Fridays 4 Fundraising

00:07:15

Make Space for Fundraising: Protect Your Time with...

Fridays 4 Fundraising ·

2026/10/02

SummaryIn this episode of Fridays 4 Fundraising, Kelly talks about how Time Boxing can be used as a strategy to help overwhelmed leaders get the most important part of their mission done.LinksCheck Out DonorboxRequest a Discovery CallJoin Sustain & Thrive TakeawaysHope doesn't help you make time for the most important things to your mission, intention does.Creating space and protecting it are critical for nonprofit leaders.Keywordsnonprofit fundraising, fundraising productivity, productivity,

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00:08:35

What does donor stewardship actually mean?

Fridays 4 Fundraising ·

2026/09/25

SummaryIn this episode of Fridays 4 Fundraising, Kelly breaks apart what stewardship actually means so you can actually start doing it better.LinksCheck Out DonorboxRequest a Discovery CallJoin Sustain & Thrive TakeawaysStewardship is more than a thank you note.Done well, stewardship builds a relationship with your donor.It's actually a lot simpler than you think.Keywordsnonprofit fundraising, donor engagement, major gifts, creative fundraising strategies, relationship based fundraising

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00:13:44

The people at your gala aren't donors...yet.

Fridays 4 Fundraising ·

2026/09/18

SummaryIn this episode of Fridays 4 Fundraising, Kelly talks about why she tells her clients not to consider gala ticket purchasers as donors, and how to think about them more effectively to turn them into real partners.LinksCheck Out DonorboxRequest a Discovery CallJoin Sustain & Thrive TakeawaysHow to know if your fundraising program is transaction-based or relationship-basedWhy transitioning to relationship-based fundraising is critical for sustainabilityHow to rethink your gala or special

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00:10:26

The secret to major gifts success

Fridays 4 Fundraising ·

2026/09/11

SummaryIn this episode of Fridays 4 Fundraising, Kelly tells you the secret to major gifts success...and it's not what you think!LinksCheck Out DonorboxRequest a Discovery CallJoin Sustain & ThriveRegister for Major Gifts for the Small Shop Workshop TakeawaysRelationships, authenticity, and trust are the guide stars in major gifts. There's no right or wrong way to ask when you've got a solid relationship with a donor.Major gifts are actually simpler than you think.Keywordsnonprofit fundraising,

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00:06:23

We're bringing back Google Alerts

Fridays 4 Fundraising ·

2026/08/28

SummaryIn this episode of Fridays 4 Fundraising, Kelly is bringing back a blast from the early 2000s. Remember Google Alerts? They still exist, and they are a highly underutilized fundraising gold mine!LinksCheck Out DonorboxRequest a Discovery CallJoin Sustain & ThriveRegister for Major Gifts for the Small Shop Workshop TakeawaysHow to use Google Alerts to grow your major gifts programWhat to do with the information you learn via Google AlertsIt's not just for individual donors: try it on your

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00:08:12

What Wins on Donor Engagement: Authenticity!

Fridays 4 Fundraising ·

2026/08/21

SummaryIn this episode of Fridays 4 Fundraising, Kelly is helping you get over the fear of sending donor updates by showing you how the shift from polish to authenticity wins every single time.LinksCheck Out DonorboxRequest a Discovery CallJoin Sustain & ThriveRegister for Major Gifts for the Small Shop Workshop TakeawaysInfrequent, super polished newsletters don't engage donors the way you want.Less polished, more authentic emails win every single time.How can you re-think your donor engagement

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00:06:42

Grow Your List by Thinking Outside the Box

Fridays 4 Fundraising ·

2026/08/14

SummaryIn this episode of Fridays 4 Fundraising, Kelly is getting you to think outside the box on growing email list. Kelly shares innovative strategies and creative, non-traditional methods of list building.LinksCheck Out DonorboxRequest a Discovery CallRegister for Major Gifts for the Small Shop Workshop TakeawaysTabling at local events is a highly effective lead generation method for small nonprofits.Offering valuable resources like bird guides or bingo cards can attract email signups.Donor

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00:08:44

Dirty Data? A Simple Approach to Clean It Up!

Fridays 4 Fundraising ·

2026/08/07

SummaryIn this episode of Fridays 4 Fundraising, Kelly talks about the importance of maintaining a clean and up-to-date donor CRM, and how to leverage slower months (like August) to prep it for busier times (like year end). Kelly shares practical steps for nonprofit organizations to streamline their donor data, prepare for major gift campaigns, and leverage CRM cleanup as a strategic tool for fundraising success.LinksCheck Out DonorboxRequest a Discovery CallRegister for Major Gifts for the Small

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00:05:04

Call Your Donors: 10 Most Recent Donors & Calling...

Fridays 4 Fundraising ·

2026/07/31

SummaryIn this episode of Fridays 4 Fundraising, Kelly challenges you to call your 10 most recent donors AND create the infrastructure to keep calling your donors every Friday. LinksCheck Out DonorboxRequest a Discovery Call TakeawaysBuild and schedule a report from your donor CRM to keep you on top of calling your donors.End your week with calls to your donors to maximize your donation relationships and end your week with encouragement.Keywordsfundraising, nonprofit, donor communication,

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00:11:29

Low donor response to emails? We can fix that!

Fridays 4 Fundraising ·

2026/07/24

SummaryIn this episode of Fridays 4 Fundraising, Kelly tells you how her clients have successfully gotten more responses from emails to donors with a simple, practical email strategy to improve donor communication and stewardship, emphasizing strategic and sparing use of mail merge for maximum impact.LinksCheck Out DonorboxRequest a Discovery Call TakeawaysMail merge can personalize donor updates and increase engagement when used SPARINGLY.Using mail merge for important, targeted communications can

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00:07:15

Don't Sleep on Donor Retention!

