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PODCAST

The User Research Strategist: UXR | Impact | Career

Interviews with amazing user researchers to uncover concrete, actionable, and tactical advice to help you maximize your user research impact and excel in your career https://userresearchacademy.substack.com/ www.userresearchstrategist.com

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All Episodes

67:49

Inside Insight: How I used Qualtrics' Synthetic User...

The User Research Strategist: UXR | Impact | Career ·

2026/02/19

In this episode, I cover:* The fear and skepticism many researchers feel toward synthetic users, especially around job security and research quality.* How a synthetic panel works in Qualtrics, step by step, including setup, question design, and early signals.* The tension between stated advice and lived behavior in synthetic data, and how that tension becomes a clue for deeper human follow-up.* How synthetic results can help shape hypotheses, narrow scope, and surface mental models worth examining

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20:34

Fixing the Mess No One Wants to Talk About | Berkay...

The User Research Strategist: UXR | Impact | Career ·

2026/02/12

Listen now on Apple, Spotify, and YouTube.—Berkay is a UX researcher with over eight years of experience, mostly in e-commerce and banking, working across both B2B and B2C. He has a bachelor's and a master's degree in product design and design research. His focus is on turning research into actionable insights, improving research processes and helping teams make user-centered decisions. Basically, reducing uncertainty. He also co-founded UXR Playground, Turkey’s leading UX platform, where he runs

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31:12

Strategic Research in Startups | Brittany Lang...

The User Research Strategist: UXR | Impact | Career ·

2026/01/22

Listen now on Apple, Spotify, and YouTube.—Brittany is a mid-career research leader based out of Portland, Oregon. She holds a Bachelor's degree in Industrial Design from the University of Oregon and a Masters in Information Science from the University of Michigan. She has worked with startups, nonprofits, mid-size and Fortune 100 companies as an independent contributor as well as a manager of research teams.Currently, you can find her building a research practice (and team) at Chorus Innovations, a

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35:35

Inside insight: How I set up a research repository in...

The User Research Strategist: UXR | Impact | Career ·

2026/01/08

Hi, I’m Nikki. I run Drop In Research, where I help teams stop launching “meh” and start shipping what customers really need. I write about the conversations that change a roadmap, the questions that shake loose real insight, and the moves that get leadership leaning in. Bring me to your team.Paid subscribers get the power tools: the UXR Tools Bundle with a full year of four top platforms free, plus all my Substack content, and a bangin’ Slack community where you can ask questions 24/7. Subscribe if

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25:24

Jobs to Be Done Without the Dogma | Wolfram Nagel...

The User Research Strategist: UXR | Impact | Career ·

2025/12/30

Listen now on Apple, Spotify, and YouTube.—Wolfram is a Senior UX Designer and Researcher and has been working at TeamViewer for eight years.He has been driving and advancing UX Research at the company for nearly two years, developing it further together with a young but highly talented and motivated team. He has been deeply involved with Jobs-to-Be-Done for over a decade and considers himself a pragmatic JTBD practitioner.Before joining TeamViewer, he spent almost ten years in the Enterprise

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27:52

Pragmatism vs. Rigor: The Researcher’s Balancing Act...

The User Research Strategist: UXR | Impact | Career ·

2025/12/11

Listen now on Apple, Spotify, and YouTube.—Ray is a designer-turned-researcher. He grew up in New Zealand but moved to the UK last year.His career started in graphic design and advertising, but he’s also studied art history and worked as a brand strategist and innovation consultant before moving into UX. He was a product designer before officially pivoting to UX research.He is passionate about the craft of UX research, so is naturally drawn towards rigour and detail. But there’s definitely a balance

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26:37

Beyond the Report | Matt Thomas (Motability Operations)

The User Research Strategist: UXR | Impact | Career ·

2025/11/25

Listen now on Apple, Spotify, and YouTube.—Matt Thomas is a Design, Research, and Product leader at Motability Operations where he leads the Design and Research efforts for a range of products, from a commerce platform for selling used cars to colleague-facing tools that support that website. His team also designs for a vehicle refurbishment workshop, a completely different challenge with a unique set of users, which keeps things interesting.They work closely with Product and Technology teams to

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27:32

Getting Strategic with Triangulation | Brett...

The User Research Strategist: UXR | Impact | Career ·

2025/11/13

Listen now on Apple, Spotify, and YouTube.—Brett Krajewski is the Vice President of Research & Growth at Accelerant Research, where he leads the research and client solutions teams, delivering innovative insights to empower businesses and many fortune 500 companies. He was most recently featured on an episode of Awkward Silences Podcast, and has some upcoming webinars. With a career spanning both in-house industry roles and consulting/agency leadership, Brett has built and led high-performing,

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28:54

How Games UXR Actually Works | Mark Cox (Lloyd's...

The User Research Strategist: UXR | Impact | Career ·

2025/10/30

Listen now on Apple, Spotify, and YouTube.—Mark Cox is a lead researcher and the Design Research and Service Design Agency Spotless in London. He’s been in research for about 7 years, and because he’s operated in an agency, he’s been lucky enough to work on all kinds of projects in different industries. The hat he currently wears is as a Games User Researcher. In our conversation, we discuss:* The early origins of games UXR and how it still leans on its Atari-era roots.* Why you can’t apply

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69:13

Inside Insight: How I use Userbrain to set up an...

The User Research Strategist: UXR | Impact | Career ·

2025/10/23

In this episode, I cover:* My full setup process for running an unmoderated usability test in Userbrain, from goal-setting to test creation* How to write clear, action-based and opinion-based tasks that get useful behavioral data* Using AI to generate and refine test tasks, plus how to correct vague or over-open questions* Techniques for analyzing unmoderated test data using AI insights, clips, and reports* How to connect usability findings back to research and business goals to identify real

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29:33

The New Reality of UX Careers | Mindaugas Petrutis...

