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PODCAST

Sell Smarter® from SalesFuel

The Sell Smarter® podcast from SalesFuel® is your go-to resource for mastering sales tactics, cutting-edge marketing strategies, and effective leadership skills. Each episode delivers insight-based, expert insights from reading emotions to enhance sales success, using video to boost social selling, and optimizing content marketing - all backed by the latest research studies. We also cover tips on improving executive presence, increasing productivity, and leveraging AI for better customer engagement

business careers

All Episodes

10:08

70: Ideal Customer Profiles; Expert Sales Questions;...

Sell Smarter® from SalesFuel ·

2025/10/17

In this week's show, we're diving headfirst into the art—and science—of selling. First, you'll learn why nailing your ideal customer profile isn't just a buzzword—it's your golden ticket to serious sales growth. Then, want to break through all those sales calls noise? Find out the expert questions you should actually be asking. For my fellow marketers, I haven’t forgotten you! We’ll cover how top auto dealers are keeping customer loyalty from driving off into the sunset. Plus, I’ll bring you the

en

2:02

CredTalk: Building and Maintaining Trust and Credibility

Sell Smarter® from SalesFuel ·

2025/10/15

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Leah Stiegler, Principal of Woods Rogers Law Firm about building and maintaining trust and credibility with current and new clients.Learn more about your ad choices. Visit megaphone.fm/adchoices

en

9:01

69: Curious Selling; Stress Triggers; Holiday Ads;...

Sell Smarter® from SalesFuel ·

2025/10/10

In this week's show, we're getting curious—literally! First, I’ll share how curiosity can totally transform your sales conversations. Then, we’ll talk about stress in sales (because who hasn’t been there?) and how to spot those sneaky triggers before they derail your day. Marketers, I’ve got you covered too: let’s make sure your accounts are front and center on every holiday shopping list. Plus, I’ll recap the best nuggets from a chat with Matt Tenney on keeping your top talent happy and loyal. And

en

1:22

CredTalk: Great Social Media Hack Salespeople Can...

Sell Smarter® from SalesFuel ·

2025/10/08

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Justin Nelson, Founder/CEO Sphere Rocket about a great social media hack salespeople can start doing right now.Learn more about your ad choices. Visit megaphone.fm/adchoices

en

8:56

68: Sales Positivity; Networking Fails; Magazine Ads...

Sell Smarter® from SalesFuel ·

2025/10/03

In this week's show, we're tackling the highs and lows of sales—starting with how to stay positive even when you’re feeling totally defeated. Then, let’s talk about those sneaky networking mistakes that can sabotage your first impression (and how to dodge them like a pro). For all you marketers, I’ll break down how magazine advertising can help your B-to-B or B-to-C accounts truly shine. Plus, I’ll recap the top takeaways from our recent chat with the brilliant Stephanie Weier. And finally, if

en

1:17

CredTalk: How to Prepare for Meeting a High-Dollar...

Sell Smarter® from SalesFuel ·

2025/10/01

In this 90-second video, Global Sales Credibility Authority C. Lee Smith talks to Wendy Swire, Principal of Swire Solutions about how salespeople can prepare for meeting a high-dollar prospect. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

9:05

67: Sales-Boosting Tech; Practical AI Prospecting;...

Sell Smarter® from SalesFuel ·

2025/09/26

In this week's show, we're diving into how you can actually use technology to boost your sales performance—no more tech overwhelm, just real results. Then, we’ll chat about AI for sales prospecting and the best ways to make it work for you, not against you. If you’re curious about franchise marketing, I’ve got the essentials you need to stand out in the B-to-B and B-to-C world. Plus, I’ll recap the most surprising takeaways from our interview with Leah Stiegler, covering everything from law and HR

en

1:36

CredTalk: Recognizing the Early Signs of Client Distrust

Sell Smarter® from SalesFuel ·

2025/09/24

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Tracy LaLonde, Author / Consultant + Joychiever, about how to recognize early signs of client distrust. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

9:05

66: LinkedIn Posts That Sell; Inside Sales Secrets;...

Sell Smarter® from SalesFuel ·

2025/09/19

In this week's show, we're kicking things off with some fresh inspiration for your next sales-related LinkedIn post—because yes, your network is watching! Then, we're diving into the best inside sales tips to keep your pipeline flowing and your manager off your back. For my marketers and top-of-funnel friends, I've got the scoop on selling more political campaign advertising as the midterms heat up. Plus, I’ll recap the top takeaways from our recent chat with a leading expert—you won’t want to miss

en

2:09

CredTalk: How Business Professionals Can Avoid Being...

