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PODCAST

Cubicle to CEO

We ask founders the business questions you can"t Google. Cubicle to CEO® brings you weekly "behind the business" case-study interviews with leading entrepreneurs and CEOs who share a specific growth strategy they"ve successfully tested, how they implemented it, and what the results (and revenue) were. Host Ellen Yin also shares transparent insights about her own journey bootstrapping a media company from a $300 freelance project into millions in revenue.

business entrepreneurship

All Episodes

36:36

Bonus: How a Non-Viral Threads Account Landed $6K in...

Cubicle to CEO ·

2026/02/11

You don’t need a viral audience to monetize social media. Jess Freeman is proof.With a small, non-viral audience on Threads, she secured $6,000 in summit sponsorships in just two months — without a hard sell, course, or product launch. The founder of Jess Creatives and The Ordinary Business, Jess has spent 14 years building a service-based business, but recently found incredible success when the idea for a summit dedicated to ‘ordinary’ business owners fell into her lap. In this episode, she

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11:30

Friend of a Friend Promo

Cubicle to CEO ·

2026/02/06

This is a free preview of a paid episode (26 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: https://cubicletoceo.co/podcastDo you have questions about our premium podcast subscription? Send us a DM @cubicletoceo. Learn more about your ad choices. Visit megaphone.fm/adchoices

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12:19

Profitable Paid Challenges (Part 2: Structure)

Cubicle to CEO ·

2026/02/04

This is a free preview of a paid episode (32 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: https://cubicletoceo.co/podcastDo you have questions about our premium podcast subscription? Send us a DM @cubicletoceo. Learn more about your ad choices. Visit megaphone.fm/adchoices

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12:25

Profitable Paid Challenges (Part 1: Monetization)

Cubicle to CEO ·

2026/02/02

This is a free preview of a paid episode (39 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: https://cubicletoceo.co/podcastDo you have questions about our premium podcast subscription? Send us a DM @cubicletoceo. Learn more about your ad choices. Visit megaphone.fm/adchoices

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8:30

3 Low Lift Revenue Stacking Examples

Cubicle to CEO ·

2026/01/30

This is a free preview of a paid episode (16 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: ⁠⁠⁠https://cubicletoceo.co/podcast⁠⁠⁠ Do you have questions about our premium podcast subscription? Send us a DM ⁠⁠⁠@cubicletoceo⁠⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

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6:56

Experimenting with Pop-Up Offers

Cubicle to CEO ·

2026/01/28

This is a free preview of a paid episode (28 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: ⁠⁠https://cubicletoceo.co/podcast⁠⁠ Do you have questions about our premium podcast subscription? Send us a DM ⁠⁠@cubicletoceo⁠⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

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5:52

Why You’re Sleeping On Pop-Up Podcasts

Cubicle to CEO ·

2026/01/26

This is a free preview of a paid episode (15 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: ⁠https://cubicletoceo.co/podcast⁠ Do you have questions about our premium podcast subscription? Send us a DM ⁠@cubicletoceo⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices

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6:25

What’s My Business Worth? The Who, When, & Why of...

Cubicle to CEO ·

2026/01/19

This is a free preview of a paid episode (24 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: https://cubicletoceo.co/podcast Do you have questions about our premium podcast subscription? Send us a DM @cubicletoceo. Learn more about your ad choices. Visit megaphone.fm/adchoices

en

8:48

Selling Out a Six Figure Retreat in 1 Week (After...

Cubicle to CEO ·

2026/01/19

This is a free preview of a paid episode (30 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: https://cubicletoceo.co/podcast Do you have questions about our premium podcast subscription? Send us a DM @cubicletoceo. Learn more about your ad choices. Visit megaphone.fm/adchoices

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7:53

Launch Debrief: 12 Days of Christmas

Cubicle to CEO ·

2026/01/19

This is a free preview of a paid episode (43 minutes), exclusively available to our premium subscribers between now and February 23rd, 2026. Join us a premium subscriber before then to tune into the full episode: https://cubicletoceo.co/podcast Do you have questions about our premium podcast subscription? Send us a DM @cubicletoceo. Learn more about your ad choices. Visit megaphone.fm/adchoices

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57:18

327. The Next Era of Cubicle to CEO: What’s Coming in...

Cubicle to CEO ·

2025/12/08

Cubicle to CEO is entering its next era! After six years of creating 400+ free episodes, we’re making big changes in 2026 to support our show’s next level of growth. Host Ellen Yin & producer Sabrina Nasser explain everything in this episode — listen to the full conversation first, then join our waitlist to help shape what’s next >> https://cubicletoceo.co/waitlist Thoughts on today's episode? Leave a comment on Spotify or chat with us on Instagram:

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32:26

Bonus #81: This Is How You Turn Listeners Into Leads...

