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PODCAST

Marketing Strategy Academy with Jen Vazquez

Jen Vazquez | Pinterest Manager, Marketing Strategist + Brand Photographer

🎙️ Hey there, solopreneurs and small businesses with tiny but mighty teams! Ready to level up your business? Welcome to the podcast where fierce female service providers get the inside scoop on strategic marketing that actually works. Join Jen as she shares the real deal, drops some serious marketing wisdom, and serves up Pinterest tips hotter than your morning coffee.We dive deep into everything from Pinterest mastery to SEO secrets, email marketing strategies that convert, and harnessing the

business marketing

All Episodes

4:21

308 | How Pinterest Can Send Steady Views to Your...

Marketing Strategy Academy with Jen Vazquez ·

2025/12/18

Send us a textPinterest can be a powerful traffic source for YouTube—especially if you don’t want to post every day. In this episode, Jen Vazquez explains how to use Pinterest as a search engine to send steady views to your videos using simple pin design, clear text, and smart descriptions. Perfect for service providers who want consistent growth without burnout.Shownotes: https://jenvazquez.com/how-to-get-more-youtube-traffic-using-pinterest/📌 FREE Pinterest + Marketing Resources:

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9:17

307 | Pinterest Predicts 2026: What These Trends Mean...

Marketing Strategy Academy with Jen Vazquez ·

2025/12/11

Send us a textPinterest Predicts 2026 is here — and today we’re breaking down all 26 trends, the three big themes behind them, and what they actually mean for your content next year. If you're a service provider who wants more leads without the grind of daily posting, these insights will help you plan smarter and create content your future clients are already searching for.ALL THE LINKS: https://jenvazquez.com/pinterest-predicts-2026/📌 FREE Pinterest + Marketing Resources:

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43:41

306 | Rest Is Revenue: Rethinking Burnout, Success +...

Marketing Strategy Academy with Jen Vazquez ·

2025/12/05

Send us a text If you’ve followed all the “avoid burnout” advice and still feel fried, this episode is going to feel like a breath of fresh air. Jen sits down with business mentor and licensed therapist Maegan Megginson, host of the Deeply Rested podcast, to unpack why most burnout advice actually makes things worse—and what it really takes to build a business that nourishes you instead of draining you. Inside, you’ll hear: Why burnout is not your fault (and where the real problem...

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6:15

305 | The Pinterest Posts You Should Skip in December

Marketing Strategy Academy with Jen Vazquez ·

2025/12/03

Send us a text In today’s episode, we’re talking about what to stop posting on Pinterest in December so you don’t slow down your traffic. You’ll learn why pretty-but-empty images don’t help you, the big keyword mistake most people make, why your 2025 wins belong on Instagram, and how to shift from salesy content to value-driven posts that actually help you get found. 📌 FREE Pinterest + Marketing Resources: https://learn.jenvazquez.com/resources Need a Pinterest Manager?:

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6:00

304 | Brand Photos That Sell: What You Need + How to...

Marketing Strategy Academy with Jen Vazquez ·

2025/11/26

Send us a textToday we’re diving into why your brand photos matter way more than you think, and how the right visuals can boost trust, connection, and conversions across every platform. I’m sharing the three photo types every founder needs, how to use them across Pinterest, Instagram, your website, and your emails, plus how to know when it’s time for a refresh.If your visuals don’t match your brand anymore, this is your sign to start planning your next photo shoot.ALL THE LINKS MENTIONED:

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5:14

303 | The Only Pinterest Metrics You Need to Grow in...

Marketing Strategy Academy with Jen Vazquez ·

2025/11/19

Send us a textPinterest analytics don’t have to feel overwhelming. In this episode, Jen breaks down the three key metrics you actually need to track — and how to read your Pinterest data in just 10 minutes a month. Perfect for service providers who want smarter strategy without the stress.ALL THE LINKS: https://jenvazquez.com/pinterest-analytics-made-simple/The Quiet Growth Accelerator (SEO, AI, Pinterest) closes Nov 1st 📌 FREE Pinterest + Marketing Resources:

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9:24

302 | How to Prep Pinterest in Q4 to Book More...

