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PODCAST

Bite-Sized Dental Marketing

Join Eric Hubbard, founder of Pain-Free Dental Marketing, and a lineup of industry-leading guests as they dive into their strategies and explore the latest trends in dentistry. These conversations provide unique perspectives and real-world examples, offering inspiration and guidance for your own practice. With a focus on bite-sized, actionable tips, each episode is packed with digestible information that you can implement right away. Whether you"re a seasoned dental professional or just starting

business marketing

All Episodes

42:52

Your Guide to Reducing Dental Insurance Dependence |...

Bite-Sized Dental Marketing ·

2025/10/31

Is dental insurance slowly draining your profit and your passion for dentistry?Many dentists today are working harder, seeing more patients, and yet taking home less.In this episode, Ian is joined by Sandi Hudson of Unlock the PPO, one of the most respected voices helping dentists understand, renegotiate, and reduce insurance dependence with confidence. Together, they dig into the real financial and emotional toll insurance has on private practice dentistry — and what dentists can do to regain

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30:11

Story-E-O: The Power of Storytelling in Dental...

Bite-Sized Dental Marketing ·

2025/10/23

PART 2 - It’s not enough to be seen online—you must tell a story. Generic SEO tactics like "dentist in [city]" or saying you'll treat your patients like family don't cut it anymore. Google has become smarter, and so have your potential patients. That’s where Story-E-O comes in. At Pain-Free Dental Marketing, we don’t create content to please Google; we craft messaging that resonates with people and showcases your practice's unique story and authentic values. You need to market what makes your

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40:12

Burnout to Bulletproof: Leadership Lessons for...

Bite-Sized Dental Marketing ·

2025/10/03

What’s really driving dentist burnout—and how can you build a practice that actually gives you freedom? It’s not just insurance. It’s not just staffing. And it’s not just marketing.Eric is joined by Dr. Craig Spodak of the Bulletproof Dental Practice to talk about the real struggles dentists face, from one-size-fits-all consulting to the pressure of building practices they don’t even want. Craig shares his personal story of burnout, the turning points that reshaped his career, and how Bulletproof is

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31:49

Why Dentists Struggle With Leadership (and How to Fix...

Bite-Sized Dental Marketing ·

2025/09/19

Marissa Krugov is a culture and leadership expert who helps dentists turn struggling teams into thriving practices. With decades of experience spanning every role in dentistry—from hygiene coordinator to regional manager for a large DSO—she’s seen it all. What sets Marissa apart is her unique blend of dental expertise and life coaching as a Tony Robbins Certified Coach. She combines proven systems with deep human connection, teaching dentists how to lead confidently, build accountability, and grow

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47:34

7 Practical Changes for Real Growth | Dr. Christopher...

Bite-Sized Dental Marketing ·

2025/09/05

Dr. Christopher Phelps isn’t just a dentist—he’s a practice-growth expert who turned behavioral science into chairside results. A CMCT (Cialdini Method Certified Trainer), serial entrepreneur, Amazon best-selling author, and founder of The Phelps Institute, he grew from one to four locations and 10X revenue early in his career. He now teaches dentists the hard lessons he had to learn early in his career to become a successful dentist. In this episode, we get ultra-practical—and the core theme is

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39:41

Why Google Reviews = New Patients | Dr. Leonard Tau

Bite-Sized Dental Marketing ·

2025/08/26

Dr. Leonard “Len” Tau isn’t just The Reviews Doctor; he helped write the playbook for turning Google stars into scheduled new patients. A former practice owner who finished with 2,000+ reviews at a 4.7★ rating, Len founded iSocial Reviews (acquired by Birdeye in 2014) and now leads Birdeye’s dental division, advising 11,000+ practices. He’s a nationally requested speaker and host of the Raving Patients podcast. When it comes to reputation and ROI, Len is the guy dentists call.In this episode, we get

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33:06

"Story-E-O": The Power of Storytelling in Dental...

Bite-Sized Dental Marketing ·

2025/08/25

It’s not enough to just be seen online... You must tell a story. Generic SEO tactics like "dentist in [city]" or saying you "treat patients like family" just don't cut it anymore. Google has become smarter, and so have your potential patients. That’s where "Story-E-O" comes in. You need to market what makes your practice unique- the story behind your practice and what you stand for. It’s not enough to only attract patients; you must connect with those who value exactly what you offer.In this

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42:22

Hygiene Growth, Dropping Insurances & Systems That...

Bite-Sized Dental Marketing ·

2025/08/14

Gary Takacs isn’t just a dental practice coach—he’s one of the most respected voices in the profession. For over 40 years, he’s been helping dentists create practices they truly love—ones that are financially successful, clinically exceptional, and deeply patient-focused. He’s known as the Godfather of dental podcasting and the founder of the Thriving Dentist Show, the world's most widely listened-to dental podcast. Gary has guided thousands of dentists toward reducing insurance dependence, building

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39:08

30 Years of Dental Marketing—In 40 Minutes | Fred Joyal

Bite-Sized Dental Marketing ·

2025/07/29

Fred Joyal isn’t just a dental marketing expert—he’s a dental marketing pioneer. As the co-founder of 1-800-DENTIST, Fred revolutionized how practices attract patients, spending over $500 million in advertising and generating over a million patient leads before most dentists even had a website. He’s the bestselling author of Everything is Marketing, Becoming Remarkable, and Superbold, and a sought-after speaker known for transforming how dentists think about branding, trust, and confidence. If

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49:11

What Dental School Never Taught You (But Should) |...

