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PODCAST

Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

Brian Lofrumento

Brian Lofrumento reveals everything you need to go from wantrepreneur – or someone who WANTS to own their own business – to a money-making, action-taking entrepreneur. Discover exactly how to start a business and build a raving audience of fans and customers who want to buy your stuff, and learn exactly how to best serve your customers and clients by building a customer-centric line of products and services. Brian has built multiple six-figure businesses, including a six-figure SEO agency at the age

business marketing

All Episodes

32:17

1359: Gamified Therapy: Hacking Your Brain for...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/14

In this mind-bending episode, we dive into the world of game design with Jules Wordcraft, a self-proclaimed “polymath autodidact” who is revolutionizing tabletop role-playing games. Jules shares how unique life experiences—from growing up with a bipolar mother to being the “white sheep” in a family of criminals—fueled a lifelong obsession with physics, psychology, and storytelling. This isn't just a conversation about games; it's a masterclass in critical thinking, system design, and the

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33:37

1358: The End of Expensive SaaS? Why Custom Software...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/13

Is "vibe coding" making programmers obsolete? In a world buzzing with AI-powered development tools, it's easy to think you can build a complex, secure application with just a few prompts. Andrew Stabeno, a business-minded developer and digital nomad, joins the show to reveal why that's a dangerous misconception. He explains that while AI is a powerful tool, it’s accelerating the opportunity for entrepreneurs to create custom software tailored to their exact needs, rather than

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37:09

1357: Think AI Will Take Your Job? It Might Make You...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/12

In a world overflowing with AI-generated content, how do you turn the noise into revenue? Carol Zhu, CEO of DecodeNetwork.AI, has the answer. Drawing from her high-level experience at tech giants like AWS AI, TikTok, and Credit Karma, Carol breaks down the massive, untapped opportunity in the AI creator economy. She reveals how her company is building the "monetization layer" for AI, connecting digital art to physical commerce through print-on-demand, brand partnerships, and content

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22:50

1356: This is UGLY! Don't let it derail you...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/11

Ever had someone give you "helpful" advice that left you feeling small, annoyed, or full of self-doubt? You’re not alone. On this Solo Sunday, Brian dives deep into one of the ugliest human behaviors that every entrepreneur faces: unsolicited advice. He unpacks why this seemingly innocent act can be more damaging than outright criticism, planting seeds of doubt that can derail your progress. Drawing from over a decade of experience, Brian explains the psychology behind why it feels so gross, ...

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36:15

1355: From Music Exec to Men's Coach: The Power of...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/09

Kevin Kertes, a former senior music executive turned founder of advanceMen Coaching, joins the show to discuss the transformative power of vulnerability, connection, and purpose for male entrepreneurs. He shares his journey from a high-stakes corporate career to building a coaching practice dedicated to helping men lead with more confidence and intention. This episode is a must-listen for any entrepreneur feeling isolated or questioning their path, as Kevin provides a powerful framework for aligning

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39:34

1354: The Compliance Queen’s Secret: Why “Boring”...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/08

In this powerhouse episode, Brian sits down with May Guevara, the founder of Guevara Group and GalaxiTron, who is revolutionizing one of business's most dreaded tasks: compliance. May explains how a childhood spent spotting clothing defects for her mom wired her brain for quality control and led to a career ensuring excellence in high-stakes industries like aerospace and defense. This episode is a masterclass in building a business the right way from the ground up. You’ll learn why focusing on

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33:42

1353: This Is When You Should (and Shouldn't) Trust...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/07

Feeling overwhelmed by the AI revolution? In this episode, Luka Anic, co-founder of the AI transformation firm Fox + Spindle, demystifies the world of artificial intelligence for entrepreneurs. Luka shares his accidental journey into AI and explains how it became the secret weapon for launching his own business. He breaks down the difference between AI hype and practical reality, offering a clear roadmap for how you can start leveraging this technology today. This episode is your guide to moving

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32:06

1352: The Art of Perceived Value: Make Your Business...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/06

In this episode, Brian sits down with Justine Lafond, a two-time founder who has mastered the art of building premium brands. Drawing from nearly 20 years in the luxury space, Justine shares how she translated her expertise from running a luxury interior design firm, Jaunty J Interiors, into launching Étoile Agency, a boutique media agency. This conversation is a masterclass in applying high-end principles to any business, focusing on creating an unmatched client experience, building unshakable

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35:27

1351: The Simple Question That Qualifies Every...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/05

Ever felt like you’ve thrown money at paid ads with nothing to show for it? You’re not alone. In this episode, Kayla Bravo, the founder of Maverick Advertising, pulls back the curtain on why most ad campaigns fail before they even start. She reveals that success isn't about having the biggest budget or the cleverest ad copy; it's about building a rock-solid business foundation first. This episode is a masterclass for any entrepreneur who wants to stop gambling with their ad spend and start

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23:15

1350: Brian’s #1 Prediction for 2026… People WILL Get...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/04

In his first Solo Sunday of 2026, Brian Lofrumento shares his biggest and most urgent prediction for the year: AI is no longer an early-adopter advantage; it’s rapidly becoming the bare minimum for business viability. Using a powerful analogy from the rise of the internet, Brian explains how we’ve reached a tipping point where not using AI won't just slow you down—it will actively penalize you and leave you behind. He breaks down the four key areas of your business that will be most affected ...

