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PODCAST

Success School

Join Steph and Tim Frey on the Success School Podcast, where we share the exact systems we use to help service businesses get new clients every week and stay fully booked. Each week you"ll get: System Deep Dives – How to install a simple marketing system that brings new clients in consistently, without relying on referrals or social media. Real Results – Behind-the-scenes stories from service businesses we"ve worked with who went from unpredictable referrals to fully booked

business entrepreneurship

All Episodes

33:33

How To Build A Multi 7-Figure Business (Step By Step)

Success School ·

2026/10/04

Book your business growth call here: www.startsuccessschool.com (https://startsuccessschool.com/)You've got an offer. You've got clients. You're making decent money. But you're stuck, and it's probably not for the reason you think. In this episode, Tim and Steph break down the three problems that stop most service businesses from hitting seven figures: leads, sales, and scale. By the end you'll know which one is holding you back and what to do about it. While you're stuck, you're losing money every

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28:58

4 Marketing Hacks From $15M In Online Sales (Steal...

Success School ·

2026/09/27

Most businesses don’t need more leads. They need better marketing. We’ve generated over $15M in online sales, and some of our biggest improvements haven’t come from complicated funnels, new tactics or chasing cheaper leads. They’ve come from getting the basics right. In this episode, we break down 4 simple marketing lessons we’re using right now: • Why direct beats clever • Why you should nail ONE funnel before building another • Why cheap leads can actually cost you more money • Why ROAS

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33:13

How To Destroy Your Competition In Business (3...

Success School ·

2026/09/20

You've got competition. They're undercutting you on price. They're posting more content. And you're wondering how the hell you're supposed to stand out. That's not a competition problem. That's a strategy problem. Today we're breaking down the three principles that will help you absolutely destroy your competition in business. And if you're not doing these three things, you're letting weaker competitors steal clients that should be yours. We're talking about upgrading your offer so it solves

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32:24

We Scaled Past $1M Three Times - Here's What Actually...

Success School ·

2026/09/13

You want to scale past a million dollars. You've got the offer. You've got the clients. But you're still stuck.That's not a strategy problem. That's an execution problem. Today we're breaking down six brutally simple rules that will take you past the million dollar mark. And if you're not doing these six things, you're leaving money on the table every single day. We're talking about the uncomfortable truth about going all in, why charging more will attract better clients and grow your

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3:26

The Psychology Trick Behind Our Follow-Up Emails

Success School ·

2026/09/10

You booked a sales call. They didn't show up. And now you're wondering how to get them back without looking desperate.That's not a no show problem. That's a follow up problem. Today we're breaking down the Ghost Protocol, the exact strategy our sales team uses to turn no shows into paying clients. And it's got nothing to do with better reminder emails, better sales scripts, or chasing people down on social media. It's about using psychology and email deliverability to get straight back to the

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36:01

Business & Pregnancy - Our 3.5 Year Journey

Success School ·

2026/09/06

You're building a business. You're planning for a family. And you're wondering how the hell you're supposed to do both without everything falling apart.Today we're pulling back the curtain on the 3.5 year journey it took us to get pregnant, the brutal reality of IVF, and exactly how we've removed Steph from the business so it can scale to a million dollars a month without her. We're talking about the moment we realized our entire business relied on Steph being the face of everything, why we had to

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2:59

4 Email Subject Lines That Get INSANE Open Rates

Success School ·

2026/09/03

You're sending emails. No one's opening them. And you're wondering why your list isn't converting.Today we're breaking down the email subject line hack that gets us 80 to 90% open rates every single time. And it's so simple you're going to kick yourself for not using it already. We're talking about the one word subject line that makes people think you sent them something personal, the three other subject lines that work just as well, and why most people butcher their emails by making the subject

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36:47

We Studied 1,600 Offers, Here's What Scales Past $1M

Success School ·

2026/08/30

You've got an offer. You're running ads. You're posting on social. And you're still stuck under a million dollars.That's not a marketing problem. That's an offer problem. Today we're breaking down exactly what it takes to build an offer that scales past the million dollar mark. We've studied over 1,600 offers from businesses we've worked with, and we've found a specific formula that separates the offers that scale from the ones that don't. And by the end of this episode, you'll know exactly

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1:53

This AI Trick Boosted Our Close Rate By 20% 🤯 | STWs

Success School ·

2026/08/27

You're following up with leads. You're sending generic emails. And you're wondering why they're not converting. That's not a follow up problem. That's a personalization problem. Today we're breaking down the one AI tactic that boosted our close rate by 20%, and it's got nothing to do with better scripts, better objection handling, or better sales training. It's about mining your sales calls with AI and using that data to create personalized follow ups that actually convert. We're talking

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33:10

The Only 3 Funnels You'll Ever Need (Steal This)

Success School ·

2026/08/23

You're running ads. You're burning cash. And you have no idea which funnel is actually right for your business. That's not a strategy. That's just guessing. Today we're breaking down the only three funnels you'll ever need to scale a service business in 2026. We're talking about the lead magnet funnel, the call funnel, and the webinar funnel. And by the end of this episode, you'll know exactly which one to run first, which one will make you the most money, and which one is burning out your ad

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3:41

Why Being The First to Call Your Leads Beats...

