PODCAST

Franchise Unfiltered

Path 2 Freedom

How to Take Control of YOUR Life, and Create FREEDOM for Yourself, Through Business Ownership

business entrepreneurship

All Episodes

49:04

They Reinvented Music Lessons — And Turned It Into a...

Franchise Unfiltered ·

2025/11/27

If you've ever tried to find the right music teacher for your kids, you already know how overwhelming it can be. Musicologie fixes everything parents hate about traditional private lessons — with certified teachers, a warm community environment, and a proven system that helps kids (and adults!) fall in love with music. Today on Franchise Unfiltered, Joseph and Kay Barker reveal how they reinvented music lessons and turned it into a scalable franchise model that parents rave about.Whether you’re a

58:51

Why This Air Quality Franchise Is Poised to Explode...

Franchise Unfiltered ·

2025/11/13

Modern PURAIR® has quietly dominated the Canadian indoor air quality (IAQ) space for years — and now they’re finally expanding into the United States. In this episode, founder & CEO Lane Martin shares how he scaled from a single duct truck to a nationwide IAQ brand known for world-class customer experience and a powerful sales center that converts 86% of residential calls.We break down why the U.S. market is the perfect storm for growth, how Modern PURAIR® blends residential cash flow with

49:09

How WOW WindowBoxes Turned a Simple Idea Into a $5...

Franchise Unfiltered ·

2025/10/30

Discover how WOW WindowBoxes grew from a simple idea in a garage to a multi-million-dollar franchise that’s transforming the home services industry.In this episode of Franchise Unfiltered, Wes sits down with Bret Schneider the founder and CEO of Wow Window Boxes, to talk about how a passion project turned into a $5 million brand — without subscriptions, without outside investors, and with 87% customer retention. You’ll learn: 🌱 How Brett’s mom sparked the original idea 🚀 What changed when they

65:15

The Home-Services Goldmine Hiding in Your Yard

Franchise Unfiltered ·

2025/10/16

When most people think of franchising, they picture burgers, coffee, or car washes. But Joshua Tree Experts proves there’s massive opportunity hiding in your own backyard — literally. In this episode, Wes Barefoot sits down with Josh Malik, Founder and CEO of Joshua Tree Experts, to talk about how he built a high-growth, multi-service franchise brand around tree care, lawn care, and pest control. Josh started as a climber and crew leader, working his way up from the bottom of the industry to owning

51:03

Why Zoom Drain Might Be the Sexiest Franchise You’ve...

Franchise Unfiltered ·

2025/10/02

Ever think the “sexiest” franchise would be… drains? In this Franchise Unfiltered episode, Wes sits down with Jim Foley, Brand President of Zoom Drain, to unpack a focused service model that’s creating massive opportunities in franchising.You’ll learn why Zoom Drain is thriving with B2B and B2C demand, how “truck math” makes scaling predictable, and why plumbers actually refer business to Zoom Drain instead of competing with them. Topics we cover: -Why specializing in drains beats being a

44:00

Studio F: The Secret Weapon Franchisors Aren’t Using...

Franchise Unfiltered ·

2025/09/18

Franchisors are drowning in stale Zooms, dead Facebook groups, and unread newsletters. Enter Studio F—our internal podcast model that turns franchise communication into binge-worthy, high-engagement episodes your system will actually consume. From peer-to-peer “masterclass” wins, to hiring/retention playbooks, to FAQ Unplugged that answers once and scales forever—we show how private podcasts boost culture, speed up SOP adoption, and even power candidate marketing with repurposable clips. Featuring

49:03

He Built Club Pilates—Now He’s Back to Disrupt...

