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PODCAST

Dirty Chats

Marisa Twentyman I Dirty Copy

Pop culture meets marketing and business growth. Dirty Chats is the marketing podcast that turns celebrity gossip, trending scandals and viral moments into brand strategy, marketing psychology and entrepreneurial tips...so you can gossip AND grow your business.Hit follow to join founders, marketers, and creatives who want marketing advice with a side of juicy pop culture.

business marketing

All Episodes

35:38

Alex Cooper vs Alix Earle: The Feud Explained (Call...

Dirty Chats ·

2026/04/24

ON THE POD TODAY>>> What happened in Belle Burden's smash hit memoir Strangers? (and why did my carousel about it go viral?) I chat about the devastating prenup, what my husband said about the husband leaving, and what my carousel angle taught me about Instagram metrics. The Alex Cooper Vs Alix Earle drama explained: what actually kicked the feud off, and why Matt Kaplan is all of a sudden in hot water (and why he shouldn't called 'Matt')...and I pitch an unofficial PR pl...

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19:40

Justin Bieber's 10 million $ Coachella set BREAKS the...

Dirty Chats ·

2026/04/17

Justin Bieber's $10M Coachella Set, The Masters' No-Phone Policy, and the Marketing Power of Doing Less Everyone has an opinion on Justin Bieber at Coachella. Here's mine. This week I'm breaking down two very different events ...The Masters golf tournament and Justin Bieber's stripped-back Coachella set ....and what they both accidentally taught us about the most powerful marketing move of 2026. (Yes, I'm talking about sport.) Dirty Dish: The Masters has a no-phone policy, a lottery tic...

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43:12

Blake Lively vs Justin Baldoni: What the Ruling...

Dirty Chats ·

2026/04/09

Hold your florals, because in this episode I SAVE BLAKE LIVELY'S REPUTATION. Also in this ep, it's the Blake Lively Justin Baldoni case explained - well, the updates anyway. Because Judge Liman just gutted two thirds of Blake Lively's lawsuit against Justin Baldoni. So, in Dirty Dish: I break down exactly what happened with the Blake Lively vs Justin Baldoni ruling. What was dismissed, why it's not as simple as "she lost," and what's actually heading to trial in May. I also go lin...

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25:17

How Alix Earle sold out Reale Actives in 19...

Dirty Chats ·

2026/04/02

Alix Earle just sold out a skincare brand in 19 hours. Here's exactly how she did it. In Dirty Dish, hundreds of thousands of Chinese social media users are changing their profile pictures to Kris Jenner's face....but why? Then in Dirty Business, I break down Alix Earle's pre-launch campaign for Real Actives, her new acne skincare brand. 🧩 Alix spent months feeding people's primal brains before a single product was available to buy. The rollout included cryptic Instagram accounts,

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43:58

Taylor Frankie Paul, The Bachelorette drama, and the...

Dirty Chats ·

2026/03/25

This week I'm unpacking the full Taylor Frankie Paul situation: the assault footage, the cancelled season, the lawsuit rumours, and the one question nobody's really asking....why did ABC cast her in the first place when they knew? (We're blaming Nick). I also have a full PR plan for three different parties caught in this mess: * the Bachelorette franchise * The Secret Lives of Mormon Wives * and Taylor herself. And yes, I pitched ABC a plan to save their show. Six days later, D...

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46:41

Is Meghan getting paid 1 million for a girls retreat?...

Dirty Chats ·

2026/03/15

The one where I pitch Meghan Markle a business idea she didn't ask for - and break down Timothée Chalamet's Oscar campaign in history. This week on Dirty Chats, we're covering two stories that have absolutely nothing in common except that both involve famous people who both take themselves very seriously. First up in Dirty Dish - Meghan Markle. The Her Best Life retreat in Sydney sold out in days, there are conflicting reports about whether she's getting paid $1 million or doi...

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26:32

Kim Kardashian has a new brand?! And the *best*...

