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PODCAST

Big Brave Business: Revolutionary Leadership and Entrepreneurship for Millennials with Sarah Heeter

Big Brave Business is a podcast where we challenge the status quo of traditional business practices. If you"re ready to challenge norms, rewrite the rules, and redefine what it means to lead with courage and integrity, then grab a notebook and let’s dive in.

business entrepreneurship

All Episodes

56:53

When to Focus on Audience-Building: Becoming Known an...

Big Brave Business: Revolutionary Leadership and... ·

2026/04/21

One thing I've always been adamant about (and will *literally never stop talking about*) is that when you first start a business, your priority should be making money—not building an audience. Building an audience is a long game. It takes time to see significant returns. Meanwhile, rent is due. Big influencer business coaches always give advice about what they would do if they were starting over today, but it's so out of touch to anyone who hasn't been making $100,000+/month! But... eventually..

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47:54

Mental Health Challenges and Suicidal Ideation Among...

Big Brave Business: Revolutionary Leadership and... ·

2026/04/14

When I asked today's guest (my friend Dee Ntšala) what was on her heart to talk about during this episode, she mentioned a really intense, staggering statistic about the mental health challenges that entrepreneurs face. Did you know that founders are more likely to have suicidal ideation? I didn't, so this conversation floored me. Here's the resource we looked up and referenced in this

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48:51

156: Let's Get Honest About Your Business... and Your...

Big Brave Business: Revolutionary Leadership and... ·

2026/04/07

This episode introduces the business audit framework I use in my own work: a two-score system for assessing every single asset in your business. 1) Does it work, and 2) Is it aligned? Not as yes/no questions, but on a sliding scale, through four specific lenses each. Because good and bad, ethical and unethical, working and broken — none of it is actually binary. Some of what I share might open a can of worms for you. That's kind of the point.In this episode: Why "profitable" doesn't mean

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50:10

Sales Strategies Based on Human Connection

Big Brave Business: Revolutionary Leadership and... ·

2026/03/24

Sometimes I see a small business owner on Threads post something so evocative and aligned with my core values that I can't help it and I just reach out and invite them on the podcast. That's because with one really high impact post, I can tell that we could have an interesting and big, brave conversation about business. And really, that's the power of leveraging your core values to create human connection online and what my guest today, Fopsy, calls "creating superfans." We are talking all about

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53:49

The Rise & Fall of DEI and Performative vs....

Big Brave Business: Revolutionary Leadership and... ·

2026/03/18

In 2020, corporations couldn't post their black squares fast enough. DEI statements flowed like wine. Budgets materialized overnight. Promises were made with the conviction of zealots. And now? Those same companies are scrubbing DEI language from their websites faster than you can say "political backlash." In this week's episode with DEI and Learning & Development leader Noelle Johnson, we confronted this disturbing reality head-on: the rapid dismantling of diversity, equity, and inclusion efforts

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40:55

155: The Counterintuition of Authenticity and Visibility

Big Brave Business: Revolutionary Leadership and... ·

2026/03/10

What does it actually look like to show up as your whole self in business? In this episode, we get into the pressure of visibility, the two sides of ourselves we tend to keep separate, and why being authentic doesn't mean it comes naturally — it means you practice until it does.Meet the Speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies

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33:49

154: How to tell the difference between good advice...

Big Brave Business: Revolutionary Leadership and... ·

2026/02/24

We have access to more business information than ever before — podcasts, YouTube, Google, coaches, social media, ChatGPT, masterminds, business besties... And even though the barrier to entry for entrepreneurs is lower than ever, decision-making now faces an over-analysis problem.In this solo episode, I'm sharing the framework I actually use to cut through the noise and figure out what advice is worth taking — and what to leave behind. Because here's the thing: good advice and bad advice aren't

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37:02

153: The Stories We Tell: Trust, Vulnerability, and...

Big Brave Business: Revolutionary Leadership and... ·

2026/02/17

What happens when you share pieces of yourself instead of your whole story? How do the narratives we create about success, failure, and worthiness shape our businesses? This week's conversation gets raw about the role storytelling plays in entrepreneurship—from building trust with clients to battling the pressure of perception.Mentioned in this episode: Podcast Launch Prep Week Round 2: February 23-27, 2026 Registration: ⁠podfoxmedia.com/launch-prep-week⁠ Standard: $199 | VIP with hot

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39:09

152: Rewriting the stories that are stalling your...

Big Brave Business: Revolutionary Leadership and... ·

2026/02/10

What if the very stories you've spent your whole life running from—being "too sensitive," "too much," never quite enough—are actually the exact superpowers that make you unstoppable in business?Meet the speakers: Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive

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46:18

151: Have you ever had a launch that "failed?" This...

Big Brave Business: Revolutionary Leadership and... ·

2026/02/03

Sometimes the most successful launches don't look like you expected them to.I set out to sell 50 spots in Podcast Launch Prep Week. I sold 15. By traditional metrics, I "failed." But here's what actually happened: 66% converted to ongoing clients, participants showed up live all week, I felt more alive in my work than I had all year, and I knew immediately I'd run it again. This episode pulls back the curtain on what success actually looks like when you're not measuring it purely by

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54:52

150: Subscription Fatigue, AI Ethics, and the Mass...

