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PODCAST

EmpowerHER Business Podcast

Linette Cottrell/Coach/Accountant/Writer

Welcome to the EmpowerHER Business Podcast — the unapologetic space for Black women entrepreneurs building bold businesses and beating the odds in their FIRST FIVE years.Here, we talk about the real journey: money, mindset, and the messy middle that nobody warns you about. From beating the 97% failure rate to mastering your cash flow and building a business that lasts, this is where you’ll find the clarity, confidence, and community to keep going.In our biweekly episodes, host Linette Cottrell —

business entrepreneurship

All Episodes

6:58

Lazy or Misdirected? Pt.1: Hard Work That Doesn't Pay...

EmpowerHER Business Podcast ·

2026/04/13

You’re putting in the work—so why aren’t the results showing up? This Soul Spa pause explores the difference between being lazy and being misdirected. In this reflective Soul Spa moment on the EmpowerHER Business Podcast, Linette gently reframes a common experience for Black women entrepreneurs in their first five years: working hard but not seeing the growth you expected. When outcomes don’t match effort, it’s easy to assume you’re not doing enough. But often, the issue isn’t laziness—it’s d...

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69:46

Creative to CEO: Build a Brand That Actually Makes...

EmpowerHER Business Podcast ·

2026/04/08

What happens when a culture-shaping creative pivots into purpose-driven impact? Dara Cook shares how she went from leading at MTV to building a company transforming maternal health. If you’re building a business for impact, this conversation will challenge, inspire, and equip you to create with intention and longevity. In this episode, you’ll learn: How to pivot your career into purpose without losing momentumThe power of maternal fitness in reducing pregnancy & postpartum risksWhat it ta...

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30:07

Crucial Mistakes Black Women Entrepreneurs Should Avoid

EmpowerHER Business Podcast ·

2026/03/18

Many women start businesses with passion—but the wrong business structure and messy finances can cost you thousands. In this powerful finance roundtable, we break down the money moves every woman entrepreneur needs to make in 2026. Host Linette Cottrell sits down with three powerhouse women in finance—Monique Vassall, Rhonda Brown, and Nikki Moteng—to talk about choosing the right business structure, avoiding costly financial mistakes, and claiming tax deductions many women business owners mi...

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8:31

PINCH Pt.5: When Success No Longer Feels Right

EmpowerHER Business Podcast ·

2026/03/16

What if the discomfort you’ve been feeling is actually guiding you somewhere new? Sometimes the pinch isn’t a problem to fix—it’s an invitation to shift. In PINCH Part 5 of The Soul Spa on the EmpowerHER Business Podcast, Linette closes this reflective mini-series by exploring what happens after we notice the pinch. For many Black women entrepreneurs in their first five years of business, the tension, fatigue, or misalignment we feel isn’t failure—it’s feedback. It’s the moment where life ask...

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9:05

PINCH Pt.4: Overwhelmed? Your Systems May Be the Problem

EmpowerHER Business Podcast ·

2026/03/09

What if your exhaustion isn’t a discipline problem—but a systems problem? Relief begins when your business works with you, not against you. In PINCH Part 4 of The Soul Spa on the EmpowerHER Business Podcast, Linette explores how the quiet tension many Black women entrepreneurs feel is often rooted in misaligned systems. If your workflows, expectations, and structures weren’t designed with your full humanity in mind, of course they feel heavy. Sustainable success requires holistic integration...

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66:31

Business Growth After Crisis | Melva Lajoy's CEO Story

EmpowerHER Business Podcast ·

2026/03/04

What do you do when you lose 98% of your income overnight? Melva LaJoy chose to dress for the job she was praying for — and rebuilt bigger than ever. In this powerful episode of the EmpowerHER Business Podcast, host Linette Cottrell sits down with Melva LaJoy, founder of LaJoy Creative — a comprehensive events management agency based in Washington, D.C. and New York, servicing clients globally. With 18 years in business, Melva shares her journey from educator to nonprofit leader to visionary ...

