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PODCAST

Wedding Empires - Grow and Market Your Dream Wedding Business

Jac Bowie & Ben Connolly

Step into the dynamic world of the wedding industry with Wedding Empires, your indispensable podcast companion crafted exclusively for ambitious wedding professionals eager to elevate their businesses to unprecedented heights. Led by Jac Bowie, the forward-thinking CEO of The Wedding Academy, and Ben Connolly, a distinguished award-winning wedding photographer and esteemed educator, this podcast is your gateway to a wealth of invaluable insights, expert interviews, and actionable strategies tailored

business entrepreneurship

All Episodes

31:08

ADHD in Wedding Business: Taming the Chaos

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/09/15

Ask Jac & Ben A Question! Have you ever felt like your business would thrive if only your brain would cooperate? For wedding professionals with ADHD, running a successful business often means navigating a mind that feels like "sitting in Times Square trying to do Chinese algebra." In this illuminating episode, we welcome ADHD systems specialist Caitlin Blair who transforms what looks like chaos into strategic success for neurodivergent entrepreneurs. Drawing from her experience growing u...

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19:09

Networking and Nostalgia: Building a Legacy in the...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/07/28

Ask Jac & Ben A Question! Have you ever wondered what happens to those gorgeous wedding bouquets after the big day ends? Meet Andrea Cole, the artistic entrepreneur behind DB Andrea, who has built an impressive business turning bridal bouquets into stunning keepsakes that last a lifetime. In this captivating conversation, Andrea reveals how she accidentally discovered flower preservation after finding a decades-old pressed flower in her husband's book. What began as a personal creative p...

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25:51

Building Boundaries with Standard Operating...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/05/12

Ask Jac & Ben A Question! Ever feel like your wedding business is running you instead of the other way around? You're not alone. Meet Becca Mai, the unapologetic "SOP Queen" who transformed her decade-long wedding planning career after an MS diagnosis forced her to create boundaries in her business. What emerged was a revelation that would benefit every creative entrepreneur: standard operating procedures aren't just for corporate teams—they're the secret weapon for wedding pros wh...

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32:54

Harnessing The Power of Short Form Video Content For...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/05/05

Ask Jac & Ben A Question! How does a husband-wife team build a wedding empire reaching over half a million people? Meet Dominic and Serena of The Wedding Duo, who've transformed their combined 30 years of experience into a thriving business that spans wedding planning, DJing, and viral content creation. Their story begins unexpectedly – Dominic leveraged his stand-up comedy background to excel as a wedding DJ, while Serena built her career in event planning. Neither imagined their casual...

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34:13

The Psychology Behind Luxury Wedding Clients:...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/04/30

Ask Jac & Ben A Question! Ever wondered what separates truly luxury weddings from those that simply cost a lot? Elizabeth Solaru, multi-award winning luxury business consultant and former cake artist to Queen Elizabeth, pulls back the curtain on the exclusive world of high-net-worth clientele. Elizabeth's remarkable journey from microbiologist to headhunter to luxury entrepreneur provides the perfect backdrop for her revolutionary insights. She reveals that luxury isn't defined by budget...

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26:28

WNTT: The Anxiety No One Talks About: Wedding Pros in...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/04/25

Ask Jac & Ben A Question! Introducing our new segment, We Need To Talk (WNTT). Where Ben & Jac tackle the issues no-one talks about in the Wedding Industry. Ever sat in your car before a wedding, heart racing, convinced you can't possibly deliver what your clients expect—despite years of successful experience? You're not alone. This candid conversation pulls back the curtain on the wedding industry's silent epidemic: anxiety, imposter syndrome, and the crushing self-doubt that plague...

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38:13

Blogging for Wedding Bookings: Turn One Post into...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/04/23

Ask Jac & Ben A Question! Ever published a blog post that disappeared into the internet void, never to be seen again? You're not alone. In this eye-opening conversation with Adriana Mott, founder of wedding marketing agency Ava and the Bee, we uncover how one strategic blog post helped a client book a $15,000 wedding—and how you can do it too. Adriana brings a unique perspective as someone who's walked in your shoes. Before founding her agency, she ran a successful wedding planning, flor...

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38:46

Turning Your Wedding Passion into a Profitable...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/04/14

Ask Jac & Ben A Question! Tired of being a "glorified hobbyist" in the wedding industry? In this eye-opening conversation with business coach Tammy Johnston, we uncover the crucial mindset shifts and practical strategies needed to transform your wedding business from struggling side-hustle to profitable enterprise. Tammy pulls no punches as she dissects the common pitfalls trapping so many talented wedding professionals. The harsh truth? Being excellent at photography, planning, or flori...

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46:11

Advertising Your Wedding Business with Facebook &...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/03/31

Ask Jac & Ben A Question! Ready to transform your wedding business with Facebook and Instagram advertising? This episode delivers game-changing insights from digital marketing expert Kyle of Social Geeks, who manages Wedding Academy's successful ad campaigns. Before spending a single dollar on ads, Kyle emphasizes the importance of preparation. Your business is like a bucket—Facebook ads are the tap that can fill it with leads, but if your bucket has holes (poor systems, confusing websit...

