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PODCAST

Back Label Branding

Sydney Munteanu

A podcast featuring stories behind the label and the women responsible for creating leading food, beverage, and wellness brands in the industry today. We talk marketing tips, lessons about growth, and advice for those looking to build a mindfully made brand.

business marketing

All Episodes

00:50:53

Olive Oil + Wellness! Katerina Mountanos on bringing...

Back Label Branding ·

2021/06/10

Katina Mountanos is the Founder & CEO of Kosterina, a modern wellness company centered around early harvest, extra virgin olive oil with high polyphenol content from her native home in Southern Greece. She saw a huge gap in the American market for authentic, high-quality extra virgin olive oil, and recognized that most mass-produced olive oils here are late harvest and poor quality, which negates most of the health benefits. Prior to starting Kosterina, Katina led Walmart’s Brand Incubation

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00:44:27

Vegan food blogger & journalist Brianne Nemiroff on...

Back Label Branding ·

2021/05/21

Brianne Nemiroff started her career in entertainment journalism in 2012, reviewing concerts and interviewing artists all over the U.S. In 2013, she started contributing to VIVA GLAM Magazine, a vegan lifestyle publication in Los Angeles, where she climbed the ladder to Managing Editor over the next 5 years. During her time at VIVA GLAM, she wrote articles for every category on the site earning her experience in beauty, fashion, food, entertainment, and travel, which led to her starting her own vegan

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00:59:46

Grace Goodness Organics - Grace Ventura on keeping...

Back Label Branding ·

2021/05/06

Grace Ventura was born with a passion for wellness, a desire to help others heal and live healthy lives, and has decades of experience as a licensed massage therapist, yoga instructor, and wellness coach (and is a mom of six!). Grace launched her broth brand, Beyond Broth (now re-branded as Grace's Goodness Organics) after being under the weather and craving a simple and nourishing vegetable broth that she didn't have to cook.In this episode we chat about practicing wellness and putting health

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00:50:34

Amazi Foods - Renee Dunn on building a purpose-driven...

Back Label Branding ·

2021/04/21

Welcome back to the Back Label Branding podcast! In the first *official* episode of Season 2 I'm interviewing Renee Dunn, founder of Amazi Foods. Renee started her company after leaving her job and boarding a plane to Uganda. After working on her thesis in this African country, she realized she wanted to connect the abundant resources of the region to the global market. Amazi was founded in 2016, but 2020 was a huge year of growth for the brand. Launching in Sprouts, their first national account,

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00:10:21

7 things I learned after launching my first podcast

Back Label Branding ·

2021/04/14

After season 1, I've decided to do it again.But before we dive into the next round of amazing female founders, I wanted to share some things that I learned while making my first podcast in the hopes that it will be inspiring for those of you who are also considering starting your own. I've immensely enjoyed the platform for storytelling, but there are definitely some tips for editing, producing, and launching that you will need to know! Listen to my solo mini-episode to learn about a few things that

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00:44:55

World Spice Merchants - Amanda Bevill on empowering...

Back Label Branding ·

2020/12/14

World Spice Merchants has been a hub of flavor exploration since 1995 (!). In this episode, I’m speaking with Amanda Bevill, who took over the business and brand 15 years ago accredits turning left instead of right one day for how she got into the spice business. An herbalist by training, Amanda literally walked into the World Spice Merchants store by accident. Within a week, Amanda was working at the shop. And within the year, she was signing papers to take over the business. While Amanda moved

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00:53:42

Valleybrink Road - Barrett Prendergast on why...

Back Label Branding ·

2020/12/02

Barrett Prendergast is the founder of the luxury gifting and floral design company, Valleybrink Road. After getting her foot in the door of the food world by working in a restaurant kitchen, Barrett started her own catering business named after the street she lived on, Valleybrink Road, and in a way, fell into the gifting business by accident. Barrett started helping friends in the film industry put together thoughtful gift boxes for their clients and soon found herself driving all over Los Angeles

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00:40:02

Bitchin Sauce - Starr Edwards on building a brand...

