PODCAST

Wealth Formula by Buck Joffrey

Buck Joffrey

Financial Education and Entrepreneurship for Professionals

business investing

All Episodes

35:19

545: Should You Invest in Hotels?

Wealth Formula by Buck Joffrey ·

2026/02/11

For most of my career, I’ve been focused on two things:Operating businesses and Multifamily real estate. The strategy has been pretty simple. Take money generated from higher-risk, active businesses… and move it into more stable, long-term assets like apartment buildings. That shift—from risk to stability—is how I’ve tried to build durability over time. Now, to be fair, the sharp rise in interest rates a few years ago put a dent in that model. But zooming out, it’s still worked well for me overall

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49:51

544: Why the Sahm Rule Matters — and Why the Big...

Wealth Formula by Buck Joffrey ·

2026/02/03

This week’s episode of Wealth Formula features an interview with Claudia Sahm, and I want to share a quick takeaway before you listen — because she’s often misunderstood in the headlines.First, a quick explanation of the Sahm Rule, in plain English. The rule looks at unemployment and asks a very simple question:Has the unemployment rate started rising meaningfully from its recent low? Specifically, if the three-month average unemployment rate rises by 0.5% or more above its lowest level over the

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39:56

543: Avoiding Misinformation in the Era of Fake News

Wealth Formula by Buck Joffrey ·

2026/01/27

One of the biggest risks people face when trying to understand the economy, investing, or personal finance isn’t a lack of information. It’s the illusion of being informed—while quietly limiting the sources that shape your thinking.We live in a world where information is everywhere. Podcasts, X threads, YouTube clips, newsletters, reels. But abundance doesn’t equal diversity. In fact, the algorithms behind social media are designed to do the opposite: they show you more of what you already agree

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54:28

542: Why Investors CANNOT Ignore AI and Blockchain

Wealth Formula by Buck Joffrey ·

2026/01/20

The Wealth Formula Podcast is one of the longest-running personal finance podcasts still standing. For more than a decade, I’ve shown up every single week to talk about investing, markets, and the forces shaping the economy. What’s interesting is how much my own thinking has evolved over that time. Early on, I was more rigid. I was—and still am—a real estate guy. But back then, I didn’t give much thought to ideas outside that lane. I was dogmatic, and I didn’t always challenge my own beliefs. Time

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45:19

541: Failure, Success, and the Current Economy with...

Wealth Formula by Buck Joffrey ·

2026/01/13

We all love winners.We love hearing about the big wins and the perfect track records. It feels good. It feels safe. It instills us with a sense of trust. But I’ve been in business long enough to know that virtually all individuals who are long-term winners have had profound moments of failure from which they learned invaluable lessons. Those are the people I really want to hear from. They have the kind of knowledge we all need as we navigate through life. It’s called wisdom. Surgeons have a saying:

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43:25

540: Outlook and Predictions for 2026

Wealth Formula by Buck Joffrey ·

2026/01/07

First off — Happy New Year. To kick off the year, this week’s episode of the Wealth Formula Podcast is a solo one from me. I spend the episode walking through my outlook for 2026 and sharing a few predictions for how I think this cycle is going to play out. Lately, I keep hearing the same question phrased in different ways. The economy feels tight, but markets are holding up. Growth is coming in stronger than expected, inflation is easing, and yet a lot of the signals people usually rely on just

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27:47

539: Best of 2025 Holiday Special

Wealth Formula by Buck Joffrey ·

2025/12/29

It’s been another interesting year in the world of personal finance and macroeconomics. As we look ahead to 2026… well, who really knows what’s coming?I’ll be sharing my own take—and making a few predictions—in an upcoming episode. What’s hard to ignore is just how unusual this moment in history is. We’re coming off COVID. We went through a rapid rise in interest rates, and now a pullback. Tariffs are back in the conversation. There are a lot of moving parts, and as usual, the consensus hasn’t

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40:47

538: Is Gold Still a Buy?

Wealth Formula by Buck Joffrey ·

2025/12/23

For years, gold was the asset nobody wanted to talk about. It sat there quietly while stocks and real estate continued to rip. Gold was for pessimists. For doomsayers and perma-bears.And then suddenly… gold didn’t just wake up. It launched.As of mid-December 2025, spot gold is trading around $4,300–$4,400 an ounce, depending on the market, marking a gain of roughly 60% over the past year and pushing decisively into record territory. The obvious question is: why now? The short answer is that gold

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35:08

537: Markets Do Not Behave Like Saber-Toothed Tigers

Wealth Formula by Buck Joffrey ·

2025/12/15

You know, the longer I’ve been an investor, the more I realize this simple truth: the biggest threat to your wealth isn’t the market… it’s your own brain. We’re all wired the same way—with instincts that were fantastic for avoiding saber-toothed tigers but are absolutely terrible for making good financial decisions. Take something simple like a marathon. If I asked you to predict next year’s top finishers, you’d look at last year’s results. That works. Human performance doesn’t flip upside down in

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42:37

536: Should You Own a Home?

