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PODCAST

Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners

Each week I share, along with featured guests, tangible and practical business strategies for travel entrepreneurs.We discuss foundations, marketing, sales, client experience, systems, supplier relations, and everything in between to empower you to run an effective and profitable travel business, and not just another travel hobby.For travel agents, travel advisors, travel suppliers, tour operators, tourism professionals, travel coaches, travel creators, travel business owners, travel agency owners,

business entrepreneurship

All Episodes

37:26

Ep 251 How Many Trips Do You Need to Sell to Make...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/04/24

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Save your spot at the Travel Tech Audio Summit: https://strategictravelentrepreneurpodcast.com/travel-tech-audio-summit/ Let's talk money, honey :) I'm pulling back the curtain on exactly how many trips you need t...

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51:18

Ep 250 A Milestone Celebration and the Underrated...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/04/17

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ We're hitting a massive milestone and I'm handing over the mic to my pal Stephanie Gries of Travefy to ask me ALL the things. We get into why most travel advisors are leaving money on the table with their ma...

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38:40

Ep 249 Why Your Travel Agency Marketing Is Not...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/04/10

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us for the ultimate content and marketing camp in 2027: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ You are posting, you are showing up, and still crickets. Sound familiar? I am pulling back the curtain on the five biggest marketing mistakes I see travel advisors making right now, from speaking to ev...

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46:57

Ep 248 River Cruise Expo Highlights and Marketing...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/04/03

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join the Interest List for Summer Camp at Sea 06/2027: https://programs.steeryourmarketing.com/products/offers/view/1192151 Travel Market Report: https://www.travelmarketreport.com/ I recorded this one live aboard AmaWaterways's AmaCerto at this year's TMP on the River. Dori Saltzman, cruise editor at Travel Market Report, joins me to brea...

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41:47

Ep 247 What Travel Advisors Need to Review Every Year...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/03/27

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join the Interest List for Summer Camp at Sea 06/2027: https://programs.steeryourmarketing.com/products/offers/view/1192151 Business Maintenance Checklist: https://programs.steeryourmarketing.com/products/offers/view/1179572 Just like your house, your business needs an annual tune-up. From seller of travel licenses to SEO audits, there are...

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41:22

Ep 246 How to Get Travel Clients Through Events,...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/03/20

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join the Interest List for Summer Camp at Sea 06/2027: https://programs.steeryourmarketing.com/products/offers/view/1192151 If you've been wondering how to get more travel clients without feeling like you're shouting into the void on social media, events might just be your new BFF. From festivals and farmers markets to virtual summits and ...

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36:58

Ep 245 How I'm Changing My Personal Habits to Become...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/03/13

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Get BOGO Consulting with Rita: https://calendly.com/ritaventures/take-the-helm-marketing-consulting-flash-sale-bogo Join the Interest List for Summer Camp at Sea 06/2027: https://programs.steeryourmarketing.com/products/offers/view/1192151 Entrepreneurship is amazing, but it can also feel incredibly chaotic, and sometimes life throws you c...

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35:27

Ep 244 How to Plan Your Content Strategy Before Your...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/03/06

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join the Interest List for Orlando Summer Camp 6/2026: https://programs.steeryourmarketing.com/products/offers/view/1193096 Join the Interest List for Summer Camp at Sea 06/2027: https://programs.steeryourmarketing.com/products/offers/view/1192151 You know that feeling when a trip is coming up and you're like, oh shoot, I should probably t...

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37:05

Ep 243 Why I Don't Rely on Social Media to Get Clients

Strategic Travel Entrepreneur: Business Tips for... ·

2026/02/27

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us at the Lead Generation Accelerator: https://docs.google.com/document/d/176WVpzZcflAJV3wLT7nFp5VeaocFlURo659PZ4PwvmQ/view Nina's SEO Masterclass *affiliate link*: https://ritaventures--ninaclapperton.thrivecart.com/6-months-to-50k/ If you've been spinning your wheels on social media waiting for clients to find you, I want to give yo...

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37:19

Ep 242 How to Build the Perfect Sales Mix for Your...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/02/20

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 Join us at the Lead Generation Accelerator: https://docs.google.com/document/d/176WVpzZcflAJV3wLT7nFp5VeaocFlURo659PZ4PwvmQ/view Give your Feedback on Summer Camp: https://forms.gle/kc8U8J6V9UYBion77 Check out the Plan Your Year Workbook: https://amzn.to/4aYAQMW You cannot build a marketing plan before you have a sales plan, and yet, that'...

