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PODCAST

The Equine Business Podcast — Marketing, Mindset, Money & Growth for Equestrian Entrepreneurs

Jenni Bush • Equine Business Strategist & Mentor Equestrian Entrepreneurs

This podcast is for equestrian business owners who are ready to grow, scale, and make more money without burning out. Hosted by Jenni Bush, The Equine Business Mentor, each episode cuts through the noise with simple equine business strategy, marketing tips, pricing support, and mindset shifts that actually work in the horse world. Whether you"re raising your prices, improving your marketing, getting fully booked, hiring help, or building a business that doesn’t depend on you to survive — this

business

All Episodes

00:06:50

239: The Real Reason Your Equine Business Feels...

The Equine Business Podcast — Marketing, Mindset,... ·

2026/01/14

If your equine business feels busy but messy, full but unstable, or like everything lives in your head, this episode will make things click.In this episode, Jenni Bush, Equine Business Mentor, breaks down the real reason so many equine businesses feel chaotic, even when clients are coming in. Spoiler: it’s not you, your motivation, or your work ethic. It’s a lack of structure.Jenni shares the exact framework she uses with equine business owners to create stability, clearer decisions, better systems,

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00:08:20

238: Why You’re Not Getting Clients in Your Equine...

The Equine Business Podcast — Marketing, Mindset,... ·

2026/01/06

Feast and famine is one of the biggest stressors in equine businesses and it’s rarely talked about properly.If you’re established, good at what you do, and people already trust you, but clients still come in waves, this episode is for you.This is not about confidence, motivation, or posting more on social media. Feast and famine happens when client acquisition is left to chance.In this episode, I break down why equine business owners struggle to get consistent clients and how to fix it by getting

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00:03:02

237: The One Decision That Will Change Your Business...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/12/29

Most equine business owners head into a new year thinking they need better goals, more motivation, or a bigger plan. But that is not what actually changes results.In this episode, I break down the one decision that will change your equine business in 2026 before you write a single goal or plan. This is about identity, not effort.You will hear why running your business as a CEO, not a passenger, is the foundation for stable income, clearer boundaries, stronger pricing, and more confident

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00:02:54

236: The 3 Things Every Equine Business Should Do...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/12/22

Before you step into a new year, there are three things every equine business owner should do and most people skip them. That is exactly why January feels rushed, reactive and stressful instead of calm and focused.In this episode, equine business mentor Jenni Bush walks you through a simple, practical reset you can do before 1 January to clear your head, understand your numbers and start the year with intention. This is not about goal setting or vision boards. It is about stabilising your equine

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00:03:18

235: The Year-End Audit Every Equine Business Owner...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/12/17

If you’re ending the year feeling messy, tired, or unsure what actually worked in your equine business, this episode is for you.Before you plan anything for 2026, there’s one thing most equine business owners skip and it’s costing them clarity, confidence, and momentum. A proper end-of-year business audit.In this episode, Jenni Bush, Equine Business Mentor, walks you through a simple but powerful end-of-year audit designed specifically for equine business owners. You’ll look at what worked, what

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00:16:20

234: End of Year Equine Business Reset: What to Stop,...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/12/10

Take your Equine Business Health check here: https://app.jennibush.com/widget/survey/4ueYCzQOOheXiBjIS3cLIn this episode, Jenni Bush discusses essential strategies for equine business owners to reset and prepare for the new year. She emphasizes the importance of foundational changes, identifying what to keep and celebrate, simplifying marketing strategies, establishing boundaries, and strengthening clarity and offers. Jenni encourages listeners to take a health check of their business to ensure they

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00:08:34

233: Why You Didn’t Hit Your Goals (And What To Do Next)

The Equine Business Podcast — Marketing, Mindset,... ·

2025/12/03

If you’re looking at your goals for this year and realising a lot of them didn’t happen, this week’s podcast episode is for you.Have a listen and tell me what lands ✨✨✨If you want to get in the course use code PODCAST here https://equinebusinessmentor.com/nextyear-successsystem

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00:21:04

232: PLAN 2026 WITH ME: Your End-of-Year Reset

The Equine Business Podcast — Marketing, Mindset,... ·

2025/11/26

Its that time of year again! Enjoy this episode Here are the links you needGet your free planner herehttps://equinebusinessmentor.com/annualplanGet the Course Here https://equinebusinessmentor.com/nextyear-successsystem

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00:10:21

231: Stop Sounding Boring Online (Even If You Hate...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/11/19

If your marketing sounds flat or forced, this episode’s for you. Jenni Bush shares how to add genuine personality to your posts, sound more like yourself, and attract clients naturally.You’ll Learn: – Why fear of selling kills connection – How to bring your real voice online – Practical ways to add energy and authenticity – Real examples from equine professionalsLinks & Resources:Book a Free Fitting Call: ⁠https://app.jennibush.com/widget/bookings/fittingcall ⁠Join the EBSN:

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00:13:02

230: Are You Talking to the Right People? Fix Your...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/11/17

Think your marketing isn’t working? You might just be speaking to the wrong people. Jenni Bush explains how to spot a misaligned audience and fix your messaging so your content finally converts.You’ll Learn: – Signs you’re talking to the wrong audience – How to rewrite your message fast – Simple shifts that boost connection and conversion – Real examples from equine business ownersLinks & Resources: Book a Free Fitting Call: https://app.jennibush.com/widget/bookings/fittingcall Join the EBSN:

