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PODCAST

VREF | The Truth About the Aviation Market

Jason Zilberbrand

Up-to-date information on the state of the aviation marketplace and it"s effect on aircraft valuation by the leader in aircraft valuation: VREF Aircraft Value Reference, Appraisal & Litigation Services

leisure aviation

All Episodes

22:47

The Asking Price Lie Why Listed Aircraft Values Mean...

VREF | The Truth About the Aviation Market ·

2026/04/08

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFIn aviation, one of the most trusted numbers is often the least reliable.It shows up in listings, broker conversations, tax disputes, financing discussions, and seller expectations. It gets forwarded, quoted, screenshotted, and repeated until it starts to feel like fact.But it isn’t.In this episode of The Truth About the Market, Jason breaks down one of the most persistent misconceptions in aircraft transactions: the idea

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23:14

The Low-Time Lie: Why “Hangar Queen” Might Be the...

VREF | The Truth About the Aviation Market ·

2026/03/30

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREF“Low total time” sounds like a selling point.In aviation, it often is.It shows up in listings, broker calls, and buyer wish lists as if those three words settle the question of quality before the airplane is even inspected.But strip away the assumption, and what’s left is a far less comforting truth: airplanes are not preserved by sitting still. They are preserved by being flown, maintained, exercised, and monitored over

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21:59

The Comps Illusion: Why Aircraft Sales Data Isn’t...

VREF | The Truth About the Aviation Market ·

2026/03/24

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFMost people in aviation believe they understand the market.They look at compsThey reference recent salesThey trust the numbersBut what if those numbers aren’t as real as they seem?In this episode of The Truth About the Market, Jason pulls back the curtain on one of the most widely accepted—and least questioned—foundations of aircraft valuation: comparable sales data.Because in aviation, there is no centralized systemNo

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24:09

EPISODE 28 | War, Fuel, and Frozen Deals: How Iran Is...

VREF | The Truth About the Aviation Market ·

2026/03/20

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFThe aviation market doesn’t collapse the way people expect.And right now, it’s being tested by something very real.The escalating war involving Iran has already pushed oil back above $100 a barrel, disrupted key energy infrastructure across the Gulf, and put roughly 20% of global oil supply at risk through the Strait of Hormuz . Airlines are rerouting flights, fuel prices are surging, and the cost of operating aircraft is

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23:12

EPISODE 27 | Why the Pre-Buy Isn’t About...

VREF | The Truth About the Aviation Market ·

2026/03/17

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFIn aviation, few moments create more tension than the pre-buy inspection.Deals slow down. Emotions rise. And what should be a structured financial process suddenly turns into a test of trust.Buyers worry they’ll miss something.Sellers worry the deal will fall apart.Brokers try to keep everything moving.And in the middle of it all, one of the most important steps in the transaction is often misunderstood.In this episode of

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24:13

EPISODE 26 | The Aviation Market Is Breaking in Two:...

VREF | The Truth About the Aviation Market ·

2026/03/09

Podcast: The Truth About the Aviation Market Host: Jason Zilberbrand, President of VREFFor years, people talked about the “aircraft market” as if it were a single thing.Values rose togetherValues fell togetherAnd broad headlines were enough to describe what was happening.That era is over.In the first quarter of 2026, aircraft values are no longer moving in one cycle. The market has fragmented. Some aircraft remain highly liquid with stable or rising values. Others are quietly losing pricing power as

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25:08

EPISODE 25 | The Next Aviation Downturn Won’t Start...

VREF | The Truth About the Aviation Market ·

2026/03/03

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFAviation doesn’t collapse because airplanes stop flying.It tightens when capital stops trusting itself.The last time that happened, the trigger wasn’t an AD, a fuel mandate, or an OEM delay.It was confidence.In this episode of The Truth About the Market, Jason pulls the lens back from aircraft models and rate cycles to examine the force that actually moves values: institutional trust. Because when trust fractures,

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20:33

EPISODE 24 | Is Your Aircraft Worth More DEAD Than...

VREF | The Truth About the Aviation Market ·

2026/02/23

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFMost aircraft don’t die in a dramatic way.There’s no crash. No grounding order. No public failure.Just a quiet shift in the math.A moment when the market stops valuing the aircraft as a flying machine… and starts valuing it as inventory.In this episode of The Truth About the Market, Jason Zilberbrand breaks down one of the least discussed — yet most financially significant — strategies in business aviation:The aircraft

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30:02

EPISODE 23 | The 7 Mistakes That Cost Aircraft Owners...

VREF | The Truth About the Aviation Market ·

2026/02/16

Podcast: The Truth About the MarketHost: Jason Zilberbrand, President of VREFMost aircraft losses don’t make headlines.There’s no accident report. No dramatic engine failure. No obvious red flag at closing.Just a slow, silent erosion of value… that doesn’t reveal itself until the exit fails.In this episode of The Truth About the Market, Jason Zilberbrand breaks down the invisible structural errors he sees every week — mistakes made by smart, successful buyers who thought they were doing everything

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25:39

EPISODE 22 | The Fuel That Broke General Aviation |...

VREF | The Truth About the Aviation Market ·

2026/02/10

Why the End of 100LL Isn’t About Lead… and Never WasPodcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFWhen the FAA formally committed to phasing out 100LL, the announcement sounded calm, technical, and inevitable.But strip away the press language, and what’s left is the largest structural change to piston aviation since the jet age split general aviation in half.In this episode of The Truth About the Market, Jason digs into what the industry still hasn’t fully

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26:02

EPISODE 21 | Why “Engine Overhauls Don’t Add Value”...

