x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Talk Commerce

Brent W. Peterson

If you are seeking new ways to increase your ROI on marketing with your commerce platform, or you may be an entrepreneur who wants to grow your team and be more efficient with your online business. Talk Commerce with Brent W. Peterson draws stories from merchants, marketers, and entrepreneurs who share their experiences in the trenches to help you learn what works and what may not in your business. Keep up with the current news on commerce platforms, marketing trends, and what is new in the

technology entrepreneurship

All Episodes

21:31

AI in Complex Product Configuration with Tim Baynes

Talk Commerce ·

2026/01/13

In this episode of Talk Commerce, Tim Baynes, CEO and founder of Compatio, discusses the complexities of selling configurable products and the evolution of CPQ (Configure Price Quote) systems. He shares insights on how Compatio addresses the challenges of product compatibility and configuration, particularly in B2B markets. The conversation also explores the role of AI in modern configurators, the trends in digital transformation within B2B commerce, and the importance of guided selling in

en

24:52

Erik Huberman Shares How Hawke Media Dominates...

Talk Commerce ·

2026/01/06

In this episode, Erik Huberman, founder and CEO of Hawke Media, discusses his journey in building a successful marketing agency focused on challenger brands. He shares insights on the marketing landscape for small to medium-sized businesses (SMBs), the importance of choosing the right clients, and how to leverage AI in marketing strategies. Eric also provides his perspective on current market trends and the economic environment, emphasizing the need for businesses to adapt and thrive in a

en

7:22

2025's Top 7 Ecommerce Insights - Talk Commerce...

Talk Commerce ·

2025/12/30

We've compiled our top-performing YouTube Shorts from 2025 into one power-packed rewind video! These bite-sized insights from industry leaders cover everything from Amazon advertising secrets to AI-powered retail transformation. Thanks for listening to Talk Commerce—let's dive into the highlights.1. Elizabeth Greene - Amazon Advertising MasteryCo-founder of JunglrElizabeth Greene shares game-changing Amazon advertising secrets for scaling ecommerce brands through strategic ad spending and

en

24:44

Justin Aronstein on Mobile1st Strategies That Drive...

Talk Commerce ·

2025/12/16

In this episode of Talk Commerce, Brent Peterson interviews Justin Aronstein, Chief Product Officer at Mobile1st. They discuss the importance of revenue per visitor in e-commerce, the role of friction in the shopping experience, and key metrics for success. Justin shares insights on the future of AI in e-commerce, the necessity of mobile-first design, and practical advice for preparing for the holiday sales season. The conversation emphasizes understanding customer needs and creating a

en

20:40

Building the Influencer Marketing Platform Vidovo...

Talk Commerce ·

2025/12/09

In this episode of Talk Commerce, host Brent Peterson interviews Elijah Khasabo, co-founder of Vidovo, an influencer platform that connects brands with creators. Elijah shares his journey from community college to entrepreneurship, discussing the challenges and successes of building a business in the influencer marketing space. The conversation covers topics such as viral marketing strategies, the importance of engagement over follower count, the role of AI in video marketing, and tips for

en

19:02

AI Agents Are Transforming E-commerce Customer...

Talk Commerce ·

2025/12/02

In this episode of Talk Commerce, Brent Peterson interviews Luca Borreani, co-founder of ZipChat AI. They discuss Luca's journey into the world of AI and entrepreneurship, the functionality of AI agents, and how they can enhance customer interactions and operational efficiency. The conversation also touches on the importance of leveraging AI during peak shopping seasons like Black Friday and Cyber Monday, and concludes with insights on the future of AI in business.TakeawaysLuca Borreani is

en

27:17

Strategic Resilience and the Reality of AI...

Talk Commerce ·

2025/11/25

In this episode of Talk Commerce, Leslie Hassler, a business scaling expert, discusses her journey in founding Your Biz Rules, a fractional C-suite service aimed at helping businesses grow and scale. She emphasizes the importance of having a structured approach to business growth, the role of AI in enhancing business strategies, and the need for resilience in navigating market changes. Leslie also shares insights on maintaining individuality in business and the significance of strategic

en

16:05

DTC Creative Strategy Secrets: How to Find Untapped...

Talk Commerce ·

2025/11/18

In this episode of Talk Commerce, Mo ElHawary, a DTC creative strategist, shares insights into his role and the importance of understanding customer personas. He discusses the Five Whys model as a tool for uncovering deeper customer motivations and provides advice for new DTC brands on product development. As the holiday season approaches, Mo emphasizes the need for brands to focus on what is already working while also testing new concepts. He concludes with a recommendation to learn from

en

17:01

How Bots Are Stealing Your Digital Marketing Budget...

Talk Commerce ·

2025/11/11

In this episode of Talk Commerce, Rich Kahn, CEO and founder of Anura.io, discusses the pervasive issue of bot fraud in digital marketing. He explains how bots can significantly impact advertising budgets by generating fraudulent traffic, leading to wasted resources. Rich elaborates on the mechanics of ad fraud, the distinction between good and bad bots, and the operations of bot farms. He also shares innovative solutions to combat bot fraud, emphasizing the importance of understanding and

en

8:18

LIve from Ecomm Forum How Robotically Handwritten...

Talk Commerce ·

2025/11/06

In this conversation, James Schutrop from Scribe discusses the innovative approach of using robots to create handwritten letters, emphasizing the importance of personal touch in a world overwhelmed by digital communication. He explains how Scribe's technology integrates with CRM systems to automate the process of sending personalized thank-you letters, enhancing customer engagement. The discussion also covers the significance of authenticity in marketing, particularly through the removal of

en

6:26

Live From Ecomm Forum Frank Verdeja on Bridging the...

