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PODCAST

Direct Sales Done Right

The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way.With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your

business entrepreneurship

All Episodes

26:34

Episode 365: Stop Making Follow-Ups Awkward. 3 Tips...

Direct Sales Done Right ·

2026/02/12

🎙️ Episode Summary: In this episode of the Direct Sales Done Right podcast, Katy Ursta discusses the challenges of follow-ups in a trust recession, emphasizing the importance of building relationships rather than focusing solely on sales. She shares personal anecdotes and practical strategies for effective follow-ups, including context-based, value-based, and relationship-based approaches. Katy encourages listeners to reframe their mindset around follow-ups, viewing them as opportunitie...

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24:44

Episode 364: 2026 Social Media Trends (that aren't...

Direct Sales Done Right ·

2026/02/05

🎙️ Episode Summary: In the final part of the Direct Sales Done Right Podcast's series on 2026 Social Media Trends (that aren’t lame), Katy Ursta discusses the evolving landscape of social media and the importance of understanding the current trust recession. She emphasizes the need for brands to build community, simplify communication, and foster a sense of optimism to connect with consumers effectively. The conversation highlights strategies for enhancing brand trust and engagement, pa...

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22:48

Episode 363: Why Your Vision Board Isn’t Working (And...

Direct Sales Done Right ·

2026/01/29

🎙️ Episode Summary: In this episode of the Direct Sales Done Right Podcast, Katy Ursta discusses the significance of vision and goal setting in direct sales, emphasizing the difference between operating from a 'have to' versus a 'want to' mindset. She shares personal experiences and strategies to create urgency and commitment in business, encouraging listeners to find deeper motivations that drive their actions. The conversation aims to inspire individuals to shift their mindset from ca...

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22:09

Episode 362: 2026 Social Media Trends (that aren’t...

Direct Sales Done Right ·

2026/01/22

🎙️ Episode Summary: In part 3 of the Direct Sales Done Right Podcast's 4 part episode series on 2026 Social Media Trends (that aren’t lame), Katy Ursta dives into the evolving landscape of social media trends, emphasizing the importance of originality and authenticity in content creation for 2026. Drawing parallels from Dr. Seuss's story 'The Sneetches', she illustrates how the quest for validation through trends can lead to a loss of individuality. Katy argues that as social media shif...

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26:13

Episode 361: 2026 Social Media Trends (that aren’t...

Direct Sales Done Right ·

2026/01/15

2 spots remain for private mentorship in 2026! https://services.katyursta.com/offers/3egc2Joo/checkout 🎙️ Episode Summary: Katy is not holding back with part 2 of her 4 part episode series on 2026 Social Media Trends (that aren’t lame). Learn how to tell a story that actually catches people's attention: storytelling and vulnerable sharing, emphasizing that genuine connections drive sales and community. Katy provides practical examples of transforming standard content i...

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24:14

Episode 360: 2026 Social Media Trends (that aren't...

Direct Sales Done Right ·

2026/01/08

3 spots now open f or private mentorship in 2026! https://services.katyursta.com/offers/DBXdm7GL/checkout 🎙️ Episode Summary: In part 1 of the 4 episode series of the Direct Sales Done Right podcast, Katy Ursta discusses the resurgence of human connection and why it's putting social media managers out of business. She shared current cited trends for 2026, highlighting the shift from polished content to relatable, genuine interactions. Katy provides actionable strategies fo...

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16:49

Episode 359: The 9 Brutally Honest Questions You...

Direct Sales Done Right ·

2026/01/01

🎙️ Episode Summary: In this episode, Katy Ursta reflects on the challenges of 2025 and embraces the opportunities of 2026, the Year of the Horse. She encourages listeners to engage in self-reflection through 9 thought-provoking questions that focus on personal growth, energy management, and building connections. Katy emphasizes the importance of honesty and courage in moving forward and shares her excitement for the upcoming year. 💡 Episode Highlights & Time Stamps: 0:44 Embracing 2...

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23:52

Episode 358: If This Year Was "A Lot 🤯"- 3 Simple...

Direct Sales Done Right ·

2025/12/25

🎙️ Episode Summary: In this episode of the Direct Sales Done Right podcast, Katy Ursta shares her personal reflections and insights on navigating challenges and growth in business and life. She discusses the importance of storytelling, gratitude, and the lessons learned from starting a new business and overcoming personal obstacles in 2025. 💡 Episode Highlights & Time Stamps: 0:44 Podcast Personal Reflections 2:02 Challenges and Truths of the Year of the Snake 5:00 Refle...

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22:45

Episode 357: The Real Cost of Rank Advancement (And...

Direct Sales Done Right ·

2025/12/18

🎙️ Episode Summary: Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness In this episode of the Direct Sales Done Right Podcast, Katy Ursta reflects on the transformative year of 2025, discussing the evolution of direct sales and her personal journey in the industry. She emphasizes the importance of reimagining rank advancement, focusing on healthy business practices, and finding joy in the work. Katy shar...

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26:05

Episode 356: The 2026 Direct Selling Shakeup: Why...

Direct Sales Done Right ·

2025/12/11

🎙️ Episode Summary: Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!) https://tinyurl.com/neorawellness In this episode of the Direct Sales Done Right Podcast, Katy Ursta discusses the evolving landscape of direct sales as we approach 2026, emphasizing the critical role of personal branding. She highlights the need for direct sellers to focus on building their personal brands rather than solely relying on their products or companies. Ka...

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21:25

Episode 355: The Subtle Ask: Three Steps to...

