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PODCAST

Online Digital Marketing Today

The up to date concepts and techniques for growing a business online using digital marketing. Learn what is working and what is not.Digital Online Marketing is a challenge for most businesses today. Confusion surrounds everything from Website design to Social Media to using Email and Text or Instant Messaging. There are literally hundreds of companies and programs promoting solutions to these issues. Our Podcast is designed to help navigate through this jungle so both businesses and marketing

business marketing

All Episodes

21:17

Mastering Google Ask Maps and Local SEO

Online Digital Marketing Today ·

2026/04/17

This deep dive podcast explores the emerging business opportunity of optimizing small businesses for Google's "Ask Maps" feature and other AI-driven search engines. The author highlights how entrepreneurs can alleviate "AI guilt" in business owners by offering services that improve their visibility in conversational search results. Key strategies include refining Google Business Profiles, managing automated review generation, and utilizing AI-created visual content to boost rankings. By using...

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24:50

The Fanatical Prospecting Playbook: Filling the...

Online Digital Marketing Today ·

2026/04/11

There are few one-size-fits-all solutions in sales. Context matters. Complex sales are different from one-call closes. B2B is different than B2C. Prospects, territories, products, industries, companies, and sales processes are all different. There is little black and white in the sales profession. Except for objections. There is democracy in objections. Every salesperson must endure many NOs in order to get to YES. In this deep dive you will learn: Objections don’t care or consider: Who...

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38:57

Strategic Communication in the AI Era with Beltway...

Online Digital Marketing Today ·

2026/04/11

Guest: Joshua Altman, Founder of Beltway Media In this special episode, host Marvin Drobes sits down with Joshua Altman, an experienced storyteller and strategist with over two decades of experience in communications and branding. Joshua leads Beltway Media, a bold DC-based communications firm that helps brands and organizations cut through the noise in today's crowded digital landscape. What You'll Learn: The Role of Corporate Communications Why consistency in messaging matters for busine...

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19:44

From Tactics to Systems: Scaling a Digital Marketing...

Online Digital Marketing Today ·

2026/04/06

The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing: start with the customer and work backwards. A campaign is only effective as it is ref...

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20:09

Stop Waiting, Start Winning: The Power of Ruthless...

Online Digital Marketing Today ·

2026/04/03

The $200 Million Email Formula That Gets People to Open and Buy (Even If You Hate Writing) What if you could make more from every person on your email list? What if you could send quick, simple messages that make people want to open, read, and buy—without sounding like a desperate weirdo or corporate drone? This podcast deep dive shares with you how. Inside Just F*cking Send It*, I give you the no-bollocks blueprint that’s helped me (and my clients) sell over $200 million worth of stuff onlin...

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6:43

Pinned for Profit: Pinterest as a Strategic Business...

Online Digital Marketing Today ·

2026/03/30

This podcast deep dive discussion from The Growth Stack, where hosts Maya and Derek analyze Karen Leland’s book regarding Pinterest for business. The conversation highlights the platform’s potential for generating high-intent web traffic and discovering new market segments through visual data. By treating the site as a search engine rather than just social media, companies can establish brand consistency and practice ethical community engagement. The hosts emphasize that while some technical ...

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21:14

They Ask, You Answer: by Marcus Sheridan

Online Digital Marketing Today ·

2026/03/27

This podcast outlines a strategic business framework called They Ask, You Answer, specifically tailored for the home services industry. The core philosophy encourages business owners to earn homeowner trust by becoming the most transparent and helpful teachers in their local markets. By systematically documenting every customer concern—from pricing and potential problems to competitor comparisons—companies can create a Question Backlog that drives their marketing efforts. The guide details ho...

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21:18

Mastering YouTube Hooks to Maximize Audience Retention

Online Digital Marketing Today ·

2026/03/23

These sources provide a comprehensive framework for maximizing audience retention on YouTube by balancing compelling storytelling with strategic video editing. This deep dive podcast emphasizes the "make or break" importance of the first 30 seconds, suggesting that creators use human connections, "Aha moments," and sensory variety to hook viewers immediately. Authors warn against common pitfalls such as misleading clickbait, excessive editing that distracts from the narrative, and failing to ...

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37:17

Pinterest. It Is More Than You Thought!

Online Digital Marketing Today ·

2026/03/20

Are you currently using Pinterest as part of your social media strategy? I would bet your not and it's probably because you thought Pinterest is all about images and videos, right? On this recorded podcast I interviewed Julia Bocchese an expert specializing in Pinterest and SEO. We covered subjects like: What businesses should be on Pinterest, How does it work as a search engine, as well as other topics of interest that included how it is different than Tik Tok or Instagram. What Julia shared...

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21:14

The 22 Immutable Laws of Marketing

Online Digital Marketing Today ·

2026/03/13

This deep dive episode summarizes a foundational marketing guide by Al Ries and Jack Trout that outlines twenty-two essential principles for business success. These rules emphasize that psychological positioning is more critical than product quality, as brands must strive to be first in the consumer's mind rather than just first to market. The strategies suggest that companies should narrow their focus to own a specific attribute or category, rather than diluting their identity through ...

