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PODCAST

Partnership Mastermind Podcast

Partnership Mastermind

Hosted by Chris Lavoie, each episode dives deep with the sharpest minds in partnerships—from founders to channel leaders—to uncover what’s actually working. No fluff, no theory. Tactical playbooks, real stories, and battle-tested lessons from the front lines of ecosystem growth.

business careers

All Episodes

50:45

Marco De Paulis on the Journey to Becoming the...

Partnership Mastermind Podcast ·

2026/01/07

In this episode of the Partnership Mastermind podcast, I sit down with Marco De Paulis, Senior Director of Partnerships at Loop Returns, someone I’ve respected for years as the "Pipeline King." Marco is the definition of anti-fluff, and in this conversation, we strip away the vanity metrics to talk about what actually drives revenue and retention. We dive deep into the specific mechanics of Partner Influence, a topic that often gets fuzzy in our industry. Marco opens up his playbook to share his

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47:43

Jennifer Rhima on Building Apollo’s Partner Engine

Partnership Mastermind Podcast ·

2025/12/17

What does it really take to build a world-class SaaS partner program from scratch? In this episode of Partnership Mastermind, I sit down with Jennifer Rima, Director of Partnerships at Apollo.io, to unpack how she built Apollo’s entire partner ecosystem—starting as a literal team of one and scaling it into one of the most respected partner engines in SaaS today.We dive deep into the real work behind partnerships: from scrappy LinkedIn outreach and early mistakes, to designing affiliate, agency,

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53:04

Scott Brinker on MarTech Maps to Platform Mastery

Partnership Mastermind Podcast ·

2025/12/10

In this episode of Partnership Mastermind, host Chris Lavoie sits down with Scott Brinker, creator of the MarTech Landscape and one of the most influential voices in platform strategy. Together, they explore the mechanics of moving from product to platform, the power of long-tail partners, and the organizational rewiring required to build a truly customer-centric ecosystem.Brinker also shares his perspective on how AI will reshape partner dynamics, developer experience, and the next decade of

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48:07

Bryan Williams on the Myth of “Just Add More Partners”

Partnership Mastermind Podcast ·

2025/12/03

In this episode of Partnership Mastermind, host Chris Lavoie sits down with Bryan Williams, founder of Hockey Stick Advisory and former ecosystem leader at Vend and Xero, for a masterclass on B2B SaaS partnerships and partner ecosystem strategy.Bryan shares how he went from building referral engines in UK gyms to running one of the most respected partnership advisory firms in APAC. He and Chris unpack the most expensive myths in partnerships (including “just recruit more partners”), the shift from

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53:59

The Partnership Marathon: Colleen Shea’s Blueprint...

Partnership Mastermind Podcast ·

2025/11/25

What does it really take to build a top-performing ERP partner motion inside a modern SaaS company? In this episode, I sit down with Colleen Shea, the force behind Commerce’s technology partnerships and one of the sharpest, most process-driven operators in the ERP channel. We go deep on her journey, from fashion & PR to Oracle sales to becoming a powerhouse in partnerships, and how she built Commerce’s ERP channel from the ground up.Colleen breaks down why storytelling is an underrated

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44:47

Rich Gardner on an IPO at Klaviyo to Pavilion's 1st...

Partnership Mastermind Podcast ·

2025/11/19

What does it actually look like to build a partner ecosystem that helps take a company from $60M to $700M+ and into IPO territory, and then turn that playbook into C-suite leadership? In today’s episode of the Partnership Mastermind Podcast, I sit down with Rich Gardner, former SVP of Global Strategic Partnerships at Klaviyo and now President at Pavilion, the global GTM community serving 10,000+ operators navigating short tenures, AI disruption, and a world with no predictable playbook.Rich has been

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41:27

Noah Rahimzadeh on Tech Light, People Heavy Partnerships

Partnership Mastermind Podcast ·

2025/11/12

Chris sits down with Noah Rahimzadeh (Head of Partnerships, Digioh) to discuss how to build and scale partner programs with limited resources while keeping relationships and revenue metrics front and center. They break down co-marketing playbooks, why every case study should include a partner, and how starting with tech integrations before agency relationships helps define your go-to-market ecosystem. Noah also shares his perspective on zero-party data, operating in a bootstrapped environment, and

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57:28

Building Partner Market Fit with Nelson Wang

Partnership Mastermind Podcast ·

2025/11/05

In this episode of The Partnership Mastermind, I sit down with Nelson Wang, a proven leader behind the partner ecosystems at Cisco, Box, Miro, and Airtable, and the author of the acclaimed “Partner Principles” newsletter. Nelson shares the frameworks and mindset shifts that power world-class partnerships and customer-obsessed teams.We unpack what truly drives growth in B2B partnerships: why starting with the customer solves 90% of partnership challenges, how focus becomes a superpower, and why

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46:09

Inside Shopify’s #1 Agency: How Karolina Kondrat...

Partnership Mastermind Podcast ·

2025/10/29

In this episode of the Partnership Mastermind the Podcast, we sit down with Karolina Kondrat, Director of Partnerships at Domaine, one of the leading Shopify agencies in the ecosystem. Karolina’s story is one of evolution, from sales to partnerships, and she’s mastered the art of scaling impact through strategic collaboration.We dive deep into how Domaine built and sustained its leadership in the Shopify world. Karolina shares why more partners don’t always mean more success, how to operationalize

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49:32

From Cold Calls to Co-Sell: The Career Path that Took...

