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PODCAST

Write Medicine

Alexandra Howson PhD

If TED Talks and a mastermind group had a podcast baby for CME professionals, it would be Write Medicine. Think of Write Medicine as the NPR of continuing medical education—smart, engaging, and always packed with insights you can use right away. Every week, your host, Alexandra Howson PhD, cracks open the secrets of powerful CME content, decoding adult learning, designing impactful outcomes, and navigating the fast-changing world of medical education. Sometimes, she goes solo. Other times, she

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All Episodes

28:15

Designing CME for Behavior Change: Sarah Atwood on...

Write Medicine ·

2025/09/17

What if the CME you design could do more than deliver knowledge—what if it could actually change clinician behavior and improve patient care?As a CME writer or education professional, you’ve likely felt the frustration of producing content that looks strong on paper but doesn’t translate into meaningful practice change. This episode explores how learning science, human-centered design, and patient co-creation can help you bridge the gap between information and impact.By listening, you will

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06:07

Craft to Confidence: What's Coming Up in Season 11

Write Medicine ·

2025/09/11

What does it take to move from order-taker to trusted partner in CME writing?That’s the single question driving this new season of Write Medicine.In this 15-minute teaser episode, Alex introduces the season theme—Craft to Confidence: A CME Writer’s Season of Growth—and gives you a preview of what’s ahead. You’ll hear how guest interviews and solo tactical episodes will work together to help you build your skills, expand your visibility, and strengthen your confidence as a CME writer.Whether you’re

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20:01

From Anxiety to Action: What Every Medical Writer...

Write Medicine ·

2025/07/02

If you’re a medical writer today, you're no stranger to tight deadlines, dense source material, and the pressure to deliver educational content that is both engaging and evidence-based. These demands are particularly acute in the world of continuing medical education (CME), where accuracy, clarity, and relevance matter more than ever.As the medical writing landscape evolves, so do the tools that support us. Among the most promising of these is MACg, a generative AI-powered assistant that helps

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28:19

From Barbershops to Boardrooms: Pioneering CME in...

Write Medicine ·

2025/06/25

How do you design CME that reaches the communities most affected by HIV—and not just the clinicians who already have access?If you're a CME professional grappling with how to address layered issues like stigma, housing insecurity, or racial disparities, you’re not alone. This episode dives into what it takes to create truly inclusive education—especially when traditional strategies fall short. Whether you’re designing education for clinicians or collaborating with community partners, you’ll find

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11:38

From Scattered to Specific: How a Niche Can Save Your...

Write Medicine ·

2025/06/18

Are you a freelance CME writer juggling too many project types and wondering if it’s time to finally “niche down”?In the world of continuing medical education (CME), clarity and focus aren’t just nice to have—they’re essential for sustainable business growth. If you’re feeling stretched thin, jumping between clients and therapeutic areas, this episode explores how finding a niche can reduce overwhelm, streamline your process, and even attract the kinds of clients who value what you do most. Here’s

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31:58

From Silos to Synergy: Designing CME for Real-World...

Write Medicine ·

2025/05/28

How can continuing education break down professional silos and foster real collaboration among healthcare teams?If you create CME/CE content, you’ve likely encountered the challenge of writing for “teams” that still operate in silos. This episode with interprofessional education expert Dr. Tina Patel Gunaldo, Founder, Collaborate for Health, reveals why just using the term “team-based care” isn’t enough—and how content creators can more accurately reflect the evolving nature of healthcare

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33:38

Raising the Bar: Essential Competencies for CME...

Write Medicine ·

2025/05/21

Are you unsure which skills you need to thrive as a CME writer (or need for your writers)—or how to prove your value in an increasingly competitive field?Many medical writers stumble into CME with strong writing chops but little clarity about what the role truly demands. At the same time, education providers struggle to find writers who are not just capable—but competent. This episode bridges that gap. Don Harting and Haifa Kassis join us to unpack the results of their groundbreaking Delphi study

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39:22

From Diagnosis to Advocacy: What Rare Disease Teaches...

Write Medicine ·

2025/05/14

How do we create continuing education that prepares clinicians to deliver life-changing diagnoses with both precision and compassion?In this episode, we explore what happens when the scientist’s role as a communicator intersects with the lived experience of parenting a child with a rare disease. I'm talking with Dr. Jennifer Brown, a geneticist who recently published a memoir, When the Baby is not OK: Hopes and Genes, based on her experience of parenting children diagnosed with PKU through newborn

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26:13

Beyond PubMed: CME's Hidden Treasure Map

Write Medicine ·

2025/04/30

CME professionals, medical writers, educators, and researchers - what would you do if PubMed suddenly became less accessible? You depend on this critical resource daily to find evidence-based information that powers your work. But recent funding uncertainties at the NIH have raised questions about its future.You need consistent, reliable access to quality biomedical research to meet deadlines and maintain credibility, but navigating alternatives can feel overwhelming. Where would you even begin if

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17:54

What’s next in your CME writing journey? Let’s map it...

