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PODCAST

Nonprofit CourageLab

Julie Ordoñez is a major gifts coach, fundraiser, and founder of CourageLab, a 6-month major gifts training program for nonprofit founders, EDs, and fundraisers to raise 6-figures in 6 months in just 1-2 hours a week without grants or a gala. Nonprofit CourageLab shares soul-shaking insights on how to become a more courageous leader and raise more money for your nonprofit. No one changed the world without first changing themselves. If you want to raise more money to change the world, you are in the

business non-profit

All Episodes

36:53

The Successful Fundraiser Code

Nonprofit CourageLab ·

2025/12/16

In this episode, I’m sharing something I’ve never broken down this clearly before: the core qualities and inner leadership skills I see in fundraisers who consistently close major gifts with more ease, confidence, and integrity. These ideas come directly from my own experience, from the work I do inside Courage Lab, and from watching fundraisers transform their results simply by shifting how they show up—not by adding more tasks to their plate.What you’ll learn in this episode: • Why separating your

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42:57

How This Development Director Raised $250,000 in 6...

Nonprofit CourageLab ·

2025/12/09

In today’s episode, I’m bringing you a really special conversation with someone I adore — my friend and Courage Lab grad, Sheena Grosshans If you’ve been around here for a while, you know I love highlighting fundraisers who are doing courageous, meaningful work, and Sheena is truly one of the best examples of what’s possible when you combine heart, boldness, and a willingness to grow.Sheena raised $250,000 in just six months while working only 1–2 hours a week inside Courage Lab. Yep — you read

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19:33

Close Major Gifts With Courage (Interview from We Are...

Nonprofit CourageLab ·

2025/12/02

This episode originally aired on the We Are For Good Podcast in their Working Sessions series. I’m sharing it here on my own channel so you can dive into practical strategies for closing major gifts this season.It’s giving season, and if you want to close major gifts in the next few weeks, this episode is for you. I walk you through exactly who to ask, how to ask, and how to approach these conversations with courage and confidence. No fluff—just actionable steps to help you move forward with clarity

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41:12

How This New Solo ED Raised $225,000 in 12 Months

Nonprofit CourageLab ·

2025/11/25

In this episode, I’m bringing you a powerful conversation with someone I’ve had the absolute privilege of working with over the last year and a half: Katherine Powers, Executive Director at Pacific Opera Project (POP). Katherine’s story is one of real transformation — as a leader, as a fundraiser, and as a steward of a growing arts organization that’s doing incredible, joyful, boundary-pushing work in Los Angeles.When Katherine stepped into the ED role, she had no fundraising experience and very

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55:36

How This ED Found $235,000 in Her Donor File Without...

Nonprofit CourageLab ·

2025/11/18

In this episode, I’m digging into the real shifts that happen when leaders stop performing, stop softening themselves, and start showing up with clarity, honesty, and real authority — especially in major gifts work. Regina, an Executive Director in Courage Lab, shares her experience of shedding the “always upbeat, always polished” persona and stepping fully into her CEO energy. She talks about what changed when she stopped trying to be overly cheerful for donors who didn’t need or value that, how

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31:41

Stop Asking For Advice When You Actually Want Money

Nonprofit CourageLab ·

2025/11/11

Hey friend — this episode is a bit of a rant, because honestly, I just can’t take it anymore. There is some really bad fundraising advice floating around the nonprofit world, and one piece in particular absolutely drives me up the wall. You may have heard it before — “If you want money, ask for advice. If you want advice, ask for money.”The idea behind it is that you should ask donors for their input first as a “relationship building tactic,” and then eventually you’ll be able to ask for money. But

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29:35

The Easiest Year-End Fundraising Strategy Most...

Nonprofit CourageLab ·

2025/10/21

Hey friend! I’m recording from my new apartment in Chicago, and I’m so excited to bring you Part 3 of my series on end-of-year giving strategies. This episode is a pep talk about the single most important thing I want you to focus on for a successful end of year: asking for more.I know it sounds simple, but asking for more is the strategy that makes the biggest difference in raising money. I’m talking about asking current donors, loyal supporters, and even monthly donors for more — without

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33:30

3 Smart Habits for End-of-Year Fundraising Success...

Nonprofit CourageLab ·

2025/10/14

Hey friend, I’m coming to you from Chicago (yes, I just moved here a few days ago!) and I’m not missing a beat. Rain or shine, I’m showing up to help you crush your end-of-year fundraising goals.This episode is part two of our mini-series on end-of-year giving. If you haven’t already listened to the workshop replay in the previous episode, go back and queue that up - it’s full of strategy, tactics, and my full roadmap for hitting your year-end goals.Today, I’m sharing three specific practices that

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51:37

Workshop Replay – End-of-Year Fundraising Strategy

Nonprofit CourageLab ·

2025/10/07

Hey friends, Welcome to this week’s episode, a special replay of a workshop I hosted on end-of-year fundraising strategies. If you’re in the nonprofit or fundraising world, this is a must-listen! I’m diving into **practical, tactical advice** for how I approach major gift fundraising to crush ambitious year-end goals. Spoiler alert: this is all about keeping it *simple*—because simplicity is the vibe here.Here’s what you’ll hear in this episode:1. Mapping Your Fundraising RoadmapWe kick things off

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34:36

Galas vs. Major Gifts: What the Data Reveals About...

