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PODCAST

Business Superfans®: The Service Providers Edge

Frederick Dudek (Freddy D)

Running a service-based business is hard. Most owners — in the trades or professional services — struggle with the same problems: - How do I get more of the right clients without spending more on marketing? - How do I find, keep, and motivate great people? - How do I stop being the bottleneck in my own business? - How do I fix my broken systems and get my time back? - How do I raise profitability when costs keep rising? - How do I use AI without feeling overwhelmed? If you’ve asked yourself any of

business entrepreneurship

All Episodes

36:30

Financial Freedom for Service Providers: How Joey...

Business Superfans®: The Service Providers Edge ·

2025/11/18

Episode 165Frederick Dudek (Freddy D) In this episode of Business Superfans®, we huddle up with Joey Mure, co-founder of Wealth Without Wall Street, to break down financial freedom for service providers into a clear, winnable game plan. Joey shares how he walked away from the Wall Street script and built over $50,000/month in passive income, using a simple formula: passive income > monthly expenses.If you’re a service business owner stuck in the grind—tied to client work, over-reliant on 401(k)s,

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42:47

Company Culture Alignment: Designing Teams That...

Business Superfans®: The Service Providers Edge ·

2025/11/14

Episode 164Frederick Dudek (Freddy D) Company culture alignment is the difference between a team rowing in chaos and a crew gliding to victory. In Episode 164, Matthew Person, founder of Town Square Advisors and author of The Culture of Alignment, breaks down his Square Management System for designing culture with intention instead of copying “best places to work.”You’ll hear why so many hires fail within 18 months, how misalignment poisons morale and performance, and why there’s no such thing as a

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37:27

Stop Marketing to Everyone: Define Your Category and...

Business Superfans®: The Service Providers Edge ·

2025/11/11

Episode 163Frederick Dudek (Freddy D) Growth stage marketing with Mark Donnigan is a masterclass in turning service-first value into deal-flow and category design into competitive moats. Mark shares why leading with genuine help attracts the right buyers and accelerates pipeline, even when not everyone is a fit—because serving is the best net for leads and loyalty. Listeners get real talk on sales–marketing alignment, buyer empathy, and messaging that lands “on the tip of the tongue” before the

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39:42

Performance Marketing Mastery: Jake Tlapek on DSPs,...

Business Superfans®: The Service Providers Edge ·

2025/11/04

Episode 162Frederick Dudek (Freddy D) Performance marketing takes center court as Jake Tlapek of Finch breaks down demand-side platforms (DSPs), TikTok SEO, and conversion optimization playbooks that win customers on every channel. He shares his journey from Air Force IT to agency leader and founder-creator, including how posting twice daily sparked 100K+ TikTok followers and a steady stream of leads. You’ll learn why DSPs let brands place ads where buyers actually are—from Hulu to digital

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09:17

Thanking to Grow: Turn November Gratitude into a...

Business Superfans®: The Service Providers Edge ·

2025/11/03

161 Frederick Dudek (Freddy D) n this episode of Business Superfans®, Freddy D Take dives into the power of gratitude marketing—how saying “thank you” can transform your business ecosystem into a community of loyal superfans. Using real-world service examples, Freddy breaks down how appreciation emails, anniversary cards, and automated check-ins can drive referrals, retention, and revenue. Discover how gratitude isn’t just good manners—it’s a competitive advantage that fuels growth and connection

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40:37

B2B Marketing: How Richard Levy Wins the 95%...

Business Superfans®: The Service Providers Edge ·

2025/10/31

Episode 160Frederick Dudek (Freddy D) B2B marketing with Richard Levy centers on aligning sales and marketing to win today’s 5% in-market buyers while educating the 95% who aren’t ready yet. In this episode, Richard shares 25 years of lessons—from Santander’s graduate scheme to leading Sophera Marketing—on building demand without racing to discounts.You’ll hear why thought-leadership newsletters outperform hard sells, how to use global cultural nuance in messaging, and why AI is a true business

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37:12

Trust in Leadership: How Adam Malone Sustains High...

