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PODCAST

Freelancer Training on How to Find Direct Clients

Jason Willis-Lee

🚀 Welcome to the How to Find Direct Clients Podcast – your go-to resource for ambitious translators looking to level up their careers!🎯 Why Tune in?Grow Your Client Base: Learn proven strategies to attract more direct clients and secure steady work.Boost Your Professional Growth: Expert interviews and solo episodes tailored to early-career language providers making 3k or less a month.Maximize Your Potential: Discover how to optimize workflows, embrace technology, and develop skills that set you

business careers

All Episodes

24:22

Ep 98. Building Niche Market Tools Without Tech...

Freelancer Training on How to Find Direct Clients ·

2025/09/16

Send us a text This week on Freelancer Training, I chat with Michael Broyles of TSN Visual Communication Solutions about the power of visual communication! 💡 Discover how Michael helps schools and businesses build tailored digital signage that truly engages audiences. Learn why dynamic visual content is so effective—people retain 60% of what they see vs. 10% of what they hear—and why “keeping it simple” is a game-changer. Michael also shares his top advice for freelancers and small

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37:06

Ep 97. I've started so I'll finish. Creative Language...

Freelancer Training on How to Find Direct Clients ·

2025/09/05

Send us a text This week I sat down with Kerstin Cable — language learning expert, coach and co-founder of the AI Language Club — to explore how AI is reshaping language acquisition and career growth. Overview Kirsten shares her journey from freelance translator to language coach and business owner, highlighting how AI can be a powerful tool — not a competitor — for language learners and professionals alike. We discussed practical strategies to integrate AI ethically and effectively, while ke...

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28:40

From Side Hustle to Growth Engine: Podcasting...

Freelancer Training on How to Find Direct Clients ·

2025/07/28

Send us a text Most business owners treat their podcast like a passion project—scattered, inconsistent, and disconnected from their actual offers. But this week's guest, Vince Quinn, is on a mission to change that. Vince is a former media professional turned podcast strategist and Creative Director at SBX Productions. He helps coaches, consultants, and creative service providers turn their podcasts into intentional, revenue-generating growth engines. In this episode, we unpack the difference ...

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4:32

Ep 95. What is Linguistic Validation — and Why it...

Freelancer Training on How to Find Direct Clients ·

2025/07/15

Send us a text In this solo episode of the show, we unpack the essential role of linguistic validation (LV) in global clinical trials. You’ll learn: – What linguistic validation is and how it differs from standard translation – Why it's critical for ensuring the accuracy of patient-reported outcomes (PROs) – The key steps in a linguistic validation protocol – How cognitive debriefing ensures patient comprehension – The importance of cross-cultural adaptation in maintaining...

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23:07

Ep 94. Leads on Autopilot: How to Attract Clients...

Freelancer Training on How to Find Direct Clients ·

2025/07/08

Send us a text In this episode, I’m joined by award-winning author and entrepreneur Al Kushner, author of The AI LinkedIn Advantage. Al shares how freelance translators, interpreters, and copywriters can harness AI to streamline workflows, boost productivity, and win high-value direct clients on LinkedIn. We explore practical strategies for personal branding, breaking free from agency dependence, and using AI tools to position yourself as a thought leader. Al explains why optimisi...

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26:10

Ep 93. How Alex Sanfilippo Built Podmatch and How...

Freelancer Training on How to Find Direct Clients ·

2025/06/24

Send us a text In this episode, I am joined by Alex Sanfilippo, founder of Podmatch, a smart platform that connects podcast hosts and guests. Alex shares his entrepreneurial journey from selling golf balls as a child to building one of the most trusted tools in the podcasting space. With experience in real estate, aerospace, and digital marketing, Alex brings deep insight into why podcasting is emerging as one of the most powerful tools for building authentic business relationships. The conve...

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25:49

Ep 92. Future-Ready Work: Redefining Productivity...

