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PODCAST

Next Level Facebook Ads Podcast

FBAdsPodcast.com

Welcome To The NEXT LEVEL Facebook Ads Podcast with Phil Graham. We help you MASTER Facebook ads and give you an EDGE over your competition. If you want to be PART OF A MOVEMENT that is taking digital marketers to new heights, this is for YOU. Let"s GO!

business marketing

All Episodes

08:30

EP 464: Fix Your Offer Before Your Ads?

Next Level Facebook Ads Podcast ·

2026/03/31

A lot of advertisers jump straight into creatives, targeting, and campaign setup. But before any of that, your offer has to make sense in the marketplace. In this episode, I cover what I look at first, including clarity, specificity, differentiation, friction, and whether the offer is even compelling enough for cold traffic. Website: https://philgrahamdigital.com

en

06:40

EP 463: When NOT To Run Facebook Ads

Next Level Facebook Ads Podcast ·

2026/03/24

Facebook and Instagram ads can be powerful, but that does not mean they are always the right move at the right time. In this episode, I break down a few situations where running ads may do more harm than good, including when you are desperate for fast results, following bad advice, leaning on lazy templates, or lacking the runway to give ads a fair shot. Website: https://philgrahamdigital.com

en

08:51

EP 462: Stop Copying Competitors' Facebook Ads

Next Level Facebook Ads Podcast ·

2026/03/17

In this episode, I explain why copying competitor Facebook and Instagram ads can backfire. We'll talk about how to study competitors the smart way without blending into the noise. If you want your ads to stand out instead of sounding like everyone else, this one's for you. Website: https://philgrahamdigital.com

en

11:17

EP 461: My Exact Retargeting Strategy in 2026

Next Level Facebook Ads Podcast ·

2026/03/10

In this episode, I walk through how I am doing retargeting ads in 2026, when I use it, when I don't, how I layer audiences, and how I'm doing creatives for people that already know who you are. If your warm audiences feel scattered or are underperforming, this episode could help you simplify your approach and focus on what actually matters. Learn how to leverage your warm audience with my strategic retargeting plan today! Website: https://philgrahamdigital.com

en

11:28

EP 460: The Real Reason Many Facebook Ads Fail

Next Level Facebook Ads Podcast ·

2026/03/03

Most advertisers blame Facebook when their ads don't work. But what if the real problem isn't your targeting, your budget, or even your creative? In this episode, I break down the deeper issues that sometimes sabotage ad performance and explain why ads often just expose problems that were already there. If you've ever felt like you're "doing everything right" but still not seeing traction, this episode will give you a different lens to look through. Website: https://philgrahamdigital.com

en

09:19

EP 459: You're Testing Facebook Ads Wrong

Next Level Facebook Ads Podcast ·

2026/02/24

Bad Facebook & Instagram ad testing creates confusion, not clarity. When too many variables change at once, you never know why something worked, or why it didn't. In this episode, I cover the most common testing mistakes I see and how to approach Facebook ad testing with more control and clarity. Website: https://philgrahamdigital.com

en

08:53

EP 458: How To Spot Facebook Ad & AI Scammers

Next Level Facebook Ads Podcast ·

2026/02/17

The Facebook ads and AI space is flooded with scammers and bad advice that looks legitimate. In this episode, I break down the biggest red flags I see, from people who don't actually do what they teach, to guarantees, hype, and borrowed credibility, and how to spot them before you potentially waste time or money. Website: https://philgrahamdigital.com

en

12:57

EP 457: Super Bowl Ad Lessons for Facebook Ads on Any...

