Your Remarkable Practice for Chiropractors ·

2025/10/02

What if growth wasn’t about hustling harder but stacking the right daily moves? In this episode, Dr. Bobby and Dr. Lona explain why it’s never been easier to build: technology puts influence at your fingertips, people are hungry for natural solutions, and small consistent habits compound into real momentum. They share how documenting your journey builds authentic influence, why daily outreach expands your network, and how surrounding yourself with the right people accelerates results.You’ll also

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01:01:44

082 - How Do You Scale One Clinic to $7M and Beyond...

Build Your Remarkable Practice for Chiropractors ·

2025/09/25

Can a single clinic really break past the limits most owners assume are fixed? Dr. Josiah Fitzsimmons proves it’s possible. He went from coffee-shop networking and craft-fair booths to building one of the highest-revenue clinics in the profession. In this conversation, he shares how simple actions turn into momentum that compounds year after year.You’ll hear how structure, team, and data became his three breakthrough levers. From building an employee maturity model, to using financial reports as the

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00:42:42

081 - Building Confidence in Pediatric Care: Skills,...

Build Your Remarkable Practice for Chiropractors ·

2025/09/18

How do you confidently start caring for kids without spending years in training? In this episode, Dr. Hayley and Dr. Brianna (Breezy) Maginness share how they built a thriving family-centered clinic where 60% of patients are children. They explain why fear holds so many chiropractors back and how their Remarkable Kids platform makes pediatric care practical with real-world exams, age-specific adjusting, and clear scripts for parent questions.You’ll learn how simple steps can turn uncertainty into

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00:35:31

080 - What Conviction and Philosophy Means for Growth...

Build Your Remarkable Practice for Chiropractors ·

2025/09/11

From riding a pony to school in off-grid Santa Cruz to adjusting 149 people in a single day, Dr. Scott Sawyer’s journey shows how grit, conviction, and purpose can shape a lifetime of impact. He shares how one adjustment shifted his entire perspective, why philosophy keeps him inspired nearly three decades later, and how conviction builds trust and consistency with patients. You’ll also hear how he created a sanctuary where people choose health over symptom-chasing, how high-volume care can actually

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00:44:44

079 - Hire Slower, Train Better, Keep the Best with...

Build Your Remarkable Practice for Chiropractors ·

2025/09/04

Hiring in a hurry costs more than it solves. Chiropractic Team Development Coach, Lori Morgan, shares how teams transform when you slow down to find the right person, invest in real onboarding, and teach the “why” as much as the “how.” She maps out what great front-of-house support looks like in a busy clinic, why turnover is so expensive, and how to turn a role into a true career path. The through-line is purpose: when you hire for heart, train with intention, and paint a bigger vision, you create

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00:42:37

078 - Making Your Team the Messenger of Your Mission

Build Your Remarkable Practice for Chiropractors ·

2025/08/28

You can feel the shift happening. People are searching for something more when it comes to health. Dr. Lona and Dr. Bobby dive into why now is the moment to share your philosophy with boldness and clarity, and how to make sure your entire team carries the same message forward.You’ll learn how to lock in your vision, define the values that drive decisions, and create a culture where growth is expected. Instead of trying to do it all yourself, discover how coaching, training, and faster skill-building

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00:37:33

077 - Leading While Learning: The Student Experience...

Build Your Remarkable Practice for Chiropractors ·

2025/08/21

Most students wait until graduation to think like a leader. These two didn’t. Air and Cory aren’t just chiropractic students, they’re already operating with the mindset of practice owners. In this episode, they share how joining the TRP student club gave them more than just tools. It also gave them vision, confidence, and a powerful community. You’ll hear how immersions helped them see what’s possible, why scripting gives them a competitive edge, and what it really means to step into leadership

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00:32:09

076 - Marketing That Converts: Shifting from Pain...

Build Your Remarkable Practice for Chiropractors ·

2025/08/14

Marketing in chiropractic isn’t just about pain relief ads or technical jargon. It’s about transformation. In this conversation, Dr. Lona and TRP’s Chief Marketing Officer, Lauren Roberson, reveal how practices can shift their approach to meet post-COVID consumer behaviors. They discuss why outdated marketing tactics no longer convert, how to tap into aspirational identity-driven campaigns, and the importance of balancing farming and hunting strategies for sustainable growth. Lauren also explains

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00:33:21

075 - Driving Evidence-Based Care: A Conversation...

Build Your Remarkable Practice for Chiropractors ·

2025/08/07

Dr. Lona sits down with Dr. Ryan Seaman, President of the Australian Spinal Research Foundation (ASRF), to discuss how giving back to the profession through leadership, research, and funding can transform not only chiropractic but your own growth as a practitioner. They explore the importance of clinically relevant research, how AI and technology are making data analysis faster and more cost-effective, and why every chiropractor contributing just a small daily amount could fuel breakthroughs for

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00:37:41

074 - Serve More, Stress Less: Building a Data-Driven...

Build Your Remarkable Practice for Chiropractors ·

2025/07/31

Most practices fail to grow not because they lack passion, but because they’re missing the right data. Dr. Lona is joined by Dr. Eric DeMartino to explore how tracking key metrics transforms how you serve patients, lead your team, and grow sustainably.Together, they break down the patient journey—from first call to long-term retention—and show how understanding where people drop off helps you stop guessing and start improving. Whether you’re solo or scaling, this episode gives you the mindset and

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00:36:22

073 - How Dr. Oz’s Team Kept the Business Thriving...

Build Your Remarkable Practice for Chiropractors ·

2025/07/24

What happens when life throws a curveball taking you out of your practice, but your business depends on you? Dr. Oz shares how his practice not only survived but thrived during a personal crisis when he had to step away for weeks. Together with Dr. Lona, they unpack the hidden power of building a strong, well-trained team that can hold the fort when you’re not there. You’ll walk away inspired to invest in systems, define roles, and hire slow so your business stays resilient, no matter what life

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00:51:00

072 - Why Your Day One Exam Matters More Than You Think

Build Your Remarkable Practice for Chiropractors ·

2025/07/17

Join Dr. Lona and Dr. Bobby as they break down why the Day One examination is more than just clinical steps. It’s the moment you start building trust, demonstrating certainty, and creating a clear pathway for your patient to say yes. They reveal how slowing down, narrating findings, and using intentional touch can shift someone from uncertain to committed—sometimes before they even see their scans. You’ll hear how to use the exam to uncover “clues,” build curiosity, and lay the groundwork for a

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91 results

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