Bite-Sized Dental Marketing ·

2025/07/22

Dr. Paul Henny is a dentist with over 40 years of experience. Early in his career, Dr. Henny faced a common challenge: many patients didn’t accept his treatment recommendations despite his expertise. This struggle nearly led him to quit dentistry altogether. However, everything changed when he discovered behavioral dentistry and realized how to connect with patients, finding greater fulfillment in his work.Dr. Henny now helps dentists transform their practices by focusing on relationship-driven

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44:52

Why 90% of Dental Patients Say No | Dr. Paul Homoly

Bite-Sized Dental Marketing ·

2025/07/07

What’s really stopping patients from saying yes to big treatment plans? It’s not your fees. It’s not your clinical skills. And it’s not your technology. In this episode of Bite-Sized Dental Marketing, Ian is joined by Dr. Paul Homoly, one of the most respected voices in dental communication and case acceptance. Dr. Homoly explains why traditional case presentations fall flat, what not to say during treatment planning, and how to shift from education overload to empathy-based communication. Whether

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45:59

What the Data Says About Dental Marketing | Justin...

Bite-Sized Dental Marketing ·

2025/06/27

Justin Strong, founder and CEO of Room 118, shares what he's learned from analyzing over 4.4 million data points across 1,000 dental practices. From SEO and paid ads, to reviews and social engagement, Justin breaks down what top-performing practices do differently - and what most dentists are wasting their money on. If you’ve ever wondered whether your digital marketing is actually moving the needle, this conversation is a must-listen.

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29:01

#34: Tariffs, Taxes & Financial Strategies for Dentists

Bite-Sized Dental Marketing ·

2025/05/12

In this episode of Bite-Sized Dental Marketing, we sit down with Taylor Hill, a CPA and CFP at Cerity Partners, for a conversation about the financial challenges and strategies that every dentist needs to know. From navigating the impact of tariffs to handling inflation and managing tax deductions, Taylor shares his expertise on how dental practices can thrive in 2025 and beyond.

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24:25

#33: Master Phone Skills & Patient Conversations

Bite-Sized Dental Marketing ·

2025/05/06

In this episode of Bite-Sized Dental Marketing, Eric sits down with Callie Ward, CEO of Dash Dental Consulting, to explore the crucial role phone skills play in growing a successful dental practice. Callie shares her expertise in helping practices improve their phone communication to convert calls into scheduled appointments and provide exceptional service to patients. Whether it's handling insurance questions or guiding new patients through their concerns, Callie’s tips are a must-watch for any

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24:16

#32: Building a Dental Legacy from Scratch | Dr....

Bite-Sized Dental Marketing ·

2025/03/06

Building a dental practice is challenging—starting over in a new country makes it even tougher. Dr. Reema Arnouk of Foothill Family Dental Group shares her inspiring journey of moving to the U.S., overcoming obstacles, and rebuilding her dental career from the ground up. She discusses the struggles of adapting to a new culture, the importance of persistence and adaptability, and how she built two thriving family-run practices. Dr. Arnouk also highlights the role of community involvement, patient

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26:16

#31: Hiring in 2025: What Dentists Need to Know About...

Bite-Sized Dental Marketing ·

2025/03/03

The hiring game in dentistry has changed—big time. If you're a practice owner struggling to find (and keep) top-tier hygienists and assistants, you’re not alone. In this episode of Bite-Sized Dental Marketing, we sit down with Erin from Dental Recruiters to break down what’s happening in the job market, what top candidates are looking for, and how private practices can stay competitive. Erin’s been on the front lines of both clinical and business operations, and she’s here to share straight-shooting

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17:18

# 30: Predictions for Dental Marketing in 2025: AI,...

Bite-Sized Dental Marketing ·

2025/01/27

In this episode of Bite-Sized Dental Marketing, Andre and Eric founders of Pain-Free Dental Marketing discuss their bold predictions for 2025. They explore how dentists and dental practice owners can stay ahead in a rapidly changing marketing landscape. From harnessing AI effectively to building authentic connections with patients, this conversation is packed with practical insights you can use right now.

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20:32

#29: The Key to Attracting Patients? Their Story, Not...

Bite-Sized Dental Marketing ·

2025/01/07

In this episode of Bite-Sized Dental Marketing, Ian and Eric dive into the transformative power of patient-centered marketing. They break down how dentists can simplify their messaging, create meaningful connections, and position patients as the heroes of their dental journey. Whether you’re revamping your website or rethinking your brand, this episode is packed with actionable insights inspired by Building a StoryBrand.

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40:18

#28: The Secret to Better Hygiene Profits and...

Bite-Sized Dental Marketing ·

2024/12/30

In this episode of Bite-Sized Dental Marketing, we sit down with Shannon Snell, the powerhouse behind Dental Consulting Co. Shannon brings over a decade of experience in dental consulting, helping practices improve profitability through smarter systems, leadership, and compensation models. If you’ve been feeling the pressure of the labor shortage and the rising costs of running a practice, this episode is packed with practical advice on how to create a more sustainable and profitable work

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26:33

#27: What Dentists Need to Know About DSOs, Staffing,...

Bite-Sized Dental Marketing ·

2024/12/18

In this episode of Bite-Sized Dental Marketing, we’re thrilled to chat with Melissa Scott, a seasoned dental professional whose career journey spans from clinical hygiene to working with DSOs and dental manufacturers. Melissa brings her expertise to the table, discussing industry trends, the power of systems, and how DSOs are reshaping dentistry. If you’re a dentist or dental practice owner, you don’t want to miss her perspective on running a more efficient, patient-focused practice.

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146 results

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