Wealth Formula by Buck Joffrey ·

2025/12/07

Homeownership has been baked into the American Dream for nearly a century. Politicians, parents, and banks all tell you the same thing: “Buy a house as soon as you can. It’s your biggest asset.”But as a real estate guy who actually understands how wealth is created… I’m not convinced it makes sense for everyone—especially early in your career. Let me explain. Say you finally start making some real money—maybe you’re a doctor fresh out of residency. The cultural script kicks in immediately: Buy a

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50:41

535: Apartment Buildings Are Having a Holiday Type Sale

Wealth Formula by Buck Joffrey ·

2025/11/30

It’s that time of the year again—Black Friday, Cyber Monday. Everyone loves a deal. If you’ve been investing long enough, you know one important fact: there is always something on sale. The problem is the herd never sees it. They’re too busy chasing whatever feels safe because it’s setting new records. And right now? That’s the stock market. That’s gold. Everyone’s piling into the most expensive things they can find and patting themselves on the back for being “prudent.” But smart investors don’t

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52:01

534: The Economics of Professional Sports

Wealth Formula by Buck Joffrey ·

2025/11/23

This week’s Wealth Formula Podcast is about the economics of sports—if you are a sports fan like me, you will love it. But before we get to that, I want to give you my two cents on one of the most important elements to financial success in anything: conviction. As I write this, Bitcoin sold off from a high of $126K to under $90K. Other cryptos have lost 50-90 percent of their value in the same time. It’s been called a blood bath. Some are even saying it’s over for Bitcoin. I might even believe

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36:17

533: What’s Really Going On in Real Estate Right Now...

Wealth Formula by Buck Joffrey ·

2025/11/16

When you invest in real estate, you’re not buying what it is today—you’re buying what it will become a few years from now. That’s especially true in multifamily, which, despite all the noise, remains one of the most compelling long-term plays out there. Unlike stocks, you don’t get a live ticker reminding you every five seconds what your property is “worth.” And that’s a good thing. Real estate moves slowly, and that patience rewards people who can see the story before it unfolds. The

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37:36

532: Pejman Ghadimi – A New Paradigm for Buying Nice...

Wealth Formula by Buck Joffrey ·

2025/11/09

A few years back, I bought some very expensive sports coats. I wore them at first and enjoyed them. But over time, they kind of lost their luster. As I have found often to be the case in my life, I don’t tend to care that much about fancy stuff—fancy jackets, fancy shoes. My true self regresses to a fairly simple jeans and flannel circa 1992 style—not expensive. Realizing that these fancy clothes were just rotting in my closet, I recently sold them on a well-known second-hand site with only

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45:47

531: How to Identify a Good Real Estate Deal

Wealth Formula by Buck Joffrey ·

2025/11/02

I grew up with a very different perspective on personal finance and investing than most. My parents were immigrants, and when they arrived in this country, they didn’t come with any preconceived notions of conventional financial wisdom.My father grew up dirt poor in India—that’s really poor and he had never even heard of investing as a kid. But he was blessed with a tremendous intellect and used it to rise from nothing to truly live the American dream. He came to the U.S. in the 1960s on an

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39:07

530: A Tax Attorney Talks Tax Mitigation with Buck

Wealth Formula by Buck Joffrey ·

2025/10/26

This week’s Wealth Formula Podcast features an interview with a tax attorney. While I’m not a tax professional myself, I want to drill down on something we touched on briefly that is incredibly relevant to many of you: the so-called short-term rental loophole. If I were a high-earning W-2 wage earner, this would be at the top of my list to implement—and I know many of you are already doing it. The short-term rental loophole is one of those quirks in the tax code that most people don’t even know

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49:53

529: How to Get Yield from Bitcoin Safely

Wealth Formula by Buck Joffrey ·

2025/10/19

Bitcoin is definitely volatile. If you told me it was going to go down by 50 percent next year, I would hesitantly believe you. However, there is no way you can convince me that Bitcoin will not hit $500,000 at some point within the next five years. Think about what’s happening: ETFs are everywhere, treasury companies are holding Bitcoin, there are rumors of central banks buying it, and even an American Bitcoin reserve. It is an asset that will go up. But it may go down before that, and that

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25:00

No-Brainer Strategy to Start TODAY: Why Wealth...

Wealth Formula by Buck Joffrey ·

2025/10/14

It’s been a while since I’ve talked about Wealth Formula Banking in detail, and I know we have a lot of new listeners who may not have heard about it yet. So today, I want to share a webinar that explains why I think this strategy is such a no-brainer.First off—what is Wealth Formula Banking? You may have heard of something called “infinite banking.” It’s a similar concept, but instead of focusing on paying your bills, Wealth Formula Banking is specifically designed to amplify your

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46:25

528: Investing Is More Like Poker Than Chess

Wealth Formula by Buck Joffrey ·

2025/10/12

Most people picture investing as a game of chess. Everything is visible on the board, the rules are clear, and if you’re sharp enough, you can see ten moves ahead. But markets don’t work like that. They shift in real time—rates change, policies flip, black swan events crash the party. That’s why I think investing looks a lot more like poker. In poker, you never know all the cards. You play with incomplete information, and even the best players lose hands. What separates them isn’t luck—it’s

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33:10

527: Is Franchising Right for You?

Wealth Formula by Buck Joffrey ·

2025/10/05

If you look at the wealthiest people in the world, they almost always get there through business ownership or real estate. The only real exceptions are athletes and entertainers—and let’s be honest, that’s not a realistic path for most of us.We talk about real estate a lot here and through deal flow in our investor club. But today I want to focus more on business ownership. One way in is to start a business from scratch. I’ve done that a few times—sometimes it worked out really well, other

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Wealth Formula by Buck Joffrey

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