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PODCAST

Prompt to Market with Mukund Mohan

Prompt to Market is the go-to podcast for marketers, founders, and GTM leaders who want to unlock the future of go-to-market strategy with the power of AI. Each week, we break down how top companies are using prompts, automation, and smart systems to accelerate customer acquisition, launch new products, and scale faster. From AI-powered content and lead scoring to the latest GTM frameworks, we explore what’s working now — and what’s coming next. Whether you’re a B2B SaaS leader, growth marketer, or

business marketing

All Episodes

00:24:35

How a startup founder uses AI - with Tukan Das of Gia

Prompt to Market with Mukund Mohan ·

2025/10/28

🎙️ In this episode, we chat with Tapanjyothi (Tukan) Das — serial entrepreneur, data innovator, and now CEO & Co-Founder of Gia AI, a platform on a mission to empower a million entrepreneurs to start, run, and grow their consulting businesses. Before Gia, Tukan built and scaled LeadSift, the pioneering intent data company that helped B2B tech giants like VMware, MuleSoft, and IBM uncover buying signals across the web — later acquired by Foundry (an IDG company backed by Blackstone).At Gia,

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00:27:18

How AI is changing founder branding with Jake Isham

Prompt to Market with Mukund Mohan ·

2025/10/28

🎙️ In this episode, we chat with Jake Isham — founder and CEO of My Influencer Agency (MIA), one of the most dynamic players at the intersection of influencer marketing, AI, and performance-driven storytelling. Jake’s journey from Hollywood film production to building a next-generation influencer agency is nothing short of remarkable. He’s worked with hundreds of brands and creators, helping them turn authentic content into measurable business outcomes.At MIA, Jake is leveraging AI-powered creator

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00:30:07

Startup Venture Studios with Jason Dea of Koru

Prompt to Market with Mukund Mohan ·

2025/10/21

🎙️ In this episode, we chat with Jason Dea — Venture Chief Product Officer at Koru, the Ontario Teachers’ Pension Plan–funded venture studio. Jason helps discover, validate, build, and launch new ventures across OTPP’s portfolio, turning ambiguous ideas into high-conviction bets. A trusted startup advisor & coach, he guides founders from pre-MVP to post-raise with crisp product strategy and go-to-market focus.Previously, Jason led product at Uberflip (acquired by PathFactory in July 2024),

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00:29:41

AI and Ad Optimization with Srikrishna Swaminathan of...

Prompt to Market with Mukund Mohan ·

2025/10/14

🎙️ In this episode, we chat with SriKrishna Swaminathan, Co-Founder & CEO of Factors.ai, a fast-growing B2B marketing intelligence platform redefining how GTM teams use data and AI to drive revenue. With a background spanning engineering, analytics, and go-to-market strategy, Sri has built a company that helps marketers move beyond vanity metrics to actionable insights powered by attribution modeling and AI-driven recommendations.At Factors.ai, Sri and his team are pioneering how generative AI

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00:24:31

AI and HR Tech Marketing with Julie Ewald

Prompt to Market with Mukund Mohan ·

2025/10/10

🎙️ In this episode, we sit down with Julie Ewald, Chief Marketing Officer at MustardHub, where she helps B2B tech companies design and execute marketing and sales strategies powered by automation and alignment. With over 15 years of experience bridging strategy, creativity, and technology, Julie has built a career around helping businesses streamline their operations, scale efficiently, and connect marketing with measurable revenue outcomes.Before joining MustardHub, Julie spent over a decade

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00:26:31

AI and Content Marketing with Perry Sheraw

Prompt to Market with Mukund Mohan ·

2025/10/07

🎙️ In this episode, we sit down with Perry Sheraw — Chief Marketing Officer at Brierley, a global leader in loyalty and customer engagement solutions. With over two decades of experience shaping brand, digital, and loyalty strategies for Fortune 500 companies, Perry brings a rare blend of creativity and data-driven precision to the evolving world of customer marketing.At Brierley, she leads marketing strategy across a suite of AI-powered loyalty solutions that help brands like 7-Eleven, Hertz, and

