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PODCAST

Social Media Decoded

Michelle Thames

Social Media Decoded is your go-to podcast for marketing, visibility, and monetization strategies to grow your business online. Hosted by marketing expert Michelle Thames, this show breaks down social media, content marketing, and business growth into actionable steps for entrepreneurs, creators, and brands. Tune in for expert insights, real-world strategies, and inspiring success stories to help you get visible, attract clients, and build a profitable brand. 🎙️✨

business marketing

All Episodes

00:04:02

How Speaking Opportunities Actually Turn Into Clients

Social Media Decoded ·

2026/04/23

Speaking is one of the fastest ways to build visibility in your business—but visibility alone doesn’t pay you.In this episode of Social Media Decoded, Michelle Thames shares what most people don’t understand about speaking opportunities and why getting on stage is only the beginning. She walks through what actually happens after the stage, why most speakers don’t convert, and how to build a system that turns visibility into real opportunities and paying clients. If you’ve been focused on getting

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00:04:36

What I’m Seeing at PowerTable Live (Real-Time Lessons)

Social Media Decoded ·

2026/04/22

What actually happens when you get in the right room? In this live, on-the-ground episode of Social Media Decoded, Michelle Thames shares real-time insights from PowerTable Live—one of the rooms where high-level entrepreneurs, community leaders, and business owners come together to connect, collaborate, and grow. She breaks down what she’s seeing behind the scenes: the conversations, the energy, and the mindset shifts that separate those who are building momentum from those who feel stuck. From

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00:04:45

The Power of Being in the Right Rooms (Why I’m Going...

Social Media Decoded ·

2026/04/21

What if the reason you’re not seeing opportunities in your business has nothing to do with your content… …and everything to do with the rooms you’re in? In this episode of Social Media Decoded, Michelle Thames breaks down the real power of proximity and why she continues to invest in rooms like PowerTable Live. She shares a real story of how a connection from Threads turned into a meaningful relationship, speaking opportunities, and new doors opening in her business. Michelle explains why being in

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00:05:30

How I Use Threads to Build Authority, Fill Rooms, and...

Social Media Decoded ·

2026/04/20

Threads is one of the fastest-growing platforms right now—but most entrepreneurs are using it completely wrong. In this episode of Social Media Decoded, Michelle Thames shares how she uses Threads to build authority, grow her visibility, and turn conversations into real-life opportunities. She explains why Threads is less about going viral and more about sharing clear perspectives that attract the right audience. Michelle also shares how her posts have led to filled events, local visibility, and

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00:06:11

I Built a Full Marketing Campaign From Scratch—Here’s...

Social Media Decoded ·

2026/04/19

Most marketing campaigns fail before they even start. Not because of content… but because there’s no strategy behind it. In this episode of Social Media Decoded, Michelle Thames pulls back the curtain on how she built a full marketing campaign for a client—from strategy to execution to measurement. She breaks down how real marketing works when everything is connected, and why posting without a plan leads to frustration and no results. If you’ve been showing up consistently but not seeing clients,

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00:06:14

The Visibility Ecosystem: Why Content Alone Will...

Social Media Decoded ·

2026/04/13

If you’ve been posting consistently but not seeing real results, this episode will shift how you approach your business.In this episode of Social Media Decoded, Michelle Thames breaks down her signature Visibility Ecosystem framework and explains why content alone will never be enough to generate consistent clients and opportunities. She walks through how entrepreneurs can move beyond surface-level visibility by building a system that includes content, podcasting, events, community, and email

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00:04:44

If I Had to Make Money This Week, Here’s Exactly What...

Social Media Decoded ·

2026/04/10

If you needed to make money this week, what would you actually do?In this episode of Social Media Decoded, Michelle Thames walks through a clear, step-by-step approach to generating revenue quickly without overcomplicating your strategy. She explains how to simplify your offer, communicate it effectively, and start real conversations that lead to clients. Instead of focusing on more content or more followers, Michelle shows how clarity, connection, and consistency drive results. She also shares how

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00:06:32

Content to Clients: Build Your Funnel, Email List &...

Social Media Decoded ·

2026/04/09

If you’ve been posting consistently but not seeing clients, this episode will show you what’s missing.In this episode of Social Media Decoded, Michelle Thames explains how to move from content to clients by building a simple and effective system behind your visibility. She breaks down how to create a funnel, grow your email list, and guide your audience toward real opportunities. Michelle also shares why content alone isn’t enough and how adding structure, connection, and clear next steps can

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00:06:32

How I Use Riverside to Record, Clip, and Grow My Podcast

Social Media Decoded ·

2026/04/08

If you’re podcasting but not seeing growth—or thinking about starting a podcast—this episode will show you how to make it work for your business.In this episode of Social Media Decoded, Michelle Thames breaks down exactly how she uses Riverside to record high-quality podcast episodes, clip content, and turn those clips into visibility across multiple platforms. She explains how one podcast episode can become several pieces of content, helping you stay consistent without constantly creating from

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00:05:52

How My Community Members Are Getting Clients Right Now

Social Media Decoded ·

2026/04/07

What if the reason you’re not getting clients isn’t your strategy……but the fact that you’re building alone? In this episode of Social Media Decoded, Michelle Thames pulls back the curtain on what’s actually happening inside her community. She shares real stories and wins from women who are taking action, building confidence, and turning visibility into real opportunities. From launching offers and creating lead magnets to booking speaking engagements and hitting major milestones, Michelle breaks

