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PODCAST

Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

RISC_OBFUSCATED

Get actionable ideas, insight & inspiration to turn your real estate career into a life of freedom. Real Estate Uncensored delivers 3 live shows/wk showing you how to blend the latest high-tech and high-touch prospecting, sales and marketing strategies to grow your real estate business. Featuring interviews with mega agents like Joshua Smith, Jeff Cohn, Brett Tanner, Greg Harrelson, Jeff Latham, Kirby Skurat, Aaron Wittenstein, Marti Hampton and many more. You’ll learn how to make 100+ calls/hr, how

business management & marketing

All Episodes

00:56:04

How to Double Down on Lead Generation in the Age of...

Real Estate Uncensored - Real Estate Sales &... ·

2020/03/26

We’re living in strange times, and a lot of agents are beginning to worry about their livelihoods, but this is the moment we should really be doubling down on lead generation. Why do we need to make the most of our time in isolation? Is it possible to generate leads while the world is battling a pandemic? In this episode, Founder and CEO of Club Wealth®️ Coaching and Consulting, Michael Hellickson, shares why we should be doubling down on lead generation and how to do it. Takeaways + Tactics

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00:44:22

How to Take Real Estate into the Future w/Jeff Cohn

Real Estate Uncensored - Real Estate Sales &... ·

2020/03/19

To see great results in real estate both now and in the future, team owners need to start embracing digital technologies. Will there ever be an ‘Uber’ of real estate? What does the future of our industry look like and how can we start offering it to our clients today? On this episode, owner of kwELITE, Jeff Cohn, shares what we can expect to see in real estate in the future. Takeaways + Tactics Stop looking to create the Uber of real estate. Buying and selling properties is an involved process,

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00:43:40

How Reviews Are Crucial To Boosting Your Business in...

Real Estate Uncensored - Real Estate Sales &... ·

2020/03/12

Business reviews have become an important part of branding today. Who should we be asking to review us and what formats should we be using? On this episode, President and CEO of Amplified Marketing Group and podcast host, Nick Sakkis, shares how to use reviews to advertise our businesses more effectively. Takeaways + Tactics People trust the opinions of other people more than they trust advertisements, so reviews are a great way to attract more clients. Have past and present clients leave

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00:51:12

How to Have More Effective Conversations w/Dale...

Real Estate Uncensored - Real Estate Sales &... ·

2020/03/05

For many new agents, the thought of having conversations with potential clients is terrifying, but if we learn how to interact with others effectively, we can banish that fear. How can we have more positive conversations? Is it possible to convert leads sooner without coming across as forceful? On this episode, CEO and Founder of Smart Inside Sales, Dale Archdekin, shares how to have more effective conversations. Takeaways + Tactics Have positive conversations. If a client is interested in

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00:52:44

How to Create Amazing Experiences for Your Clients...

Real Estate Uncensored - Real Estate Sales &... ·

2020/03/03

When it comes to the experiences we give our clients, we should all be striving to go above and beyond. Why is it so important to exceed our clients expectations? Do our gestures need to be extravagant? How can we let our clients know about all the small additional things we do without bragging? On this episode, we discuss how to create amazing experiences in a simple way. Takeaways + Tactics Most people can’t put a finger on the specific elements that make an experience more memorable, but

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00:48:06

The MicroFamous Agent w/Zach Hammer

Real Estate Uncensored - Real Estate Sales &... ·

2020/02/27

To become ‘MicroFamous’, we have to build exceptionally strong rapport with a relatively small group of people. How can we build effective connections, and what value can we offer business owners in our communities? Do we need to create viral content to capture attention? In honor of Matt Johnson’s book launch, Zach Hammer joins us to discuss how to become MicroFamous in the real estate space. Takeaways + Tactics Reach out to local business owners, build relationships with them and find out what

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00:48:32

How Disney-Style Customer Service Can Bode Well For...

Real Estate Uncensored - Real Estate Sales &... ·

2020/02/25

When we think of Disney, one of the first things that comes to mind is excellent customer service. How can we implement Disney principles to our businesses, and why should we be paying attention to how we make people feel? How can we continue offering a stellar service, even after a transaction is complete? On this episode, Ryan and Monica Shea from the Platinum Group, share how to create fantastic customer service based on Disney’s principles. Takeaways + Tactics At any Disney park, the entire

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00:49:11

What it Takes to Convert Leads in 2020 w/Beverly Ruffner

Real Estate Uncensored - Real Estate Sales &... ·

2020/02/20

Converting leads in 2020 will come with unique challenges and we have to learn to adapt our marketing strategies accordingly. Are we still making cold calls in 2020 and if we are, how should we be approaching them? What are the quick, easy ways to stay top of mind for clients, both past and present? On this episode, owner and founder of Balance Business Consulting, Beverly Ruffner shares how to convert leads in the new decade. Takeaways + Tactics Most people don’t like being cold called, so

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00:39:39

How to Build a Better (Not Bigger) Team w/Lee Barrison

Real Estate Uncensored - Real Estate Sales &... ·

2020/02/18

A lot of team leaders think that a bigger team means better results, but that’s not always the case. Why should team leaders be less concerned with having big teams? Is there any room to give unproductive agents a second chance? Why is it important for business owners and team leaders to show their teams that they care? On this episode, broker at Infinity Real Estate Services Bakersfield and host of the Be Better podcast, Lee Barrison, shares how to build a team that’s better, not bigger.