Partnership Mastermind Podcast ·

2025/10/22

In this insightful episode ofThe Partnership Mastermind Podcast, hostChris Lavoiesits down withLauryn Spence, VP of Agency Partnerships atCommerce, to unpack what it really takes to build and scale a world-class partner ecosystem in today’s B2B landscape.Lauryn shares her inspiring journey from SDR to executive leadership, offering hard-earned lessons for anyone looking to grow their career in partnerships, alliances, or channel strategy. She introduces her powerful “Partnership Pie” framework — a

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53:32

Jay McBain on the Future of Ecosystems, AI, and the...

Partnership Mastermind Podcast ·

2025/10/15

In this episode of the Partners of Mastermind podcast, host Chris Lavoie speaks with Jay McBain, chief analyst at Omdia and a leading voice in tech partnerships. Jay shares his journey from IBM to industry thought leader, offering sharp insights into the future of ecosystems, the power of key influencers, and how AI is reshaping everything from enterprise data to talent development. Whether you're in the partnership space or just curious about where tech is headed, this conversation is packed with

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45:45

The Modern ISV Partner Manager Handbook with Dave Rogers

Partnership Mastermind Podcast ·

2025/10/08

In this episode of The Partnership Mastermind Podcast, host Chris Lavoie sits down with Dave Rogers, an accomplished B2B SaaS partnership leader, to reveal what it really takes to build and scale high-impact partner ecosystems.From account mapping and co-selling frameworks to scalable playbooks and cross-functional alignment, Dave shares the systems and strategies that turn partnerships into revenue. Learn how his background in nonprofit leadership shaped his unique approach, rooted in curiosity,

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51:49

Becoming a Partnerships VP & Earning a Seat at the Table

Partnership Mastermind Podcast ·

2025/10/01

Michael Haswell joins the Partnership Mastermind Podcast to share how he’s scaled partner ecosystems from zero to a billion in revenue. From brokering game changing deals at Google to leading global partnerships at Auctane, Michael reveals how to earn executive trust, avoid common partner pitfalls, and drive meaningful results. He also shares why curiosity, operational rigor, and storytelling are the traits every partner pro needs and how his new Mastermind course helps rising leaders break into the

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50:38

Ecosystem Engineering Inside Google with Andrey...

Partnership Mastermind Podcast ·

2025/09/24

The Partnership Mastermind podcast delivers a powerhouse episode featuring Andrey Lipattsev, a pioneer in Google's ecosystem engineering efforts. Host Chris Lavoie guides listeners through Andrey's journey from search quality to global partnerships, uncovering the pivotal moments that shaped his approach to alliance building. Andrey shares candid reflections on his biggest lessons, including the critical importance of focusing on partner value and cultivating diversity in ecosystems. The

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51:45

Inside Tyler Calder’s Data-Driven Marketing Playbook...

Partnership Mastermind Podcast ·

2025/09/17

In this insightful episode of the Partnership Mastermind podcast, host Chris Lavoie sits down with Tyler Calder, CMO of PartnerStack, to unpack the secrets behind building a successful partner program and driving growth through strategic marketing. With over 5 years at the helm of PartnerStack's marketing efforts, Tyler shares candid stories of both triumphs and challenges in scaling the company's go-to-market strategy.Listeners will gain valuable insights into Tyler's innovative "affiliate to

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59:40

Ecosystem Economics: Bob Moore on the Future of...

Partnership Mastermind Podcast ·

2025/09/10

In this illuminating episode of the Partnership Mastermind podcast, host Chris Lavoie sits down with Bob Moore, co-founder and CEO of Crossbeam, to explore the evolving landscape of B2B partnerships and ecosystem-led growth. As one of the most influential figures shaping how modern GTM teams approach ecosystems, Moore offers invaluable insights into building and leveraging partner networks. He recounts Crossbeam's journey from startup to industry leader, highlighting key challenges like overcoming

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50:46

Integration-Led Growth with Rachel Collie

Partnership Mastermind Podcast ·

2025/09/03

In this powerful episode of the Partnership Mastermind podcast, host Chris Lavoie sits down with Rachel Collie, Director of Technology Partnerships at Unanet, for a masterclass in product-led partner strategy. Rachel shares her journey from accidental partnership professional to respected industry leader, offering candid insights on evaluating partners, aligning with product teams, and knowing when to say "no." She breaks down Unanet's systematic approach to partnerships, including their

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47:41

The Operator’s Playbook: Scaling Yotpo & Loop Into...

Partnership Mastermind Podcast ·

2025/08/27

This episode of the Partnership Mastermind podcast features an in-depth conversation with John David Klausner (JD), a veteran in the world of partnerships and international GTM strategies. Host Chris Lavoie guides listeners through JD's impressive career trajectory, from his early days at Yotpo to his current role at Loop Returns, where he's spearheading global expansion efforts.JD shares candid insights on the challenges of scaling partnership programs, particularly when companies transition from

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41:57

From SDR to VP Partnerships in <5 Years

Partnership Mastermind Podcast ·

2025/08/20

The latest episode of the Partnership Mastermind podcast features an eye-opening conversation with Alexis Petrichos, VP of Strategic Partnerships and Ecosystem Marketing at Chili Piper. Host Chris Lavoie explores Alexis's unique career trajectory and the strategies that have made him a standout leader in the partnerships space. From building a partner program from scratch to turning integrations into revenue drivers, Alexis shares the secrets behind his success and offers valuable lessons for

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49:29

From $0 to $30M in partner-sourced revenue in 5...

Partnership Mastermind Podcast ·

2025/08/13

In this captivating episode of the Partnership Mastermind podcast, host Chris Lavoie sits down with Phil Roireau, a trailblazer in SaaS partnerships and current co-founder and CEO of Consio. Phil shares his journey from being one of Gorgias' largest customers to spearheading their partnership program, which became one of the most admired in the SaaS industry. He reveals how he scaled the business from sub-$1 million to over $30 million ARR, with partnerships consistently driving more than 50% of net

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27 results

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