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PODCAST

Goldie Links Permanent Jewelry Podcast

Jennifer Thyrion

Goldie Links is a podcast on the how-to"s, inspiration, and all things to create and sustain a thriving permanent jewelry business. Create a successful, scalable, and, most of all, fulfilling business. We share all the tips, tricks, suppliers, and marketing and chat with fellow permanent jewelers! We are a believer in community over competition over here at Goldie Links - we want to see you win. Learn what it means to grow your own Goldie Links business and be a part of an amazing community of women

business entrepreneurship

All Episodes

01:15:56

058: Pearls, Permanent Jewelry, and Profits: Finding...

Goldie Links Permanent Jewelry Podcast ·

2025/11/06

In this episode, we sit down with Breanna, the creative force behind Shuck & Shine, who’s been in the permanent jewelry world for nearly three years and recently opened her own studio this past June. What started as a personal adventure with her mom, driving to Toronto for her first permanent bracelet, has now evolved into a thriving business rooted in bridal and corporate contracts.Breanna shares how her background working in entertainment at Disney shaped the way she approaches customer

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56:53

057: Legal Lowdown Pt. 2: Permanent Jewelry on...

Goldie Links Permanent Jewelry Podcast ·

2025/08/06

We’re back with Alyssa from Legal Doer, and in this episode, we’re deep diving into all things permanent jewelry and the law, especially when it comes to minors, trademarks, and copyright concerns in your business. Alyssa breaks down the legal grey areas surrounding welding on minors, including the lack of federal regulations. While there is no federal ban on performing permanent jewelry on minors when a legal guardian is present, it’s crucial to understand how laws around children’s products

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01:14:23

056: Brick-and-Mortar, Big Margins & Hiring Right...

Goldie Links Permanent Jewelry Podcast ·

2025/07/29

In this episode, we chat with Brittany from Chained Melody, who launched her permanent jewelry business in 2022 in Northern Indiana. What began as a hobby rooted in faith and prayer quickly turned into a full-time venture. After realizing she was making more with permanent jewelry than her full-time job, Brittany made the leap and never looked back!She hit the ground running, signing up for every event possible and opening a brick-and-mortar location almost immediately. Now, she’s expanded into

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55:34

055: Metals, Passion & Permanent Jewelry: A...

Goldie Links Permanent Jewelry Podcast ·

2025/07/22

In this episode, I am sitting down with Rocky from Rocky Designs in New York. A trusted supplier and designer in the permanent jewelry industry. Rocky shares his unique journey, starting out in the deli business before making the leap into jewelry design and manufacturing in 2021. Fueled by passion, drive, and a desire for something more, he took a chance on himself and hired a jewelry manager to help bring his vision to life. By January 2022, Rocky was showcasing his pieces at shows, gaining

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57:43

054: Letting Go, Leveling Up: How Sarah Sold Linked...

Goldie Links Permanent Jewelry Podcast ·

2025/07/08

Sarah is back! Former founder of Linked Permanent Jewelry, she’s officially launched her next big venture, VAULT, a modern virtual assistant service designed with creators and small business owners in mind. And trust us, this is only the beginning for her.In this episode, Sarah opens up about the surprising journey from exiting Linked to stepping into something entirely new. After announcing the sale of her business at PJX, the response from the community sparked a fire in her. While selling wasn't

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01:16:22

053: Earrings, Permanent Jewelry & Everything In...

Goldie Links Permanent Jewelry Podcast ·

2025/06/26

In today’s episode, I’m chatting with my friend Nikki, a fellow permanent jewelry artist who has turned her passion into a full-time business! We first met when she wanted to learn wire wrapping, and as it turns out, we were practically neighbors! Fast forward, and Nikki’s been in the permanent jewelry game for over a year now.She got her start the way many of us do, by attending a permanent jewelry party her friend hosted. Instantly hooked, she threw her own party, got her hands on a welder, and

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28:19

052: Sparks + Search Engines: SEO Tips for Permanent...