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00:45:09

How to Be Googleable w/Chris Craft

Real Estate Uncensored - Real Estate Sales &... ·

2020/02/13

The online space is saturated with content, so to stand out, we have to ensure that we can easily be found on a range of platforms. How can we create effective content for different platforms? How can we link our audience to our content across these platforms, and which online spaces should we be using as search engines in their own right? On this episode, founder of Nao Media, Chris Craft, shares how to be ‘Googleable’. Takeaways + Tactics Create pieces of core content consistently, then

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00:39:27

How to Buy Real Estate in Belize w/Jonathan Lohr,...

Real Estate Uncensored - Real Estate Sales &... ·

2020/02/11

There are so many opportunities for wealth creation in Belize, so agents should be looking to invest as much as possible. What makes Belize such a great place to invest in? Should we be advising our clients to put their money into countries like this? What is holding American and Canadian clients back from new opportunities in Belize, and how can we allay their fears? On this episode, agents at 17 North Ltd, Jeff Coats and Josh Frazier, and owner of Ceiba Realty, Jonathan Lohr, share the benefits of

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00:46:30

How to Increase Your Likelihood of Success w/Brad...

Real Estate Uncensored - Real Estate Sales &... ·

2020/02/06

There are so many leads available to agents today, but only a small portion of them will actually convert. Therefore, we need to find ways to ensure we target the right people. How can we increase our likelihood of success? Would using a predictor or algorithm change anything about the way we do business today? On this episode, CEO of Likely.AI, Brad McDaniel, shares how we can increase our chances of success. Takeaways + Tactics Be aware that while around 200 million leads are generated every

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00:45:24

How to Build Relationships and Boost Your...

Real Estate Uncensored - Real Estate Sales &... ·

2020/02/04

No matter how technologically advanced our businesses become, real estate will always require human interaction, so we have to focus on building relationships. Is it possible to build trust faster or could speeding things up actually be harming our businesses? How can we boost our professional profiles, and is there a way to offer high-tech services without sacrificing real human interaction? On this episode, CEO of Smart Alto, Hassan Riggs, shares how to build stronger relationships with our

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00:54:49

How to Build a Business Through Relationships, Not...

Real Estate Uncensored - Real Estate Sales &... ·

2020/01/30

Relationships are central to the real estate industry, so it’s our responsibility as agents to build connections with as many past, present and future clients as possible. How should we react when our past clients choose to work with different agents? What can we do to make sure we stay at the top of their mind between transactions? On this episode, industry veteran and the Grand Master himself, Terry McDaniel, shares how to build a relationship-based business. Takeaways + Tactics Don’t be

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00:45:24

How to Create Multiple Income Streams w/Matthew Clawson

Real Estate Uncensored - Real Estate Sales &... ·

2020/01/28

Having multiple income streams is the best way to create freedom for ourselves. We can create those streams by getting involved in the development process. How can we start building relationships with builders and developers, and what kind of value can we offer them? What should we be avoiding if we want to build successful relationships? On this episode, real estate and home building expert, Matthew Clawson, shares how to forge successful relationships with builders and developers. Takeaways +

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00:44:06

How to Create Relatable Podcast Content w/Will Grimes...

Real Estate Uncensored - Real Estate Sales &... ·

2020/01/23

Starting a podcast is a lot easier than most people think, but when it comes to creating content, we tend to worry about what we should and shouldn’t share with the audience. Can we start podcasting before we’ve reached a certain level of success? How can we gain credibility with our audiences? Should we be sharing our vulnerabilities? On this episode, Will Grimes and Eli Schmidt, team leaders at Genesis Home Team and co-hosts of the Day One Dollar Zero podcast, share how to create podcast content

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00:51:59

Zillow Creep: How To Avoid Becoming a Zillow Employee...

Real Estate Uncensored - Real Estate Sales &... ·

2020/01/21

Agents have abdicated their responsibility to keep in touch with our sphere and past clients, and Zillow has taken over that job and we’re paying for it financially and relationally. What are the problems that come with being overly-reliant on Zillow leads? What are the 3 Cs of successful database management? On this episode real estate superstar, speaker, author, and consultant, Jim Remley shares how we can take control of our sphere and avoid becoming the equivalent of Zillow employees.

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00:55:43

How to Build a Massive Following on TikTok w/Alisa Glutz

Real Estate Uncensored - Real Estate Sales &... ·

2020/01/17

TikTok is becoming one of the more popular social media platforms, so real estate professionals should be taking advantage of it now. What kind of content can agents and mortgage professionals share on TikTok? How can we create successful videos, and is it possible to use success on the platform to see real-life results? On this episode, licensed mortgage originator, author of Color My Credit and TikTok enthusiast, Alisa Glutz, shares how to build a massive following on the platform. Takeaways +

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00:36:34

How to Serve Your Relationships w/Hank Avink

Real Estate Uncensored - Real Estate Sales &... ·

2020/01/14

So often, people hold back from making an impact on others’ lives because they’re trying to be someone they’re not. How can we become more helpful to others? Why is it so important to let go of our egos and be our authentic selves? On this episode, developer of the 36 to Life movement, coach Hank Avink, shares insights on the importance of authenticity. Takeaways + Tactics Have a mindset of service. We need to stop thinking about selling something, and genuinely want to help others with our

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00:41:59

How to Use Social Media for Meaningful Engagement

Real Estate Uncensored - Real Estate Sales &... ·

2020/01/09

As real estate professionals, being visible is non-negotiable, so we have to make sure we’re gaining as much meaningful visibility as possible on social media. Which platforms should we be taking advantage of to boost our followings, and should we be striving for a high number of followers in the first place? How can we connect with the kinds of people we want to work with when we don’t have a big following? On this episode, we discuss how to use social media for meaningful engagement and better

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