x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Mindful Marketing with Lou

Louise Kozlevcar

Welcome to Mindful Marketing with Lou. This podcast is for you if you want to make smart, informed decisions about your website. After joining the web development and digital marketing industry in 2011, I"ve learned so much! And I don"t want to keep this all to myself. If you"re not techy, that"s no problem! I make concepts easy to understand, and avoid hype and jargon as much as possible.

business marketing

All Episodes

31:53

002: What to do when no one’s visiting your website...

Mindful Marketing with Lou ·

2025/10/24

"Victoria, why is no one visiting my small business website? I paid a lot of money for it!"In this episode Victoria and I talk about how to get website visitors. The answer to this might not be what you think, but we have a great time explaining it to you.

en-au

10:31

001: On being liked and found online – Just EEAT it

Mindful Marketing with Lou ·

2025/10/16

Season 2, Episode 1. On being liked and found online – Just EEAT itI'm going to discuss an aspect of SEO (Search Engine Optimisation) you might not know about, EEAT. This acronym, EEAT stands for Experience, Expertise, Authoritativeness, and Trust. I also unpack: "Do they like me or not?" What I think about other people's thoughts about me. Why I don't think AI is the best at giving you the answers you need. What if you're concerned about being seen? How I feel about having my face on the internet

en-au

22:38

Episode 063: 7 smartie-pants reasons to use Meta ads...

Mindful Marketing with Lou ·

2025/09/28

After having worked with Meta ads for a few years, I’ve come to understand what’s possible and what isn’t. In this episode, I’ll take you through some use cases when ads might be a good idea, and a few reasons I suggest holding back.

en-au

7:43

Episode 062: Should you use WordPress? Why or why...

Mindful Marketing with Lou ·

2025/09/28

If you’re about to start building a website (or refresh the one you have), I expect you’ll be curious about all the different options out there. Squarespace, Shopify, and Wix are all highly popular choices! But one that gets talked about a lot, and is widely used by small businesses, is WordPress. But is WordPress the platform to use now? Why or why not?

en-au

9:07

Episode 061: Paid ads aren’t broken, but this is why...

Mindful Marketing with Lou ·

2025/09/27

After having worked with Meta ads for a few years, I've come to understand what's possible and what isn't. In this episode, I'll take you through some use cases when ads might be a good idea, and a few reasons I suggest holding back.

en-au

7:27

Episode 060: If you’re a therapist for everyone, I...

Mindful Marketing with Lou ·

2025/09/26

If you’re the same as every other therapist, how will I know you’re for me? This is an important lesson, combined with personal experience about client attraction. I’ll tell you about how differentiation can help you attract more clients to your mental health practice. So sure, I could tell you how to attract therapy clients, but what if you knew how to attract the right ones?

en-au

9:40

Episode 059: How I helped a local event triple...

Mindful Marketing with Lou ·

2025/09/24

Here’s a story of how I helped grow an audience for an event. This is the kind of work I do, and it lights me up inside.We didn’t go viral. We didn’t do anything drastic, like a whole rebrand. I used Facebook ads and SEO in some very unconventional ways to grow this event from under 200 attendees to over 500.

en-au

7:45

Episode 058: Don’t waste your website budget: 5...

Mindful Marketing with Lou ·

2025/09/24

If you’ve ever been unsure about what you need before you approach a web designer, this is a good place to start! In this 7 minute podcast episode, I go through some essentials I recommend before starting a website.

en-au

9:03

Episode 057: Meta ads in 2025 are different. Here’s...

Mindful Marketing with Lou ·

2025/09/23

Meta ads in 2025 are different. Here’s what you need to know.This is for you if you’re a service-based business owner who’s feeling unsure about Meta ads in 2025 — you’ve heard they’re getting more expensive, more AI-driven, and harder to control, and you want to understand what’s really going on before investing your time or money.

en-au

23:14

Episode 056: Google Ads in 2025: Smarter, riskier, or...

Mindful Marketing with Lou ·

2025/09/19

Should you use Google Ads in 2025? It seems really great and easy, but it’s changed a lot. In this podcast episode, I’ll bring you up to speed with what’s going on. We’ve come a long way from the Google AdWords of times gone by. So let’s talk about it!

en-au

6:55

Episode 055: 5 unexpected things I’ve learned from...