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00:27:46

AI and the enterprise with Scott Wilder of Lastpass

Prompt to Market with Mukund Mohan ·

2025/10/02

🎙️ In this episode, we chat with Scott K. Wilder — Global Head of Digital Self-Serve at LastPass. With more than two decades of experience across technology, marketing, and customer engagement, Scott has led transformational programs at companies like Google, Apple, Intuit, Marketo, Udacity, HubSpot, and Adobe. At LastPass, he is responsible for scaling self-serve and digital experiences that help millions of users securely manage their identities online. Scott’s work lives at the intersection

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00:21:50

Product Experiences and AI with Ken Rapp

Prompt to Market with Mukund Mohan ·

2025/09/16

🎙️ In this episode, we sit down with Ken Rapp — a dynamic entrepreneur, commercialization expert, and trusted advisor to startups and investors alike. With a career built on founding companies, creating markets, and delivering strong returns to shareholders, Ken has mastered the art of turning unmet needs into thriving businesses.Ken’s expertise spans product launches, scalable business models, and enterprise value creation through commercialization. As a member of the Accelerator Fund Investment

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00:29:49

AI and Affiliate Marketing with Lars Lofgren

Prompt to Market with Mukund Mohan ·

2025/09/11

🎙️ In this episode, we sit down with Lars Lofgren — Fractional VP of Content and one of the sharpest minds in growth, SEO, and content strategy. Lars has helped scale some of the internet’s most recognized brands, including Automattic, NP Digital, and I Will Teach You To Be Rich. His specialty? Building world-class content engines from scratch and reviving neglected blogs into revenue-generating machines.Before going fractional, Lars co-founded Stone Press, where he scaled the business from $0 to

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00:28:03

Performance Marketing and AI with Chris Chambers

Prompt to Market with Mukund Mohan ·

2025/08/26

🎙️ In this episode, we sit down with Chris Chambers — a digital marketing leader with deep expertise in paid search, performance marketing, and AI-driven advertising strategies. Chris has spent over a decade helping brands maximize ROI from Google Ads, Bing Ads, and paid social campaigns, blending data, creativity, and automation to scale growth.With a career spanning agency leadership and hands-on campaign management, Chris has advised businesses across industries on how to structure

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00:25:22

GTM and AI with marketing and Jonathan Metrick

Prompt to Market with Mukund Mohan ·

2025/08/22

🎙️ In this episode, we sit down with Jonathan Metrick — a growth leader, advisor, and investor at the intersection of brand, data, and AI. Jonathan has built a career driving exponential growth for consumer and B2B companies, blending classical brand strategy with advanced analytics and emerging technologies. With leadership experience spanning Fortune 500s to high-growth startups, he brings a rare mix of creativity and rigor to scaling businesses.As an advisor and investor, Jonathan is helping

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00:25:53

The future of brand promotions and AI with Heather...

Prompt to Market with Mukund Mohan ·

2025/08/08

🎙️ In this episode, we sit down with Al Schuster and Heather Johnson, the dynamic duo behind Polaris Brand Promotions — a leader in experiential marketing and retail brand activation. With decades of combined experience, Al and Heather have built Polaris into a powerhouse that connects national brands to local consumers through high-impact, human-centered promotions.We explore how Polaris uses AI and data-driven insights to supercharge field marketing — from optimizing retail demos and sampling

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00:25:02

AI and the future of design with Nick Cawthon

Prompt to Market with Mukund Mohan ·

2025/08/05

🎙️ In this episode, we dive into the mind of Nick Cawthon — a visionary designer, researcher, and strategist at the intersection of user-centered design and enterprise-scale systems. With a career spanning influential roles in UX leadership and product innovation, Nick has helped shape digital experiences for some of the world’s most complex organizations.Nick brings a rare blend of hands-on craft and strategic thinking to the table. As an invited speaker at SigCHI, Xerox PARC, PeopleNerds, and