Dirty Chats ·

2026/03/06

Did Kim Kardashian just waste the best launch story of 2026? Obviously I have thoughts. This week on Dirty Chats: my husband bought me a Thermomix and I've basically become a different person, Lily Allen showed up to her tour opening night wearing a dress made of actual receipts (and it's a masterclass in specific storytelling), and Kim Kardashian quietly became co-founder of an energy drink brand with absolutely zero buildup — which, for a woman who built her entire career on anticipation, i...

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61:14

Tyra Banks Has a Problem + The Nancy Guthrie Mystery...

Dirty Chats ·

2026/02/26

Dirty Chats is BACCCCCK and firstly a note: the audio isn't quite as good as I'd hoped... 😬 In this episode, I’m breaking down two stories that had me (and the internet) in a full chokehold: – The disappearance of Nancy Guthrie, the 84-year-old mother of Savannah Guthrie, in Tucson, Arizona – The Netflix docuseries Reality Check: Inside America’s Next Top Model and the cultural reckoning around Tyra Banks and ANTM And because I physically cannot consume media without turning it into a

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58:55

Brooklyn Beckham drama: a forensic analysis...and a...

Dirty Chats ·

2026/02/04

This week on Dirty Chats, I’m finally doing what you’ve all been waiting for: a forensic analysis of the Brooklyn Beckham family drama...plus my draft PR plan for Brooklyn and Nicola to help them come out on top of the PR war (which they absolutely can, if they become the first clients of my imaginary PR company). Yes, I know. This episode is late...BUT I'M STILL ON HOLIDAY, so feel special. So this episode is a bonus Dirty Chats: less business, more gossip (for now), and a brutal...

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32:00

Erika Kirk gets a PR makeover...and my 8 marketing...

Dirty Chats ·

2025/12/26

In this final episode of Dirty Chats for 2025, I’m doing three things I love most: gossiping, breaking down marketing psychology, and telling the truth about what’s actually working in business right now. First, I give Erika Kirk a no-BS PR and marketing makeover, unpacking why public perception matters more than intention...and my cutthroat suggestions for her to win the public over. Then, I share my biggest predictions for business and marketing in 2026, including why visibility is e...

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36:16

Jaclyn Hill gets MAJOR backlash on TikTok...and the...

Dirty Chats ·

2025/12/13

In this episode, I break down Skims’ viral TikTok Live shopping event, including the exact performance numbers from “Kimsmas Live” and what they signal about the future of social commerce and online marketing in 2026. I also dive into the Jaclyn Hill TikTok backlash, why viewers suddenly labelled her “unrelatable,” and what her viral algorithm rant reveals about changing consumer expectations in the influencer world. In this episode, you’ll learn: How Skims used TikTok Live to merge entertain...

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52:46

Everything I'm investing in my biz for 2026...and the...

Dirty Chats ·

2025/12/07

In this episode of Dirty Chats, I'm discussing two VERY disconnected things: 💸 the exact breakdown of what I'm investing in 2026, WHY...and my evolving philosophy towards investment 💔 the emotional cost of going “no-contact” with family, and the rise of this disturbing trend First, inside Dirty Dish, I’m unpacking Oprah’s viral podcast on the silent epidemic of people going non-contact with parents and family. We talk Gen Z, therapy-speak, labels like “narcissist” and “gaslighter,” the

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32:53

Is Ballerina Farm a scam? And a marketing makeover...

Dirty Chats ·

2025/11/29

Is Ballerina Farm actually a scam? TikTok has accusations, and the chopping board scandal has Can Meghan Markle ever be beloved by the public again? And did Taylor Swift secretly cast Hugh Grant in the Opalite music video? In this episode of Dirty Chats, I’m pulling apart three very important matters of global significance (obviously): The TikTok accusations that Ballerina Farm is a lie and the now-infamous $259 scalloped cutting boardThe Harper’s Bazaar article about Meghan, Duchess of Sus...

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37:14

Matthew Mcconaughey's $14.5 million career...