Franchise Unfiltered ·

2025/09/04

What happens when the guy who built Club Pilates, UFC Gym, and a multi-billion dollar franchise empire decides to start over? 👀 Enter Anthony Geisler and Sequel Brands—the “third choice” in franchising. Forget sold-out territories and underfunded startups… this is McDonald’s-level support with ground-floor access. In this episode, Anthony reveals: ✅ How he scaled brands from 12 units to 1,300+ ✅ Why no private equity + no debt is a game changer ✅ The portfolio (Pilates Addiction, iFlex, BODY20,

49:04

Why He Chose Franchising Over Buying a Business (And...

Franchise Unfiltered ·

2025/08/21

🚀 Burned out from corporate America, Ryan ditched banking layoffs and the acquisition rat race to take control of his future. Instead of buying a business, he chose a Cabinet IQ franchise — and the results have been incredible. In this episode, Ryan shares why franchising beat acquisitions, how he scaled fast, and the systems that changed everything. 💡 If you’re tired of corporate burnout and dreaming of building something of your own, this episode shows what’s possible. 7 Steps to Owning a

57:32

Cleaning Crime Scenes & Changing Lives: The Franchise...

Franchise Unfiltered ·

2025/08/07

Most people don’t know this franchise even exists—but it’s one of the most impactful and emotionally intense businesses you’ll ever hear about. BioOne franchisees clean up crime scenes, drug houses, and trauma sites with a mission-first mindset. In this episode, Wes sits down with Danessa Itaya and Cheryl Chason to uncover the powerful, gritty, and purpose-driven world behind BioOne.Timestamps 00:00 – What is BioOne? 02:30 – “Help First, Business Second” philosophy 06:45 – How Cheryl got into

52:08

Is This the Smartest Food Franchise Model in America?

Franchise Unfiltered ·

2025/07/24

🍕 Is This the Smartest Food Franchise Model in America?Cascadia Pizza might just be the best-kept secret in franchising. In this episode, Thomas Reinhard, co-founder of Cascadia Pizza Co., breaks down how they turned a mobile wood-fired pizza truck into a booming franchise with brick-and-mortar stores, high-margin catering, and massive community buzz — all while offering a launch runway in just 12 weeks. We cover: Why small towns are outperforming big cities How one high schooler became

58:05

How a $20K Fitness Contest Launched Her Franchise...

Franchise Unfiltered ·

2025/07/10

Raisa Zovklaya didn’t have the money to start a franchise—so she entered a $20K fitness contest. She lost… but kept going anyway. In this episode, Wes sits down with Raisa to unpack her bold leap from nursing into franchise ownership with Project Lean Nation, how she funded it, built community, and found purpose. This is what betting on yourself really looks like.⏱️ Timestamps: 00:00 – Wes mispronounces Raisa’s last name 😅 00:44 – Meet Raisa: Ukrainian-born, Syracuse-raised 05:13 – From CrossFit

51:25

He Rebranded a Bug Business into a $31B Empire

Franchise Unfiltered ·

2025/06/26

In this episode of Franchise Unfiltered, Wes Barefoot welcomes back Andy Fuller, founder and CEO of Mosquito Hunters — now expanded into Pest Hunters and Humbug Holiday Lighting. Andy shares the story behind the rebrand, the mindset shift from seasonal hustle to empire-building, and how his franchise model grew from a $2B niche into a $31B multi-service powerhouse.Whether you're a franchisee, business owner, or aspiring entrepreneur, this conversation is packed with gold. ⏱️ Timestamps 00:16

01:00:50

He Built a Multi-Million Dollar Franchise, Then Sold...

