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PODCAST

REBLutionize Your Marketing, Your Business, Your Life

This podcast is for small business owners, entrepreneurs, and marketers looking for actionable tips and inspiration in the areas of marketing and business. It"s produced by the REBLs at REBL Marketing. We like to keep our podcasts short and to the point, providing useful tips you can use right away for your business.

business marketing

All Episodes

00:36:39

Ep . 58: Own Your Audience or Lose It

REBLutionize Your Marketing, Your Business, Your Life ·

2026/01/07

Episode SummaryIn this episode, REBL Risty sits down with podcasting entrepreneur Ryan Estes to explore why podcasting has become one of the most powerful tools for founder-led marketing. Ryan shares insights from building and selling Kitcaster, launching Wildcast, and growing audiences through owned media like podcasts and newsletters. The conversation also dives into the future of AI, audience ownership, and how entrepreneurs can build lasting influence without relying on rented platforms.Key

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00:19:14

Ep. 57: Media Evolution, from Radio and TV to AI

REBLutionize Your Marketing, Your Business, Your Life ·

2025/12/18

Chuck Dunning shares a behind the scenes look at decades of media evolution, from radio and television to today’s AI driven landscape. Drawing from his experience as a former Fox affiliate executive, he explains how attention spans, technology, and audience behavior are reshaping storytelling, advertising, and relevance in modern media.Key Takeaways- Media has always been evolving and today’s AI shift is part of a much longer cycle of change- Attention spans are shrinking, forcing content creators

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00:29:21

Ep. 56: Outsource your Succcess

REBLutionize Your Marketing, Your Business, Your Life ·

2025/12/12

In this episode, REBL sits down with entrepreneur Kasim Aslam to explore why most small businesses hire incorrectly and how peak performers can completely transform a company. Kasim breaks down the flawed framework most leaders follow, the math behind Pareto distribution, and why paying more for exceptional talent always pays off. He also offers practical guidance on delegation, mindset, and attracting top remote talent.Key Takeaways - Most hiring frameworks treat people as commodities which repels

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00:29:02

Ep. 55: Marketing Isn’t Your Real Problem

REBLutionize Your Marketing, Your Business, Your Life ·

2025/11/26

Global explorer and seasoned executive Andrea Giralt shares how her early solo travels and career at Hewlett Packard shaped her approach to scaling complex organizations and leading meaningful transformation. She explains the power of fractional CEOs and COOs, how to realign struggling companies from the inside out, and why marketing must be tied to strategy and data to truly matter. Andrea also touches on AI, digital transformation, and how leaders can reclaim their time and clarity.Key

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00:30:44

Ep. 54: How Safe Is Your AI?

REBLutionize Your Marketing, Your Business, Your Life ·

2025/11/21

In this episode of Reblutionize Your Marketing with AI, REBL Risty interviews Scott Cooper, founder of Tower 23 IT, about how small and medium businesses can safely adopt AI without exposing sensitive data. Scott breaks down shadow AI, insider risk, practical policies, and why employees are both your biggest asset and your biggest vulnerability. He also shares real world examples, from contract review mistakes to voice cloning and granny scams, plus concrete steps to protect your business as AI

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00:13:43

Ep. 53: Eco Films, A Major Cultural Force

REBLutionize Your Marketing, Your Business, Your Life ·

2025/11/13

In this episode, we sit down with filmmaker and festival founder Greg Reitman live from the Art of Marketing Conference in San Diego. He shares insights into the Blue Water Film Festival, its mission to elevate eco focused storytelling, and the growing importance of sustainable filmmaking. Greg also talks about his journey from Sundance award winning filmmaker to building a global community around environmental cinema.Key Takeaways - The Blue Water Film Festival is a rapidly growing, environmentally