Back Label Branding ·

2020/11/19

Starr Edwards is the Founder and CEO of Bitchin' Sauce, a plant-based almond dip that has started as a teenager's kitchen experiment. Starr began making Bitchin’ Sauce in 2004, prompted by a newly acquired vegan diet as a sparky sixteen-year-old. At the time, there was a growing raw foods movement, but the vegan-friendly options were either highly-processed or high priced. So she created something herself! Starr's sauce quickly became  a family staple and flagship recipe that she used in her budding

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00:53:42

Maman - Elisa Marshall on leveraging local PR... and...

Back Label Branding ·

2020/11/05

Elisa Marshall is the founder and creative genius behind NYC’s stylish Maman café. With locations throughout the city, and now in her hometown of Montreal, Elisa explains how designing a space that could be multi-functional as both a daily destination for your breakfast AND a place to host events. In this episode, we talk about how local PR and brand partnerships were key to growing the brand in the beginning, how Maman’s cookie made one of “Oprah’s Favorite Things”, her new-found tool for managing

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00:46:25

GoNanas - Morgan Lerner on embracing social media...

Back Label Branding ·

2020/10/28

In this episode, I’m speaking with the very bright and creative co-founder of GoNanas, Morgan Lerner. GoNanas is not your Nana's banana bread. Their product is vegan, gluten-free, top allergen-free, and downright delicious. Morgan started GoNanas in college, with her best friend Annie Slabotsky, and the two have just gone full-time, working on the company and growing GoNanas as a digital brand. I felt like our conversation was really capturing a moment in time for the brand. The COVID-19 pandemic

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00:49:08

RSVP Motel - Hillary Folkvord on why every...

Back Label Branding ·

2020/10/21

Hillary Folkvord is Montana’s hospitality hostess. She manages The Sacagawea Hotel and RSVP Motel in Bozeman. The latter, she concepted, designed, and remodeled as a very Palm Springs meets Montana vibe. With her sister as her business partner, the two manage both properties’ operations and marketing along with a recent addition - The Farmer’s Daughter cafe, a passion project she opened in 2018 featuring a menu inspired by the recipes from Hillary’s kitchen as well as her travels. In this episode we

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00:42:15

Thaiwala Tea - Heather Howitt on the importance of...

Back Label Branding ·

2020/10/14

Heather Howitt is a food & beverage entrepreneur and tea guru. She started and sold her first very successful brand tea brand, Oregon Chai, in 2004 after having a successful partnership with Starbucks and getting her product picked up in grocery stores around the world. Now, Heather is back in the entrepreneurial game with a newly launch product, Thaiwala Thai Tea. Claiming she stumbled into entrepreneurship accidentally, Heather is also a seasoned managing partner in a private equity investment

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00:43:04

Paper Planes Wine - Laura Gabriel on building a brand...

Back Label Branding ·

2020/10/07

Laura Gabriel is the co-founder of Paper Planes Wines. Along with her husband, Kyle, they started the brand with the idea of creating a product for themselves, really. They wanted a rosé that would fit on the shelves of the local wine shop that they frequented and that they could serve at their in Silverlake for the many dinner parties they were hosting with friends. Paper Planes was created in 2014 and is now one of the coolest, craft rosé in a cans in the market. In the episode, Laura and I chat

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01:02:53

Lady & Larder - Sarah Hendrix on pivoting her...

Back Label Branding ·

2020/09/30

A conversation with Sarah Hendrix of Lady & Larder on the creation of a marketplace "Bodega" in the middle of COVID, and why creating a food brand that makes people SMILE is important. Sarah Hendrix is the chef behind the Los Angeles cheese shop and cheese board delivery service, Lady & Larder. (Now please take a minute to check out @ladyandlarder and see just how beautiful her products are!) Sarah founded Lady & Larder with her siblings, Matthew and Boo Simms, in 2016 and the business has since

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00:04:32

Back Label Branding - NEW PODCAST!

Back Label Branding ·

2020/07/12

So you're wondering what this thing is about, huh? I'm Sydney, the host of the Back Label Branding, a podcast where you'll hear the stories behind the label from some of the leading women in the food and beverage space. As a marketer by trade, I've spent the past 7 years working with brands, influencers, and entrepreneurs in the lifestyle industry. What I've found is that we all learn best in the field and by example. From getting the story from those who've done it first, learning from their

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00:00:23

Back Label Branding (Trailer)

Back Label Branding ·

2020/07/12

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16 results

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