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5:59

PINCH Pt.3 – You Are Worthy Without Overworking

EmpowerHER Business Podcast ·

2026/03/02

Have you tied your worth to how much you produce, achieve, or prove? This Soul Spa moment gently untangles worthiness from overworking. In PINCH Part 3 of The Soul Spa on the EmpowerHER Business Podcast, Linette explores the quiet “pinch” around worthiness many Black women entrepreneurs carry—especially in the first five years of business. The pressure to outperform, overdeliver, and constantly validate your value can create chronic stress in your body and business. But your worth was never ...

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5:59

PINCH Pt.2: Why High-Performing Women Feel Exhausted

EmpowerHER Business Podcast ·

2026/02/23

Are you always “on,” always preparing for the next problem? That constant bracing might feel productive—but it slowly turns into exhaustion. In PINCH Part 2 of The Soul Spa on the EmpowerHER Business Podcast, Linette explores the subtle but powerful habit of bracing—the ongoing state of alertness many women in business live in without realizing it. Especially for Black women entrepreneurs navigating their first five years, bracing can feel necessary for survival. But staying in fight-or-flig...

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60:10

Tax Deductions Every Black Women Entrepreneur Need to...

EmpowerHER Business Podcast ·

2026/02/18

Taxes don’t have to feel confusing, intimidating, or overwhelming. This powerful roundtable breaks down top tax deductions and builds real financial confidence for Black women entrepreneurs. Host Linette Cottrell is joined by trusted financial experts Monique Vassall, Rhonda Brown, and Nikki Moteng for a transparent conversation about taxes, access, and leadership-level money clarity. Together, they unpack how historical barriers to financial education and lack of support systems have shaped...

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7:14

PINCH Pt.1 – When Growth Feels Uncomfortable, Not Wrong

EmpowerHER Business Podcast ·

2026/02/16

Have you ever felt a quiet discomfort you couldn’t quite name—but couldn’t ignore? This Soul Spa moment introduces The Pinch: a signal of growth, not failure. In this first installment of the PINCH series within The Soul Spa on the EmpowerHER Business Podcast, Linette explores the subtle internal “pinch” many Black women entrepreneurs experience as they evolve. That tension, stress, or discomfort in your body doesn’t mean you chose wrong, need to start over, or are falling behind. It means s...

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80:46

You Can’t Heal What You Ignore: Radical Self-Love for...

EmpowerHER Business Podcast ·

2026/02/11

Radical self-love isn’t soft—it’s revolutionary. In this powerful roundtable, we unpack what it really means to honor your worth as a Black woman entrepreneur without external validation. Host Linette Cottrell is joined by Dr. Kristian Edwards, founder of Black & Green, and visionary jewelry creator Lia Valencia Key for a soulful, honest conversation about unlearning harmful narratives, reclaiming self-definition, and choosing practices that sustain both your life and your business. In th...

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7:41

The Soul Spa Pt.5: What's Possible When You Reimagine?

EmpowerHER Business Podcast ·

2026/02/09

What if the next version of your business doesn’t require more force—just more vision? This Soul Spa moment invites you to pause and reimagine what’s possible for you. In Part 5 of The Soul Spa series on the EmpowerHER Business Podcast , Linette offers a reflective pause designed to help you expand beyond limitation and expectation. Created for Black women entrepreneurs in their first five years, this moment supports you in loosening old narratives, calming your nervous system, and allowing ...

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58:01

From Sleeping in His Car to Giving 6 Cars Away | AJ...

EmpowerHER Business Podcast ·

2026/02/04

From rock bottom to remarkable - AJ Vassar’s journey proves you can rise again. In this Expert Series episode, AJ shares how homelessness, humility, and mentorship changed everything. Host Linette Cottrell sits down with AJ Vassar to unpack a powerful story of downfall, accountability, and resilience. AJ opens up about sleeping in his car for months, meeting a mentor in Atlanta who didn’t hand him money—but instead offered tough love, safe space, and truth—and how that moment forced him to s...