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00:24:20

Ep. 52: AI Segmentation: What Customers Really Want

REBLutionize Your Marketing, Your Business, Your Life ·

2025/11/06

From the Art of Marketing Conference at the University of San Diego, Rebl Risty of Rebl Labs AI hosts a panel with Kirsty Nunez, Kathy Townend and Phil Goddard. Exploring how qualitative data and AI are redefining customer segmentation. They trace the conference’s origins, share how AMA San Diego serves the community, and unpack a new approach to building segments from rich narrative feedback at a fraction of traditional costs.Key Takeaways:-Qualitative segmentation can turn interview and open-ended

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00:03:55

AI in Marketing: Personalization and Predictive Analysis

REBLutionize Your Marketing, Your Business, Your Life ·

2025/10/31

AI in marketing is more than content generation. Mike Montague breaks down four practical pillars: context engineering for authentic brand voice, predictive analytics that surfaces real buying signals, modern automation that scales follow up, and one-to-one personalization that speaks to a single customer at a time.Key takeaways-Use context engineering to train a custom GPT on founder interviews, sales talk tracks, and customer stories so content sounds like you.-Predictive analytics reveals leading

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00:31:17

Ep. 51: AI's Bold Leap: Redefining Marketing

REBLutionize Your Marketing, Your Business, Your Life ·

2025/10/23

Marketing leader Nick Hofer, President of the AMA San Diego and executive at SolarTech, shares how AI, social strategy, and community are reshaping modern marketing. He covers lessons from content marketing world, why TikTok matters for search and discovery, and how AMA San Diego powers careers through flagship events, mentorship, and hands-on education.Key takeaways-AI is now table stakes for content, creative, research, and customer insight.-TikTok is a must consider channel for search behavior

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00:05:00

Journalism: Accuracy First, AI Second

REBLutionize Your Marketing, Your Business, Your Life ·

2025/10/16

AI news moves fast, but accuracy still wins. Guest Alicia Shapiro shares a practical workflow that starts with reputable sources, tight guardrails for ChatGPT, and rigorous checks for duplication, quotes, and facts. She also walks through adding context with verified sources, polishing SEO, and avoiding sensational headlines.Key Takeaways:-Start with primary, reputable outlets like AP, Reuters, and Bloomberg, then brief ChatGPT with strict rules.-Do not paraphrase quotes, verify them against the

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00:28:00

Ep. 50: No Code Revolution: Building Tools With AI

REBLutionize Your Marketing, Your Business, Your Life ·

2025/10/09

In this episode of Reblutionize Your Marketing with AI, Rebl Risty sits down with Reed Hansen of Marketsurge to explore how AI is transforming marketing agencies and everyday business workflows. Reid shares his journey from traditional marketing to AI-assisted coding, demonstrating how tools like ChatGPT and Cursor help small businesses automate processes and build apps without a developer.Key Takeaways-How Reed transitioned from marketing automation to using AI for coding and business

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00:24:27

Ep. 49: From DJ to AI Marketer

REBLutionize Your Marketing, Your Business, Your Life ·

2025/10/02

In this episode, REBL Risty sits down with Mike Montague of Avenue Nine to explore how AI is transforming marketing without losing the human touch. Mike shares his journey from DJ to sales trainer to AI-powered marketer, and explains how tools like predictive analytics, machine learning, and personalization can help businesses scale smarter while keeping authenticity at the core.Key Takeaways:- Mike’s career journey from radio DJ to global sales trainer to AI marketing strategist.- Why context

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00:13:27

Lights, Camera...Prompt? Runway AI Video Review

REBLutionize Your Marketing, Your Business, Your Life ·

2025/09/11

Episode Summary:In this episode, REBL Risty introduces Runway, a powerful AI video generation tool that's changing how we repurpose and reimagine visual content. From turning still photos into animated clips to creating cinematic-quality videos without actors or sets, REBL walks through how brands like Liquid Death are using Runway and how you can, too. Whether you're creating short-form social content or dreaming of your own AI-powered video campaign, this tool could be a game-changer.Key