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33:47

1349: From Surgeon to 500+ Patents: The Blueprint for...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/02

Meet Dr. Peter Bonutti: a surgeon, inventor, professor, author, and powerhouse entrepreneur who operates a 40,000-square-foot medical device incubator from a town of 13,000 people. In this episode, Dr. Bonutti unpacks his incredible journey from a resident inspired by an inventive mentor to an innovator with over 500 patents to his name. He reveals his core philosophy: identifying problems from the patient's perspective and relentlessly developing solutions, which led to groundbreaking

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108:51

1348: HAPPY 2026! Kicking off the new year + your...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2026/01/01

To kick off 2026, Brian is joined by his good friend and fellow entrepreneur, Ian Westermann of Essential Tennis, for a raw, unfiltered conversation about the real journey of a long-term creator. They pull back the curtain on the emotional highs and lows of building a content-driven business, from the thrill of growth and scaling a team to the painful reality of market saturation and the need to pivot. This episode is a must-listen for any entrepreneur feeling the grind of organic content. Yo...

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37:29

1347: Why Meaningful Relationships Are Your #1 Growth...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2025/12/31

In a world full of transactional businesses, Justin Weinstein has built a law firm that thrives on deep, meaningful relationships. As the founding partner of Weinstein Legal Team, he’s scaled his practice across Florida by making legal representation more accessible, transparent, and human. This episode is a masterclass in building a powerful company culture that goes far beyond ping pong tables and free snacks. Justin reveals how he embedded his personal values of empathy and connection into his

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33:10

1346: How to Go From a "Billion-Person Vision" to...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2025/12/30

Tired of health apps that just throw data at you without helping you change? Deniz Binay, a former Google product manager who helped launch iconic products like Google Assistant and Gemini, is here to fix that. In this episode, Deniz shares how he’s building Lemon, an AI health companion designed to help you take action rather than just drown in insights. He breaks down his journey from early entrepreneurial side hustles to leading teams at Google and finally launching a startup with a mission to

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36:21

1345: Why AI Has Created a “Super Cycle” You Can’t...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2025/12/29

In this episode, Brian sits down with Keith Smith, a 7-time founder who is now tackling a $13 trillion problem with his AI-first platform, GoodStream. Keith shares his incredible journey from being a self-proclaimed "unemployable" kid to deploying over $6 billion in private credit, and how living that pain firsthand led him to build a game-changing solution. This isn't just a story about tech; it's a masterclass in identifying market gaps, leveraging new technology to solve old

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21:39

1344: My ONE WORD for 2026

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2025/12/28

As we close out the year, it's time for one of the most anticipated Solo Sunday episodes: Brian's one word for 2026. For the eighth year in a row, Brian is ditching the long list of easily-forgotten New Year's resolutions for a far more powerful approach — choosing a single word to serve as a theme, a filter, and a guide for the entire year. In this episode, he walks through his words from the past seven years (like Better, Output, and Bigger) to show how each one built on the last, creating ...

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44:01

1343: OPERATE Week: Enablement – Building Leaders,...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2025/12/27

This is Operate Week – a special Christmas-week series on the Wantrepreneur to Entrepreneur Podcast celebrating the release of my second book, OPERATE: Escape the Finisher’s Trap and Build a Business That Runs Without You. For the next seven episodes, I’m gifting you something I’ve never done before on this show: one full pillar per day from the OPERATE framework, straight from the audiobook. No fluff. No teasers. Just the core operating system I’ve refined over 17+ years of entrepreneurship....

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29:00

1342: OPERATE Week: Telemetry – Seeing What’s Really...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2025/12/26

This is Operate Week – a special Christmas-week series on the Wantrepreneur to Entrepreneur Podcast celebrating the release of my second book, OPERATE: Escape the Finisher’s Trap and Build a Business That Runs Without You. For the next seven episodes, I’m gifting you something I’ve never done before on this show: one full pillar per day from the OPERATE framework, straight from the audiobook. No fluff. No teasers. Just the core operating system I’ve refined over 17+ years of entrepreneurship....

en

29:09

1341: OPERATE Week: Automation – Designing the...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2025/12/25

This is Operate Week – a special Christmas-week series on the Wantrepreneur to Entrepreneur Podcast celebrating the release of my second book, OPERATE: Escape the Finisher’s Trap and Build a Business That Runs Without You. For the next seven episodes, I’m gifting you something I’ve never done before on this show: one full pillar per day from the OPERATE framework, straight from the audiobook. No fluff. No teasers. Just the core operating system I’ve refined over 17+ years of entrepreneurship....

en

28:08

1339: OPERATE Week: Retention – Turning Delivery into...

Wantrepreneur to Entrepreneur | Start and Grow Your... ·

2025/12/24

This is Operate Week – a special Christmas-week series on the Wantrepreneur to Entrepreneur Podcast celebrating the release of my second book, OPERATE: Escape the Finisher’s Trap and Build a Business That Runs Without You. For the next seven episodes, I’m gifting you something I’ve never done before on this show: one full pillar per day from the OPERATE framework, straight from the audiobook. No fluff. No teasers. Just the core operating system I’ve refined over 17+ years of entrepreneurship....

en

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