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21:05

Answer Always Voice AI: Capturing Every Lead

Online Digital Marketing Today ·

2026/03/03

If you are a company that services Home Owners and are missing calls when out in the field, on another call or after hours, you probable realize you are losing potential revenue. You no longer have to lose your edge! EarningCoach Marketing created the "Answer Always Receptionist" to solve this problem. This podcast deep dive highlights the significant financial losses home service contractors face when they are too busy to answer phone calls or website inquiries. Through various scenarios, th...

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21:59

More Views For Your Youtube Videos

Online Digital Marketing Today ·

2026/02/27

Skyrocket Your Views On YouTube This podcast deep dive provides a comprehensive strategic framework for maximizing video performance on YouTube by focusing on pre-upload optimization. The info emphasizes that content success is determined before the "publish" button is pressed, requiring creators to rename video files with keywords and design high-contrast thumbnails to boost click-through rates. To satisfy the platform's algorithm and improve viewer retention, the text advises using tools l...

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19:17

Attract Wealthy Clients By Charging More-Dan...

Online Digital Marketing Today ·

2026/02/20

In this episode, we break down the core ideas from Dan Kennedy’s classic, "No B.S. Marketing to the Affluent", and translate them into a practical roadmap for building a high-profit, affluent-focused business in 2026. You’ll learn why relying on the shrinking, price-sensitive middle class is dangerous, and how to deliberately reposition your offers, messaging, and customer experience to attract clients who value results, exclusivity, and premium treatment. We walk through six big themes...

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18:47

Make Competition Irrelevant With Blue Ocean Strategy

Online Digital Marketing Today ·

2026/02/17

Listen Up: This Podcast Could Make Your Competition Completely Irrelevant Here's What You Need To Know... You're about to discover something that flips everything you thought you knew about business on its head. See, most people are out there fighting tooth and nail in what Chan Kim and Renée Mauborgne call "red oceans" - those blood-soaked markets where everyone's competing for the same customers, slashing prices, and slowly dying a painful death. But what if I told you there's a better ...

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18:26

Dan Kennedy's-No B.S. Marketing, Book Review

Online Digital Marketing Today ·

2026/02/13

This podcast deep dive examines the enduring impact of Dan Kennedy’s marketing principles within the modern digital landscape. The dialogue emphasizes shifting focus away from vanity metrics like social media followers toward measurable sales and high-value customer acquisition. Key strategies discussed include the necessity of niche targeting, the prioritization of compelling offers over creative aesthetics, and the importance of owning direct communication channels like email. By advocating...

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18:49

Seth Godin's-This Is Marketing Book Review

Online Digital Marketing Today ·

2026/02/02

Look, I get it. You're running ads. Posting on social media. Maybe you've got a nice logo on your truck. And you're wondering why it's not working the way it should. Here's the thing nobody tells you: Marketing isn't advertising. It's the promise you make—and whether you actually keep it. This podcast? It's about helping you stop chasing *everyone* and start serving the *right* people. The ones who'll pay you what you're worth, stick around, and tell their friends. Let me paint you a pic...

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15:16

Jim Rohn's "The Season's Of Life"-Book Review

Online Digital Marketing Today ·

2026/01/28

In this podcast, we break down a powerful business framework inspired by Jim Rohn’s The Seasons of Life, revealing how every company moves through four natural seasons: Winter, Spring, Summer, and Fall. Each season comes with its own challenges, opportunities, and rules for winning. You’ll discover why Winter isn’t a failure, but a critical time to strengthen systems and mindset… why Spring rewards those who take bold, timely action… how to protect momentum during Summer’s peak growth… and ho...

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17:55

Stop Emailing Your Prospects (Do This Instead For 5X...

Online Digital Marketing Today ·

2026/01/26

If you've noticed your email open rates declining, you're not alone. The average email campaign now sees open rates around 20%, while text messages consistently achieve 98% open rates and 36% click-through rates. That's a significant difference—and it's why more coaches, consultants, and course creators are adding SMS marketing to their client communication strategy. **Here's what you'll learn in this practical guide:** This step-by-step resource walks you through everything you need to k...

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13:36

AI Predicts What Keeps Viewers Watching

Online Digital Marketing Today ·

2026/01/20

AI-ify Your Business Without Losing Your Soul: The Human-First Automation Playbook Look, I'm going to be straight with you. You didn't start your business to become a content-creating, email-writing, social-media-posting MACHINE. You started it because you had a vision. A message that mattered. A transformation you wanted to create. But somewhere along the way, you became a slave to the system you built. **And that ends TODAY.** ## What You'll Learn In This Video: ✅ **The "Weird Is You...

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13:36

The AI-Driven Content Revolution

Online Digital Marketing Today ·

2026/01/16

**How To Use AI To Create Better Content (Simple Guide That Actually Works)** Okay, here's the deal... Creating content that people actually want to read is hard. Most people just guess what their audience wants. They write stuff, post it, and hope someone cares. Spoiler alert: That doesn't work. But there's a better way. And it's easier than you think. **What Is AI Content Creation?** AI (artificial intelligence) is like having a really smart assistant tha...

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131 results

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