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PODCAST

ReThinking Podcasting: Deep Reflections for Thoughtful Podcasters

"Re:Thinking Podcasting" shares a philosophical approach to how you should think about your life as a podcaster. Through philosophical thinking and the Socratic Method, Matthew Bliss unpacks commonly accepted podcasting ideas and advice, and asks questions of his guests and of himself to help you discover your own reflective, self-sustaining podcast workflows and strategy. For too long, Podcasters have been asking the same basic questions: ❌ How do I get more listeners? ❌ What"s the best

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All Episodes

53:57

Changing Podcast Strategy, A.I. Opinions, and Finding...

ReThinking Podcasting: Deep Reflections for... ·

2025/11/12

Every podcaster knows the struggle of content creation. Sometimes it feels like we’re constantly fighting against the pressure of release as our production gets closer and closer to the red zone of burnout. Podcast Service Providers, despite our skills, are no different in this sense.This week I’m chatting to Laura McRae, the owner and operator of Podcast Support Services in Australia, and host of her podcast: “Podcast Strategy that Brings in Clients”. Being a Podcast Manager for hire, she knows her

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13:24

On Consistency, Validation and Podcast Data Analysis

ReThinking Podcasting: Deep Reflections for... ·

2025/11/05

Have you ever walked up to the microphone, ready to record and not quite sure what to say? Yeah, that’s me this week. So I’m trying something different.And you’re going to learn some stuff today - about consistency, rumination and data science. Because we don’t always need a treatise on the podcasting world. Sometimes a grab-bag of different topics is enough.Let's Start a DialogueThe Socratic Method is best done in dialogue, so if you'd like to respond to one of my episodes or send through an idea

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01:03:58

Storyselling, Authenticity and Asking the Right...

ReThinking Podcasting: Deep Reflections for... ·

2025/10/29

As podcasters and business owners, it can often feel like our marketing is pure tactics. But when you think about it, since early civilisation we’ve been telling stories around campfires and in village taverns. Your podcast is your campfire to tell your story and with the right conversation partner it naturally reveals you and your authenticity to your ideal audience as easily as talking to a friend.In this episode, Rob Drummond of StorySellingLab.co.uk shares a bit of his background in marketing

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16:38

On Asking "What's a Podcast?" and Why it's Wasted Effort

ReThinking Podcasting: Deep Reflections for... ·

2025/10/22

Defining a "podcast" is seen as important to many, but often falls short. In this episode I explain why the definitions often fall short, how incentives drive our definitions, why the Platonic Realm of Forms gives us the essence we need, and how my previous job made the same mistake in defining sustainable remote work for its employees.Resource Mentioned in this Episode:"What's a Podcast?: The Revolution Redefined"Plato's Theory of Forms explained (Wikipedia)Let's Start a DialogueThe Socratic Method

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01:27:41

Curiosity, YouTube and the Evolving Creator’s Mindset...

ReThinking Podcasting: Deep Reflections for... ·

2025/10/15

A few years ago, you never would have thought that talking to a YouTube professional would make sense for a podcast about podcasting. With many of us pivoting to video, all the YouTube stuff has become more relevant than ever. And who better than a YouTube expert AND podcaster to set our expectations, and our minds at ease, for this new direction.This week I’m chatting to Valentin Farkasch - a YouTube Creator from Vienna who makes his living supporting Small YouTube Creators to make their way in the

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01:34:35

BONUS: An AI Inquisition & What’s Important in...