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45:03

Ep 241 How to Create Ultra-Personalized Travel...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/02/13

Send Rita a text with your thoughts! Stop wasting hours hunting for cruise content: https://programs.steeryourmarketing.com/products/courses/view/1166776 With AI helping you work faster in the background, you should have more time to add the humanity and ultra-personalization that makes clients choose YOU over booking it themselves. So I've brought together 8 of my industry pals to share their best tips for creating those jaw-dropping, magical moments that clients talk about for years...

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39:27

Ep 240 The Complete Marketing Matrix for Growing Your...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/02/06

Send Rita a text with your thoughts! Get me as your personal photographer at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Join Korrine and I on Feb 10th at 3pm EST: https://programs.steeryourmarketing.com/products/offers/view/1192150 Most travel advisors are doing the connecting part of business with emails and social media, but completely missing the meeting part where you actually get clients. The marketing matrix shows you exactly where to ...

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41:11

Ep 239 What I Would Do to Get Clients in February as...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/01/30

Send Rita a text with your thoughts! Get me as your personal photographer at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Crunch your numbers on the Lead Generation Calculator: https://strategictravelentrepreneurpodcast.com/calculator If you need travel clients this month, stop talking about everything and start selling something specific. I'm sharing the exact steps I'd take to book clients in February, including how to use your numbers to cr...

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39:21

Ep 238 6 Marketing Trends I Noticed at Podfest for...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/01/23

Send Rita a text with your thoughts! Get me as your personal photographer at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Fresh off of PodFest 2026, I'm sharing the 6 biggest marketing trends that kept coming up and they apply directly to growing your travel business. We're talking LinkedIn, the power of relationships over vanity metrics, getting paid what you're worth, and why you absolutely need a website in 2026. Plus, I'm calling ou...

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49:01

Ep 237 Your Complete Guide to Travel Advisor...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/01/16

Send Rita a text with your thoughts! Get me as your personal photographer at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ By popular demand, I'm breaking down the ultimate travel industry events calendar because I know you're trying to figure out which conferences actually deserve your time and money. From ASTA's big conference in San Diego to Summer Camp at Sea in Alaska, I'm walking you through host agency events, consortium gatherings, supp...

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48:20

Ep 236 Why Instagram Isn't Working for Travel...

Strategic Travel Entrepreneur: Business Tips for... ·

2026/01/09

Send Rita a text with your thoughts! Get me as your personal photographer at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ If Instagram isn't working for your travel business, you might not doing it wrong. You might just be using it for the wrong thing. The truth bomb is that Instagram isn't meant to find clients, it's for nurturing the ones you've already met. (Blanket statement with nuance, I know.) I'm breaking down the biggest mistakes I se...

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38:06

Ep 235 Where to Find Your Ideal Travel Clients in 2026

Strategic Travel Entrepreneur: Business Tips for... ·

2026/01/02

Send Rita a text with your thoughts! Get at least 6 months of content with YOU in it at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ If you're wondering where to find clients who don't micromanage, actually value your expertise, and are ready to book, buckle in. I'm sharing the exact communities, organizations, and lifestyle groups where high-value travelers naturally gather, think beyond the obvious and get ready for some seriously creative i...

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53:41

Ep 234 My Biggest Failures (and Wins!) of 2025 as...

Strategic Travel Entrepreneur: Business Tips for... ·

2025/12/26

Send Rita a text with your thoughts! Finally work on your travel business at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ I don't know about you, but 2025 was a dumpster fire in so many ways. It also had some incredible wins I didn't see coming. I'm pulling back the curtain on everything from major health struggles and revenue misses to Summer Camp at Sea success and hitting that 1,000+ attendee goal for Prep for Wave Week. You'll hear t...

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45:07

Ep 233 I Tried Writing a Blog Post Every Day for 30...

Strategic Travel Entrepreneur: Business Tips for... ·

2025/12/19

Send Rita a text with your thoughts! Finally work on your travel business at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Join us for the Business Maintenance Webinar: https://programs.steeryourmarketing.com/products/offers/view/1190839 So I did something a little crazy in November...I challenged myself to write a blog post every single day. Spoiler alert: I didn't hit my goal of 30 posts, but what I gained was way more valuable than just chec...

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47:03

Ep 232 The Exact Marketing Audit I'd Run for Your...

Strategic Travel Entrepreneur: Business Tips for... ·

2025/12/12

Send Rita a text with your thoughts! Finally work on your travel business at Summer Camp at Sea: https://strategictravelentrepreneurpodcast.com/summer-camp-at-sea/ Want to know exactly what I'd be looking at if you hired me as your Chief Marketing Officer? I'm walking you through my complete audit process, from reviewing your messaging and voice of customer research to evaluating your ROI and figuring out what's actually driving results in your travel business. This isn't about ...

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253 results

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