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PODCAST

A Healthier, Happier You: The People Working to Make It Happen

Evan J. Cholfin

A Healthier, Happier You: The People Working to Make It Happen is a podcast about the innovators and entrepreneurs behind the brands helping people live better, feel better, and thrive.

business

All Episodes

16:31

OR Nurse Turned Aesthetic Trainer: Beverly Hills RN's...

A Healthier, Happier You: The People Working to Make... ·

2025/10/31

SummaryIn this episode, Evan J. Cholfin interviews Sylvia Silvestri, an experienced OR nurse turned aesthetic medicine trainer. They discuss Sylvia's transition from traditional nursing to aesthetic training, her unique approach to teaching, the challenges faced by healthcare providers entering the aesthetics field, and the emerging trends in aesthetic medicine. Sylvia shares insights on the importance of individualized training, the impact of social media on marketing, and her plans for

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27:26

Innovative Pain Relief: The Epsom-it Journey with...

A Healthier, Happier You: The People Working to Make... ·

2025/10/24

SummaryIn this conversation, Evan J. Cholfin interviews Heather Nantes, CEO of Epsom-it, discussing the innovative transformation of traditional Epsom salt into convenient lotion formats. Heather shares insights into the unique formula, market positioning, product development, customer segmentation, and the challenges faced in brand development. The discussion also covers marketing strategies, customer engagement, and the future vision for Epsom-it's impact on wellness

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26:53

Transforming the Beauty Circle with Chella's and...

A Healthier, Happier You: The People Working to Make... ·

2025/10/17

SummaryIn this episode, Evan J. Cholfin speaks with Chris Kolodziejski, CEO and founder of Chella, about his journey from professional football to the beauty industry. Chris shares the unique approach of Chella, focusing solely on brow and eye beauty with a commitment to clean, vegan products. The conversation delves into the challenges faced by the beauty industry post-COVID, the importance of strategic partnerships, and the exciting trends in beauty, particularly the rise of social selling through

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29:15

From Athlete to Innovator: Lumaflex's John Graham...

A Healthier, Happier You: The People Working to Make... ·

2025/10/10

SummaryIn this episode, Evan J. Cholfin interviews John Graham Harper, CEO of Lumaflex, who shares his journey from being an athlete to creating innovative red light therapy devices. The conversation covers the development of Lumaflex, the importance of education in promoting red light therapy, and the challenges of raising awareness in the wellness industry. John discusses future product innovations and his vision for making red light therapy a common practice in everyday life.TakeawaysJohn's

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28:25

Building a Healthier Future with Synergy CHC's Al...

A Healthier, Happier You: The People Working to Make... ·

2025/10/03

SummaryIn this episode, Evan J. Cholfin speaks with Al Baumeler and Kelly Dressler from Synergy CHC about their mission to create healthier and happier lives through innovative health and beauty products. They discuss their unique approach to product development, the importance of regulatory compliance, and the challenges of competing in a crowded market. The conversation also covers growth strategies, international expansion, and the evolving trends in consumer health, emphasizing the need for

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26:28

The Modern Skincare Marketing Steps: The Mario...

A Healthier, Happier You: The People Working to Make... ·

2025/09/26

SummaryIn this episode, Evan J. Cholfin interviews Megan Picurro, Director of Marketing at Mario Badescu Skincare. They discuss the brand's rich heritage and how it balances traditional marketing with modern strategies. Megan shares insights on the unique positioning of Mario Badescu in the crowded skincare market, the importance of community and influencer marketing, and the challenges the brand faces in retail partnerships and regulatory changes. They also explore future growth targets,

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24:56

The Fun, Joyous Experience of Holiday World &...

A Healthier, Happier You: The People Working to Make... ·

2025/09/19

SummaryIn this episode, Evan J. Cholfin speaks with Ashley Blankenbaker, Director of Marketing at Holiday World & Splashin' Safari, about the unique family experiences and innovative marketing strategies that set the park apart in the theme park industry. They discuss the park's origins, its commitment to creating memorable family moments, and the challenges of standing out in a competitive market. Ashley shares insights on the park's attractions, marketing strategies, and future

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27:30

Closing the Loop with The Future of Sustainable...

A Healthier, Happier You: The People Working to Make... ·

2025/09/12

SummaryIn this episode, Evan J. Cholfin speaks with Paolo Sandri, a Sustainable Textiles Advocate at Indorama Ventures, about the company's journey and unique approach to sustainability in the textiles industry. They discuss the importance of the circular economy, the role of innovation, and the challenges faced in scaling sustainable solutions. Paolo emphasizes the need for consumer education and collaboration across the industry to achieve a more sustainable future. He shares insights on the

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24:56

Empowering Skincare Professionals with Executive...

A Healthier, Happier You: The People Working to Make... ·

2025/09/05

SummaryIn this episode, Evan J. Cholfin interviews Molly Peters, Executive Director of US Sales at IS Clinical, discussing the unique approach of IS Clinical in the professional skincare industry. They explore the importance of education in supporting practitioners, the evolution of distribution strategies, and the significance of maintaining brand integrity while expanding. Molly shares insights on employee satisfaction, acquiring new practitioners, and the trends shaping the skincare market, as

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16:38

Lighting the Way: How DayGlo is Shaping the Future of...

A Healthier, Happier You: The People Working to Make... ·

2025/08/22

SummaryIn this episode, Evan J. Cholfin interviews Tom DiPietro, Vice President of Research and Development at DayGlo, discussing the company's pioneering role in fluorescent technology. They explore the evolution of R&D focused on health and safety, the impact of color on well-being, and the challenges faced in developing biodegradable products. Tom shares insights on misconceptions about fluorescent technology, the importance of innovation in color solutions, and the company's

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29:32

Polishing the Pet Care World: A Chat with...