Write Medicine ·

2025/04/23

Have you ever wondered what it actually takes to go from “interested in CME writing” to running a thriving, sustainable business?In this final episode of the CME Writing Success Blueprint series, I'm tying everything together—because mastering individual skills is only part of the equation. What really creates success is integration. Whether you're transitioning from academia, clinical practice, or general medical writing, you'll walk away with a clear picture of how to turn your curiosity into a

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26:30

You Don’t Have to Go It Alone: How Mentorship and...

Write Medicine ·

2025/04/16

Are you trying to figure out CME writing all on your own—and wondering why it feels so hard to make real progress?If you’re navigating the world of freelance medical writing, especially in the niche of continuing medical education (CME), you might be feeling overwhelmed, uncertain, or isolated. In this episode, we unpack one of the biggest reasons many freelancers stall: trying to build a business without support. Whether you're just starting out or trying to grow strategically, this episode

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26:59

CME Writing Isn’t Just Craft—It’s Commerce: Pricing,...

Write Medicine ·

2025/04/09

Are you a talented medical writer struggling to turn your CME skills into a profitable business?In this episode of Write Medicine, we pull back the curtain on the business side of CME writing—where creativity meets commerce. You'll learn what seasoned freelancers wish they’d known sooner: how to set your rates with confidence, where to find ideal clients, and what systems you need to run a professional, low-stress writing business. Imagine working with clients who respect your time, value your

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19:29

From Novice to Expert: Building Your CME Confidence

Write Medicine ·

2025/04/02

Are self-doubt and imposter syndrome stopping you from breaking into CME writing, even though you have valuable skills to offer?Many aspiring CME writers struggle with confidence, especially when they lack clinical backgrounds. This episode addresses the "confidence paradox" - needing experience to gain confidence, but requiring confidence to get that experience - and provides practical strategies to break this cycle so you can successfully position yourself in the CME writing field. From this

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19:42

Breaking into CME: The Ecosystem & Opportunities

Write Medicine ·

2025/03/26

Are you struggling to understand how the CME industry works—who creates it, how it’s funded, and where freelance medical writers fit in? If breaking into CME writing feels like a mystery, this episode will give you the clarity you need.Navigating the CME ecosystem can be overwhelming for new writers. Understanding the industry structure, key players, and content types is essential to positioning yourself for success. This episode breaks down the CME landscape so you can confidently find your place

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17:09

The WriteCME Success Blueprint: Is CME Writing Right...

Write Medicine ·

2025/03/19

Have you ever wondered if medical writing could be a fulfilling and financially rewarding career path? If so, how do you know whether continuing medical education (CME) writing is the right specialty for you?CME writing is a thriving niche that allows writers to contribute to evidence-based education for healthcare professionals while building a sustainable freelance business. However, breaking into CME can feel overwhelming—What does it involve? Do you need a medical background? How do you get

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12:11

Building a Thriving CME Community: Why Networking...

Write Medicine ·

2025/03/12

Do you ever feel like you're navigating your career in CME alone, unsure of where you fit in or how to grow without burning out? Many CME professionals work independently or remotely, which can be both rewarding and isolating. Beyond professional networks, building a true community can provide the support, engagement, and inspiration needed to thrive in this field. In this episode, we explore why community matters in CME, how it enhances career growth and well-being, and practical steps you can take

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5:50

PubMed Uncertainty: Smart Alternatives for CME...

Write Medicine ·

2025/03/05

What would happen if the go-to resource for your CME research—PubMed—became unreliable or inaccessible? Would your workflow survive the disruption?As CME professionals, we depend on PubMed for high-quality, evidence-based research. But with looming funding changes it’s time to rethink how we source medical literature. This episode unpacks the latest developments and gives you a proactive plan to safeguard your research process. Learn why PubMed's future is uncertain and what that means for CME

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37:13

Empowering Nurses Through Education: Reducing...

Write Medicine ·

2025/02/12

How can continuing education transform nursing practice, reduce burnout, and empower nurses to advocate for themselves?Nurses are essential to patient care, yet many struggle with limited access to high-quality education, workplace advocacy, and professional development. As CME professionals and medical writers, we have the power to create learning experiences that not only enhance clinical skills but also support nurse well-being and retention. In this episode, we dive into the evolving landscape

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13:08

Missing Data? How to Keep Your CME Content...

Write Medicine ·

2025/02/05

What happens when the data you rely on for CME content suddenly disappears? CME depends on credible, transparent data to inform healthcare professionals and improve patient outcomes. But new policy shifts have restricted access to essential sources, leaving medical writers scrambling for alternatives. Without these data points, how can we continue producing accurate, impactful education? This episode explores how to navigate these challenges and source reliable evidence for CME content.Tune in to

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14:48

Follow the Money: The Unexpected Economics of CME

Write Medicine ·

2025/01/29

Is private equity's growing influence in continuing medical education changing the quality of learning in the health professions?As a CME professional, you need to navigate an increasingly complex funding landscape where commercial support has dropped, and private equity firms are rapidly acquiring education providers. Understanding these shifts is crucial for developing sustainable, high-quality educational programs and navigating your way as a CME professional. In this episode, we’ll

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162 results

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