The User Research Strategist: UXR | Impact | Career ·

2025/10/16

Listen now on Apple, Spotify, and YouTube.—In our conversation, we discuss:* Why traditional org charts and career ladders are breaking down and what that means for researchers and designers.* How AI and startup culture are reshaping roles, shrinking teams, and pushing senior-level decisions onto mid-level professionals.* Why most people feel unprepared for their new responsibilities and how to close the gap without waiting for formal mentorship.* How to build your own “board of directors” through

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30:18

Getting Scrappy with Product Research | John Fontenot...

The User Research Strategist: UXR | Impact | Career ·

2025/10/02

Listen now on Apple, Spotify, and YouTube.—John Fontenot has spent a decade in tech, working initially in software partnerships for Intel’s Software and Services Group where he was first introduced to the role of product management. In 2018 John made a pivot into a role as a UX Researcher to get his foot in the door of a product team for a small HRTech SaaS company and hasn’t looked back. John has worked in a variety of Sr. IC product manager roles, Director and Group Product Manager roles, and is

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31:54

Physical Products, Brutal Honesty, and the Agency Way...

The User Research Strategist: UXR | Impact | Career ·

2025/09/04

Listen now on Apple, Spotify, and YouTube.—Filip Cicek is a seasoned researcher with a Master's degree in Sociology and over 15 years of diverse experience spanning academia, non-profit, and business realms. Proficient in both qualitative and quantitative research methodologies, Filip leads Ruthless Insights, a cutting-edge consultancy specializing in UX and market research.In our conversation, we discuss:* How physical product research forces rigor, patience, and multiple rounds of muddy

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30:34

Connecting the Research Dots | Iwalola Sobowale...

The User Research Strategist: UXR | Impact | Career ·

2025/08/28

Listen now on Apple, Spotify, and YouTube.—Iwalola Sobowale is a research leader empowering tech innovation in Nigeria’s exciting tech industry. As the Head of Customer Research at Moniepoint, she drives strategic research to enhance customer experience, improve product adoption, and strengthen market positioning.With a background in another Nigerian unicorn - Interswitch, Transsion who are the manufacturers of the Tecno and Infinix, the mobile device brands dominating the African continent, and

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30:50

Using AI as Your Research Intern | Ryan Glasgow (Sprig)

The User Research Strategist: UXR | Impact | Career ·

2025/08/21

Listen now on Apple, Spotify, and YouTube.—Ryan Glasgow is the CEO of Sprig, an AI-native survey platform built to replace legacy tools like Qualtrics. Sprig combines advanced survey capabilities, AI-powered analysis, and an intuitive user experience to help research and product teams get richer insights, faster. Before starting Sprig, Ryan led product at Weebly and Vurb, where he saw how slow, fragmented research workflows could limit product velocity. Today, Sprig is used by companies like Stripe,

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31:11

Researching for Real Life | Loren Flores & Kathryn...

The User Research Strategist: UXR | Impact | Career ·

2025/08/08

Listen now on Apple, Spotify, and YouTube.—Loren is a UX Researcher with over 8 years of experience designing user-centered financial solutions. She’s passionate about uncovering actionable insights that bridge user needs with business objectives, and specializes in transforming complex behaviors into strategies that elevate digital experiences. Loren currently works at JPMorgan Chase as a Lead UX Researcher for digital commerce solutions. Over her time at Chase she has worked across several

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35:26

Business-Savvy Research and Onion Layers of UX |...

The User Research Strategist: UXR | Impact | Career ·

2025/07/24

Listen now on Apple, Spotify, and YouTube.—Amanda runs Stockwell Strategy, a user experience research and innovation strategy practice. She has spent the last 15 years helping teams understand who their users are, what they need, and how to tie those insights to product and business strategy. Happy clients include startups, nonprofits, fortune 100s, and nearly everywhere in between. Amanda is happiest when helping teams spin up their UX research practices and individuals refine their research and

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27:17

The Work Research Enables | Dave Hora (Consultant)

The User Research Strategist: UXR | Impact | Career ·

2025/06/26

Listen now on Apple, Spotify, and YouTube.—Dave Hora is perpetual Employee of the Month at Dave's Research Company: as a consultant, he helps leaders run strategic product initiatives and teams build well-informed product processes.In 2011, Dave was the first researcher at a mobile startup in San Francisco, then went on to work as the first research hire at five more companies including ResearchGate, PlanGrid, and Instacart. In 2020, he went independent and founded Dave's Research Company in Porto,

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33:42

Reporting Without Control | Steve Jenks (MeasuringU)

The User Research Strategist: UXR | Impact | Career ·

2025/06/12

Listen now on Apple, Spotify, and YouTube.—Steve is a UX researcher at MeasuringU, a full-service research agency in Denver, Colorado in the United States, and a research faculty member at the University of Denver. He has a Ph.D. in higher education with a focus on research methods and statistics, and transitioned into UX research after working in education policy and technology for over a decade. He loves the challenge of helping organizations make data-informed decisions to improve their products

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34:53

Reframing Democratization | Ned Dwyer (Great Question)

The User Research Strategist: UXR | Impact | Career ·

2025/05/29

Listen now on Apple, Spotify, and YouTube.—Ned Dwyer is the Co-Founder and CEO of Great Question, the all-in-one UX research platform designed to democratize research at scale.After two successful exits as a founder, Ned launched his biggest idea to date: helping enterprise teams better understand their users. Ned has led Great Question in empowering UX researchers, designers, and product teams to collaborate seamlessly and uncover the insights needed to build something great.With over a decade of

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94 results

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