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PODCAST

Stretton Unfiltered

Stretton Unfiltered

Welcome to Stretton Unfiltered. The podcast where fashion, purpose, and unapologetic conversation meet. Hosted by Annah and Sami Stretton, this series takes you behind the seams of a legacy brand and a powerful social impact journey, sharing the stories, lessons, and voices that inspire change

business

All Episodes

00:38:45

Ep 8: Birds of a Feather: Retail That Built A...

Stretton Unfiltered ·

2025/11/12

Annah and Sami reconnect with makeup creative Phoenix to trace a 20-year journey from neighbouring Newmarket shops to Fashion Week runways and the Birds of a Feather concept stores that fused beauty, fashion, coffee, and connection. They unpack why experiential retail still wins, the realities of staffing, and the power of store traditions and ladies nights. A masterclass in partnership, purpose, and perseverance.Connect with us on socials🎧 Stretton Unfiltered Instagram 🎧 Stretton Unfiltered

en-nz

00:51:41

Ep 7: From Brown Paper Bags to Big Wins – What Worked...

Stretton Unfiltered ·

2025/10/30

Sami joins Annah to talk about the real story behind entrepreneurship, the wins, the wipeouts, and the lessons that keep you going. They revisit the Te Aroha wellness retreat that never got off the ground, the pet wellness brand Olive’s Kitchen, that started in a brown paper bag and grew into a national favourite, and the four Australian stores that didn’t quite take off. They unpack the rise of the Stitch and Bitch sewing kits that evolved from a wrap dress hit, and how RAW has created lasting

en-nz

00:00:42

The 24 Hour Pause...

Stretton Unfiltered ·

2025/10/23

Episode 6 - The art of difficult conversationsTough talks land better when you’re clear-headed. Take a breather and respond when you’ve had time to think. Sami and Annah share their expertise and lessons learnt navigating tough conversations in Episode 6 of Stretton Unfiltered, out now!

en-nz

00:36:43

Ep 6: The Art Of Difficult Conversations

Stretton Unfiltered ·

2025/10/22

How do you tackle the conversations no one wants to have? In this candid chat, Annah and Sami unpack the messy, human, and surprisingly empowering side of difficult conversations. From leadership moments to smelly summer scenarios, family dynamics to customer service meltdowns, they share their go to tools for turning tough talks into positive outcomes.This episode explores:• Why avoiding hard conversations only makes matters worse• How to frame tough feedback positively and effectively• Navigating

en-nz

00:42:45

Ep5. Olive’s Kitchen: How We Took Our Dog’s Health...

Stretton Unfiltered ·

2025/10/15

When Olive, Annah’s beloved white boxer, was diagnosed with cancer, it sparked more than a fight to save one dog’s life. It ignited the beginnings of a pet wellness movement. In this episode, Annah and Sami sit down with holistic vet Dr Heidi Ward-McGrath to unpack how a personal health crisis turned into the birth of Olive’s Kitchen, a New Zealand pet brand built on the belief that good food is good medicine.We explore how natural nutrition, gut health, and fearless problem-solving evolved into a

en-nz

00:41:19

Ep 4. The Love - Hate Life Of Social Media:...

Stretton Unfiltered ·

2025/10/08

In this refreshingly honest conversation, Sami & Annah sit down with Camille Guzzwell . Waikato’s radio firecracker and long-time friend of the Annah Stretton brand, to unpack the rollercoaster world of social media. From the nostalgia of Bebo and Facebook’s early days to the pressures of today’s online perfection, they dive deep into authenticity, body positivity, and the power of community.Camille opens up about seeing herself on camera for the first time (“jibbly bits and all”), learning to

en-nz

00:36:36

Ep 3. How one Phone Call Sparked Our Biggest Pivot...

Stretton Unfiltered ·

2025/10/01

A fashion label on “struggle street” becomes an essentialbusiness in days. Annah and Sami take you inside the chaos, from sewing machines firing up to 15,000 mask packs sold in a single day, and how the pivot not only saved the business but reignited it's relevance.We want to acknowledge that while our story reflects moments of humour, pivoting, and unexpected success, the COVID period was an incredibly difficult time for many. Businesses closed, families faced hardship, and many lost loved

en-nz

00:17:36

Ep.2 Fashion Week Faux Pas: The Boar’s Head, The...

Stretton Unfiltered ·

2025/09/24

From War Bride in 2002 to the infamous boar’s head and PETA protests, we unpack 13 years of Annah Stretton at New Zealand Fashion Week. Annah and Sami revisit the highs, the stinging criticism, the resilience it demanded, and the wild moments that made headlines (and sometimes chaos).It’s a raw, behind-the-scenes look at what really happens when creativity meets controversy on the catwalkNB: Please note, any reference to people from Morrinsville orMatamata relates to conversations had by media in

en-nz

00:27:31

Ep.1 From Idea to Reality: Building a Fashion Brand

Stretton Unfiltered ·

2025/09/17

In this inaugural episode of Stretton Unfiltered, Annah and Sami Stretton share the unfiltered journey of building a fashion brand from the ground up, losing a nearly $5million relationship and how we recovered. Discussing the challenges faced, the importance of making a start, and the evolution of the Annah Stretton brand and the MAJOR learning curves along the way. We dive into the significance of quality, community connection, balancing motherhood and the shift towards online retail, while also

en-nz

9 results

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