Business Superfans®: The Service Providers Edge ·

2025/10/28

Episode 159Frederick Dudek (Freddy D) Trust in leadership drives everything—and Adam Malone explains why it’s the linchpin of sustained high performance. In this episode, Adam breaks down a practical, three-part trust model—empathy, authenticity, and performance—and shows leaders how to inspire reciprocal trust so teams truly operate with autonomy, speed, and accountability. You’ll hear how “window-and-mirror” leadership creates superfans on your team, why trust is contextual (not universal), and

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40:08

Employee Empowerment: Jon Grannis & Bob Chonka Build...

Business Superfans®: The Service Providers Edge ·

2025/10/25

Episode 158Frederick Dudek (Freddy D) Employee empowerment takes center stage as Sollah leaders Jon Grannis and Bob Chonka reveal how to turn training into behavior change and build superfan cultures. They unpack their E+I=C formula—Emotion + Information = Communication—and explain why “dramatic edutainment” outperforms lecture-style compliance courses. You’ll hear real stories: a major automaker whose teams started raving about sexual-harassment training, and a lean HR group that delivered ~500

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09:58

Beyond the Cubicle: Fun, Friendship, and Leadership...

Business Superfans®: The Service Providers Edge ·

2025/10/21

157 Frederick Dudek (Freddy D) Freddie D dives into the pivotal relationship between leadership and culture in the tech industry, drawing from his own experiences from decades ago. He reflects on his early days in the CAD Cam field, where he learned the importance of empowering teams under the guidance of his manager, Tom. Tom's approach of fostering camaraderie through shared experiences, like happy hours and group outings, created a strong culture of teamwork and appreciation. Freddie emphasizes

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32:47

Steven Schneider (Trio SEO) on How to Rank in...

Business Superfans®: The Service Providers Edge ·

2025/10/16

Episode 157Frederick Dudek (Freddy D) The search landscape has changed forever. AI search engines—like ChatGPT, Perplexity, and Bing Copilot—now rely on classic SEO signals to decide which businesses to recommend.In this episode, Trio SEO Co-Founder Steven Schneider joins Freddy D to reveal how service providers can dominate this new era through a unified strategy called GEO (Generative Engine Optimization). GEO is about positioning your brand where prospects now ask questions—AI chat interfaces—not

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08:27

Freedom: The Business Superfans Engine at Full Power

Business Superfans®: The Service Providers Edge ·

2025/10/11

155 Frederick Dudek (Freddy D) Freddy D emphasizes the ultimate goal of achieving true freedom in business, where one can step away for weeks while everything continues to run smoothly. He elaborates on how this isn’t just a distant dream but a tangible reality attainable through building a network of superfans—loyal stakeholders who actively support the business. Throughout the episode, he outlines the five stages of the Prosperity Pathway, culminating in the freedom stage, where a business

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08:36

From Stability to Scale — How to Expand Through...

Business Superfans®: The Service Providers Edge ·

2025/10/10

154 Frederick Dudek (Freddy D) Freddy D dives into the concept of expansion in this enlightening episode, emphasizing how businesses can grow without the burdens of increased weight. He advocates for the creation of business superfans—loyal customers, engaged employees, and supportive partners—as a key strategy to elevate success exponentially. By focusing on client experience and stakeholder advocacy, they explain how to build a sustainable growth engine that runs on retention and referrals, rather

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09:12

From Growth to Control — How to Turn Acceleration...

Business Superfans®: The Service Providers Edge ·

2025/10/09

153 Frederick Dudek (Freddy D) Freddy D emphasizes the crucial stage of growth in business during this episode, focusing on how to maintain control while accelerating success. He discusses the importance of building a strong foundation of business Super Fans—customers, employees, and partners—who can amplify growth through referrals and reviews. As he dives into the complexities of this acceleration phase, Freddy D highlights the necessity of implementing structured systems to prevent chaos, making

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09:58

From Firefighting to Focus: How to Finally Stabilize...

