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PODCAST

The Korean Beauty Show Podcast

Want to keep up to date with all things Korean beauty? Join host Lauren Lee, founder of K-Beauty platform STYLE STORY as she talks K-Beauty live from Seoul, South Korea. If you want an insight into the products, ingredients and trends you’ll be seeing next in beauty as well as how to perfect your own K-Beauty routine, then this is the podcast for you.

arts fashion & beauty

All Episodes

35:32

Why Korea Banned ‘Exosome’ Skincare Ads and What It...

The Korean Beauty Show Podcast ·

2025/11/13

Exosomes are the hottest topic in K-Beauty right now and one of the most misunderstood. In this deep-dive episode, host Lauren Lee breaks down what exosomes actually are, how brands are using the term, what the regulations says, and why Korea’s MFDS has officially banned “exosome” claims in cosmetic ads from 2025. Lauren also explains how this trend spread through clinics and TikTok, the difference between human-derived and plant or milk vesicles, and what regulators across the US,

en-US

37:19

From Viral to Vulnerable: The Rom&nd Lip Tint...

The Korean Beauty Show Podcast ·

2025/10/08

Did one of Korea’s most-loved lip tints secretly torch thousands of customer's lips? In this week’s K-Beauty News Update, host Lauren Lee breaks down the Rom&nd Juicy Lip Tint scandal and what the brand is doing to manage it. Plus, we’re exploring how refill packs are changing the way we travel with skincare and the new stat proving Australia’s K-Beauty obsession and what it means for global trends. A listener wants tips for dry hands, fading stretch marks and affordable

en-US

31:18

How K-Beauty is Transforming Professional Beauty...

The Korean Beauty Show Podcast ·

2025/09/09

K-Beauty is no longer niche; in fact, it’s becoming a must-have toolkit for beauty industry professionals, from aesthetic doctors to dermal therapists. In episode 272 of the Korean Beauty Show podcast, Lauren Lee shares key insights from Australia’s biggest professional beauty expo, including: Why exosomes are everywhere (and what you really need to know) How professionals are adopting K-Beauty systems, not just products The rise of scalp care and the “skinification” of hair

en-US

34:54

Korea’s Biggest Beauty Retailer Just Got Sued... and...

The Korean Beauty Show Podcast ·

2025/08/05

From lawsuits and mass brand closures to global expansions and lip product fails - on episode 271 of the Korean Beauty Show, we're breaking down what’s really happening in the Korean beauty industry in July 2025. Access Full Show Notes for this Episode Here CONNECT WITH LAUREN Book a Consultation:https://stylestory.com.au/pages/k-beauty-consultancyWatch the Show on YouTube: https://www.youtube.com/@thekoreanbeautyshowpodcastFollow me on Threads: https://www.threads.net/@lauren.kbeautyMy

en-US

33:52

The K-Beauty Brand That Grew Its Own Damn Centella

The Korean Beauty Show Podcast ·

2025/07/21

What kind of brand shuts down its entire production line for 72 hours just to ferment a single ingredient? In episode 270 of the Korean Beauty Show podcast, we’re sitting down with Mixsoon, a K-Beauty brand that stands out for all the right reasons. In an industry built on speed, duplication and sometimes more hype than integrity, this brand is doing things differently, from farming its own Centella on Jeju Island to rejecting fear-based clean beauty narratives. Access Full Show Notes for

en-US

29:43

In-Cosmetics Korea 2025: The Skincare Ingredients...

The Korean Beauty Show Podcast ·

2025/07/10

In Episode 269 of The Korean Beauty Show, host Lauren Lee takes you behind the scenes at in-cosmetics Korea 2025 to uncover the latest ingredient trends. From marine sponge microneedling to fermented collagen and high-performance sunscreen tech, Lauren breaks down what was real, what was marketing fluff and what might end up in your next favorite beauty product.This episode also touches on the future of beauty R&D, insights from STYLE STORY’s consultancy arm and what today’s expo

en-US

27:51

K-Beauty's $435 Million Deal: What It Means for the...