Nonprofit CourageLab ·

2025/09/30

If you’ve ever wondered whether your gala is really worth all the time, money, and energy it takes to pull off, this episode is for you. I’ve been in the trenches planning big-name events with celebrity co-chairs and keynote speakers, and I’ve also seen nonprofits raise six- and seven-figure gifts in just a few conversations. When you compare the cost, the time, and the results—it’s not even close.In this episode, I’m breaking down the true ROI of galas versus focusing on major gifts, why galas are

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37:03

How This Solo ED Raised $273,000 in One Night with...

Nonprofit CourageLab ·

2025/09/23

Hi friends! I’m so excited to share this episode with you because it’s a conversation with one of my Courage Lab grads, Cara Augspurger. Cara is the Executive Director of the Grace Care Center Foundation just north of Indianapolis, and she’s an all-star leader who has experienced incredible growth over the last six months.When Cara and I started working together, she was confident in operations and communications but hesitant around major gifts and board engagement. Fast forward just half a year,

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58:18

Year-End Fundraising Pep Talk for Major Gifts Success

Nonprofit CourageLab ·

2025/09/16

Season seven of Nonprofit Courage Lab kicks off with a truth-telling pep talk. End-of-year fundraising doesn’t have to mean sleepless nights, burnout, or tolerating underperforming teams and boards. You’re capable of raising millions—unrestricted—and doing it in a way that feels fun and sustainable.In this episode, I’m calling out the silent habits that hold fundraisers back: saying yes when you need to say no, underestimating yourself and your donors, making excuses for your team, and tolerating

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34:27

Ask Julie: How Do I Become More Confident?

Nonprofit CourageLab ·

2025/08/12

We’ve made it to the final episode of Season 6! Honestly, I’ve lost count of how many episodes we’ve done together, but I do know this: I’m so grateful for you. Thank you for being here, for trusting me, and for committing to your own journey of becoming a more courageous fundraiser, leader, and human.In this episode, I’m talking all about how to build confidence — and not in the fluffy, "say affirmations in the mirror" kind of way (though hey, nothing wrong with that!). I'm diving into the real,

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25:48

The 3 Pain Points Keeping You From Raising Millions...

Nonprofit CourageLab ·

2025/07/29

Hey friend ,in this episode I’m breaking down the three biggest pain points I see over and over again when it comes to raising the money you need to fund your mission. Whether you're a nonprofit CEO, ED, or development leader, these are the places where we often get stuck... but we don’t have to stay stuck.Here’s what we’re diving into:Strategy That Actually Fits YouIt’s not enough to copy what worked for another organization. I walk through how to develop a fundraising strategy that’s aligned with

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33:34

Ask Julie: Donors Don’t Want To Meet?

Nonprofit CourageLab ·

2025/07/15

I’ve always wanted to host a live call-in show where folks ask their biggest fundraising questions and I just dive right in with real-time advice. Since we’re not quite doing live radio, this episode is the next best thing.In this one, I’m answering three tough, common questions I’ve gotten from past clients and people on my email list. These are the situations that come up all the time - and they’re not easy. But I’m walking you through how I’d handle them, step by step.Here’s what we cover in this

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31:12

BTS of a $810,000 Gift (What It Actually Took)

Nonprofit CourageLab ·

2025/06/10

In this episode, I’m bringing you a story that perfectly captures why courage is one of the most important skills you can build as a fundraiser — and how it can completely change your results. You’ll hear about my client Laura, a high-performing fundraiser who pushed herself to take a huge risk. First, she asked a donor for a $250,000 gift and heard “no.” But she didn’t let that stop her. She kept strengthening her “ask” muscle and later made a $1.5 million ask — which led to an incredible $810,000

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37:09

Big Abundance Energy in Fundraising

Nonprofit CourageLab ·

2025/06/03

Hey, friends in this episode, I’m breaking down what it really looks like to operate from an abundance mindset as a fundraiser or nonprofit leader. If you're tired of feeling pressure to chase every donor, scared to hear “no,” or stuck in scarcity, this is for you. I’m sharing real stories and practical signs that show when you’re leading from a place of trust, service, and confidence, not desperation.Let’s talk about donor referrals, releasing misaligned people, and making bold asks with zero

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31:12

From $500k to $700k from 20 donors in 31 minutes...

Nonprofit CourageLab ·

2025/05/27

In this episode, I sit down with Patrick Dunn, Executive Director of the International Pemphigus and Pemphigoid Foundation (IPPF) I walk you through exactly how I would pitch donors if I was looking to pick up an additional 200k in funding.What you’ll learn in this episode:Why storytelling and donor connection matter more than fancy techThe biggest pain points in donor stewardship—and how Patrick is thinking about improving itWhat Patrick believes is possible with their top donors if they had better

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50:38

This Development Director Needed Hope - I Solved Her...

Nonprofit CourageLab ·

2025/05/20

In this episode, I sit down with Maria from Soft Landing Missoula- an incredible nonprofit helping refugee and immigrant families build new lives in Montana. We talk about how they got started, how they fund their work, and the emotional reality of fundraising in a world that’s constantly shifting.Maria shares what it’s like to lead fundraising efforts at an organization where over half of their revenue comes from individual donors and what she’s hearing from those donors right now. Spoiler alert:

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54:03

I Helped This ED Find $200k In Her Donor Base

Nonprofit CourageLab ·

2025/05/13

In this episode, I had the absolute pleasure of chatting with Heather Beam, founder of Practical Education Network (PEN), a nonprofit that’s transforming the way science and math are taught in Africa. Heather shares the story of how building a wind turbine with students in Ghana sparked her mission to make hands-on, project-based learning the new normal across the continent. We talk about her big vision, the current impact of PEN, and the realities of fundraising for such an ambitious goal. If

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85 results

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