Marketing Strategy Academy with Jen Vazquez ·

2025/11/12

Send us a textIf you want January leads, now’s the time to act. Jen Vazquez shares exactly what to pin on Pinterest in Q4 to grow your visibility and leads going into 2026. You’ll learn the top-performing content buckets, how to repurpose what you already have, and why timing is everything on Pinterest.ALL THE LINKS: https://jenvazquez.com/what-to-pin-in-q4/The Quiet Growth Accelerator (SEO, AI, Pinterest) closes Nov 1st 📌 FREE Pinterest + Marketing Resources:

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5:37

301 | The 1-Hour Pinterest Workflow Every Service...

Marketing Strategy Academy with Jen Vazquez ·

2025/11/05

Send us a text If marketing your business feels like a full-time job, you’ll love this episode. Jen Vazquez breaks down her Pin + Attract Method, showing you how to spend just one hour a week on Pinterest while your content keeps driving traffic in the background.Hear how her clients are booking new leads from Pinterest and learn the exact system to simplify your marketing—no burnout, no daily posting.🎧 Grab the free Pinterest for Service Providers Checklist and all the other links:

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8:32

299 | How to Get Clients on Pinterest (Without...

Marketing Strategy Academy with Jen Vazquez ·

2025/10/29

Send us a textIf you're a service provider and you've been posting on Instagram nonstop but your leads aren’t showing up, it’s time to shift your energy to Pinterest—the quieter platform where your dream clients are actually searching for help.In this episode, I’m sharing exactly how to use Pinterest to attract clients, create consistent content without burnout, and build a marketing system that keeps working for you.ALL THE LINKS MENTIONED:

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17:20

Pinterest Marketing in 2026: The Pin + Attract Method...

Marketing Strategy Academy with Jen Vazquez ·

2025/10/22

Send us a textPinterest in 2026 is still one of the most powerful marketing platforms for service providers. In this episode, I’m walking through my Pin + Attract Method—the exact process I use for my clients and inside The Club to turn Pinterest into a 24/7 lead generator.We’ll cover keyword research, Tailwind scheduling, analytics tracking, and what’s working right now on Pinterest.Shownotes: https://jenvazquez.com/pinterest-marketing-in-2026/FREE MASTERCLASS: Step into the future of small

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5:58

298 | Pinterest Presents 2025: Service Providers Update

Marketing Strategy Academy with Jen Vazquez ·

2025/10/08

Send us a textIn this episode, I’m sharing the highlights from Pinterest Presents 2025 and what they mean for service providers like you. We’ll talk about Pinterest’s newest tools, why the Trends upgrade is a game changer, and simple ways to turn these updates into leads for your business.If you’ve been wondering whether Pinterest is worth your time in 2025, this is your sign to lean in.Shownotes (ALL THE LINKS): https://jenvazquez.com/pinterest-presents-2025/FREE MASTERCLASS: Step into the future

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38:30

297 | Scale with Data, Not Gut—Strategy-First for...

Marketing Strategy Academy with Jen Vazquez ·

2025/10/08

Send us a textIn this conversation with Rita Berry of Rita Berry + Co, we unpack how female-founded service businesses can scale with a strategy-first, data-driven approach. You’ll hear how to map your customer journey, pick one high-impact metric, and use simple weekly tracking to fix bottlenecks fast. We also talk about the power of relationship marketing for high-ticket services and how data helps you hand off marketing beyond the founder. Stick around to the end for Rita’s free assessment to

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24:21

296 | Unlocking the Power of Nano-Influencers: How to...

Marketing Strategy Academy with Jen Vazquez ·

2025/09/26

Send us a textNano Influencers, Big Results: How smaller, trusted creators drive authentic growth for service-based brands, and how to build long-term partnerships that actually convert. Learn how to pick creators (start with superfans), set smart briefs, and track results beyond likes using CTR and redemptions. Creators: get practical tips to stand out, over-deliver, and turn your niche into income.Perk: 20% off your first Heylist collab—use MSA2025. You don’t need to post daily, be on every

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12:04

295 | How to Brand Your Pinterest Profile to Attract...