Freelancer Training on How to Find Direct Clients ·

2025/06/10

Send us a text In this episode of "Freelancer Training on How to Find More Direct Clients," I speak with Kody Thompson about his entrepreneurial journey from a graphic designer to the founder of a $3 million web development company and eventually, Workpod, a virtual assistance company. The conversation focuses on the strategic use of Virtual Assistants (VAs) to help freelancers, particularly solo language pros, scale their businesses, buy back their time and overcome common outsourcing ...

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6:51

Ep 91. Five Reasons Experienced Medical Translators...

Freelancer Training on How to Find Direct Clients ·

2025/05/27

Send us a text In this solo episode, I unpack why linguistic validation (LV) is now becoming a serious focus for me as a seasoned medical translator. LV offers these compelling benefits: ✅ Higher rates ✅ Consistent, long-term demand ✅ A pivotal role in global clinical trials #MedicalTranslation #LinguisticValidation #ClinicalTrials #LifeSciencesTranslation #PharmaTranslation #MedComms #RegulatoryTranslation #TranslationCareers #NicheExpertise #FutureP...

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24:00

Ep 90. Specialize, Humanize, Monetize: A Roadmap for...

Freelancer Training on How to Find Direct Clients ·

2025/05/13

Send us a text In this episode of Freelancer Training: How to Find More Direct Clients, we sit down with our very first returning podcast guest Larry Easto to challenge outdated marketing practices and introduce a more authentic, facilitative approach for service professionals who want to attract direct clients sustainably. Key Topics Covered: Redefining Marketing for Service Professionals: Traditional marketing often fails freelancers and service providers. Larry explains how his facilitati...

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34:17

Ep 89. How to Use Data to Grow Your Language Business...

Freelancer Training on How to Find Direct Clients ·

2025/04/25

Send us a text In today's fast-paced business environment, leveraging data effectively is not optional—it's essential. In this episode, Luke Komiskey, founder and CEO of DataDrive, joins us to explore why many businesses struggle to build an effective data strategy and how they can pivot toward success. Key Topics Covered: The Cost of Inaction: Many organizations are overwhelmed by data but underwhelmed by results. Luke highlights the hidden dangers of relying on spreadsheets, dealing ...

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43:05

🎙️ How to Move Beyond Medical Translation into...

Freelancer Training on How to Find Direct Clients ·

2025/04/08

Send us a text In this week's episode of Freelancer Training, we’re joined by Nur Ferrante, a seasoned linguistic validation consultant, to explore just how medical translators can evolve into indispensable players in the clinical trial ecosystem through the niche field linguistic validation. 🔍 What You’ll Learn: ✅ Master the Full Linguistic Validation Lifecycle Nur breaks down each phase of the linguistic validation process—translation, reconciliation, back translation, cognitive

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31:37

🔒 Powering Productivity with AI: Multitasking Mastery...

Freelancer Training on How to Find Direct Clients ·

2025/03/21

Subscriber-only episode Send us a text Let's face it. Freelancing is a delicate juggling act—client work, keeping up with our source languages, staying competitive in an AI-driven market… not to mention taking care of ourselves. That’s why I’m excited to welcome Tania Lines MA, AITI—productivity enthusiast, working mom and all-around time management guru—on the next episode of Freelancer Training on How to Find More Direct Clients! Tania and I will dive into: ✅ How to manage multi...

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29:47

Designing for Excellence: Gabriel Fairman on...

Freelancer Training on How to Find Direct Clients ·

2025/03/11

Send us a text In this week’s episode, I sat down with Gabriel Fairman, CEO of BureauWorks, to explore the principles of operational mastery, risk management and company culture. With years of experience leading a very successful translation and localization platform, Gabriel shares strategic insights on how businesses can optimize workflows, minimize risks and cultivate an environment of excellence. 💡 Whether you’re a leader, entrepreneur or operations professional, this convo offers

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36:25

Disrupting the Translation Tech Market: A...