Fridays 4 Fundraising ·

2026/07/17

SummaryIn this episode of Fridays 4 Fundraising, Kelly explains how to effectively use LYBUNT reports to re-engage donors and build sustainable support. Learn actionable steps to improve donor retention and strengthen your fundraising efforts.LinksCheck Out DonorboxRequest a Discovery Call TakeawaysCheck LYBUNT reports monthly to catch donors before they lapseReach out to donors who haven't given this year to re-engage themUnderstand why donors lapse and address their concernsUse donor data to

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00:12:15

Better Donor Email Segmentation

Fridays 4 Fundraising ·

2026/07/10

SummaryIn this episode of Fridays 4 Fundraising, Kelly shares practical strategies for email list segmentation and donor engagement to boost nonprofit fundraising efforts. Learn how to effectively categorize your supporters and leverage integrated platforms for better outreach.LinksCheck Out DonorboxRequest a Discovery Call Takeaways Segment your email list based on donor activity and interests.Use integrated platforms like Neon One, DonorBox, and CauseVox.Allow supporters to self-select their

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00:06:19

A Message for A Holiday Weekend: Actually Rest

Fridays 4 Fundraising ·

2026/07/03

SummaryIn this episode of Fridays 4 Fundraising, Kelly shares something a little different: a deeply impactful mindset quote that she wants to share with you. Take this weekend to rest, instead of continuing to hustle. The work will be there again on Monday.LinksCheck Out DonorboxRequest a Discovery Call TakeawaysWhen we don't take time for rest, we're asking to burn out.Even when the work is hard and urgent, rest is yet more urgent because you are your mission's greatest asset.Keywordsfundraising,

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00:12:31

What are you doing wrong? Ask a lapsed donor.

Fridays 4 Fundraising ·

2026/06/26

SummaryIn this episode of Fridays 4 Fundraising, Kelly shares practical strategies for engaging lapsed donors, including real-life success stories and actionable steps to re-engage supporters and boost fundraising efforts.LinksCheck Out DonorboxRequest a Discovery Call TakeawaysIt's worth calling lapsed donors, not to raise more, but to find out how to improve your fundraising efforts.A real life story about how Kelly brought a donor back into the fold at a higher level than they'd ever given

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00:09:36

Drop fundraising busy work with Zaps

Fridays 4 Fundraising ·

2026/06/18

SummaryIn this episode of Fridays 4 Fundraising, Kelly shares how nonprofit organizations can leverage Zapier to automate routine tasks, saving time and increasing efficiency in fundraising efforts. Links to Tools MentionedZapier - https://zapier.comDonorBox - https://www.donorbox.orgNeon One - https://neonone.comMonday.com - https://monday.comTakeawaysZapier can connect multiple tools to automate fundraising tasks.Automation frees up staff to focus on relationship-building rather than data entry.A

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00:14:20

Advocate for a Professional Development Budget

Fridays 4 Fundraising ·

2026/06/11

SummaryIn this episode of Fridays 4 Fundraising, Kelly talks about how to get your board to buy into professional development budgets.LinksCheck Out DonorboxRequest a Discovery Call TakeawaysPresent fundraising investments as gains, not a way to prevent losses.Use data to show the potential return on investment.Frame fundraising needs as opportunities for growth.Keywordsfundraising, nonprofit, professional development, donor retention, board engagement, fundraising strategy, nonprofit success, donor

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00:07:32

Call Your Donors: 10 Donors You Don't Know

Fridays 4 Fundraising ·

2026/06/05

SummaryIn this episode of Fridays 4 Fundraising, Kelly emphasizes the importance of personal donor engagement through calls, advocating for a return to traditional relationship-building methods to boost fundraising effectiveness. She shares practical steps for nonprofit leaders to reconnect with donors and improve retention.LinksCheck Out DonorboxRequest a Discovery Call TakeawaysThe decline of digital-only fundraising strategiesThe importance of personal donor relationshipsPractical steps for

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00:07:27

Land more donor meetings with one simple strategy

Fridays 4 Fundraising ·

2026/05/29

SummaryIn this episode of Fridays 4 Fundraising, Kelly explains how nonprofit fundraisers can leverage calendar scheduling links to increase efficiency and build stronger donor relationships. Kelly shares practical steps to implement these tools and improve fundraising outcomes. LinksCheck Out DonorboxRequest a Discovery Call TakeawaysUsing calendar links is now essential for donor engagement.Set up three default meeting types: 30-min virtual, 60-min virtual, 90-min in-person.Choose a platform that

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00:17:16

Stop Fundraiser Burnout

Fridays 4 Fundraising ·

2026/05/15

SummaryIn this episode of Fridays 4 Fundraising, Kelly shares insights on managing fundraiser burnout by understanding the physiological stress response and practical techniques to stay resilient. LinksCheck Out DonorboxRequest a Discovery CallSign up for How To Fundraise Without Burning Out workshop TakeawaysBurnout is the freeze response, a physiological reaction to stress.Managing stress involves making your body feel safe through physical and social activities.Understanding the physicality of

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00:13:43

Boost Donor Retention: BCC yourself on donation thank...

Fridays 4 Fundraising ·

2026/05/08

SummaryIn this episode of Fridays 4 Fundraising, Kelly shares a simple yet powerful technique to enhance donor relationships and increase retention—BCC'ing team members on donation autoresponders. She explains how this easy step can foster real conversations, improve engagement, and ultimately boost fundraising success. LinksCheck Out DonorboxRequest a Discovery CallSign up for How To Fundraise Without Burning Out workshop TakeawaysUsing BCC in autoresponders helps to build relationships by

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