x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

The Sound Off Podcast

The Sound Off Podcast is a weekly podcast about podcasting, radio, broadcasting, voiceover, and the people shaping the modern audio industry.Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes listeners behind the scenes of audio with in-depth conversations featuring podcast creators, radio professionals, producers, programmers, voiceover talent, media executives, and industry innovators. Drawing on decades of experience in radio and podcasting, Matt

society & culture personal journals

All Episodes

00:25:33

Buzz Knight: Crafting Podcasts That Connect

The Sound Off Podcast ·

2026/02/24

I reconnect withBuzz Knightto explore the evolution of Buzz’s podcasting journey and his growing audio network. Buzz traces the roots ofhis “Takin a Walk”podcast from its original in-person, outdoor concept—where he literally walked and talked with guests—through the practical challenges of weather and audio quality, to its current virtual format with a strong focus onmusic-centered storytelling.Leveraging his radio experience both on air and in programming, Buzz explains how classic

en

00:36:24

Kristi Lee: Canadian True Crime at 200

The Sound Off Podcast ·

2026/02/17

Kristi Lee is the host of Canadian True Crime, a show that has eclipsed 75 million downloads over 200 episodes. I spoke with Kristi about her path that ultimately led her into podcasting. Kristi told me about how a family move and her husband’s love of hockey brought them to Toronto, where she eventually turned her obsession with true crime shows likeCasefileandThey Walk Among Usinto her own podcast in 2016.She tells me about those early days, working late at night after her kids went to

en

00:46:22

Julian on the Radio

The Sound Off Podcast ·

2026/02/10

Julian Nieh is Julian on the Radio,and traces his radio career that’s from Washington, DCto major markets likeChicago, Seattle, Las Vegas, and the future. He recalls falling into radio through an internship, doing everything frompromotions and street stuntsto last‑minute board‑opping that led to his first on‑air shifts. Matt and Julian geek out on themagic of 90s radio and MTV, the emotional pull of that era’s music, and the power of creatinganticipation and memorable momentsfor

en

00:37:32

Brittany Grunig: Building Country Radio Listeners Love

The Sound Off Podcast ·

2026/02/03

Brittany Grunig, whose journey through Canadian country radio perfectly illustrates why one should bel bullish on radio’s future. Brittany shares how growing up in small-town Nova Scotia, studying marketing at Holland College, and stumbling into a radio internship led to gigs at Ocean 100, K-Rock, and CFCY, before a chance interview booking helped her leap to New Country 94 in Ottawa.We talk about her rapid evolution from on-air host to Music Director and eventually Regional Program

en

00:33:49

Brion O'Brion: Radio DJ Bob

The Sound Off Podcast ·

2026/01/27

Brion O'Brion is the radio in Lansing, Michigan on Power 96.5. A true veteran in urban and hip hop radio, Brion shared his radio story—from growing up in Virginia and spending time overseas, to discovering his love for radio with the legendary “Rap Attack” show on WRAP. We talked about the mentors who shaped his path, the competitive radio scenes in Orlando and St. Louis, and how setbacks taught him resilience and the importance of adaptability.Brion opened up about the changing landscape

en

00:31:55

Nat Lauzon: Midlife at 50

The Sound Off Podcast ·

2026/01/19

I am joined by my longtime friend and media personality Nat Lauzon. Nat does weekends on 92.5 The Beat and shares her experience launching her new podcast called Feedbag. In an honest and lighthearted conversation, (Lighthearted because we talk about farts) Nat opens up about facing big life changes, including navigating midlife, finding creative freedom, and her recent health challenges with stage zero breast cancer.Nat is successful because she prepares for, and embraces change, balancing

en

00:50:01

Traci DeForge: Audio At Heart

The Sound Off Podcast ·

2026/01/09

Traci DeForge is the founder of Produce Your Podcast and co‑founder of the Podcast Professionals Association—and unpacks her journey from radio prodigy to podcast entrepreneur. Traci shares how rapid consolidation in radio, a burnout moment in 2004, and a leap into business strategy led her to launch a broadcast‑quality podcast in 2016 that grew into a full‑service production agency. She said so before the recording started but she is audio first. Audio remains powerful (theater of the

en

00:35:07

Kendall Breitman: Riverside.fm in 2026

The Sound Off Podcast ·

2025/12/31

Kendall Breitman is the Community Manager at Riverside.fm and discusses her transition from political journalism to podcasting, emphasizing the importance of community engagement and storytelling. She highlights Riverside's tools, including the CO-creator (nicknamed Coco) for marketing materials and Magic Audio for audio enhancement. Riverside's new hosting feature integrates recording, editing, and publishing, simplifying workflows. Kendall also mentions the potential for in-person

en

00:58:05

A Tenth Very Terry Christmas

The Sound Off Podcast ·

2025/12/25

The annual Christmas Chat with my good friend Terry Dimonte. This is the first time we recorded this together. My wife and I recently bought a home in Quebec about 10 minutes away from Terry's place - so now we can record these together. There's no video of us as I still need to rework parts of the studio.I made mention of a couple of articles from Fred Jacobs and Dave Beasing contrasting podcasting and radio... you can read those here. Also the episode regarding tourism was from a podcast

en

01:16:32

Ivar Hamilton: Making Radio and Breaking Records

The Sound Off Podcast ·

2025/12/16

Ivar Hamilton discusses the history and impact of CFNY, a Toronto radio station known for its free-form programming and support of new wave and punk music in the late 70's through to 1988. Ivar explains the station's evolution, its early support of artists like U2 and The Cocteau Twins, and its eventual shift to a more commercial format in 1988. We also covered Ivar's career transition to Polygram and later Universal, his role in promoting acts, and the challenges of adapting to digital

en

00:40:56

Corey Dylan: Never Turn Down an Adventure

The Sound Off Podcast ·

2025/12/09

Corey Dylan is in transition again. Back in 2019, we had her on the show to talk about the need to be resilient when looking for work. She was looking for work for two and a half years. The less resilient of us would have given up.This time she returns to talk about her transition from radio to full-time content creation, with a focus on talking to the audience as if they were over 40. Corey shares her experience of being unemployed for 2.5 years and her strategies for staying relevant,

en

00:41:03

Jennifer Hollett & Amanda Cupido: The Walrus Acquires...