Freelancer Training on How to Find Direct Clients ·

2025/02/25

Send us a text In this week's episode, I sit down with Philippe Mercier, CEO of Wordscope, the entrepreneur paving the way in computer-assisted translation (CAT) tools with integrated professional AI licenses. As AI reshapes the translation industry, Philippe shares his vision for the future, the challenges of integrating AI seamlessly into translator workflows, and how Wordscope is disrupting the translation tech market. 🔍 What You’ll Learn in This Episode: ✅ How Wordscope is revolutio...

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30:51

From Awkward to Awesome: Mastering the Art of...

Freelancer Training on How to Find Direct Clients ·

2025/02/18

Send us a text Networking doesn’t have to feel forced, transactional, or overwhelming. In fact, it can be the key to unlocking career opportunities, business growth, and personal fulfillment. In the next episode of Freelancer Training on How to Find More Direct Clients, I sit down with the awesome Rachel Rozen, founder of Connection Catalyst, to explore the transformative power of authentic networking. Rachel’s journey—from connecting with 300 people in a year to building a facilitation-bas...

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31:46

From Law to Loyalty: Larry Easto’s Guide to Referrals...

Freelancer Training on How to Find Direct Clients ·

2025/02/13

Send us a text In this week's episode, I sat down with Larry Easto, a lawyer, consultant, author, and coach with over 40 years of experience. Larry stands out not only for his impressive career but for his unique perspective as a Highly Sensitive Person (HSP), which has influenced his approach to learning, client service, and marketing. Larry discusses how his HSP traits—empathy, creativity, and thoroughness—enhanced his ability to help clients understand their options. We explore the challen...

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22:44

Overcoming the Four Fears®: Unlock Your Confidence...

Freelancer Training on How to Find Direct Clients ·

2025/01/28

Send us a text🎧 Ever wondered what a joint Guinness World Record holder, a West End performer, and a drummer extraordinaire have in common? So come meet my close business friend Mark Franklin—a multi-talented force of nature whose story will leave you drumming with inspiration!💬 In this episode, Mark brings his infectious energy and unique perspective as we:Explore his passion for percussion, from the West End stage to beating records (yes literally).Unpack what it takes to channel creat...

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30:14

From Invisible to Unstoppable: Mastering Personal and...

Freelancer Training on How to Find Direct Clients ·

2025/01/21

Send us a textIn this episode, we’re diving deep into the world of branding with the incredible Sapna Pieroux, multi-award-winning brand consultant, speaker, and author of the Business Book Award-winning Let’s Get Visible!.If you’re an ambitious business owner or leader struggling to:Gain visibility in a crowded marketAttract the right opportunities and audienceBalance your personal and business brand without feeling ‘icky’ or braggy…this episode is for you!What We Cover💡 What’s stopping

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29:34

Unlocking Efficiency: How Freelance Translators Can...

Freelancer Training on How to Find Direct Clients ·

2025/01/14

Send us a textAre you a freelance translator struggling to do all the things: keep up with admin tasks, marketing efforts or client follow-ups? Do you feel like you're spending more time managing your business than actually translating in your business?In this episode of my podcast, Phill Tomlinson of LeveragedVA and I dive deep into how virtual assistants (VAs) can be a game-changer for freelance translators looking to scale their businesses without burnout.💡 What you will learn:✅ Pract...

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34:08

Crafting Copy that Converts: How Steven Lewis'...

Freelancer Training on How to Find Direct Clients ·

2024/12/24

Send us a textIn this episode, I am joined by Steven Lewis, the mastermind behind Taleist Agency, to explore the art of crafting copy that drives sales. Steven shares his expert insights into how strategic copywriting can transform passive audiences into engaged customers. From the psychology behind effective messaging to practical tips for writing copy that converts, this episode is packed with valuable lessons for anyone looking to boost their sales with the power of words.Key Takeaways:The...

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