ReThinking Podcasting: Deep Reflections for... ·

2025/10/11

I’ve got something a bit different for you today - a bonus, you might say! I get together with a lot of my peers in the podcasting space to create content outside of this show, and every so often I’d like to share that content with you.What I’m sharing here is the full audio from a livestream I did with Jesse McCune of Tansy Aster Creative on his YouTube Channel. Every two weeks, we jump on the livestream to discuss the latest events, innovations and changes to the podcasting industry as it regards

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20:37

On the Harmful Obsession of Podcasting as a Discipline

ReThinking Podcasting: Deep Reflections for... ·

2025/10/08

I’ve been a Podcast Producer, and an expat in a foreign country, for over two years now. A necessary function of having a career in podcasting is that the discipline itself became the focus of my professional development. Getting great at podcasting… sounds awesome, right?However, over the last few months I’ve been thinking differently about how the world is moving around podcasting as a format, the in-fighting about drastic technical changes, and I’m wondering if we’re all in too deep. Whether

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16:34

On Armchair Analysis, a priori Deduction and Growth...

ReThinking Podcasting: Deep Reflections for... ·

2025/10/01

Once you’ve made it as a podcaster, its easy to presume you know it all. An academic with tenure, sitting in a leather armchair by the fire, swirling a McCallen 24 in your hand, ready for any question that comes along.The truth is that theoretical deduction and inference doesn’t a good podcaster make. We’ve made podcasting so available and easy to start, we think we’re all experts simply by taking part.Today I’ll be talking you through something that’s been niggling at me for a while: The collective

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34:25

Parasocial Relationships, Trust, and the End of...

ReThinking Podcasting: Deep Reflections for... ·

2025/09/24

There’s only one thing you can guarantee in the Podcasting Industry: change. Changes to the roles we see, the shows we create and how we communicate with our audiences. 2025 has been a massive year for change, and Richard Clark was right on the money.This week I’m joined, once again, by Richard Clark: Founder & Owner of Area Code Audio based in Chicago to cover his predictions made at the beginning of this year for how podcasting was going to change in his Podcasting For Humans newsletter.You

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45:32

Overhyped A.I., Human Connection & Podcasting...

ReThinking Podcasting: Deep Reflections for... ·

2025/09/17

Reflecting on the Podcasting Industry today, it’s easy to wonder how we got here. AI rollouts, Social App take-downs, video podcasting as the new-old trend… its easy to think we couldn’t have predicted it. And yet, we have experts like my guest today who has their finger on the pulse of podcasting to help give us a guiding light in times of uncertainty.Welcome back to Rethinking Podcasting, and this week I’m joined by Richard Clark: Founder & Owner of Area Code Audio based in Chicago, Illinois,

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12:51

Alive Internet Theory, and Actually Seeing Your...

ReThinking Podcasting: Deep Reflections for... ·

2025/09/10

The online world is a different place, where in every interaction we’re second-guessing whether its actually a person, or if its a bot or algorithm trying to push some content on our plate. Dead Internet Theory seems the most apt to describe a world where we are connected, but not to other people, but there is a glimmer of optimism hidden in the depths for ourselves and for our podcasts.Today I’ll be exploring Alive Internet Theory and how it can help us as podcasters reframe our Analytics

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01:03:09

Creativity, Sound Design and Podcasting for Joy with...

ReThinking Podcasting: Deep Reflections for... ·

2025/09/03

When we begin as podcasters, its easy to become mired in the logistics, the admin, the perfection and optimisation of equipment, structure, distribution… It takes a unique individual like Mason Amadeus to remind us to ask, “Where has the creativity gone?”This week I’m joined by Mason Amadeus: Creative Director at 8th Layer Media, Expert Audio & Broadcast Engineer, and self-proclaimed All-Terrain Professional Bodge Technician.I first met Mason through a podcasting Discord Community, and found

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13:12

On Podcast Failure, Toxic Positivity and How the Data...

ReThinking Podcasting: Deep Reflections for... ·

2025/08/27

As a podcaster, you’ve probably heard the term “PodFade” before. And if you’ve been doing a podcast for long enough, you’ve felt the inevitable scope-creep of the work and the fear that you’ll quit.But there’s a fundamental problem what the podcast industry describes as “failure”, and the data they use to support it is hurting podcasters more than it helps.Welcome back to Rethinking Podcasting: where I take a Socratic approach to reflect on the podcasting world, and help you build your own Podcast

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58:31

Empathy, Introspection, and a Podcast Rebrand with...