The Sound Off Podcast ·

2025/12/04

In a media move that Matt Cundill describes as... "Yeah that makes sense", The Walrus has acquired Lead Podcasting, bringing together two powerhouses of Canadian journalism and podcast production. Led by Jennifer Hollett, The Walrus—a respected long-form journalism publication turned digital media organization—sees podcasting as a critical avenue for storytelling and audience engagement. Amanda Cupido, founder of Lead Podcasting, brings a team of skilled podcast producers with a strong

en

00:24:23

Sue Haas: Measuring Canadian Media Consumption

The Sound Off Podcast ·

2025/12/02

Sue Haas is back to share what she know about the evolution of media measurement, focusing on Nlogic's innovations and the launch of their cross-media national data set, VAM (Video Audience Measurement), which covers 95% of Canadian video platforms. Haas highlights the integration of first-party data from global streamers and ad tech companies, aiming to provide comprehensive video viewership insights. They also touch on the challenges of attributing viewership on platforms like TikTok and

en

00:57:16

2025 Canadian Radio Awards

The Sound Off Podcast ·

2025/11/30

The 2025 Canadian Radio Awards were hosted by Connie Thiessan (Broadcast Dialogue) and Matt Cundill (The Sound Off Podcast) on Friday November 28, 2025. You can watch the whole show on the Broadcast Dialogue YouTube and Linked In Pages.A full list of winners can be found here.By station,Stingray Radio’s boom 97.3(CHBM-FM) Toronto won three awards, includingProgram Director of the YearforTroy McCallum,On-Air (solo) Host of the Yearfor morning manStu Jeffries, andMusic Director of the

en

00:50:04

Jennifer Moroz: Journalism, Podcasting and Furball...

The Sound Off Podcast ·

2025/11/25

Jennifer Moroz is the host of the new podcast Furball Confidential. We went back to the early days of her journalism career to discuss her start in from anthropology and segue to journalism, including her time at the Philadelphia Inquirer and the CBC. She highlights her role in rebranding the CBC show "Q" after the departure of Jian Ghomeshi. Jennifer emphasizes the importance of leadership, team support, and professional development. She shares insights on podcasting, including the

en

00:31:36

Jessica Rhodes: Be My Guest

The Sound Off Podcast ·

2025/11/18

Jessica Rhodes is the founder of Interview Connections and joins me to discuss the evolution of the podcast guest industry. The first time I heard about this side of the podcast business in 2016, I didn't even think it was a thing. Jessica emphasizes the importance of being a podcast guest for business owners to reach new audiences and explains the benefits of niche podcasts over large, broad ones. If you are unsure if you should start your own podcast, being a guest is a great way to start

en

00:34:53

Adam McNeil: Adopter Media

The Sound Off Podcast ·

2025/11/11

Adam McNeil is a senior vice president at Adopter Media, about podcast advertising. Adam went from an e-commerce startup, to becoming a podcast ad expert, revealing insights into the industry's inner workings. We discussed how brands can effectively match with podcasts, using a five-step vetting framework that considers renewal history, demographics, engagement, and ad efficacy. McNeil highlights the challenges in podcast advertising, including the difference between downloads and actual

en

00:09:11

The Trip To Podcast YYC

The Sound Off Podcast ·

2025/11/04

I attended Podcast YYC in Calgary back in September—a creator-driven event reminiscent of the early days of Podcast Movement. Supported by Amazon / Art 19 and highlighted by an outstanding keynote from Jesse Lipscomb, the event buzzed with meaningful conversation about podcast discoverability and monetization.The hoser factor was high for this event. It was great meeting Alex Patterson from YouTube Canada, who offered great insights on integrating podcasts into YouTube and stressing sound

en

00:44:33

Garth Buchko: Relationships Matter

The Sound Off Podcast ·

2025/10/28

I'm leaving Winnipeg. So it seems only fitting that I interview the man responsible for bringing me here 19 years ago. Garth Buchko was the General Manager at CJOB/Power 97 when we met in July 2006. "Butch" shares his journey from a young radio enthusiast to becoming a successful general manager at Corus Entertainment He discusses the competitive Winnipeg radio market, highlighting the importance of relationships, hard work, and innovative sales strategies. The conversation covers Garth's

en

00:44:42

Alan Black & Alan Zweig: Making Tubby

The Sound Off Podcast ·

2025/10/21

Alan Zweig's new podcast is called "Tubby". It's a unique show that explores conversations about weight, body image, and self-esteem, and not a typical self-help podcast. Together with Alan Black, (Left Of Dial Media) the show approaches the topic with authenticity and humour, focusing on storytelling rather than providing solutions.They've intentionally kept the podcast audio-first, while still considering video; for marketing purposes naturally. Their goal is to create something that

en

510 results

Similar Podcasts

Voices of Life

APG Mannheim

Promo Estereo Podcast

Promo Estereo

Talking Timelines Podcast

Talkingtimelines

גיקונומי

ראם שרמן ודורון ניר

Drømmefanger

Drømmefanger