VREF | The Truth About the Aviation Market ·

2026/01/30

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFIn this episode of VREF: The Truth About the Market, Jason addresses a growing and troubling trend in aviation commentary: non-aviators publishing financial conclusions about aircraft maintenance—then disclaiming all responsibility for the consequences.This is not a debate about spreadsheets or abstract models. It’s about safety, risk, marketability, and accountability—and what happens when those realities are ignored.In

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48:53

EPISODE 20 | The Aircraft Financing Hit List: The top...

VREF | The Truth About the Aviation Market ·

2026/01/22

Episode SummaryAircraft financing looks like a simple rate-shopping exercise… until you’re the one stuck in a bad structure, a surprise covenant, or a refinance that won’t clear because the original valuation doesn’t hold up.In this long-form, name-names episode, Jason breaks down how aircraft lending really works (spoiler: lenders underwrite exit liquidity, not your dream), the difference between banks, finance companies, capital/private credit, and credit unions—and where brokers add real value

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34:58

EPISODE 19 | The Ladder Is Gone: Why New Aircraft No...

VREF | The Truth About the Aviation Market ·

2026/01/14

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFEpisode OverviewIn this episode, Jason breaks down a shift many people in aviation feel but haven’t fully named yet: the traditional progression from one aircraft to the next is gone.For decades, aviation ownership followed a ladder. You started somewhere reasonable, stretched your mission, and moved up as experience, income, and need grew. That ladder quietly disappeared — not because of failure, but because OEMs

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36:48

EPISODE 18 | Is Aviation Ready for AI? | 1/5/26

VREF | The Truth About the Aviation Market ·

2026/01/05

Episode OverviewArtificial intelligence is coming for aviation — fast… But is the industry actually ready for it?In Episode 18 of The Truth About the Market, Jason tackles one of the most requested topics of the year and strips away the hype to examine the real constraints, risks, and opportunities AI presents across aviation.This is not a futurist fantasy episode. It’s a grounded, experience-driven look at what AI can do, what it can’t, and why the industry’s biggest obstacles aren’t technical —

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11:57

EPISODE 17 | ’Twas the Night Before Christmas… and...

VREF | The Truth About the Aviation Market ·

2025/12/22

Podcast: The Truth About the Market Host: Jason Zilberbrand, President of VREFEpisode OverviewIn this end-of-year Christmas special, Jason steps back from valuations, depreciation curves, and transactional warfare to reflect on the year that aviation finally remembered gravity.Delivered through a poetic cold-open that rewrites ’Twas the Night Before Christmas for the aircraft industry, this episode blends humor, honesty, and hard-earned perspective as Jason unpacks the three forces that quietly

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20:05

Episode 16 | Aviation’s New Privacy Crisis: How...

VREF | The Truth About the Aviation Market ·

2025/12/15

Podcast: The Truth About the Market Host: Jason Zilberbrand, President & CTO, VREFEpisode OverviewIn this episode, Jason takes you deep into one of the most consequential — and least understood — shifts happening in aviation right now: the privacy war brewing between the FAA, public flight-tracking, ADS-B technology, corporate secrecy, celebrity security, and a century-old registry system built on transparency.For the first time in U.S. aviation history, aircraft owners can legally hide their

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21:55

EPISODE 15 | The Six Brokers You’ll Meet in Aviation...

VREF | The Truth About the Aviation Market ·

2025/12/09

Podcast: The Truth About the Market Host: Jason Zilberbrand, President & CTO, VREFEpisode OverviewIn this eye-opening episode, Jason reveals one of the least discussed — yet most influential — forces in every aircraft transaction: the broker.Not the airplane. Not the market. Not the valuation model.The broker.Using a fictional—but extremely realistic—2012 Citation CJ3, Jason demonstrates how six different broker archetypes can turn the same airplane into six completely different stories.The

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22:21

EPISODE 14 | The Weirdest Aviation Market We’ve Seen...

VREF | The Truth About the Aviation Market ·

2025/12/02

Episode OverviewIn this episode, Jason breaks down one of the strangest dynamics to hit aviation in more than a decade — a market that’s slowing down and speeding up at the exact same time. Total transactions are falling… yet the best aircraft are selling faster than they have in years.If you want to understand the real state of the aviation market going into 2026 — not the noise, not the headline spin — this is the episode to hear.This is the truth behind the bifurcation: a clean split between good

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14:13

EPISODE 13 | Aviation, Gratitude, and a Global...

VREF | The Truth About the Aviation Market ·

2025/11/25

Podcast: The Truth About the Market Host: Jason Zilberbrand, President & CTO, VREFEpisode OverviewIn this Thanksgiving special, Jason steps away from depreciation curves, absorption rates, and market chaos to talk about something aviation doesn’t celebrate nearly enough: gratitude.But don’t worry — this isn’t some soft, sentimental detour.This is an episode about the real aviation world we all live in: the chaos, the beauty, the people who keep airplanes flying, the market that refuses to die,

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27:02

EPISODE 12 | Why Your First Airplane Is (Probably)...

VREF | The Truth About the Aviation Market ·

2025/11/20

Host: Jason Zilberbrand, President of VREF, ASA appraiser, expert witness, 30+ years in aviation.Episode OverviewIn this episode, Jason pulls back the curtain on one of the most common (and expensive) patterns in aviation: the first airplane someone wants to buy is almost always more airplane than they actually need.From turbocharged SR22s to pressurized pistons with FIKI, Jason unpacks how identity, ego, and fantasy missions push first-time buyers into aircraft that outpace their experience,

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31 results

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