ReThinking Podcasting: Deep Reflections for... ·

2025/08/20

This year, Aveline Clarke undertook a rebrand and relaunch of what was previously the 6Star Business and 6Star Leaders podcast after she took a break. I asked her about the impact of the rebrand on her podcast performance, and the process she undertook to reflect on her own by asking three questions.We also discuss her unique interview style that isn’t a blueprint for scripting an interview - instead, she prepares the constraints within which she can adapt and change the conversational flow while

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06:28

UPDATE: Activations, Conversations & Submissions...

ReThinking Podcasting: Deep Reflections for... ·

2025/08/18

Hi, Matt here! This episode will tell you what to expect over the next few months with the podcast and, more importantly, how you can get in touch with me to respond to my ideas, and send your own through!Let's Start a DialogueThe Socratic Method is best done in dialogue, so if you'd like to respond to one of my episodes or send through an idea of your own, send it to:📧 podcast@rethinkingpodcasting.com🎤 rethinkingpodcasting.com and select "Send a Voicemail"Make sure you share the name of your

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12:49

A Pivot, A Reality Check, and Why I'm Here...

ReThinking Podcasting: Deep Reflections for... ·

2025/08/15

Its easy to start your podcasting journey and feel far away from the top 1%. And if you feel like you can get there easily, you might find the journey harder than you thought. But the key is not to be stuck in the quagmire of the present, but build your grand vision of where podcasting can take you.This is the fifth and final foundational episode of this podcast as an introduction to me, Matthew Bliss, the host of RE:Thinking Podcasting through sharing with you my career, a bit of my life and how my

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13:46

Burnout, Freelance Editing and Finding Intrinsic...

ReThinking Podcasting: Deep Reflections for... ·

2025/08/13

Many podcasters sharing their experiences talk about "Podfade" (otherwise known as "podcaster burnout") as something to avoid at all costs for fear of failure.Whatever failure could mean in podcasting, anyway.Burnout can also hit the podcast professionals as well, in a world where competing with AI means we have to keep adding more and more to our offering. So what can we do?This is the third foundational episode of this podcast as an introduction to me, Matthew Bliss, the host of RE:Thinking

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11:42

Socrates, Philosophy in Podcasting and Challenging...

ReThinking Podcasting: Deep Reflections for... ·

2025/08/11

Everyone says that we don't teach critical thinking anymore, and everywhere, collective group-think is dominating discussions. This is why philosophy, and particularly Plato's work featuring Socrates, is incredibly useful when we explore podcasting. Thinking and internal discussion is more important now than ever, and what we interrogate and unpack ourselves is just as important as what we're told.This is the third foundational episode of this podcast as an introduction to me, Matthew Bliss, the

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12:20

My First Podcast, Fixing Poor-Quality Audio and a...

ReThinking Podcasting: Deep Reflections for... ·

2025/08/07

It's easy to think that producing a great-quality podcast is only about the tech, but there is much more to it. An idea, some audio troubleshooting and acknowledging my unique path were the ways that I became a podcaster. And once I had laid the groundwork, I could realise my podcasting goals and become the Podcast Producer & Editor I am today.This is the second foundational episode that will give you an introduction to me, Matthew Bliss, as the host of Re:Thinking Podcasting through sharing

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11:31

Early Beginnings, a Career in Tech & never becoming a...

ReThinking Podcasting: Deep Reflections for... ·

2025/08/05

This is the first of five episodes that will give you an introduction to me, Matthew Bliss, as the host of RE:Thinking Podcasting by sharing with you my career, a bit of my life and how my thinking has changed on my podcasting journey so far.If you've met me before, it's incredibly likely I haven't mentioned a lot of what you'll hear in these episodes. I used to think my background was largely irrelevant, but I've since realized that its our unique talents and stories that lead to the epiphanies and

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