Marketing Strategy Academy with Jen Vazquez ·

2025/09/25

Send us a textYour Pinterest profile has just 2.5 seconds to make an impression—so let’s make it count! In this episode, I’m walking you through how to brand your Pinterest profile step by step so it instantly says who you are, what you do, and why your dream clients should follow you. From profile images and cover photos to keyword-rich bios, boards, and pins—this is your roadmap to turning Pinterest into your lead-generating machine.Shownotes (ALL THE LINKS):

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13:10

294 | Stop Making These Pinterest Mistakes if You...

Marketing Strategy Academy with Jen Vazquez ·

2025/09/18

Send us a textAre you posting on Pinterest but not seeing results? You’re probably making one of the 5 most common mistakes service providers make on the platform. In this episode, I share what those mistakes are (like treating Pinterest like social media or ignoring your website connection) and show you how to fix them—so you can finally turn Pinterest into your lead-generating machine.Shownotes (ALL THE LINKS): https://jenvazquez.com/stop-making-these-pinterest-mistakes-if-you-want-more-leads/📌

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46:17

293 | How to Use Your Wardrobe to Boost Confidence &...

Marketing Strategy Academy with Jen Vazquez ·

2025/09/13

Send us a textYour wardrobe is more powerful than you think. In this episode, I sit down with stylist Paola Arencibia of Serious Style Inc. to explore how what you wear impacts your confidence, visibility, and success as a female entrepreneur.We cover:Closet Detox: removing the energy drainersThe easy uniform every service provider needsWhy sizes lie (and what really matters)How to align your wardrobe with your brand and clientsALL THE LINKS:

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5:32

292 | Pinterest Trends for September: What to Pin Now...

Marketing Strategy Academy with Jen Vazquez ·

2025/09/11

Send us a textIt’s September, and Pinterest users are already planning fall vibes, Halloween fun, and even holiday marketing! In this episode, I’m sharing the exact September Pinterest trends service providers need to know to turn searches into clients. Whether you’re a coach, photographer, or wedding pro, these simple strategies will help you show up where your dream clients are looking.ALL THE LINKS: https://jenvazquez.com/pinterest-trends-for-september/📌 FREE Marketing Resources:

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12:54

291 | How to Build a Pinterest Keyword Strategy That...

Marketing Strategy Academy with Jen Vazquez ·

2025/09/04

Send us a text Ever wondered how to make Pinterest actually bring you leads instead of just adding to your to-do list? In this episode, I’m breaking down how to build a Pinterest keyword strategy that works for service-based businesses. You’ll learn why long-tail keywords matter, how to find the ones your dream clients are already searching for, and exactly where to use them so your pins show up again and again. Plus, I’ll share my free keyword builder and my Pinfluence service if you’re read...

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16:31

290 | How I Cut My Instagram Stress and Boosted...

Marketing Strategy Academy with Jen Vazquez ·

2025/08/28

Send us a text If you’ve ever felt overwhelmed by Instagram, this episode is going to feel like a breath of fresh air. I’m sharing how I ran a marketing experiment, discovered RecurPost, and completely transformed the way I post on Instagram (and beyond). You’ll learn how I automated my short-form video content, repurposed posts across multiple platforms, and boosted engagement by up to 5000%—all without adding more hours to my day. If you’re ready to stop burning out on Instagram and finally...

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15:24

289 | Tailwind Pin Spacing Tool: Save Time and...

Marketing Strategy Academy with Jen Vazquez ·

2025/08/17

Send us a text If you’ve ever wasted time manually dragging pins around in Tailwind, this episode is going to make you so happy. I’m breaking down Tailwind’s brand-new Pin Spacing Tool—how it works, why it matters, and how to customize it for launches or seasonal campaigns. This tool is a major time-saver for service-based business owners, helping you stay consistent, avoid spam triggers, and free up time to focus on creating content that actually converts. Shownotes (ALL THE LINKS): ht...

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