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00:06:07

The Visibility Reset: What to Fix Starting Q2

Social Media Decoded ·

2026/04/06

Before you step into a new quarter, it’s important to pause and assess what’s actually working in your business. In this episode of Social Media Decoded, Michelle Thames shares a visibility reset to help entrepreneurs fix the gaps that are preventing their content from turning into real opportunities and clients. She breaks down the four key areas that often hold entrepreneurs back: messaging clarity, content direction, conversion pathways, and proximity. Instead of focusing on doing more, Michelle

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00:05:31

3 Ways to Make Your First (or Next) $3K in April

Social Media Decoded ·

2026/04/03

If you’re trying to figure out how to make money in your business right now, this episode will give you clarity.In this episode of Social Media Decoded, Michelle Thames walks through three practical ways entrepreneurs can generate $3,000 in a single month using strategies that are simple, effective, and actionable. She breaks down how to monetize what you already know, leverage your existing audience, and create offers that convert quickly. Instead of focusing on growth for the sake of visibility,

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00:09:17

My Exact Funnel Using Shine Pages + Kit (Step-by-Step)

Social Media Decoded ·

2026/04/02

If you’ve been posting content but don’t have a clear system to turn that visibility into clients, this episode will show you what’s missing. In this episode of Social Media Decoded, Michelle Thames walks through her exact funnel using Shine Pages and Kit, explaining how she guides her audience from discovery to conversion in a simple and effective way. She breaks down each step of her process, from content and landing pages to email marketing and offers, and explains how everything connects into

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00:05:33

I Did Everything Right… And Still Lost the Client

Social Media Decoded ·

2026/03/31

What happens when you do everything right—and it still doesn’t work out?In this episode of Social Media Decoded, Michelle Thames opens up about a real client experience where, despite delivering, communicating, and executing at a high level, the relationship still ended. She breaks down what was really happening behind the scenes, including misalignment, unrealistic expectations, and the impact of comparison in client relationships. This episode is part of a new series where Michelle shares honest

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00:05:25

You Made a Content Plan… Now What? (The Missing Piece)

Social Media Decoded ·

2026/03/30

You created the content plan. You committed to being consistent. But you’re still not seeing the results you expected. So what’s missing? In this episode of Social Media Decoded, Michelle Thames breaks down why content plans alone don’t lead to clients, growth, or opportunities. She explains the key elements that most entrepreneurs overlook when building their visibility strategy. Through the Visibility Breakdown, Michelle highlights the gaps that keep entrepreneurs stuck—like lack of clear offers,

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00:06:02

Why This Video Went Viral (And How to Turn Views Into...

Social Media Decoded ·

2026/03/25

What actually makes content go viral—and more importantly, how do you turn that visibility into business?In this episode of Social Media Decoded, Michelle Thames takes a real-time look at one of her recent viral Reels and breaks down exactly why it worked. From the curiosity-driven hook to high save value and shareability, she explains the psychological triggers that drive engagement on social media today. But this episode goes deeper than just content performance. Michelle shares how viral moments

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00:04:57

April Visibility Plan: What to Post to Get Clients...

Social Media Decoded ·

2026/03/23

If you’ve been posting consistently but not seeing clients come from your content, this episode will help you understand why.In this episode of Social Media Decoded, Michelle Thames walks through a practical visibility strategy for the upcoming month, showing entrepreneurs exactly what to post to attract clients instead of just engagement. Through the Visibility Breakdown, Michelle explains the three types of content that actually convert: authority content, proof content, and perspective content

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00:06:06

Why Community Is the Future of Business

Social Media Decoded ·

2026/03/18

For years, entrepreneurs have been told that the key to business growth is building a large audience.But today, many of the fastest-growing brands are focusing on something deeper than followers: community. In this episode of Social Media Decoded, Michelle Thames explains why community is quickly becoming one of the most powerful drivers of visibility, collaboration, and revenue in modern business. Through the Visibility Breakdown, Michelle explores how successful entrepreneurs and brands are

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00:07:12

The Visibility Audit: If I Was Fixing Your Brand Today…

Social Media Decoded ·

2026/03/17

Many entrepreneurs believe they have a visibility problem when their business isn’t growing. But often the real issue is not visibility — it’s clarity and structure. In this episode of Social Media Decoded, Michelle Thames breaks down the exact process she uses when auditing a personal brand. She walks through the four areas that determine whether your visibility actually leads to opportunities and revenue. Through the Visibility Breakdown, Michelle explains how messaging, offers, calls to action,

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00:06:52

The 4 Revenue Streams Every Personal Brand Should Build

Social Media Decoded ·

2026/03/16

Many entrepreneurs focus on growing their personal brand through content and social media visibility, but visibility alone does not build a sustainable business. In this episode of Social Media Decoded, Michelle Thames explains the four revenue streams that successful personal brands use to turn attention into income and opportunity. Through the Visibility Breakdown, Michelle walks through the four key areas that allow entrepreneurs to monetize their expertise: community, events, corporate

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