Cubicle to CEO ·

2025/12/03

Many entrepreneurs start podcasts to “build awareness,” but very few turn their show into a real revenue engine. Cait Howard wants to change that. As a podcast strategist who has launched more than 100 shows over the last six years, she’s seen exactly why most business owners fail to turn listeners into leads — and what strategic podcasters do differently. In this episode, Cait breaks down the most common mistakes she sees in the first 90 days of launching a show and why podcasts are an

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44:10

326. 7,200 Leads, $596K In Program Sales, Zero Ad Spend

Cubicle to CEO ·

2025/11/24

What if a partnership workshop strategy could quietly generate 7,200 leads—and nearly $600,000 in coaching revenue?That’s the organic engine Cassie and Shay built. For the last two years, the founders of Bucketlist Bombshells have used a simple workshop strategy to bring in an average of 450 new subscribers per workshop, adding more than 3,600 high-intent leads to their list every year. All ad free. This single strategy has produced $596,000 in revenue, shaped their messaging through built-in

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40:52

Bonus #80: The 5 Steps Helping Burned-Out Women Cut...

Cubicle to CEO ·

2025/11/19

Burnout is pervasive among high-performing professionals. After more than 20 years as a physician, Dr. Erin Hurley hit her own breaking point and rebuilt her life using a method that now helps women reclaim 5 to 20 hours a week.As a productivity and well-being coach, she turns evidence-based research into simple habits that reduce overwhelm fast. In this episode, she breaks down the patterns driving women’s burnout, why balance is harder for women than men, and how her RESET Method helps clients

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50:17

325. How Giving 10% Equity to One Employee Tripled...

Cubicle to CEO ·

2025/11/17

When a traumatic brain injury forced Jenny Groberg to step away from her company for two years, it could have ended her business. Instead, it became the catalyst for exponential growth. Jenny, founder and CEO of BookSmarts Accounting and Bookkeeping, handed day-to-day leadership to her manager, Emily, granting her 10% ownership of the business plus profit sharing. During Jenny’s absence, the company grew 30% year-over-year—scaling from $300K to seven figures in revenue annually. In this case

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41:19

324. How a New Founder Landed 200 Clients in 6 Months

Cubicle to CEO ·

2025/11/10

When Ipek Gray launched her business The Born Method™ — a system rooted in decades of her mother’s research but newly introduced to the US — she generated $50,000 in 1:1 coaching revenue in her first year.Booking 200 private clients in just six months as a new founder, her growth came entirely from community partnerships. By embedding herself in values-aligned groups, Ipek turned small, trusted circles into a scalable referral engine where 30% of clients were directly community members and the

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40:13

Bonus #79: Turn Your IP Into Global Revenue By...

Cubicle to CEO ·

2025/11/05

What if the fastest way to scale your income wasn’t by creating something new — but by translating what already works?That’s exactly what Léa Jeanmougin did when she licensed an existing American program and brought it to a new spoken-language market. Within just three months of launching the beta offer, her monthly sales grew from $3K to $9K — all while navigating the nuances of a different culture. In this episode, Léa breaks down: How she structured a zero-upfront licensing deal that

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45:51

323. Landing $100K in Corporate Contracts in 90 Days

Cubicle to CEO ·

2025/11/03

When Dr. Taryn Fletcher walked away from her six-figure leadership career in education, it wasn’t because she failed—it was because she outgrew it. Within just 90 days of starting her business, she turned her professional network and reputation into $100,000 in corporate contracts. Three years later, her business had generated over $1 million in revenue—all through organic visibility and relationships built long before she became an entrepreneur. Taryn calls this leveraging leadership equity—using

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50:04

322. Replacing Yourself in Your Business: The...

Cubicle to CEO ·

2025/10/27

Fractional CFO Pam Jordan fell into the classic service-based business owner’s trap: she was the business. She was handling sales, delivery, managing the team, and still trying to grow—but she recognized this limited her scaling.Then she made a bold, uncomfortable move: she fired herself from fulfillment and sales. By stepping fully into the CEO role, Pam overhauled her team, hired A-players for delivery and operations, brought on a dedicated sales closer, and restructured her calendar to focus

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33:03

Bonus #78: What’s Possible When You Delegate 80% of...

Cubicle to CEO ·

2025/10/22

Entrepreneurs know they should delegate — but few actually know how.After 15 years as the right hand to high-growth CEOs, Hallie Warner has seen the difference a true Force Multiplier can make — the kind of partner who can help a founder stop making 80% of the decisions in their business, and finally scale faster. As the co-author of the Amazon best-seller The Founder & The Force Multiplier, Hallie’s work has helped thousands of entrepreneurs identify their 20% zone of genius and hand off the

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425 results

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