Goldie Links Permanent Jewelry Podcast ·

2025/06/17

In this episode, we’re sitting down with Ashleigh, a permanent jewelry and boutique owner who took her love for business and turned it into a powerful SEO journey. After attending her first PJX and taking an SEO course, Ashleigh realized just how valuable search engine optimization could be, not just for her own brand, but for other permanent jewelers, too. She began working with Goldie Links as her first client and has since grown her expertise into a full-blown SEO agency & has come out with a

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55:03

051: Community, Chains & Clarity: Catching Up with...

Goldie Links Permanent Jewelry Podcast ·

2025/05/06

Today we are chatting with Melissa from Arc & Alloy in New Jersey & so much has happened since our strategy call! After almost two years in business, Melissa is proof that following your gut can change everything. With a career in dental work, she decided to add on permanent jewelry after discovering it with her bestie! She happened to stumble into a shop also offering permanent jewelry training and hasn’t looked back since!In this episode, we talk about how she's grown her biz through

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50:24

050: PJX 2025 Is It Worth It? Spoiler: YES! Behind...

Goldie Links Permanent Jewelry Podcast ·

2025/04/18

Are you going to PJX?! Or maybe you’re still on the fence? Either way, this episode is your sign to tune in! I’m sitting down with Amie, the events coordinator from Sunstone, to spill all the tea about PJX 2025, the Permanent Jewelry Expo happening in sunny San Antonio, TX, May 15th-18th. With an impressive background in events and just two months into her role at Sunstone, Amie has already hit the ground running!We’re talking vendors you can meet in person, show only discounts, tons of hands-on

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01:04:13

049: Charms, Chains & Chasing Dreams with Taylor from...

Goldie Links Permanent Jewelry Podcast ·

2025/04/16

In today's episode, I’m chatting with Taylor from Forever Chains! A fellow podcaster and permanent jewelry queen from Portland jumped all in back in early 2022. After spotting permanent jewelry on Instagram and realizing no one in her area was doing it, she knew she had to bring the sparkle to her city.Taylor started out in a friend’s salon and quickly learned all the dos and don’ts the hard way (yes, she ordered all the wrong stuff, haven’t we all?). Fast-forward to today, and she’s thriving in her

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01:10:25

048: Money That Works for You: A Profit First Chat...

Goldie Links Permanent Jewelry Podcast ·

2025/04/08

Get ready to fall in love with your numbers- yes, really! In this episode, we’re joined by the brilliant Kayla Werner of KC Virtual Bookkeeping, a certified Profit First Professional who's here to completely flip how you think about money in your business. Whether you're just starting out or scaling like a boss, Kayla drops game-changing advice to help you build a business that fits your life, not the other way around.We dive into why knowing your numbers is so important, how to stop justifying

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01:13:14

Title: 047: What You Put In Is What You Get Out:...

Goldie Links Permanent Jewelry Podcast ·

2025/04/03

In this episode, we’re heading to sunny South Florida to chat with Danielle from Darling American Designs, a trained metalsmith who turned her passion into a thriving permanent jewelry business. After getting her first welded bracelet in NYC back in 2018, she knew this was something special. Fast forward to 2021, she took the leap and added permanent jewelry to her business, quickly making a name for herself. Now, after years of being 100% mobile, she’s taking the next big step, opening her very own

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01:04:36

046: Insure Yourself! Everything You Need to Know...

Goldie Links Permanent Jewelry Podcast ·

2025/03/25

Let’s be real, insurance isn’t the most glamorous topic, but it is one of the most important things you need to protect your business. And who better to break it all down than Crystal from Beauty Queen Insurance? She’s the queen of beauty biz coverage, and after nearly four years in the game, she’s got all the insider knowledge you didn’t even know you needed!Crystal’s journey started in the beauty world working with Tarte for eight years until COVID threw a curveball. With the beauty industry on

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01:22:43

045: From Lunch Break Welding to a Dream Studio:...