The Korean Beauty Show Podcast ·

2025/06/18

In Episode 268 of The Korean Beauty Show, host Lauren Lee dives into the latest updates from the K-beauty world. This episode covers the shifting retail trends in Korea, the rise of convenience stores as beauty destinations, and the $435 million acquisition of Round Lab by Goodai Global. Plus, we explore the growing trend of dermacosmetics and the exciting news of Jelly Ko’s official launch in the UAE. Tune in for insights on what's shaping the future of K-beauty! CONNECT WITH LAUREN 📅 Book

en-US

43:25

Plastic Surgery in Korea – What Foreigners Need to Know

The Korean Beauty Show Podcast ·

2025/05/22

In Part 2 of Lauren’s interview with beauty concierge Jennifer Seo, from Aneue Concierge, the two dive into the surgical side of Korea’s booming beauty industry. From cultural attitudes to surgery to what really happens behind the scenes at a Korean clinic, this is your go-to guide for medical tourism in Korea.If you’ve ever considered getting a procedure done in Seoul - or just wanted to know what Korean celebrities are really doing to look so flawless - this episode is for you

en-US

40:19

Korean Medical Tourism & Stem Cell Beauty Secrets...

The Korean Beauty Show Podcast ·

2025/05/15

This week on the Korean Beauty Show podcast, Lauren sits down with Jennifer Seo, a former Wall Street exec turned beauty and wellness concierge, who now helps international clients travel to Korea for cutting-edge skin treatments, medical checkups, aesthetic procedures and more. From stem cell therapy to booster injections and Korea’s famous full-body medical exams, Part 1 of our chat dives deep into the non-surgical side of Korean beauty treatments and why Korea is becoming the destination of

en-US

36:46

Sunscreen Panic, Industry Shakeups & a Legal Win for...

The Korean Beauty Show Podcast ·

2025/05/01

On this episode of the on The Korean Beauty Show Podcast, host Lauren Lee - founder of K-Beauty Consultancy STYLE STORY and beauty brand Jelly Ko - spills the tea on everything shaking up the Korean beauty world globally - from the biggest K-Beauty news stories, to listener Q&As, a behind-the-scenes brand update and Lauren’s no-filter product reviews in our brand new segment One Must, One Meh, One Miss. ACCESS FULL SHOW NOTES FOR THIS EPISODE: Here CONNECT WITH ME Book a Consultation

en-US

38:28

The Pros and Cons of Korean Beauty Abroad – What...

The Korean Beauty Show Podcast ·

2025/04/16

K-Beauty has officially gone global—but what do international consumers really think about it? In this episode, we explore the strengths and growing pains of Korean beauty through the eyes of a global audience. From its innovative ingredients and luxurious textures to the confusing product overload, “whitening” language mishaps, and cultural disconnects—this is a candid look at what’s working, what’s not, and what needs to evolve in 2025. We’ll break down:

en-US

24:59

K-Beauty's Trillion Won Club

The Korean Beauty Show Podcast ·

2025/03/30

Korean beauty has a new member of the trillion won club; "Korean skincare" is the most trending term by increase in popularity in 2025; and we've got a new crop of K-Beauty brand ambassadors this year. Lauren answers a listener's question about the crossover between snail mucin and dust mite allergies. Plus, a recommendation for a Korean sunscreen to try if you're sensitive or rosacea prone. Tune in for all this and more on episode 263 of the Korean Beauty Show podcast. Access Full Show Notes: Here

en-US

15:27

Sensory Beauty Trend

The Korean Beauty Show Podcast ·

2025/03/18

Skincare is in its sensory beauty era. On episode 262 Lauren explores how the colour, scent, texture and feel of beauty products is coming to the fore in 2025, shaping social media, consumer preferences and brand product developments. CONNECT WITH ME Book a Consultation Watch the Show on YouTube Follow me on Threads My Instagram Shop Kbeauty Shop Jelly Ko Follow us on TikTok Stay up to date with the latest K-Beauty Find Your Perfect K-Beauty Product Quiz Episode Summary There is a growing body of