Mindful Marketing with Lou ·

2025/09/18

Hiring a freelance web designer? It’s a bit of an overwhelming thought. Here are some unexpected things I’ve learned over the years in freelance and agency work. And these unexpected lessons have nothing to do with tech, and all to do with making hiring me easier for you. If you’ve been circling around the idea of hiring someone to help with your website, but feeling stuck, this is for you.

en-au

00:29:56

Episode 054: Lead magnets and how to make them...

Mindful Marketing with Lou ·

2025/07/01

🚨 Attention: This will be my last upload to Spotify and Apple Podcasts. If you want to keep listening, please ensure you follow me on YouTube. Thanks.In this conversation, Chrissy and I go over:Quality of life adjustments you can make so that your emails are more appreciated.The dire consequences of your email not “hitting the mark” and getting marked as spam.Should your lead magnet be a quiz or a course? (We unpack why this doesn’t matter, and what to focus on instead.)Practical advice you can use

en-au

00:10:25

Episode 053: Why isn’t my website working? (3 things...

Mindful Marketing with Lou ·

2025/06/19

Have you been asking yourself, "why isn't my website working?" Look, I'll level with ya: There are several things business owners don't get told about owning a website. I'm going to share three with you in this episode, and how we can avoid issues. One of these issues can completely prevent customers from contacting you! 😱 Stick around and enjoy. I hope you find this episode insightful.Also, here's a video about why I (probably) won't do paid ads for you.

en-au

00:10:59

Episode 052: Is your SEO a scam? Watch for these 5...

Mindful Marketing with Lou ·

2025/06/16

If you want to get help with SEO, but feeling worried about scams, this is for you! In this episode, I go over some red flags to look for - and what the alternative looks like. Get educated. Spend your marketing dollars wisely. Grab SEO First Steps here.

en-au

00:31:26

Episode 051: The future of SEO (with Adi Aviram) |...

Mindful Marketing with Lou ·

2025/06/10

To my surprise... We don't have to chuck out everything we know about SEO! In this episode, I chat with Adi Aviram. A Berlin-based SEO consultant about how SEO works in 2025, and what to look out for in the future.

en-au

00:17:30

Episode 50: How much should a website cost? (honest...

Mindful Marketing with Lou ·

2025/06/02

How much should a website cost? Why do prices vary so much—from $500 to $5,000 (or more)? In this episode, I break down what goes into website pricing, what to watch out for, and how to figure out what you should spend based on your business stage.

en-au

00:30:37

Episode 049: The future of creative work: live art,...

Mindful Marketing with Lou ·

2025/05/27

What does the future of art and AI really look like for working creatives? In this episode, two creative minds sit down to chat about everything from live event illustration to AI and creative jobs, and how the rise of automation is reshaping creative work in the digital age.We also dive into the realities of networking for creatives, especially when you're an introvert. Whether you're navigating introvert creative networking, exploring your freelance artist future, or simply wondering how

en-au

00:20:58

Episode 048: Why working with a web developer can be...

Mindful Marketing with Lou ·

2025/05/21

Is your web developer frustrating you? Is this a normal thing to expect when embarking on a website project? Whether you're hiring your first web designer or planning a website refresh, this episode will help you feel more prepared, ask the right questions, and avoid common pitfalls.Here's what's going on, why, and what you can do to minimise stress and ensure a smooth project.What you'll learn: Why your website might not look how you expected—and how to fix itThe hidden work that

en-au

00:31:34

Episode 047: How many emails is too many? And what is...

Mindful Marketing with Lou ·

2025/05/09

In this episode, Cat Doyle answers questions about email automation and consent-based marketing. Do you get stuck wondering how many emails to send? Or whether to do a quiz or a PDF? We got you!

en-au

00:15:06

Episode 046: Your new website is live, but it won't...

Mindful Marketing with Lou ·

2025/04/28

If you build it, they won't come! 🙁 Here's why... You need to proactively promote yourself and your website. There's a common misbelief that the act of launching a website will cause a rush of new sales to fly in. That's not true! If you stop advertising, your website traffic will dry up!

en-au

66 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...