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PODCAST

Break The Internet

TOP Thought Leader

"Break The Internet" is a ground breaking podcast diving deep into the world of online fame. We sit down with the biggest influencers and viral sensations to uncover the secrets behind their explosive success. From meme makers to trendsetters, our guests share the insider strategies and personal journeys that propelled them from obscurity to online superstardom. Whether they"ve amassed thousands or millions of followers, each episode is a treasure trove of insights on making content that captures

education how to

All Episodes

00:28:29

Comedy, Content, and Cutting Curtains: Inside...

Break The Internet ·

2024/11/15

What happens when you mix relentless experimentation, comedy skits, and inflating toys with water? You get Henry, the mastermind behind Vlogcast, who’s been bending algorithms and building audiences across platforms. From TikTok hits to YouTube experiments, he shares his journey—from growing his own “girlfriend” (yes, really) to balancing a full-time job while making the internet laugh.We talk about the method behind his madness, why he keeps experimenting, and the secret sauce for viral content

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00:39:36

From Crayons to Viral Sensation: How Things I Have...

Break The Internet ·

2024/10/25

In this episode of Break the Internet, we dive into the quirky and wildly creative world of Tom Curtis, the genius behind Things I Have Drawn. What started as a fun way to turn his kids' charming doodles into “real-life” Photoshopped creations has grown into a viral sensation on Instagram with nearly a million followers. Tom shares the inspiration behind his first post (a memorable rendition of his family cat, Ninja), his approach to going viral without chasing algorithms, and the joy of watching

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00:37:32

Turning a Childhood Passion into a Global Phenomenon:...

Break The Internet ·

2024/10/18

In this episode of Break the Internet, we dive into the world of RC car drifting with viral sensation Jordan Smith, creator of the largest RC page in the world. Jordan takes us back to his early love for RC cars and how a chance rediscovery of his passion led to a meteoric rise on TikTok and YouTube. He shares insights into the niche world of RC drifting, the strategies behind his viral content, and how audience feedback helped shape his journey. From overcoming negative comments to making the leap

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00:13:13

How Taylor Swift Keeps Us Hooked: The Strategy Behind...

Break The Internet ·

2024/09/27

How does Taylor Swift keep millions of fans hooked year after year? It’s not just her music – it’s her masterful approach to marketing and promotion. In this video, we dive deep into the strategies that keep Taylor Swift at the top of her game, from surprise album drops to viral social media moments and Easter eggs that send fans into a frenzy.Whether you're a die-hard Swiftie or simply curious about how she stays so relevant, you’ll discover how Taylor Swift uses clever tactics to grab and

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00:24:29

The RISE and FALL and attempted RISE AGAIN of Will...

Break The Internet ·

2024/09/23

From The Fresh Prince to internet royalty, Will Smith has been breaking the internet for decades! Whether he's saving the world from aliens, dropping beats, or making headlines at the Oscars, Will knows how to keep everyone talking. But what’s the secret behind his viral success? In this video, we dive into the highs, lows, and lessons from Will’s most talked-about moments—especially that slap. Discover how he’s mastered reinvention, resilience, and the art of staying relevant in an

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00:19:21

Hobby to Hero: The Rise of California Tony Stark |...

Break The Internet ·

2024/08/30

In this exciting episode of Break The Internet, we dive into the world of cosplay with none other than Alexandre Decleves, better known as California Tony Stark. With an uncanny resemblance to Robert Downey Jr., Alexandre has captivated millions by bringing Iron Man to life on TikTok and Instagram. Discover how a lifelong Marvel fan and self-proclaimed introvert transformed his hobby into a global sensation, amassing millions of followers along the way. Join us as we explore his journey, the

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00:14:37

From Deadpool to Gin: How Ryan Reynolds Turns...

Break The Internet ·

2024/08/23

What makes Ryan Reynolds more than just a Hollywood star? It’s his knack for creating viral content that keeps everyone talking. In this episode, we break down the strategies behind his biggest viral moments. From leveraging leaked footage to spark a blockbuster hit to flipping a controversial ad into a marketing win, Ryan’s approach to content is a masterclass in riding trends, capturing attention, and staying authentic. If you’re a content creator or aspiring viral sensation, tune in to discover

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00:31:06

Nadav Ben Shlomo: Craft an Audience doing what you love

Break The Internet ·

2024/08/15

Discover how a passionate woodcarver turned a childhood hobby into viral content that’s captivated millions. From mastering the Instagram algorithm to embracing creativity with fun, this episode dives into the secrets behind turning passion into success and the journey of going from birdhouses to half a million followers. With host Tom Cain. https://www.instagram.com/nbs_artnwood/

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00:18:15

Unveiling Markiplier's Success: The Formula Behind 38...

Break The Internet ·

2024/08/01

Join us as we delve into the incredible journey of Markiplier, the renowned YouTuber who has captivated 38 million subscribers. Is there a secret formula to his astronomical rise? We believe so. Whether you're a creator looking for inspiration, an enthusiast eager to understand the magic, or a dedicated Markiplier fan, this episode is for you. Discover his story and learn how you too can replicate his success. Hosted by BTI Prodcuer, Tom Cain.