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00:26:11

The agency of the future with Bryan Byler

Prompt to Market with Mukund Mohan ·

2025/07/29

🎙️ In this episode, we talk with Bryan Byler — Chief Revenue Officer at Aptitude 8, the leading RevOps consultancy helping high-growth companies operationalize their go-to-market motions with HubSpot and advanced automation. With a decade of experience across sales, marketing, and operations, Bryan brings a unique perspective on how AI is reshaping the future of RevOps.At Aptitude 8, Bryan has worked with hundreds of SaaS and tech-enabled businesses to streamline their GTM systems, aligning teams

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00:25:22

Hacking Video on LinkedIn with Mike Svetlic

Prompt to Market with Mukund Mohan ·

2025/07/28

🎙️ In this episode, we sit down with Mike Svetlic — founder of Michael Brennan Media and a battle-tested growth marketer with a 15+ year career scaling demand generation at companies like Brex, Dell Technologies, and Iron Horse. Mike is now channeling his enterprise experience into helping high-ACV B2B companies nail their GTM strategy using a potent mix of storytelling, data, and AI.At Michael Brennan Media, Mike is pioneering a performance-led approach to growth — blending 1st, 2nd, and 3rd-party

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00:09:10

How is SEO changing with AI - what is GEO

Prompt to Market with Mukund Mohan ·

2025/07/23

🎙️ In this episode, we sit down with John Doherty — founder of EditorNinja and a veteran in the SEO and content marketing world. With a career spanning roles at HotPads (Zillow Group), Trulia, and Distilled, John has helped scale organic growth for some of the biggest names in tech. Now, he’s building EditorNinja — a platform designed to solve a surprisingly overlooked problem: broken content operations.EditorNinja is on a mission to help marketers publish polished, professional content at scale —

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00:25:37

AI and short form video with A Lee Judge

Prompt to Market with Mukund Mohan ·

2025/07/21

🎙️ In this episode, we chat with A. Lee Judge — a visionary content strategist, speaker, and co-founder of Content Monsta. With a rich background in enterprise marketing and broadcasting, Lee blends storytelling, brand strategy, and tech-savvy execution to create high-impact content engines for B2B brands.From his early days in radio to leading global marketing efforts at companies like SAP and Cox Communications, Lee has always been ahead of the curve. At Content Monsta, he now helps companies

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00:25:28

Marketing in a big messy world with Kathleen Schaub

Prompt to Market with Mukund Mohan ·

2025/07/14

🎙️ In this episode, we sit down with Kathleen Schaub — one of B2B marketing’s most seasoned and strategic minds. With over three decades of experience in transforming marketing organizations, Kathleen has held executive roles at tech giants like SAP and Autodesk, and served as Vice President and Global Practice Leader at IDC, where she led groundbreaking research on marketing operations and transformation.Kathleen is best known for architecting high-performance marketing teams by combining human

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00:23:13

Autonomous Vehicles with Richard Bishop

Prompt to Market with Mukund Mohan ·

2025/07/10

🎙️ In this episode, we sit down with Richard Bishop — a global thought leader in automated vehicles and the founder of Bishop Consulting, where he advises governments, OEMs, and tech companies shaping the future of mobility. With a background at the U.S. Department of Transportation and decades of experience at the intersection of transportation policy and autonomous technology, Richard has been a driving force behind AV adoption.Richard shares how artificial intelligence is revolutionizing the

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00:25:20

The future of content marketing in the world of AI...

Prompt to Market with Mukund Mohan ·

2025/07/09

🎙️ In this episode, we chat with Tom Rudnai — founder of DemandGenius and a rising voice in the AI-powered content strategy space. With a sharp focus on B2B SaaS, Tom is on a mission to help marketers unlock the full value of their content through intelligent audits, buyer journey mapping, and performance-driven insights.Before launching DemandGenius, Tom was an early team member at Cognism, where he helped scale outbound sales and content efforts across Europe. That experience shaped his belief

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48 results

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