Next Level Facebook Ads Podcast ·

2026/02/10

Learn how to apply Super Bowl ad ideas to your Facebook and Instagram ads, even without a large budget. I share some great tactics as well as my favorite Super Bowl ads this year and why. Website: https://philgrahamdigital.com

en

15:14

EP 456: Why Your Facebook Ads Stopped Working

Next Level Facebook Ads Podcast ·

2026/02/03

Many Facebook ads don't fail overnight, they fade over time. Here's why that happens and how I think about diagnosing it and fixing it. Website: https://philgrahamdigital.com

en

03:29

EP Special Meta Earnings Episode For Advertisers

Next Level Facebook Ads Podcast ·

2026/01/29

Quick earnings recap today from Meta, most important to advertisers is daily active people, which has grown again! Website: https://philgrahamdigital.com

en

13:22

EP 455: How Often Should You Refresh Facebook Ads?

Next Level Facebook Ads Podcast ·

2026/01/27

How often should you really refresh your Facebook and Instagram ads? In this episode, I break down why time-based refresh rules may cause more harm than good and share the real signals I look for before making changes. Website: https://philgrahamdigital.com

en

09:38

EP 454: Facebook Ad Creatives in 2026: What's In,...

Next Level Facebook Ads Podcast ·

2026/01/20

Creative trends shift fast. Here's what's working for us now, what's fading away, and what we're going to focus on when it comes to Facebook and Instagram ad creatives in 2026. Website: https://philgrahamdigital.com

en

12:47

EP 453: How To Make Your Facebook Ads Budget Go...

Next Level Facebook Ads Podcast ·

2026/01/13

If your goal is to get as much value as you can from your Facebook ads budget in 2026, whether it's large or small, this episode walks you through the approaches we're using and my strategies and recommendations. Website: https://philgrahamdigital.com

en

12:12

EP 452: My 2026 Facebook Ads Gameplan & Strategy

Next Level Facebook Ads Podcast ·

2026/01/06

Here's the approach I'm using for Facebook Ads in 2026: The structure, priorities, and creative strategy behind how I'm setting up campaigns in 2026. Website: https://philgrahamdigital.com

en

09:27

EP 451: 5 Reasons To Go All-In on Facebook Ads in 2026

Next Level Facebook Ads Podcast ·

2025/12/30

Thinking about where to focus your marketing in 2026? Here are five reasons Facebook Ads continue to be one of the smartest plays for businesses that want predictable, scalable marketing systems. Website: https://philgrahamdigital.com

en

12:05

EP 450: Facebook Ad FAQ & #1 Lesson Learned in 2025

Next Level Facebook Ads Podcast ·

2025/12/23

Today is our annual Facebook Ads frequently asked questions episode and I also share the #1 Facebook Ad lesson I learned in 2025. Website: https://philgrahamdigital.com

en

08:27

EP 449: The First Thing I Fix in 90% of Ad Accounts I...

Next Level Facebook Ads Podcast ·

2025/12/16

Many advertisers chase the wrong problems. Here's the very first thing I fix in almost every ad account I audit, and why it changes everything you do next. Website: https://philgrahamdigital.com

en

12:38

EP 448: The Facebook Ad I Keep Coming Back To (And...

Next Level Facebook Ads Podcast ·

2025/12/09

There's one Facebook and Instagram ad structure I've used across industries, offers, and budgets, and I keep coming back to it because I love it so much. In this episode, I'll break down the simple formula I keep coming back to, and the one twist I use to make it resonate with my audience. Website: https://philgrahamdigital.com

en

10:25

EP 447: Holiday Ads Home Stretch: Smart Facebook Ad...

Next Level Facebook Ads Podcast ·

2025/12/02

The busiest ad weeks of the year are here and there's still time to make smart, strategic moves. In this short episode, we'll cover the key things to adjust in your Facebook & Instagram ads this month: what to pause, what to refresh, and how to shift your messaging as shipping deadlines approach. Ten minutes, all action, no hype, no fluff. Website: https://philgrahamdigital.com

en

08:41

EP 446: How I Test New Facebook Ads Without Wasting...

Next Level Facebook Ads Podcast ·

2025/11/25

Testing new Facebook ads can either teach you what works and doesn't, or burn through your budget fast. In this quick, practical episode, I'll walk you through how I test new ads efficiently, what to look for in your early data, and how to spot winners before scaling. Website: https://philgrahamdigital.com

en

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