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PODCAST

The Startup CPG Podcast

The top CPG podcast in the world, highlighting stories from founders, buyer spotlights, highly practical industry insights - all to give you a better chance at success.

business entrepreneurship

All Episodes

34:32

Founder Feature: Gabriella Labi and Tonya Reznikovich...

The Startup CPG Podcast ·

2026/04/03

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Gabriella Labi and Tonya Reznikovich, co-founders of Gato Dates—dark chocolate covered, nut butter stuffed Medjool dates in four decadent flavors: pistachio butter, cashew butter and walnut, almond butter, and peanut butter.Gabriella shares how years of working with functional medicine doctors, studying nutrition, and hosting Friday night Shabbat dinners led her to create a treat she could eat every day without

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27:17

R&D Radio: Brian Chau from Chau Time

The Startup CPG Podcast ·

2026/04/01

In this episode of R&D Radio, hosted by Adam Yee, Adam sits down with Brian Chau, founder of Chau Time — an R&D operations consulting firm lowering the barrier to entry in the food industry. With a team of 12 spanning every U.S. time zone and experience across 20+ countries, Brian walks through the full concept-to-commercialization process and shares why setting clear parameters — with ranges — is the single most important thing an entrepreneur can do before working with a food

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32:42

#242 - KeHE Grocery Run Recap

The Startup CPG Podcast ·

2026/03/31

In this special episode of the Startup CPG Podcast, host Daniel Scharff sits down with the three winning brands from Startup CPG's biggest-ever Grocery Run event — held the night before the KeHE Summer Show in Denver. Kiki Couchman (co-founder of Sourmilk), Cam Loyet (founder of Honeymoon Chocolate), and Ryan Raish (founder of Fave) share what it was like to compete among 70 vetted brands in front of 400 buyers and KeHE account managers, and what the night led to for each of their

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40:43

Investor Spotlight: Josh Resnick, OpenSky Ventures

The Startup CPG Podcast ·

2026/03/28

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Josh Resnick, co-founder and General Partner at OpenSky Ventures—an early-stage consumer venture firm investing in food, beverage, health, wellness, lifestyle, and the technology that powers growth for consumer brands. Josh brings a rare combination of serial entrepreneurship, deep operating experience, and investor pattern recognition to the table, having built a video game studio (Pandemic Studios) that he sold

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28:26

Founder Feature: Edouardo Jordan of The Food with Roots

The Startup CPG Podcast ·

2026/03/27

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Edouardo Jordan, founder of Food with Roots—an ethnic food brand based in Seattle, Washington, celebrating Black food ways through products like their award-winning pimento cheese and Southern cornbread mixes.Edouardo shares how a love of cooking with his mom and grandmother in St. Petersburg, Florida led him through an unlikely path: a college degree in sports management, a stint with the Tampa Bay Devil Rays,

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52:30

#241 - Breaking Into Misfits Market: What the Buying...

The Startup CPG Podcast ·

2026/03/24

Think Misfits Market is just a place to offload short-coded inventory? Think again. In this episode, Daniel Scharff sits down with the Misfits Market buying team — Steve Edelman, Jessie Kimsey, and Emma Dineen — to pull back the curtain on the "new" Misfits Market and what it really takes to get your brand into their curated assortment.From the treasure hunt experience they've built for subscribers to the live brand pitching session at the end, this one is packed with insight for any

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38:18

Investor Spotlight: Mollye Santulli, Springdale Ventures

The Startup CPG Podcast ·

2026/03/21

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Mollye Santulli, Principal at Springdale Ventures—an early-stage consumer venture firm investing in food, beverage, beauty, pet, personal care, and supplements. Mollye brings a rare combination of brand-side operating experience and investor pattern recognition to the table, having started her career at RXBar, gone on to General Mills and Simple Mills, and joined Springdale during her MBA before coming on full

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29:12

Founder Feature: Jessica Hamel of PlantChi

The Startup CPG Podcast ·

2026/03/20

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Jessica Hamel, founder of PlantChi, a new type of pantry staple made from superseed blends mixed with flavorful ingredients that you can sprinkle on anything for effortless nutrition from real food. No optimization required.Jessica shares how growing up in a "weird food house" in the 90s, running long distances without a watch, and a doctor's simple advice to sprinkle hemp seeds on everything all converged into

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28:29

R&D Radio: Rachel Zemser, Founder of A La Carte...

The Startup CPG Podcast ·

2026/03/19

In this debut episode of R&D Radio, a series hosted by Adam Yee, Adam sits down with Rachel Zemser, founder of A La Carte Connections. With 30+ years in the field and hundreds of products brought to market, Rachel shares the advice that stops most entrepreneurs in their tracks: before you spend a dime on R&D, find your co packer.Rachel explains why the manufacturing process represents 60% of what you're actually building, walks through how to use platforms like Keychain and

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11:56

Mini Episode: Extracts and Essences (Tea, Coffee, and...