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00:06:30

Dashboards & Doppelgängers: Power BI Meets AI Avatars

REBLutionize Your Marketing, Your Business, Your Life ·

2025/09/04

In this episode Rebl Risty and Rob Esposito sit down with Jennifer Barnes of Optima Office to explore how AI is reshaping both business operations and marketing. From integrating Power BI with HubSpot and QuickBooks to creating AI-generated avatars and streamlining reporting, the conversation highlights the opportunities and challenges of adopting AI in real-world business.Key Takeaways - Data integration matters: Power BI can sync multiple systems into one dashboard, giving CEOs instant access to

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00:31:05

Ep. 48: Startup Chaos Meets AI Calm

REBLutionize Your Marketing, Your Business, Your Life ·

2025/08/29

In this episode of REBLutionize Your Marketing, hosts Rebel Risty and Rob Esposito sit down with Julian Brandt, founder of Ampra.ai and former co-founder of Digitopia. Julian shares how AI tools like Claude, ChatGPT, and Google’s Gemini are transforming business operations from meeting recaps to job descriptions and how entrepreneurs can stay focused and scale smarter. Whether you're an AI skeptic or enthusiast, this episode will show you how AI can truly become your ultimate virtual

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00:26:11

Ep. 47: The Performer Turned Marketer

REBLutionize Your Marketing, Your Business, Your Life ·

2025/08/21

In this episode, we sit down with Alex Karvounis, Lead Creative Officer at MiraCosta College, whose unconventional journey—from traveling performer and filmmaker to casino communications lead and now higher ed marketing leader—offers a masterclass in creative thinking. From Vegas to academia, Alex shares how storytelling, internal comms, and visual branding all play a role in driving student success. Key Takeaways: - The Power of Unlikely Beginnings: Alex’s career started with juggling gigs and

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00:09:48

AI Just Fixed My Slide Deck

REBLutionize Your Marketing, Your Business, Your Life ·

2025/08/18

In this solo episode of REBLutionize Your Marketing, REBL Risty takes us behind the scenes as she uses ChatGPT to revamp a presentation deck in real time. From turning a messy outline into a clean, story-driven flow to training a custom GPT for better results, REBL shows how AI can simplify, speed up, and seriously upgrade your creative process.Key Takeaways:- You can train ChatGPT to understand your speaking style, offers, and target audience by creating a custom GPT.- AI helps refine and

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00:34:38

Ep. 46: AI-Powered Ads & The New Age of Marketing

REBLutionize Your Marketing, Your Business, Your Life ·

2025/08/07

Jaymie Tarshis is a seasoned digital advertising strategist with a laser focus on simplifying the complex world of ads for entrepreneurs and business owners. With years of experience in Meta advertising, Jaymie has developed a unique approach to using AI tools not just to save time—but to actually run smarter, better-performing campaigns.In this episode, Jaymie and I dive into how the advertising landscape has completely shifted, why targeting is no longer king, and how AI is transforming the game

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00:40:25

Ep. 45: Building Intellectual Property with AI

REBLutionize Your Marketing, Your Business, Your Life ·

2025/07/31

In this episode of REBLutionize Your Marketing with AI, host Rebl Risty sits down with AI strategist Max Bernstein to explore how experts can finally get what's in their head and into scalable, monetizable systems using AI. Max shares his method for transforming transcripts and conversations into frameworks, offers, and IP, showing how AI can help you turn noise into signals and create repeatable value.Key Takeaways:-Start with one LLM and master it: Max recommends building foundational skill in

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00:06:20

LinkedIn: Should we post on weekends? AI gave me the...

REBLutionize Your Marketing, Your Business, Your Life ·

2025/07/31

In this solo episode of REBLutionize Your Marketing, REBL Risty dives into a debate with her social media manager: Is posting on LinkedIn during the weekend a waste of time—or a hidden opportunity? Using the AI tool Perplexity, REBL explores best practices for LinkedIn posting times, shares surprising data about weekend engagement, and reminds us why testing your own strategy always wins over assumptions. Takeaways: Weekends aren’t dead: Only 8% of posts happen on weekends, but lower competition

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75 results

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