Sell Smarter® from SalesFuel ·

2025/09/17

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Eric Charran, Founder/CEO of Vulcan Collaborative, about how business professionals can avoid AI embarrassment. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

9:37

65: Tough-Market Sales; Video That Closes; Local Ads...

Sell Smarter® from SalesFuel ·

2025/09/12

In this week's show, we're diving into the best sales tactics for when the going gets tough—because let’s face it, we’ve all been there. Then, I’ll spill the tea on how short-form video can actually help you close more deals (yes, even if you hate being on camera). For my fellow marketers, we’ll break down what’s really happening in the local advertising market as the year wraps up. Plus, I’ll recap the top takeaways from my chat with Lee Salz on how to sell differently—trust me, you’ll want to hear

en

1:24

CredTalk: How to Improve Virtual Credibility on Video...

Sell Smarter® from SalesFuel ·

2025/09/10

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Julie Hansen, author of Look Me In The Eye: Using Video to Build Relationships with Customers, Partners, & Teams, about the right way to how salespeople build and give away credibility on Zoom calls.Learn more about your ad choices. Visit megaphone.fm/adchoices

en

9:14

64: Prospecting Tactics, Sales Emails, CPG Marketing,...

Sell Smarter® from SalesFuel ·

2025/09/05

In this week's show, we're diving into the world of sales and marketing with a splash of wit and wisdom! First up, we're uncovering the best prospecting tactics that today's sellers absolutely need in their toolkit. Then, we'll chat about mastering the art of sales emails—because who doesn't want to write emails that actually get replies? For our marketing mavens, we're exploring how CPG brands are going local as consumer preferences shift. Plus, we'll recap the top takeaways from our recent chat

en

1:50

CredTalk: Making “No”�Feel Less Like a Dagger to the...

Sell Smarter® from SalesFuel ·

2025/09/03

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Andrea Waltz, Author / Sales Trainer about how to make hearing "no" feel less like a dagger to heart. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

8:58

63: Emotional Introductions, Discovery Call Blunders,...

Sell Smarter® from SalesFuel ·

2025/08/29

In this week's show, we're diving into the world of sales and marketing with a splash of fun and a dash of insight! First up, we're exploring why a little emotional intelligence can make your introductions unforgettable. Then, we'll uncover those pesky discovery call blunders that might be tripping you up. For all you marketers out there, we're sharing the best out-of-home advertising strategies to make your brand shine bright. Plus, don't miss our recap of top productivity tips from our chat with

en

1:32

CredTalk: Improving Your Executive Presence

Sell Smarter® from SalesFuel ·

2025/08/27

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Mike Blumberg, CEO, Bolster, about improving your executive presence. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

8:48

62: Sales in an AI World, Soft Skills, Marketing AI,...

Sell Smarter® from SalesFuel ·

2025/08/22

In this week's show, we're diving into the world of B-to-B sales with a twist of AI. Ever wondered how sellers can stay relevant in an AI-driven landscape? We've got you covered! Plus, we're breaking down the soft skills every salesperson should master to seal the deal. For all you marketers out there, we're decoding the top AI terms your accounts need to know—because who doesn't love a little tech talk? We'll also recap the juiciest insights from our chat with the brilliant Eric Charron. And for

en

1:32

CredTalk: Providing Honest Feedback to Sales Managers

Sell Smarter® from SalesFuel ·

2025/08/20

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Matt Tenney, social entrepreneur and the author of the highly acclaimed book Serve to Be Great: Leadership Lessons from a Prison, a Monastery, and a Boardroom, about how salespeople can provide honest feedback to their Sales Managers. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

9:22

61: Sales Micro-Habits, Emotional Buying, Email...

Sell Smarter® from SalesFuel ·

2025/08/15

In this week's show, we're diving into the world of sales and marketing with a splash of wit and wisdom! First up, we're exploring how tiny sales micro-habits can make a massive impact. Then, we'll uncover the secrets top sellers use to tap into emotional purchase motivators and score big wins. For all you marketers out there, we're crafting the ultimate email marketing customer journey to boost your revenue. Plus, we're recapping our chat with the fabulous Brynne Tillman on mastering social

en

1:16

CredTalk: Establish Credibility in the First 100 Days...

Sell Smarter® from SalesFuel ·

2025/08/13

In this 90-second Q&A, Global Sales Credibility Authority C. Lee Smith talks to Marc Reifenrath, CEO, Spinutech, about establishing credibility in the first 100 days on the job. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

57 results

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