Talk Commerce ·

2025/11/06

In this conversation, Frank Verdeja shares his extensive experience in e-commerce and data management, discussing the importance of bridging the communication gap between technical teams and business stakeholders. He emphasizes the role of data integrity in e-commerce and the growing significance of data management systems in the age of AI. Frank expresses his enthusiasm for discovering new e-commerce companies and supporting startups in the Minneapolis area.TakeawaysFrank has 13 years of

en

25:03

Marketing Automation Transforms E-commerce Revenue...

Talk Commerce ·

2025/11/04

In this episode of Talk Commerce, Brent Peterson interviews Rytis Lauris, CEO and co-founder of Omnisend, a marketing automation platform tailored for e-commerce. They discuss the importance of retention marketing, the evolution of Omnisend, and the various touchpoints available for customer engagement. Rytis emphasizes the effectiveness of automated campaigns and the role of AI in enhancing marketing strategies. The conversation also touches on the future of e-commerce, the necessity of

en

15:11

Live from Ecomm Forum Sean Callihan Discusses...

Talk Commerce ·

2025/10/29

Guest: Sean Callihan, Partner Manager at CommerceRecording Location: E-commerce Forum, MinneapolisEpisode Timestamps[00:00 - 01:51] Introduction and Commerce RebrandSean's background: 6 years at Commerce, 6 years in agenciesWhy BigCommerce became CommerceThree-product strategy: BigCommerce, Feedonomics, Makeswift[01:51 - 03:51] Commerce Product PortfolioFeedonomics: Platform-agnostic feed management and data optimizationMakeswift: Low-code, no-code page builder demonstrationHow products

en

21:01

Building Global Content Strategies with Shaheen...

Talk Commerce ·

2025/10/28

In this episode of Talk Commerce, Shaheen Samavati, CEO of Vera Content, discusses the evolving landscape of content marketing, particularly in the context of multilingual strategies and the impact of AI. She shares insights on how businesses are adapting to new technologies while maintaining the human touch in content creation. The conversation also delves into the challenges of managing multilingual teams and the nuances of language in global marketing.takeawaysShaheen Samavati is the CEO

en

12:49

Live from Ecomm Forum Ben Marks on PHP Foundation...

Talk Commerce ·

2025/10/27

SummaryIn this engaging conversation, Ben Marks discusses the current state and future of PHP and Magento, emphasizing the importance of community involvement and the evolution of technology in e-commerce. He highlights the ongoing improvements in PHP, the challenges faced by Magento under Adobe, and the significance of intentionality in adapting to market changes, particularly with the rise of AI. The discussion also touches on personal experiences and insights gained from attending the

en

7:38

Live from Ecom Forum: iPaaS Transforms E-commerce...

Talk Commerce ·

2025/10/24

Dave Malda discusses the significance of iPaaS (Integration Platform as a Service) in the e-commerce sector. He explains how iPaaS serves as middleware that facilitates seamless data transfer between various systems, enhancing user experience and operational efficiency. The discussion highlights the importance of automation in reducing manual errors and improving overall business growth. Malda emphasizes the need for e-commerce businesses to consider integration solutions early on to stay

en

10:24

Jason Nyhus from Shopware on Agentic Commerce and B2B...

Talk Commerce ·

2025/10/23

Guest: Jason Nyhus, General Manager, Shopware North AmericaGuest Bio: Jason Nyhus serves as General Manager at Shopware, overseeing the company's North American operations. With deep roots in the e-commerce community, Jason has been instrumental in Shopware's expansion across the United States. His leadership focuses on building authentic partnerships with merchants and agencies while fostering a community-driven ecosystem that prioritizes collaboration over competition.Episode SummaryIn

en

20:39

Live from Ecom Forum: Sharon Gee Is Transforming...

Talk Commerce ·

2025/10/22

In this episode of Talk Commerce recorded live from Ecom Forum in Minneapolis, host Brent Peterson sits down with Sharon Gee, Senior Vice President of Product at Commerce, to discuss how artificial intelligence and agentic commerce are reshaping ecommerce. Sharon oversees AI offerings across BigCommerce, Feedonomics, and Makeswift, bringing insights on how merchants can adapt to a world where AI agents shop alongside humans.Key TakeawaysData has become the new storefront as consumers

en

18:30

Building a Doodle Empire Through Community-Driven...

Talk Commerce ·

2025/10/21

Building a Doodle Empire Through Community-Driven Product DevelopmentGuest: Elina Panteleyeva, Founder of Dood WoofEpisode SummaryIn this insightful episode of Talk Commerce, Elina Panteleyeva shares how she transformed a 2023 layoff into a thriving ecommerce business focused exclusively on doodle owners. After discovering the audience-first approach from Ryan's "12 Months to 1 Million," Elina spent six months building a community before launching her first product. Through direct

en

24:14

Beyond Vanity Metrics: Building Measurement Systems...

Talk Commerce ·

2025/10/14

In this episode of Talk Commerce, Brent Peterson interviews Mallory Wilberding, the Director of Sales at FusePoint. They discuss the critical role of measurement in marketing, especially in the context of changing data privacy regulations and the importance of understanding different types of measurement. Mallory emphasizes the need for brands to move beyond vanity metrics and focus on true ROI. They also explore common mistakes marketers make in measurement, the impact of AI and machine

en

154 results

Similar Podcasts

Lead With AI

Tamara Nall

Linux in the Ham Shack

Black Sparrow Media

Data Engineering Podcast

Tobias Macey

Eye On A.I.

Craig S. Smith

Reflections

Livewire Labs