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00:12:15

Viral Stories: Mr Beast

Break The Internet ·

2024/07/18

This is the first episode of our 'Viral Stories' series which has a look into how and why certain creators got as big as they have. The first episode is all about Jimmy Donaldson, a.k.a Mr Beast 6000. Let's find out how he broke the internet! Hosted by the Producer of the main BTI podcast Tom Cain.

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00:28:56

Mark Schaefer: Mastering Personal Branding

Break The Internet ·

2024/07/11

Get ready to be inspired! In this episode, we dive into the world of personal branding and influence marketing with none other than Mark Schaefer, a marketing expert and prolific author known for his bestsellers like "No Return on Influence" and "Belonging to the Brand." Join host Ben Kaplan as they explore the difference between building a personal brand and becoming famous, the secrets to connecting with your audience, and the four key steps to standing out in the crowded

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00:50:22

CheeseParade, Scott Bigos - If the balloon touches...

Break The Internet ·

2024/07/04

Join us for a hilarious and insightful episode of "Break the Internet!" as host Ben Kaplan chats with Scott Bigos, the creative force behind the viral comedy channel CheeseParade. Scott shares his journey from making sketch videos in high school to amassing millions of followers with his unique blend of humor and creativity. In this episode, Scott dives into the making of his hit series "Balloon Boys" and explains the inspiration behind the absurd yet relatable premise. He

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00:33:01

Llama With No Drama (Eylül Savaş) : Viral Travel...

Break The Internet ·

2024/05/30

In this exciting episode of Break The Internet, we dive into the charming world of Eylul Savas and her viral sensation, "Llama With No Drama." With over 250,000 followers on Instagram and 20 million views, Eylul's cheerful stuffed llama has captured hearts around the globe. Join host Ben Kaplan as we explore how a playful idea turned into a social media phenomenon, blending travel, joy, and mental health awareness. Discover the secrets behind the llama's viral success, the power of

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00:53:52

Justin Flom : The Trick to Viral Videos

Break The Internet ·

2024/05/23

Justin Flom is a magician turned content creator with over 21 MILLION subscribers on YouTube. He has 100 BILLION views across platforms and has created a science around his video content creating craft. In this episode Justin sits down with Ben to discuss exactly how he makes viral videos regularly. what works and what doesn't and how you too can create and build your online empire. https://www.youtube.com/@justinflom

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00:40:36

Sarah Laming : Viral by Design

Break The Internet ·

2024/05/03

Join us on "Break The Internet" as we chat with Sarah Laming, who turned her passion for interior design into a viral social media career at 50. With over 1.2 million followers, Sarah inspires with her unique blend of serene interiors and emotive storytelling on Instagram and TikTok. In this episode, she shares insights on staying authentic, engaging a community, and finding joy in content creation, proving it’s never too late to make your mark online. Tune in to learn how any age can be

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00:35:05

Chyanna Destinee: From Tech to TikTok

Break The Internet ·

2024/04/04

In this episode of "Break the Internet," we chat with Chyanna Antonio (a.k.a Chyanna Destinee), a content creator who blends her tech background with a passion for storytelling on TikTok. Chyanna discusses her transition from a machine learning engineer to gaining a significant following through her unique approach to content, emphasizing authenticity and skilled editing. She shares practical strategies for engaging with audiences, the importance of a consistent brand, and tips for

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00:42:53

Neil Patel: The Blueprint for Viral Success

Break The Internet ·

2024/03/25

In this electrifying episode of "Break the Internet," join us as we dive into the mind of digital marketing legend, Neil Patel. Discover the secrets behind creating viral content and the strategies that can transform your online presence. Neil breaks down the essence of engaging digital strategy into actionable advice, sharing insights from his journey in the marketing trenches. Whether you're looking to amplify your brand or understand the dynamics of online engagement, this episode

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00:54:16

Kyana Sue Powers: The CEO of Iceland

Break The Internet ·

2024/03/22

Strap in for a rollercoaster ride through Iceland’s icy landscapes with Kyana Sue Powers, an influencer who turned visa woes and job no's into a content creation wonderland! In this episode, we're not just talking about making lemonade from lemons; we're talking about turning an entire orchard of life's lemons into a viral sensation. Kyana didn’t just dream of living in Iceland; she made it her reality against all odds, becoming one of its most dazzling digital storytellers. From

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00:13:03

Khalid El Khatib: A Christmas Itinerary That Broke...

Break The Internet ·

2024/03/18

In this heart-warming episode of "Break the Internet," join us as we delve into the viral sensation that is Khalid El Khatib's family Christmas tradition. Discover how a simple tweet about a meticulously planned holiday itinerary by Khalid's mom captivated the internet, leading to thousands of likes, media appearances, and even a special surprise on a national TV show. This story is not just about viral fame but a celebration of family, love, and the joy of coming together during

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00:43:19

Kaiti Yoo: Crafting Virality, Fashion, and Humor

Break The Internet ·

2024/03/18

Welcome to the debut of "Break the Internet"! Today, we're with Kaiti Yoo, a powerhouse of fashion, humor, and viral content. From a college dorm to internet fame, Kaiti's journey is a masterclass in making a digital splash. Ben Kaplan dives deep into her story, exploring the highs, lows, and behind-the-scenes of viral creation. It's an electrifying conversation packed with insights, laughter, and the real scoop on navigating online celebrity. Tune in for a whirlwind tour of

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