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PODCAST

Hospitality Design Talks

Rachel Larraine Crawford

Hospitality Design Talks is a podcast for owner operators, restaurant owners, retreat hosts, and conscious entrepreneurs in the hospitality world who know that great design is only the beginning. Hosted by Rachel Larraine Crawford, an award winning holistic interior designer and founder of Tiger Veil, this show explores how to design spaces, systems, and experiences that nourish well being for your guests and for the business running behind the scenes. Through solo episodes, Rachel shares

arts design

All Episodes

14:44

025: When Your Restaurant Stops Working And You Do...

Hospitality Design Talks ·

2025/12/09

In part two of the Aura Gardens series, Rachel continues her conversation with co owner RJ Fernandez and picks up right where the story left off.If part one was about legacy, family, and the deep roots of a third generation steakhouse, this chapter is about what happens when that legacy starts to feel out of step with the times.RJ opens up about the slow slide into stagnation at the Murrieta restaurant, the pressure to keep prices low while costs climbed, and what it felt like to watch newer,

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40:24

024: The Steakhouse Kid Who Shows You What Real...

Hospitality Design Talks ·

2025/12/05

In this first episode of the Aura Gardens series, Rachel sits down with co owner RJ Fernandez to trace the roots of his hospitality story all the way back to a family steakhouse in Chino and Temecula.RJ was literally raised in a restaurant doing homework in booths, falling asleep on stacks of bread in the kitchen, and watching guests become extended family. Along the way, his family walked through profound loss and still chose to keep the doors open and the community fed.This is not just a

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11:42

023: Interior Designer Is a Business Strategy, Not a...

Hospitality Design Talks ·

2025/11/26

In this episode of Hospitality Design Talks, designer and host Rachel Larraine Crawford breaks down why hiring an interior designer isn’t a nice-to-have—it’s a core business strategy for hospitality owners. From saving time and avoiding costly mistakes, to translating your brand into a sensory guest experience, Rachel shares the top reasons bringing a designer onto your team can directly impact your revenue, reviews, and repeat guests.She also pulls back the curtain on one of her recent projects,

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27:46

022: Behind the Veil - Refreshing a Legacy Brazilian...

Hospitality Design Talks ·

2025/11/11

This week, I’m taking you behind the veil of a real-time project: a 3,000-sq-ft, family-run Brazilian steakhouse in San Diego’s Gaslamp. After smoke and water damage from last year’s fire, the owners asked us to refresh on a very tight budget—without losing legacy. We’re building a nature-forward concept inspired by butterfly wings, jungle softness, and river ripples to attract a younger, social-sharing guest while honoring the founder’s story. You’ll hear how we’re sequencing high-impact moves

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51:54

021: Story-First Hospitality: Alex Ott on Curating...

Hospitality Design Talks ·

2025/10/09

Hospitality isn’t just about food and service — it’s about the feeling you create, the stories you tell, and the communities you bring together. In this episode of Hospitality Design Talks, I’m joined by the brilliant and soulful Alex Ott, founder of Chrome City and the force behind The Blank Table.Alex shares her unexpected journey from bottle service in Chicago to building a boutique creative agency that serves some of the most impactful hospitality brands. Her work goes beyond branding — it’s

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34:59

020 - Designing for Experience: Food Service, User...

Hospitality Design Talks ·

2025/03/26

Designing for Experience: Food Service, User Flow & Holistic Consulting with Ryan MikitaFood service design is more than just kitchens—it’s about user experience, efficiency, and innovation.In this episode, I’m joined by Ryan Mikita, principal and partner at Ricca Design Studios, to explore the intersection of hospitality, kitchen design, and holistic consulting. Ryan shares his unexpected journey from aspiring actor to leading food service design consultant, offering insights into how

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14:04

019: Spring Equinox Energy Detox: Mercury & Venus...

Hospitality Design Talks ·

2025/03/19

Spring Equinox Energy Detox: Mercury & Venus Retrograde EditionSpring is a season of renewal, a time to clear out the old and welcome in fresh energy. But with Mercury and Venus in retrograde, things might feel a little off—communication may be misaligned, decision-making could feel clouded, and relationships, both personal and professional, might be under review.In this episode, I’m sharing ten powerful spring cleaning rituals designed to help you reset your space, realign your energy, and make

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35:19

018: Manifesting Wellness: Intentional Design, Energy...

Hospitality Design Talks ·

2025/03/15

Manifesting Wellness: Intentional Design, Energy & Movement with ToniaWhat does it take to create a space that truly supports transformation and well-being? In this episode, I sit down with Tonia to talk about the power of intentional environments, the energy behind movement, and the role of community in building a wellness-centered business.Tonia shares her journey from corporate life to the wellness world and how she manifested her new Pilates studio by trusting the process—even when the next

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12:28

017- From DIY to VIP: Interior Design Services...