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00:12:09

How Lizzie Found Clarity, Confidence, and Calm Inside...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/11/14

Lizzie’s story is all about finding structure, confidence, and a safe space to grow. Inside The Collective, she built momentum, found her rhythm, and stopped feeling like she had to figure everything out on her own.She shares how being part of a supportive community has helped her make confident decisions, focus on the right clients, and keep showing up even when things get busy.If you’ve ever wished for accountability, encouragement, and understanding from people who get equine business life — this

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00:07:08

229: The 3-Minute Daily Habit That Keeps You Visible...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/11/12

Feeling inconsistent online? Jenni Bush shares a 3-minute daily habit that keeps equine business owners visible, confident, and connected — without endless planning or pressure.You’ll Learn: – Why consistency matters more than frequency – How micro-visibility builds trust – Real-world examples of 3-minute actions – How to keep it sustainable long-termLinks & Resources: 🌟 Join the EBSN: https://www.facebook.com/groups/EquestrianBusinessSupportNetwork/ 🌐 Website: equinebusinessmentor.com 📲

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00:10:04

228: Your Marketing Isn’t Broken, You’re Just Hiding

The Equine Business Podcast — Marketing, Mindset,... ·

2025/11/10

Most “marketing problems” aren’t strategy issues — they’re confidence ones. In this episode, Jenni Bush shares why visibility is the real fix for struggling marketing and how to rebuild confidence in showing up. You’ll Learn: – What “hiding” really looks like in business – How confidence and visibility are linked – A simple daily action to rebuild momentum – Why connection beats perfection every timeLinks & Resources: 🌟 Join the EBSN:

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00:07:51

How Zelina Found Focus, Confidence, and Her People...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/11/07

Running a business can feel isolating — until you find the right people. Zelina shares how joining The Collective helped her find confidence, community, and clear direction for her equine business.From tightening her focus to connecting with other equine professionals who truly get it, Zelina’s story shows what’s possible when you stop doing business alone.✨ Listen in for her biggest takeaways, aha moments, and advice for anyone needing clarity and

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00:06:39

How Diane Built Confidence and Structure as Her...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/10/31

When your business starts growing faster than you can keep up, it’s easy to lose focus. In this episode, Diane from Northern Equine Therapy Centre shares how working with Jenni helped her feel supported, confident, and in control of her growing team.Diane talks honestly about the shift from doing it all alone to having clear direction, accountability, and a mentor who understands the equine industry.https://www.northernequinetherapycentre.co.uk/ 👉 Learn more about Jenni’s programs at

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00:23:01

227: The Hard Lesson I Learned from Undercharging

The Equine Business Podcast — Marketing, Mindset,... ·

2025/10/29

Every equine business owner has a turning point — this was mine.In this honest episode, I’m sharing how undercharging almost broke my business (and my confidence), what finally made me change, and how raising my prices transformed everything — my time, my clients, and my income.If you’ve ever thought, “I’ll raise my prices when I’m more established,” or “People won’t pay that,” this one’s for you.🎧 What you’ll learn:The emotional and financial cost of underchargingHow I realised I was earning less

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00:06:40

226: How Equine Business Owners Raised Prices and...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/10/27

What if you could raise your prices and keep every client? In this episode, Jenni Bush shares real stories of equine business owners who did exactly that. Hear how they communicated their changes, built trust, and saw their best months in business — without losing the people who mattered most.What you’ll learn:Why good clients respect price risesHow Nicholas & Dom restructured their lessons and saw record incomeExamples from product and service businesses that upgraded their pricing

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00:07:11

How Sophie Found Clarity and Confidence in Her Equine...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/10/24

Sophie helps riders build confidence — but behind the scenes, she was second-guessing her every move. In this chat, Sophie shares how working with Jenni helped her find structure, direction, and belief in her own business.She opens up about the mindset shifts and small tweaks that made her feel calm, confident, and ready to take action.🎧 Tune in to hear how clarity creates confidence — and what can happen when you stop trying to do it all alone.https://www.tackupandridewithme.co.uk/ 👉 Learn more

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00:09:15

225: The Fastest Way to Check If Your Equine Business...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/10/22

Think your equine business is profitable? Let’s find out. In this episode, Jenni Bush shares the fastest way to check if your business really makes money — using one simple calculation that every equine business owner should know.What you’ll learn:How to calculate your effective hourly rate in minutesThe difference between capacity and margin (and why it matters)How to spot hidden time drains that eat your profitSimple tweaks to earn more without adding more clientsReal examples from service and

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00:08:10

224: Are Your Prices Really Profitable? The Equine...

The Equine Business Podcast — Marketing, Mindset,... ·

2025/10/20

Being busy doesn’t always mean being profitable. In this episode, Jenni Bush helps you identify which offers actually make money — and which are quietly draining it. Learn how to run a simple equine business offer audit, uncover hidden costs, and double down on the offers that carry your business forward.What you’ll learn:Why turnover isn’t the same as profitHow to uncover hidden drains in your pricingThe 80/20 rule for equine business profitabilityHow to categorise your offers into carriers,

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231 results

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