Dirty Chats ·

2025/11/21

Why did Matthew McConaughey turn down $14.5 million to say NO to a rom-com? And what does that decision teach us about boundaries, identity, and finally backing ourselves in business and life? In today’s episode of Dirty Chats, I dive into the psychology of saying no, the cost of “easy money,” and why most of us stay stuck in the version of ourselves we’re comfortable with - instead of the one we actually want to become. I also unpack the important, meteoric news that Taylor Swift’s brother A...

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27:54

Why Meghan Markle's photos got deleted....and I...

Dirty Chats ·

2025/11/15

Why were those photos of Meghan Markle and Prince Harry deleted after Kris Jenner’s 70th birthday party at Jeff Bezos’ mansion? And what on earth is going on with Rini Skincare, the controversial kids’ self-care brand for ages 3 plus? In this episode of Dirty Chats, I unpack the psychology and PR strategy behind two big stories lighting up the internet right now: 🕵️‍♀️ the mysteriously deleted Kardashian x Meghan Markle party photos and 🧴 the Rini Skincare backlash over children’s skincare

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50:52

Nick Amato from LOVE IS BLIND reveals all: the...

Dirty Chats ·

2025/11/07

This one is JUICY. Nick Amato from Love is Blind shares never before heard insights and TEA on his relationship with Annie, his experience on Love is Blind...and hot takes on whether or not they were in it for the IG followers or true love (Patrick, he's got your back). From behind-the-scenes of the pods, to how long their breakup was filmed for 😮😮😮 to whether he dated Annie after their breakup to his thoughts on Kait's shady appearance at the reunion....WE COVER IT ALL! Follow me on

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64:35

Ep. 19: Did my launch just FLOP!?!? .....PLUS Lily...

Dirty Chats ·

2025/11/01

This week I unpack the highs and lows of my latest launch - why I nearly pulled it, the math that predicted the outcome, and what I’m changing next time. Then we dive into Lily Allen’s “memoir-music” era, the alleged open-marriage rules, and how controlling the narrative powers attention (and streams). Plus: Love Is Blind reunion tea (KB for Bachelorette), the chicken-smoothie saga, and why fame feels… deeply unattractive. In this episode: My “terrible-ish” launch debrief: no runway, wrong au...

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25:44

Ep. 18: How to write sticky messaging (my #1...

Dirty Chats ·

2025/10/23

I share my favourite messaging hack (works every time) so your brand stands out and customers actually remember you. We also unpack the Louvre heist drama, and dig into Love Is Blind with some honest takes on attraction, fame, and fairness. Plus: a peek behind the scenes of Over The Shoulder (the copywriting course + mentorship) and a new 5-day pop-up podcast for copywriters. Learn about Over the Shoulder HERE Listen to the popup podcast HERE (Copywriter Chats) Visit my webs...

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41:12

Ep. 17: Victoria Beckham's Documentary + Identity...

Dirty Chats ·

2025/10/17

I LOVVVVE Victoria Beckham's documentary, and there are sooo many business lessons to be drawn out of her story: Namely - how does identity play into your brand's success? I also cover SKIMS new product drop...a PUBIC HAIR G-STRING. And we're all collectively disgusted. This is a goodie - please keep sharing, it means the world to me! DONATE TO HUGO 💙 HERE Find out about Over the Shoulder HERE Visit my website HERE

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47:00

Ep. 16: Taylor's Life of a Showgirl Marketing...

Dirty Chats ·

2025/10/12

I'm chatting Liquid Death's online feud with Death Wish coffee - the petty (and genius) lawsuit-turned-publicity stunt that shows why goodwill is currency in 2025. And OF COURSE AN ALBUM BREAKDOWN OF Taylor Swift’s The Life of a Showgirl ....and a marketing analysis.... Why were some fans disappointed? And are you making this mistake for your brand? Because whether you’re a pop star or a business owner, one rule remains: 🧠 People don’t buy products - they buy stories. ...

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