Success School ·

2026/08/20

You get a lead. You wait an hour to call them back. And by then, they've already booked with someone else. That's not a leads problem. That's a speed problem. Today we're breaking down the one tactic that could literally triple your business overnight, and it's got nothing to do with better ads, better offers, or better sales scripts. It's about being the first person to call your leads. And if you're not doing this, you're leaving money on the table every single day. We're talking about

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33:09

Ads vs Organic Marketing: Which Wins in 2026?

Success School ·

2026/08/16

Everyone's asking the same question. Should I focus on ads or organic to grow my business in 2026 and heading into 2027? The answer isn't what you think. Today we're breaking down the brutal truth about paid ads versus organic marketing, what's actually working right now, and why picking the wrong strategy could cost you months of wasted time and thousands of dollars in lost revenue. We're talking about why ads work for every single business (and if you think they don't, your offer probably

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4:04

Try This Secret Strategy To Get Past the Gatekeeper...

Success School ·

2026/08/13

Cold emails aren't working. LinkedIn DMs get ignored. And your competitors are all doing the same thing. So how do you actually get in front of high value clients when everyone else is stuck behind the gatekeeper? Today we're breaking down a strategy that helped one gym owner land 100 clients at $11K each, generating over $2 million in revenue from a single tactic. It's called Lumpy Mail, and it's one of the most underrated ways to cut through the noise and get straight to the decision

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34:11

We Spent 2 Days With $1M/Month Founders (Here's...

Success School ·

2026/08/09

Two days. A room full of founders doing $1M+ months. And more lessons than we could fit in our notes. We just got back from what we're calling the best marketing mastermind in the world, and today we're breaking down everything we learned from people who are actually doing it. We're talking about the guy who went from struggling to scale to a million dollars a month by creating 10 new ads every single day, the offer pivot that took someone from $200K to $1M a month in four months, and why your

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1:16

How A.I Dug Up $226,000 Worth Of Leads We Almost Lost...

Success School ·

2026/08/05

$226,000. That's how much we almost lost.And we had no idea it was sitting right there in our CRM the whole time. Today we're breaking down exactly how we used AI to find that money, the OpenClaw and GHL integration that changed everything, and the three simple prompts that uncovered opportunities our team had completely missed. We're talking about the people who slipped through the gaps in our pipeline, the sales calls that never happened, the hottest leads buried under 50,000 names, and

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15:51

The 90-Day Beauty Salon Turnaround! ($20K→$80K)

Success School ·

2026/08/02

$20,000 a month to $80,000 a month. In 90 days.And she did it by spending her last dollar on coaching, firing her agency, and fixing the one thing that was broken in her business. Today we're breaking down exactly how Ana went from zero in her bank account to consistently hitting $20,000 weeks in her beauty salon. We're talking about the ads that were literally advertising the wrong city, the sales process that was leaking money, and the one funnel that changed everything. We get into why

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26:51

How To Build A 7-Figure Business In Late 2026 (The...

Success School ·

2026/07/26

Most people think building a seven-figure business is about working harder. It's not.It's about knowing what's actually working right now, what's dying, and what you need to let go of before it drags you down with it. Today we're breaking down exactly how to build a seven-figure business in 2026. We're talking about the offers that are printing right now, the ones that are sinking, and why your attachment to your current offer might be the thing keeping you stuck. We get into marketing, why

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61:26

Longevity Doctor Reveals What's Actually Killing...

Success School ·

2026/07/19

You're working 14-hour days. You're pushing hard. You're building something real. But what's the point if you burn out before you see it through? Today we're sitting down with Dr. Harry, a longevity doctor who works with some of the highest performing entrepreneurs in the world. And we're getting into the stuff that actually matters: what's killing entrepreneurs, what you should be doing right now to live longer, and why most of the stuff you see on Instagram is probably a waste of money. We talk

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36:19

The Brutal Truth About Scaling to $1M a Month...

Success School ·

2026/07/12

We hit $400K a month. And honestly? It's been harder than we thought it would be. We thought we'd be at a million by now. We're not. And today we're breaking down exactly why, what we've learned, and what we had to completely blow up and rebuild to get here. This episode is raw. We're talking about the beliefs that held us back for months, the assumptions we made about hiring that cost us tens of thousands of dollars, why we completely changed our business model, and the days where Tim

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39:26

Why Personal Development Is Killing Entrepreneurs |...

Success School ·

2026/07/05

We're answering five of your spiciest questions today. And we're not holding back. From why men tie their worth to their income, to what we'd actually do if we had to rebuild from zero, to the uncomfortable truth about why most coaching businesses are failing their clients. We also get into the real stats on how many of our clients actually succeed versus fail, what it's like when you've given everything to your business and have nothing left for home, and why we think personal development has

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