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6:58

The Soul Spa Pt.4: O Is for Open - Receive More Of...

EmpowerHER Business Podcast ·

2026/02/02

Do you ever feel yourself bracing for what’s next instead of opening to it? This Soul Spa moment invites you to soften, breathe, and open yourself to clarity, support, and possibility. In Part 4 of The Soul Spa series on the EmpowerHER Business Podcast, Linette guides you through a quiet, heart-centered reflection designed to help you open—emotionally, mentally, and energetically. This moment is crafted especially for Black women entrepreneurs in their first five years of business, off...

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61:09

Build a Strong CEO–Accountant Relationship w/ 3...

EmpowerHER Business Podcast ·

2026/01/28

If money still feels intimidating, this episode will shift everything. We’re talking to three powerhouse finance women who believe accounting is about partnership—not perfection. Host Linette Cottrell sits down with Monique Vassall, Rhonda Brown, and Nikki Moteng for an honest conversation about why so many women hesitate to get financial support, what a healthy accountant relationship actually looks like and how transparency can transform the way you lead your business. In this episode, yo...

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6:51

The Soul Spa Pt.3: N is for Navigation: Feeling...

EmpowerHER Business Podcast ·

2026/01/26

Feeling pulled in a dozen directions as you grow your business? This Soul Spa moment helps you slow down and gently navigate what’s next with clarity and calm. In Part 3 of The Soul Spa series on the EmpowerHER Business Podcast, Linette offers a quiet, reflective pause to help you reconnect with your internal compass. Created for Black women in their first five years of entrepreneurship, this moment invites you to breathe, listen inward, and trust the direction unfolding before you. Instead ...

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7:46

The Soul Spa Pt.2: O Is for Own – Your Nervous System...

EmpowerHER Business Podcast ·

2026/01/19

When was the last time you paused to honor your growth, your power, and your voice? This Soul Spa moment invites you to slow down and remember what it means to truly own who you are. In Part 2 of The Soul Spa series on the EmpowerHER Business Podcast, Linette guides you through a reflective pause centered on “O is for Own.” This moment is designed especially for Black women entrepreneurs navigating their first five years—supporting you in reclaiming your identity, your decisions, and th...

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8:43

The Soul Spa Pt.1: H Is for Heal - Reset Every Woman...

EmpowerHER Business Podcast ·

2026/01/12

Feeling stretched thin, tired, or emotionally overloaded? This Soul Spa pause centers “H is for Heal”—a gentle moment to breathe, soften, and come back home to yourself. In Part 1 of The Soul Spa series on the EmpowerHER Business Podcast (formerly Women of Color in Business Podcast), Linette guides you through a restorative reflection designed to support healing at the nervous-system level. Created for Black women getting started or relaunching their business, this mindful pause offers ...

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7:19

Failing in the First Five Pt.3: How to Beat the Odds...

EmpowerHER Business Podcast ·

2025/12/24

Feeling stuck while trying to grow your business? You’re not alone. 💡💼 In this episode of the EmpowerHER Business Podcast (formerly Women of Color in Business Podcast), we wrap up our “Failing in the First Five” series by uncovering three hidden traps that keep Black women entrepreneurs from reaching 6-figure success—and how to break free from them. You’ll learn how to: Start tracking your cash flow to make smarter business decisionsAvoid the burnout of building alone by creating the right

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8:32

Building a Business That Feeds Your Peace, Not Just...

EmpowerHER Business Podcast ·

2025/12/19

Success isn’t just about revenue — it’s about alignment, peace, and purpose. In this episode, we explore how to build a holistic business ecosystem that supports your growth and your well-being. ✨ You’ll discover: • What a holistic business ecosystem really means • How to integrate peace, purpose, and profit • Systems and boundaries that protect your energy • Ways to create sustainable success — your way Follow the EmpowerHER Business Podcast and grab today’s freebie via our landing page. ...

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106 results

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