Hospitality Design Talks ·

2025/02/26

Episode 17: Transform Your Space – Interior Design Services for Small Business OwnersWelcome to Episode 17 of the Holistic Hospitality Design Podcast! In this episode, we’re diving into accessible and transformative interior design services tailored for owner-operated small businesses like cafés, restaurants, bars, studios, boutique hotels and wellness centers.As a professional interior designer, I understand that creating a beautiful and functional space is key to fostering community and supporting

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56:58

016 - Brian at Fox Point Farms

Hospitality Design Talks ·

2024/12/17

In this episode of the Holistic Hospitality Design Podcast, Rachel Crawford interviews Brian Grover from Fox Point Farms. They discuss Brian's journey from structural engineering to urban design, the founding of Fox Point Farms, and the importance of place making in creating community-focused spaces. The conversation delves into the sustainable practices at Fox Point Farms, including the integration of a brewery and farm-to-table restaurant, and the innovative approaches to waste management and

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10:57

015 - 5 Hidden Costs of Not Hiring an Interior Designer

Hospitality Design Talks ·

2024/11/25

In this episode of Holistic Hospitality, host Rachel Larraine Crawford uncovers the five hidden costs of skipping an interior designer for your hospitality project. From wasted time and costly mistakes to missed branding opportunities and budget mismanagement, Rachel highlights how professional design services can save you money, stress, and setbacks. She also dives into the critical role designers play in creating compliant, functional spaces that elevate guest experiences. Tune in for insights and

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44:32

14: Mindset, Money, and Mastery: The Path to...

Hospitality Design Talks ·

2024/09/24

Daryl Schwartz, founder of Goodbar, shares his journey of creating non-alcoholic bars and the importance of shifting the mindset around money. He emphasizes the value of investments in people and platforms, rather than viewing them as expenses. Daryl discusses the success of Goodbar's event business and the plans for their brick and mortar locations. He highlights the importance of functionality and programming in creating a unique experience for customers. Daryl also reflects on the challenges of

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27:09

13: Navigating Virgo Season: Reevaluating and...

Hospitality Design Talks ·

2024/08/30

In this conversation, Rachel and Giulia discuss Virgo season and the eclipse in Pisces. They explore the qualities of Virgo, such as problem-solving, organization, and efficiency. They emphasize the importance of reevaluating and reorganizing during this time, both in personal and business aspects. They also discuss the spiritual aspect of Virgo season and the need to connect with one's soul. The conversation touches on the upcoming eclipse and the energy it brings, encouraging listeners to follow

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37:26

012: Harnessing Leo's Fire: Passion, Authenticity,...

Hospitality Design Talks ·

2024/07/18

In this episode, Rachel and astrologer Julia discuss the energy of Leo season and the significance of the retrogrades happening during this time. They explore the themes of passion, authenticity, and self-expression that are associated with Leo. They also discuss the retrogrades of Saturn, Neptune, and Pluto, and how they are influencing our spiritual beliefs and personal growth. Julia provides insights on how to navigate these retrogrades and use them as an opportunity for reflection and

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10:17

011: Why Contract Grade Furniture is Key to Your...

Hospitality Design Talks ·

2024/07/03

In this episode, Rachel discusses the importance of choosing contract grade furniture for commercial spaces in the hospitality industry. She highlights the differences between contract grade and residential furniture, emphasizing the compliance and safety standards that contract grade furniture must meet. Rachel also emphasizes the durability of contract grade furniture and the cost savings it offers in the long run. She provides resources for finding contract grade furniture and materials and

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12:17

010: Tips to Organize Your Hospitality Design Ideas...

Hospitality Design Talks ·

2024/06/26

In this episode, Rachel discusses how to organize hospitality design ideas using Pinterest. She explains the benefits of creating a Pinterest business account and optimizing your profile. Rachel provides step-by-step instructions on creating a project and organizing it into sections. She suggests sections such as ideal customer, brand features, overall mood and vibe, etc... Rachel also shares tips on pinning high-quality images, pinning from the original source, collaborating with team members, and

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10:10

009 - Harnessing Capricorn's Full Moon Energy:...

Hospitality Design Talks ·

2024/06/21

SummaryIn this episode, Rachel discusses astrology and using the cosmic forecast in businesses. She focuses on cancer season, the summer solstice, and a double full moon in Capricorn. Cancer season is a time for nourishment and self-care, while the summer solstice is a potent portal for reflection. The full moon in Capricorn highlights success and responsibilities, providing an opportunity to let go of old beliefs and redefine what success means. Rachel suggests journaling prompts and rituals to

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32:41

008 - Harmonizing with Jupiter in Gemini: A Sound...

Hospitality Design Talks ·

2024/06/05

🎙️ Guest: Ianne Celeste Rivera, Embodiment Composer🌌 Cosmic Focus: Jupiter in Gemini🌟 Episode Highlights:Join us as we journey into the cosmic wonders of Jupiter in Gemini with our guest, Ianne Celeste Rivera.Ianne shares her unique approach to sound healing and embodiment, drawing from 14 years of scientific research and 7 years in the healing arts.Dive into a transformative sound ritual designed to help you align with the energy of Jupiter in Gemini, unlocking doors to curiosity, exploration,

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48:36

007 - Jupiter in Gemini: Unleashing Potential in Your...

Hospitality Design Talks ·

2024/05/30

In this episode, I had the pleasure of sitting down with astrologerGiulia Martello, an Italian artist and astrologer to delve into the exciting energy shift as Jupiter enters Gemini. This transit promises to open up possibilities in the most intriguing ways, bringing fresh opportunities and dynamic changes. Join us as we explore what this year has in store for you under Jupiter's influence in Gemini.Connect with Giulia:www.apartastrology.comInstagram.com/ap.art.asGiulia Martello, Italian Artist and

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12:31

006: Trend Report: The Rise of Spirit-Free Offerings

Hospitality Design Talks ·

2024/04/26

In our first Trend Report episode, I’m talking about one of my favorite recent trends: spirit-free offerings. I’m seeing this more and more in the hospitality space, so I’m giving you a quick overview of the biggest benefits of serving these non-alcoholic beverages. If you’re considering adding mocktails as an option for your patrons, this episode will give you several good reasons to start incorporating them now!Connect with Rachel

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