Business Superfans®: The Service Providers Edge ·

2025/10/07

152 Frederick Dudek (Freddy D) Freddy D dives into the essential strategies for moving a business from chaos to clarity in this insightful episode of the Business Superfans Podcast. He emphasizes that if a business runs more than its owner, it’s time to embrace the concept of creating business superfans—advocates who can significantly enhance success. The discussion centers on the pivotal transitions needed to stabilize operations, focusing on key elements like hiring the right team, establishing

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08:52

Stop the Chaos: The First Step to Taking Back Control...

Business Superfans®: The Service Providers Edge ·

2025/10/06

151 Frederick Dudek (Freddy D) Feeling like your business is a relentless treadmill? If that resonates, this podcast episode is tailor-made for those stuck in survival mode. Freddy D introduces his Prosperity Pathway, a five-part series designed to help service-based business owners shift to freedom mode, reclaiming their time and energy. He emphasizes the importance of building a loyal community of business superfans — customers, employees, and partners who can elevate your success to new heights

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35:23

From Risk to Revenue: Jeff Holman on Fractional...

Business Superfans®: The Service Providers Edge ·

2025/10/05

Episode 150Frederick Dudek (Freddy D) When should founders really call their lawyer? In this episode, Freddy D sits down with Jeff Holman, Founder of Intellectual Strategies, to unpack how fractional legal teams help startups and service providers protect IP, tighten contracts, and move faster—without breaking the bank.If you’ve ever felt that traditional law firms move at the speed of red tape, you’re not alone. Jeff’s fractional model flips the script—offering predictable retainers, proactive

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40:03

How Debbie Deknight Helps Service Businesses Protect...

Business Superfans®: The Service Providers Edge ·

2025/10/04

Episode 149Frederick Dudek (Freddy D) Too many business owners wake up anxious, wondering, “Can I cover payroll this week?”That uncertainty isn’t just stressful—it’s a profitability killer.In this episode of Business Superfans®: The Service Providers Edge, Freddy D sits down with Debbie Deknight, the powerhouse behind Rightway Profits, to tackle the root cause of inconsistent cash flow: reactive money management. Debbie reveals how applying Profit First principles flips the script so you pay

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34:32

Why Leadership Development is Profit Development—with...

Business Superfans®: The Service Providers Edge ·

2025/10/03

Episode 148Frederick Dudek (Freddy D) Too many businesses promote top performers into leadership roles without preparing them to lead. The result? Micromanagement, toxic cultures, high turnover, and disengaged teams. Jennifer Jensen has seen it firsthand: 60% of new managers fail within their first 24 months because they lack the training and mindset shift needed to lead authentically.What You’ll Learn:Break free from micromanagement and shift from “subject matter expert” to trusted leaderStop toxic

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41:55

Roberto Martinez: Scaling Service Providers through...

Business Superfans®: The Service Providers Edge ·

2025/10/02

Episode 147Frederick Dudek (Freddy D) Most service providers and small businesses struggle to compete with big-box brands. They’re buried in daily fires, stuck in short-term survival mode, and often left behind when it comes to digitization, AI, and PR. That’s where Roberto Martinez and his team at Braven Agency step in.In this episode of The Business Superfans® Podcast, Roberto shares his mission-driven journey from diplomacy to digital empowerment. He reveals how service providers and small

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34:34

Smarter Review Engagement: George Swetlitz on Scaling...

Business Superfans®: The Service Providers Edge ·

2025/09/30

Episode 146Frederick Dudek (Freddy D) For service-based business owners, a single online review can make or break a sale. You invest in advertising, SEO, and social media, but when a potential client searches your business, the very next step they take is reading your reviews. And if they see silence — no response, no engagement — you’ve likely just lost a customer.That’s where George Swetlitz, Co-Founder of Right Response AI, steps in. With decades of experience leading multi-location businesses

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166 results

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