Direct Sales Done Right ·

2025/12/04

🎙️ Episode Summary: Get $30 Off my 3 part supplement stack with this link (**discount added in the cart/checkout!!!!) https://tinyurl.com/neorawellness In this episode, Katy Ursta discusses strategies for direct sellers to finish the year strong and build momentum into 2026. She emphasizes the importance of showing up confidently, the subtle ask in sales, and the necessity of believing in one's own value. Katy encourages listeners to maintain consistent messaging and to actively ask for...

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25:44

Episode 354: The Confidence Reset for Women Who’ve...

Direct Sales Done Right ·

2025/11/27

🎙️ Episode Summary: The (re)Rise Confidently Workbook: https://services.katyursta.com/rerise-workbook Feeling a little shaken after a year of pivots, setbacks, or starting over? You’re not alone—2025 has been a year of massive transition for so many women in direct sales and entrepreneurship. In this episode, Katy Ursta breaks down her RISE Framework for rebuilding confidence when life (or business) pulls the rug out from under you. You’ll learn how to: Remember what’s true about you (not

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26:24

Episode 353: 10 Questions to Help Your Offer Dominate...

Direct Sales Done Right ·

2025/11/20

🎙️ Episode Summary: The Story to Sell Cohort is OPEN! Sign up here: https://services.katyursta.com/story-to-sell-cohort In this episode of the Direct Sales Done Right Podcast, Katy Ursta discusses the importance of understanding one's unique value in the business landscape, especially in the context of social media and marketing. She shares a personal experience of having her service copied and emphasizes the significance of delivering an exceptional customer experience. Katy introduces ten

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36:18

Episode 352: Navigating a Brand Pivot with Special...

Direct Sales Done Right ·

2025/11/13

The Story to Sell Cohort is Officially Open. 10 spots! https://services.katyursta.com/offers/Cz2ESr4C/checkout 🎙️ Episode Summary: In this episode of the Direct Sales Done Right Podcast, Katy Ursta interviews Lauren Hale, a branding expert and author, who shares her journey of authenticity and vulnerability in the realm of social media and direct sales. Lauren Hale is a kindergarten teacher turned mature beauty influencer who is now sharing her perimenopause journey to her online commun...

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22:33

Episode 351: What Even Is My Life Right Now? 3 Tips....

Direct Sales Done Right ·

2025/11/06

🎙️ Episode Summary: In this episode of the Direct Sales Done Right podcast, Katy Ursta addresses the feelings of uncertainty and self-doubt that many women in direct sales experience. She emphasizes the importance of self-discovery and healing, encouraging listeners to pursue their best selves. Katy shares practical strategies for evaluating one's direct sales experience, setting healthy boundaries, and cultivating a positive mindset. She also introduces exercises to help listeners gain

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19:56

Episode 350: Personal Brand Bootcamp (Part 5): 4...

Direct Sales Done Right ·

2025/10/30

🎙️ Episode Summary: Thank you for making Direct Sales Done Right a Top 5 podcast for network marketers! In this final installment of the Personal Brand Bootcamp, Katy Ursta emphasizes the importance of emotional connection in personal branding and explores backend strategies that support front-end marketing efforts. She discusses the significance of storytelling, tracking follow-ups, collecting proof, creating a content rhythm, and building genuine relationships to enhance trust and dri...

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21:09

Episode 349: Personal Brand Bootcamp (Part 4): From...

Direct Sales Done Right ·

2025/10/23

🎙️ Episode Summary: Thank you for making Direct Sales Done Right a Top 5 podcast for network marketers! In this episode of the Direct Sales Done Right podcast, Katy Ursta dives into part four of her Personal Brand Bootcamp, sharing her own journey of building a personal brand, emphasizing the importance of energy and community. She recounts her experience with cancer and how it reshaped her approach to wellness and branding. Katy highlights the significance of authenticity and originali...

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24:28

Episode 348: Personal Brand Bootcamp (Part 3): 7...

Direct Sales Done Right ·

2025/10/16

🎙️ Episode Summary: Thank you for making Direct Sales Done Right a Top 5 podcast for network marketers! In this episode of the Direct Sales Done Right podcast, Katy Ursta dives into part three of her Personal Brand Bootcamp, focusing on seven social media shifts to build trust and authority. She emphasizes the importance of purposeful posting, creating SEO-ready profiles, and selling solutions rather than products. Katy also discusses the value of personal and proof-driven content, ever...

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29:04

Episode 347: Personal Brand Bootcamp (Part 2): 5...

Direct Sales Done Right ·

2025/10/09

🎙️ Episode Summary: Thank you for making Direct Sales Done Right a Top 5 podcast for network marketers! In this episode, Katy Ursta shares essential storytelling secrets for personal branding, emphasizing the importance of connecting with audiences through relatable narratives. She discusses the concept of nano stories, the significance of showing rather than telling, and the effectiveness of anchor (staple) stories. Katy also highlights the need for strong hooks and calls to action, wh...

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24:33

Episode 346: Personal Brand Bootcamp (Part 1): 3...

Direct Sales Done Right ·

2025/10/02

🎙️ Episode Summary: Thank you for making Direct Sales Done Right a top 5 podcast for network marketers! In this episode, Katy Ursta introduces a 4 part Personal Branding Bootcamp aimed at helping direct sellers enhance their visibility and messaging. She shares three key branding hacks that can significantly improve engagement and sales, emphasizing the importance of being more than just a billboard for a company. The conversation covers practical strategies for optimizing social ...

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367 results

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