Goldie Links Permanent Jewelry Podcast ·

2025/03/14

What happens when a dental hygienist, a welder, and a college town collide? A booming permanent jewelry business, of course! Meet Tara from Iris Alcoves in Florida, who went from sneaking in jewelry appointments during her lunch breaks to running a full-fledged studio. We first met at the Permanent Jewelry Exp in 2024 when she was deep in the middle of rebranding, and now she’s here to spill all the details on how she built her business, why she pivoted, and what’s next!Tara’s story started like so

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43:35

044: From Pop-Ups to a Permanent Space: How to Know...

Goldie Links Permanent Jewelry Podcast ·

2025/03/11

I did it! I officially opened my brick-and-mortar! After my soft opening on March 1st, I’m still recovering (send coffee!), but I wanted to sit down and share my journey with you. More importantly, how do you know when YOU’RE ready to take the leap and open a permanent space for your business permanent jewelry business?When I first started, I loved the ease of popping up at events, the quick setup, and no strings attached. But as my inventory grew with bangles, glow-ups, stretchy bracelets, and the

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01:09:54

043: From Pop-Ups to Brick & Mortar: Navigating...

Goldie Links Permanent Jewelry Podcast ·

2025/02/27

Opening a brick-and-mortar shop is a huge step for any permanent jeweler, and Robin from Spark in Greenville, SC, is here to share her journey from mobile pop-ups to owning her own storefront!In this episode, Robin takes us behind the scenes of her 3-year journey in permanent jewelry, starting from a windy and miserable first pop-up (we’ve all been there!) to becoming a local go-to for permanent jewelry. We chat about how she built her brand by partnering with boutiques, staying active on Google and

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01:06:32

042: Gamify Your Business: Tips & Tricks Permanent...

Goldie Links Permanent Jewelry Podcast ·

2025/02/18

Ever wonder how a side hustle can turn into a multi-million dollar jewelry empire? Meet Dana from Stones & Findings, one of the go-to suppliers for permanent jewelry artists! Not only does she offer supplies, but Dana is also a jewelry designer, permanent jewelry instructor at PJX, and YouTube queen of welding tips and tricks!In this episode, Dana shares how she started her business selling jewelry at markets to pay for tuition and how she grew it into a profitable wholesale brand. From smart

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01:17:10

041: From Grit to Growth - Lyndi's Journey From...

Goldie Links Permanent Jewelry Podcast ·

2025/02/11

Have you ever felt like you were meant for more? Lyndi from Permanent Jewelry Bestie sure did! In this episode, she takes us behind the scenes of her bold leap from corporate America to secretly launching her own permanent jewelry business…without telling a soul! From sneaking off to PJX in Vegas to finally quitting her job and scaling her business to multiple six figures, Lydia’s journey is packed with grit, risk-taking, and strategic growth.We dive into how she overcame childhood struggles, used

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01:25:44

040: Building a Permanent Jewelry Powerhouse with...

Goldie Links Permanent Jewelry Podcast ·

2025/02/07

In today's episode, we are chatting with Sarah, founder of Linked Permanent Jewelry Training. join us as we dive into her journey from a small-town entrepreneur to building a million-dollar business & powerhouse training company. Sarah’s been an entrepreneur for over a decade, starting in esthetics before discovering the world of permanent jewelry. Tune in to hear all about how Sarah created a business that combines creativity with a revenue-driven mindset.Sarah’s focus has been on driving

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43:55

039: Planning For 2025: What Am I Doing To Put My...

Goldie Links Permanent Jewelry Podcast ·

2025/01/31

In this final episode of our three-part series, we’re diving deep into what it really means to live your word of the year every single day—in life and business. For me, 2025 is all about alignment, and I’m already putting it into action in a big way. Stepping away from security and comfort to open my very own brick-and-mortar has been a dream in the making, and now it’s finally happening!But big goals don’t just happen overnight. That’s why I break them down into micro goals each week, I set a house

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