en-US

32:35

Olive Young Announces US Expansion

The Korean Beauty Show Podcast ·

2025/03/03

There’s a lot going on in the K-Beauty-sphere right now; Olive Young is expanding to the US, Aestura is launching at Sephora and multiple global beauty brands are exiting the Korean market due to increasingly tough competition in the domestic market. Plus, what are the cultural attitudes about plastic surgery in Korea and just how common is it? All these and more answered in this episode. Access Full Show Notes for this Episode: Here CONNECT WITH ME Book a Consultation Watch the Show on

en-US

36:52

Most Popular Korean Hair Care

The Korean Beauty Show Podcast ·

2025/02/14

If you’re keen to learn more about the most popular Korean hair care products plus some interesting facts about the domestic hair care industry in Korea, then stick around. On this episode, we’re covering the hottest products, some categories you might not have heard of plus a few surprising things you may not know about Korea’s hair care industry. CONNECT WITH ME Book a Consultation Watch the Show on YouTube Follow me on Threads Instagram Jelly Ko Follow us on TikTok Stay up to

en-US

21:14

Korean beauty products without hyaluronic acid

The Korean Beauty Show Podcast ·

2025/01/29

Welcome back to another year of K-Beauty! We’re kicking off 2025 with a round-up of everything that’s bene happening in Korea over the holidays. We’ve had multiple mergers and acquisitions, K-Beauty exports have officially surpassed the US $10 billion mark. Plus, we’re answering a listener’s question about the elusive Korean beauty products that don’t contain hyaluronic acid. Lauren shares her recommendations for some makeup brushes to add to your collection and a

en-US

24:36

2025 Korean Beauty Trend Forecast Part 2: Products &...

The Korean Beauty Show Podcast ·

2025/01/14

Which beauty products and technology are we going to be seeing in 2025? On this episode, K-Beauty expert Lauren Lee is sharing part 2 of her predictions for the Korean beauty trends we’re going to be seeing more of in 2025. If you missed part 1, tune in here. ACCESS FULL SHOW NOTES: Here CONNECT WITH ME Book a Consultation Watch the Show on YouTube Follow me on Threads My Instagram Shop Kbeauty Shop Jelly Ko Follow us on TikTok Stay up to date with the latest K-Beauty Find

en-US

25:30

2025 Korean Beauty Trend Forecast Part 1: Ingredients

The Korean Beauty Show Podcast ·

2025/01/07

Which Korean skincare ingredients are we going to be seeing in 2025? On today’s episode, K-Beauty expert Lauren Lee is sharing part 1 of her predictions for the Korean beauty trends we’re going to be seeing more of in 2025. Access Full Show Notes for this Episode: Here CONNECT WITH ME Book a Consultation Watch the Show on YouTube Follow me on Threads My Instagram Shop Kbeauty Shop Jelly Ko Follow us on TikTok Stay up to date with the latest K-Beauty Find Your Perfect

en-US

33:06

2024’s Most Popular Korean Makeup

The Korean Beauty Show Podcast ·

2024/12/31

Which makeup products captured the attention of Koreans in 2024? Stick around to find out. On this episode, Korean beauty expert Lauren Lee is covering the most popular Korean makeup products of the year, from foundations, to cushions, concealers, lipsticks, highlighters and more. These are the products people couldn’t get enough of. ACCESS FULL SHOW NOTES FOR THIS EPISODE: https://stylestory.com.au/blogs/style-story/2024-s-most-popular-korean-makeup CONNECT WITH ME Book a Consultation

en-US

30:13

Most Popular Korean Skincare Products in 2024

The Korean Beauty Show Podcast ·

2024/12/24

What were the most popular Korean beauty products of 2024? If you’re keen to find out which products, ingredients, categories and trends topped the charts in Korea this year then stick around because on today’s episode Lauren is rounding them up! Access Full Show Notes for the Episode Here CONNECT WITH ME Book a Consultation Watch the Show on YouTube Follow me on Threads My Instagram Shop Kbeauty Shop Jelly Ko Follow us on TikTok Stay up to date with the latest K-Beauty

en-US

275 results

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