Franchise Unfiltered ·

2025/06/12

After 14 years of building one of the highest-performing ShelfGenie franchises, Alan Regala sold his business and stepped into a brand-new chapter of life. In this episode of Franchise Unfiltered, Alan shares how he went from mechanical engineer to successful franchise owner — and what it really takes to build a business that’s actually sellable.We cover: ✅ The mindset behind long-term success ✅ How to avoid burnout as a franchise owner ✅ The systems that make a franchise valuable ✅ Why most

01:09:18

Why This Former Executive Bet Big on Dumpsters—and Won

Franchise Unfiltered ·

2025/05/29

In this episode of the Franchise Unfiltered podcast, Wes Barefoot sits down with Larry Oglesby—a former corporate executive turned fast-scaling franchisee. Larry shares how he transitioned from a 30-year corporate career into owning two franchise businesses in just 18 months: Redbox Plus Dumpsters and Cool Bins.We dive deep into how Larry built his franchise portfolio under the Belfor umbrella, the surprising synergy between dumpster rentals and portable storage, and why trust, leadership, and

01:11:45

Meet the Fitness Franchise That’s Disrupting an...

Franchise Unfiltered ·

2025/05/15

Is boutique fitness oversaturated? Discover Strength doesn’t think so — because they’re doing it completely differently.In this episode of Franchise Unfiltered, Wes sits down with Scott Breimhorst, VP of Franchise Development for Discover Strength, a cutting-edge fitness brand redefining what it means to own and operate a premium fitness franchise. With a science-backed, twice-per-week strength training model, degreed exercise physiologists, and a high-end client experience, Discover Strength

01:08:58

This Franchise Is Saving Teen Lives — And It’s Just...

Franchise Unfiltered ·

2025/05/01

In this episode of the Franchise Unfiltered Podcast, Wes sits down with franchise veteran Zach Beutler to talk about his latest venture: Jungle Driving — a groundbreaking driver’s education concept that's saving teen lives and reshaping what franchising looks like in the education space.We dive deep into: ✅ How Jungle Driving blends UPS safety methods with teen-focused learning ✅ What it takes to scale a franchise from one concept to a national brand ✅ Why most driver’s ed programs are

01:14:39

Setback To CEO: The Jaw-Dropping Comeback Story of...

Franchise Unfiltered ·

2025/04/17

In this episode of Franchise Unfiltered, Wes sits down with Tim Dougherty, the founder and CEO of Project Lean Nation, for one of the most jaw-dropping comeback stories in franchising.In 2006, the FBI walked into Tim’s office and charged him with conspiracy to commit securities fraud. He served time in federal prison—and came out with nothing. But out of that brokenness, Tim rebuilt his life by serving others, starting with a few homemade meals and a dream to change lives through health and

51:50

From Teaching to Franchisee: How One Woman Built a...

Franchise Unfiltered ·

2025/04/10

In this episode of the Franchise Unfiltered Podcast, Wes Barefoot chats with Susan, a former teacher turned franchise owner, who started her Gotcha Covered window treatment business in the middle of the 2008 recession.Now, 17 years later, Susan shares how she created a successful and flexible business that gives her control over her time, lifestyle, and legacy. If you're thinking about franchise ownership, making a mid-life career change, or just want to learn how to build a business that fits

34:18

Modern Fundraising for Schools: Inside the Scalable...

Franchise Unfiltered ·

2025/04/03

In this episode, Wes sits down with Mike Bahun, founder and CEO of Fundraising University, a fast-growing franchise that's transforming the way schools and sports teams raise money.Mike shares how he turned his coaching background and entrepreneurial drive into a scalable business model that’s helped raise over $11 million for schools—while building a high-retention, high-impact franchise system. You’ll learn: ✅ Why traditional school fundraisers are broken ✅ How Fundraising U’s service-based

48:55

How Shideler Bennett Built a $12M Crumbl Franchise &...

Franchise Unfiltered ·

2025/03/27

In this episode, I sit down with Shideler Bennett, a multi-unit Crumbl Cookies franchisee, SaaS founder, and business builder who scaled a $12 million portfolio by the age of 30. From cold-calling insurance agencies to building a 10-unit franchise empire and launching a software company that’s changing how franchisees operate — Shideler shares the gritty, behind-the-scenes truth of what it really takes to grow fast, take risks, and build a business that lasts.Whether you're looking to buy a

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Franchise Unfiltered

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