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33:03

The Art of Marquee Weddings: Secrets from Susie Evans

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/03/24

Ask Jac & Ben A Question! Step into the stunning world of marquee weddings with Susie Evans, founder of Susie Evans Wedding and Events Co. In this episode, we unpack the unique challenges and endless possibilities that bespoke marquee weddings present. Susie shares her journey into the wedding industry, revealing how her passion for creating memorable experiences evolved into a successful career characterized by a commitment to personalization and luxury. Discover the ins and outs ...

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9:24

Introducing The Global Wedding Excellence Awards:...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/03/22

Ask Jac & Ben A Question! Wedding professionals, your moment for global recognition has arrived! The Wedding Academy proudly introduces the Global Wedding Excellence Awards (GWEA) – our inaugural celebration of exceptional talent throughout the wedding industry. After mentoring over 8,000 wedding professionals across two decades, we've witnessed the extraordinary passion, creativity, and dedication that defines this industry. Now, we're creating the spotlight you deserve. Whether you're ...

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29:14

Building a Brand That Stands Out in a Crowded Market...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/03/17

Ask Jac & Ben A Question! Step into the world of wedding photography with Craig Peterman, a visionary who has mastered the art of building a brand that resonates with couples. Join us as we explore Craig's inspiring journey, starting from his roots in high school photography to becoming a sought-after name in the wedding industry. His unique approach to storytelling, where candid moments take center stage, offers invaluable insights for aspiring photographers looking to make their mark. ...

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41:42

How I Built It: From Drama Teacher to Award-Winning...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/03/10

Ask Jac & Ben A Question! Sally Gallis, a former drama teacher with a passion for storytelling, has made a striking transition into the world of wedding planning, founding her own successful business, Luna and the Lane, in Brighton. She unravels her fascinating journey from the classroom to orchestrating unforgettable celebrations, revealing how her drama teaching skills played a pivotal role in shaping her new career. Sally’s story is more than just a career change; it’s a testament to c...

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22:03

Safeguarding Your Wedding Business: Legal Insights...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/03/03

Ask Jac & Ben A Question! What if you could safeguard your wedding business against unexpected challenges and legal pitfalls? Join us on this eye-opening episode of Wedding Empires as we welcome the formidable Leah Weinberg, a former wedding planner who has seamlessly transitioned back into law to become a pivotal force in the wedding industry. Leah shares her unique journey, unveiling how she established Weinberg Legal amidst the COVID-19 pandemic to champion the needs of wedding a...

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10:05

How to Become a Go-To Wedding Professional for...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/02/24

Ask Jac & Ben A Question! Join us as we embark on a captivating journey into the world of destination weddings with the remarkable Alida Silify C., a distinguished wedding planner from Eastern Europe. Ever wondered what it takes to plan an international wedding and why Hungary is becoming a hotspot for such events? Get ready to uncover Alida's fascinating path into the industry, her expert strategies for navigating cultural nuances, and how she bridges the gap in language and time zones w...

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15:35

BONUS The Must-Attend Event for Wedding Pros: Inside...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/02/12

Ask Jac & Ben A Question! Unlock the secrets to a thriving wedding business and a balanced life as we welcome Heidi Thompson, the bestselling author behind "Clone Your Best Clients" and the mastermind of Evolve Your Wedding Business. Discover how the upcoming Wedding Business CEO Summit on the 17th February can transform your work weeks from exhausting marathons to sustainable journeys. Heidi shares her unique motivation for creating a free, accessible space where wedding prof...

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17:49

Chaos, Comedy, and Married At First Sight MAFS Australia

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/02/05

Ask Jac & Ben A Question! How does a spontaneous trip to Japan end up with an unexpected twist, and what does it have to do with our voice struggles? Join us on this quirky adventure as we come back from a whirlwind trip filled with unexpected turns, including a hospital visit that put our vocal cords to the test. As we gear up for upcoming travels to Malaysia and Vegas, we toss around jokes about Vegas weddings while diving into the current wedding industry trends. The impact of economic...

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18:58

Growing Your Wedding Business on a Shoestring Budget...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/02/03

Ask Jac & Ben A Question! Join us as we sit down with Jessica Bishop, the inspiring founder of the Budget Savvy Bride, who transformed her personal wedding planning blog into a go-to destination for budget-conscious couples. Discover Jessica’s journey and her innovative strategies to grow a brand from scratch without spending a fortune. Learn from her experience of juggling a full-time job while reinvesting in her blog. Aspiring wedding professionals will gain invaluable insights on build...

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23:17

Collaboration Over Competition: Building Strong...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/01/28

Ask Jac & Ben A Question!Discover the captivating world of wedding cinematography with Dimitris Tavlidis, a celebrated filmmaker from Greece with a portfolio boasting over 400 destination weddings. Dimitris shares his incredible journey from filming a bride's preparation to becoming a sought-after expert in the wedding industry. Learn the art of creating seamless, memorable events by building strong relationships with fellow vendors and professionals. Dimitris sheds light on essential str...

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40:06

The Art of Wedding PR: How to Get Your Work Published...

Wedding Empires - Grow and Market Your Dream Wedding... ·

2025/01/21

Ask Jac & Ben A Question!In this exciting episode of Wedding Empires, we’re joined by the incredible Meghan Ely, owner of OFD Consulting and one of the most influential voices in the wedding industry. Meghan combines her in-the-trenches event experience with her PR expertise to help wedding professionals get the recognition they deserve. With accolades from the Public Relations Society of America and Eventex, Meghan has a proven track record of elevating brands through media exposure. Her...

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41 results

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