Big Brave Business: Revolutionary Leadership and... ·

2025/12/30

I'm kicking off 2026 with something I haven't done in a while... business predictions. This is a callback to early Big Brave Business days when Amanda and I would predict what's coming for the year ahead.My friend Kaili sparked this conversation in her community on Threads, and the responses got me thinking about what I actually believe is coming for online business in 2026 (and what I'm not buying into). What I'm NOT predicting: Subscription fatigue means the end of memberships and MRR

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55:19

BONUS REPLAY: Why Business Leaders Refuse to Be Brave...

Big Brave Business: Revolutionary Leadership and... ·

2025/12/23

We all remember the rise of emphasis on DEIB following George Floyd's murder and the increased attention on the Black Lives Matter movement in 2020. But shortly after, in 2023, those DEIB programs and priorities started declining. Now, there is almost a point of pride among companies retiring their DEIB programs and ERGs. My guest today, Michelle Beauchamp, came to me wanting to talk about why this is happening and what are the repercussions. And, in full transparency, we recorded this just 7 days

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48:24

BONUS REPLAY: The Problem with the Course Creation...

Big Brave Business: Revolutionary Leadership and... ·

2025/12/16

Alright besties, I'll level with you. I used to have an online course, and I HATED IT. I share why in this episode, but also, I definitely think online courses are in my future business model because I want to make podcasting as accessible as possible to as many people as possible. But I have learned the hard way that online courses are not a get-rich-quick scheme and it's not easy to make them effective. My guest today is an expert on developing curriculum and online coursework and supporting

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66:17

BONUS REPLAY: What Business Coaching Should Look Like

Big Brave Business: Revolutionary Leadership and... ·

2025/12/09

If you've been listening to this podcast for awhile, you know I'm skeptical of business coaching, even though it's part of what I do. I've been one of the lucky ones on the receiving end of a massive investment into business coaching that didn't match my expectations or financial obligation, and I generally feel burned by the industry, like so many other online business owners. But coaching is a real field and business coaching is something a lot of people really could massively benefit from, if it

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51:31

149: Behind the Scenes: How I'm Scaling Podfox Beyond...

Big Brave Business: Revolutionary Leadership and... ·

2025/12/02

In this episode, I walk through the four main areas I'm focused on for growth in 2026 (plus a bonus fifth way that's accelerating everything). I also share why learning from other industries has been more valuable than staying siloed in podcast production advice, my complicated relationship with business coaching, and how Podcast Launch Prep Week came from observing a completely different field.What we cover: Why the traditional scaling playbook (courses, memberships, teaching others) didn't

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58:35

148: The Only One in the Room: Is Being the Token...

Big Brave Business: Revolutionary Leadership and... ·

2025/11/26

The big question today is how does "tokenism" differ from true inclusion, and how can businesses do better?MEET THE SPEAKERS Learn More: Podcast Launch Prep Week runs December 8-12, 2025. Interest form and registration at ⁠⁠podfoxmedia.com⁠⁠ Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical

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27:45

147: Why I Tell People NOT to Start a Podcast (And...

Big Brave Business: Revolutionary Leadership and... ·

2025/11/20

You've probably heard the sales advice to share who your offer is NOT for. But it usually gets misused into meaningless phrases like "this isn't for you if you're not ready to invest in yourself."In this episode, I'm sharing the four prequalifying criteria I use to help people assess if they're ready for a podcast (spoiler: it usually takes 3-5 years in business to have these locked in). And why being clear about who's NOT ready actually builds more trust than promising everyone a magic

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53:19

146: Breaking the Rules in Business

Big Brave Business: Revolutionary Leadership and... ·

2025/11/18

When should entrepreneurs break the rules in business and how do they know which ones are worth breaking?Meet Today's Speakers Learn More: Podcast Launch Prep Week runs December 8-12, 2025. Interest form and registration at ⁠podfoxmedia.com⁠ Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical

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36:31

145: Behind the Scenes: Why I created Podcast Launch...

Big Brave Business: Revolutionary Leadership and... ·

2025/11/13

In this behind-the-business episode, I share how I adapted a framework from a subscription box business coach (shoutout to Sarah Williams from a previous episode), filtered it through Podfox's mission and values, and created something entirely new. I get vulnerable about the challenges of trying a different sales approach, the gap between people saying "someday I'll start a podcast" and actually doing it, and why building community matters more than going it alone.If you've been thinking about

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49:41

144: Do Ethical High-Ticket Offers Exist? And How To...

Big Brave Business: Revolutionary Leadership and... ·

2025/11/11

How can entrepreneurs sell high-ticket offers with integrity and avoid manipulative sales tactics? About the Speakers Sarah K. Heeter is the dynamic CEO of Podfox Media, the force behind 5,000+ episodes reaching millions across 120+ countries. Host of the award-nominated Big Brave Business podcast, Sarah electrifies audiences speaking on podcasting strategy, ethical leadership, and inclusive entrepreneurship. She serves as the NAWBO Phoenix Director of Public Policy and teaches public policy at

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174 results

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