The Startup CPG Podcast ·

2026/03/18

In this bonus mini episode of the Startup CPG Podcast, host Daniel Scharff sits down with Bill Hayes, Director of R&D Applications at Vibrant Ingredients, to finally answer a question that trips up a lot of product developers: what's the actual difference between a tea extract and a tea essence?Bill breaks it down in the most satisfying way — that irresistible aroma that hits you the second hot water meets a tea bag? That's your essence. The body, color, astringency, and mouthfeel that

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16:36

#240 - Introducing Startup CPG's R&D Radio with Adam Yee

The Startup CPG Podcast ·

2026/03/17

Host Daniel Scharff introduces the newest addition to the Startup CPG Podcast family: R&D Radio, a brand new segment hosted by food scientist, serial entrepreneur, and podcast veteran Adam Yee. Going forward, Adam will be interviewing product developers, formulators, and R&D experts to bring emerging brands deep into the world of research and development—without requiring a technical background to follow along.Adam brings 12+ years of food science experience, having founded two food

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37:52

Investor Spotlight: Sumeet Shah, VHS Ventures

The Startup CPG Podcast ·

2026/03/14

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Sumeet Shah, founder of VHS Ventures, to explore what founders need to know about the diligence process, from balance sheet health checks to building the kind of trust that makes investor-founder relationships last.Sumeet brings over 14 years of experience across consumer investing, private equity, and venture capital. His journey spans early work with PE-backed consumer brands, helping launch Brand Foundry

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27:39

Founder Feature: Keya Wingfield of Keya's Snacks

The Startup CPG Podcast ·

2026/03/13

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Keya Wingfield—founder of Keya's Snacks—a brand bringing Indian heritage to beloved American potato chips. From accidental pandemic pivot to stunningly designed bags landing on shelves at Sprouts and Fresh Thyme, Keya shares the full journey: the origin story behind her Bombay Spice and Black Salt flavors, the deeply intentional design choices behind her iconic packaging (yes, that's her face on the bag—and

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11:46

Mini Episode: Founders and Funders Roadshow

The Startup CPG Podcast ·

2026/03/12

In this mini episode of the Startup CPG Podcast, host Daniel Scharff breaks down everything you need to know about the Founders & Funders Roadshow — a brand new series of accessible, city-based fundraising events coming to four cities in 2026. After the massive success of the December Founders & Funders event in New York City, Startup CPG is bringing the same energy and caliber of investors directly to founders across the country.Daniel walks through exactly how the events work —

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13:34

Mini Episode: Flavors, Formulators & Fast Turnarounds...

The Startup CPG Podcast ·

2026/03/11

In this mini episode of the Startup CPG Podcast, host Daniel Scharff sits down with Ian Haworth, Business Development Director at FlavorSum, to talk all things flavor—timed with the launch of Startup CPG's first-ever Product Developer Directory. FlavorSum is a fast-growing North American custom flavor manufacturer built specifically for growing food and beverage brands and the formulators who serve them.Ian breaks down what custom flavors actually are and when you need them, how FlavorSum's

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45:07

#239 - The New Non-UPF Verification with Megan Westgate

The Startup CPG Podcast ·

2026/03/10

In this episode of the Startup CPG Podcast, host Daniel Scharff sits down with Megan Westgate—founder and CEO of the Non GMO Project—to introduce her groundbreaking new certification: Non UPF Verified. With nearly two decades of experience in food integrity, Megan unpacks why ultra processed foods are driving a global health crisis, how the new standard was designed to fill a critical gap in the marketplace, and what it means for brands, retailers, investors, and consumers alike.Megan

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44:46

Understanding Advisors with Jamie Borteck

The Startup CPG Podcast ·

2026/03/07

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Jamie Borteck, independent board member and advisor, to explore what it really means to bring an experienced operator into your corner—and why the right advisor can be the difference between surviving and scaling. The conversation dives deep into the advisor-founder dynamic, what makes a brand compelling to a seasoned operator, and why building the financial and operational foundation of your business early is

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36:40

Founder Feature: Emmanuel Waters and Courtney Tucker...

The Startup CPG Podcast ·

2026/03/06

In this episode of the Startup CPG Podcast, host Caitlin Bricker sits down with Emmanuel Waters and Courtney Tucker, co-founders of Old Hillside Bourbon Company—a premium spirit brand that celebrates history, heritage, and homage in every pour. What started as a pandemic-era phone call between cousins and childhood friends became one of the most compelling brand stories in the spirits industry, rooted in Black history, community pride, and a commitment to craft.Emmanuel and Courtney share

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65:03

#238 - Legal Ask-Me-Anything with Giannuzzi Lewendon

The Startup CPG Podcast ·

2026/03/03

In this episode of the Startup CPG Podcast, host Daniel Scharff reunites with attorneys Adam Marsh and Gabrielle McGonagle from Giannuzzi Lewendon—a top-tier CPG law firm working with over 3,000 brands—to tackle the most frequently asked legal questions from the 33,000+ member Startup CPG Slack community. From friends and family rounds to co-manufacturer agreements, distribution deals to exit readiness, Adam and Gabby bring a combined 25+ years of CPG legal experience to answer the real

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46:34

Founder Fundraising Journey: Jesse Konig, CEO &...

The Startup CPG Podcast ·

2026/02/28

In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Jesse Konig, co-founder and CEO of Jesse & Ben's, to explore what it really takes to disrupt a legacy category, raise capital in CPG, and build a fast-growing brand from the ground up. The conversation dives deep into the reality of fundraising as a first-time CPG founder, the mechanics of running a competitive investment process, and why great velocity data and fanatical customers are worth more than any

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413 results

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