A Healthier, Happier You: The People Working to Make... ·

2025/08/15

Summary In this episode, Evan J. Cholfin speaks with Tony Nicholson, VP of Franchise Development at Scenthound, about the innovative membership-based dog grooming concept that aims to revolutionize the pet care industry. They discuss the unique S.C.E.N.T. Check system, franchise development strategies, recruitment processes, and the challenges of scaling a franchise network. Tony shares insights for aspiring franchisees, the importance of data and AI in pet care, and the company's ambitious

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26:43

Making Beauty Accessible: The Legacy and Future of...

A Healthier, Happier You: The People Working to Make... ·

2025/08/08

SummaryIn this episode, Evan J. Cholfin interviews Samantha Burd, owner of Lady Burd Exclusive Private Label Cosmetics, discussing the company's rich history, its commitment to accessibility in beauty manufacturing, and the evolution of the industry. Samantha shares insights on supporting indie brands, the challenges of running a legacy business, and the importance of innovation and sustainability. The conversation also touches on the future of private label beauty manufacturing and how Lady

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27:17

Digital Domination: Unleashing the Future of Retail...

A Healthier, Happier You: The People Working to Make... ·

2025/08/01

SummaryIn this episode, Evan J. Cholfin interviews Adam Zimmerman, co-founder of Ideal, who discusses the transformation of retail advertising through digital circulars. Adam shares insights on the evolution from traditional print to digital formats, the benefits of analytics for retailers, the role of AI in targeting and engagement, and the challenges faced in transitioning to digital. He emphasizes the importance of maintaining a familiar feel for consumers while leveraging the advantages of

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25:13

Reimagining Cat Care: The BOXIECAT Strategy with VP...

A Healthier, Happier You: The People Working to Make... ·

2025/07/25

SummaryIn this episode, Evan J. Cholfin interviews Shelly Huang, VP of Marketing and Creative at BOXIECAT, discussing the innovative approaches BOXIECAT takes in the pet care industry, particularly in cat litter solutions. They explore the unique subscription model, marketing strategies, consumer education, and the challenges of scaling a premium product. Shelly shares insights on future growth targets, product innovations, and trends in direct-to-consumer (DTC) pet care, emphasizing the importance

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25:59

The Ideal Caregiving Coordination Plot: A Chat with...

A Healthier, Happier You: The People Working to Make... ·

2025/07/18

SummaryIn this episode, Evan J. Cholfin speaks with Zvika Goldstein, CEO of Mellie, about the challenges of family caregiving and how Mellie is innovating in this space through technology and personalized support. Zvika shares his personal experiences as a caregiver and discusses the importance of care coordination, the role of employers and health plans, and the future growth strategies for Mellie. The conversation highlights the need for better solutions in caregiving and the potential of

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31:02

The Aging Playbook: Thoughts with DefanAge's AVP of...

A Healthier, Happier You: The People Working to Make... ·

2025/07/11

SummaryIn this episode, Evan J. Cholfin interviews Zack Miskel, Associate Vice President of Brand Strategy and Growth at DefenAge, a skincare brand that focuses on innovative anti-aging solutions. They discuss the origins of DefenAge, its unique technology based on defensin molecules, and the brand's mission to change perceptions around aging. Zack shares insights into their marketing strategies, challenges in a competitive market, and growth targets for the future, emphasizing the importance

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26:11

A Net Zero Journey: Huber's Future with EVP & Chief...

A Healthier, Happier You: The People Working to Make... ·

2025/07/04

SummaryIn this conversation, Evan J. Cholfin speaks with Jennifer Mason, EVP and Chief Sustainability Officer at Huber, about the company's long-standing commitment to sustainability, the impact of being family-owned, and the unique challenges and innovations in responsible sourcing and manufacturing. They discuss the importance of data integrity, employee engagement, and the long-term sustainability goals Huber is pursuing, including a target for net-zero emissions by 2050.TakeawaysJ.M. Huber

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14:59

Ageless Innovation: Navigating Skincare’s Future with...

A Healthier, Happier You: The People Working to Make... ·

2025/06/27

SummaryIn this conversation, Evan J. Cholfin interviews Marc Kravets, CEO of Lancer Skincare, discussing the brand's philosophy, challenges in the skincare market, product development, and the importance of consumer behavior. Marc shares insights on the company's focus on anti-aging products, e-commerce growth, and the impact of technology on customer engagement. The discussion highlights the need for brands to adapt to changing consumer preferences and the strategies Lancer Skincare is

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27:23

Beauty & Brand Strategy: How Tricoci is Disrupting...

A Healthier, Happier You: The People Working to Make... ·

2025/06/20

SummaryIn this episode, Evan J. Cholfin interviews Teri-Ann Marchigiani, VP of Product Development at Tricoci, discussing the brand's expansion into consumer packaged goods (CPG) and the unique strategies employed in product development. Teri-Ann shares insights on the challenges faced in launching new products, the importance of brand awareness, and the role of influencer marketing. The conversation also covers the significance of storytelling in branding, current trends in the beauty

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24:31

Modernizing Cleaning: The LIMPIAR Story with CEO &...

A Healthier, Happier You: The People Working to Make... ·

2025/06/13

SummaryIn this episode, Evan J. Cholfin interviews Demi Oloyede, CEO and founder of LIMPIAR, a company revolutionizing the commercial cleaning industry through eco-friendly practices and innovative technology. Demi shares her journey from cleaning jobs to founding LIMPIAR, the growth of the company, and the importance of sustainable cleaning practices. The conversation covers the challenges of transitioning clients to eco-friendly methods, the misconceptions surrounding green cleaning, and the

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33 results

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