PODCAST

Congruence

Danny Seliger

On the quest to live the ultimate truth and the closest possible thing to reality.

business marketing

All Episodes

48:38

Rooted in Purpose: How James Canole Built a $2B Firm...

Congruence ·

2025/11/04

What happens when your safe career path disappears overnight?In this episode, James Canole, co-founder of Root Financial, shares how a career setback forced him into the unknown, and ultimately became the launchpad for one of the most respected financial firms in the country. James opens up about the mindset shift that transformed him from a “non-entrepreneur” to the leader of a nearly $2B AUM firm with over 60 employees.We dig into:• The moment he realized Root had to exist.• Why building

56:36

Reverse Engineering Viral Content: Formats, Hooks,...

Congruence ·

2025/10/28

Viral content isn’t luck,it’s structure. In this mastermind session with our Skool community, we break down how to reverse engineer content that actually performs. From formats and hooks to flow and storytelling, you’ll learn how to spot what works and build your own system around it.We cover how to research trends with intention, study successful creators, and create videos that hit both algorithm and audience. Simple, tactical, and immediately actionable.

43:09

Planning Is Procrastination: How To Stay Consistent...

Congruence ·

2025/10/24

Overthinking kills momentum. In this episode, we break down why planning too much is just another form of procrastination, and how to stay consistent when it actually counts.From using AI tools the right way to creating content that converts without overcomplicating it, this episode is your reminder that posting daily isn’t about perfection, it’s about progress, discipline, and letting action build confidence.

01:28:11

Confidence, Competence, and the Power of Alignment...

Congruence ·

2025/10/21

True confidence goes way deeper than looks. In this episode, English Vert breaks down how competence and alignment fuel real confidence, both in business and in life.From mastering your craft to owning your worth, we talk about what it takes to show up with clarity, communicate with conviction, and become the kind of person people trust instantly.

57:31

Mastering Your Message - A Hotseat Session With Our...

Congruence ·

2025/10/14

Your message can only land if it’s clear, and in this episode, we’re breaking down how to master it. This hotseat session with our Skool community dives deep into real-time feedback on clarity, consistency, and connection.We unpack what’s actually blocking your growth, how to align your content with your purpose, and the small shifts that make your message click. No fluff, just raw, practical insight from the front lines of content creation.

45:18

Mass Producing Content - Ideas, Scripts, and Hooks |...

Congruence ·

2025/09/30

Content at scale doesn’t have to mean chaos. In this episode, we break down the systems behind mass-producing content, so you can create more without burning out. From the weekly cadence of ideas, scripts, filming to the two proven production models, we share exactly how to streamline your workflow.You’ll also learn why hooks and tonality matter more than anything, and how to spot top-of-funnel content that actually resonates.

55:30

Choosing the Right Social Media Strategy to Win in Q4...

Congruence ·

2025/09/26

Q4 is here, so what’s your game plan? In this episode, we break down how to choose the right social media strategy to actually hit your goals before the year ends. From setting clear follower and lead targets to building a launch strategy for a billion-dollar brand, we share the exact frameworks that work.You’ll learn the 70/20/10 rule for content, why hooks are the single most important part of your videos, and how to stop guessing and start growing. Plus, we talk about integrating content into

01:12:15

Setting up Instagram the right way: username, bio,...

Congruence ·

2025/09/23

Starting Instagram from scratch? This episode breaks down the exact onboarding process we use for high-ticket clients who have zero social media experience. From picking the right username and writing a bio that actually converts to building your funnel and crafting your first content strategy, we cover it all.You’ll also learn the 5-6-30 play, why your content needs to be made for the viewer, not for you, and how to build a page that people actually want to follow.

25:24

How to Build, Scale, And Actually Deliver As A...

Congruence ·

2025/09/19

Most agency owners can sell, but few know how to actually deliver. In this episode, Rohan breaks down his journey from door-to-door sales to running a multi-million dollar agency that’s spent nearly half a billion in ads.We dive into the power of focus, building teams without losing quality, why onboarding is everything, and how to scale without burning out. Plus, Rohan shares his take on AI agencies, equity deals, and the mindset it takes to go from zero to global.Connect with

01:01:54

How small accounts can still make serious money on...

Congruence ·

2025/09/16

You don't need 100K followers to make money on Instagram. In this episode, we break down how small accounts are landing massive clients, building momentum, and cashing in, without looking salesy or desperate.From lead magnets that actually convert to the power of consistent posting and strong hooks, you’ll learn how to turn even a tiny following into serious income.

46:54

Playing The Credit Game: How to Strategically Open...

Congruence ·

2025/09/09

Forget what you know about credit. Scotty T went from homeless to a credit god, and he's dropping the whole playbook. Learn how to “play Tetris” with your applications to open multiple cards without wrecking your score, and why business credit is the ultimate cheat code for funding your vision. The endgame is stacking enough points to book a $23k first-class flight basically for free, no cap, he saves over $100k a year doing it. If you're ready to stop playing and start winning, tune in to get the

51:28

From 400-Pound Plumber to a $100 Million Empire with...

Congruence ·

2025/09/05

What does it take to go from a 400-pound plumber to a $100 million empire by the age of 30? Ben Jordan did exactly that, and his story is a raw lesson in extreme sacrifice. He shares the story of working back-to-back day and night shifts with almost no sleep to save the $70,000 he needed to buy his first company. In this episode, we break down the non-negotiable mindset required to turn a small trade business into a multi-state empire and his new goal to become a billionaire. This is a masterclass

49:29

Building an Empire with Your Partner with Mike &...

Congruence ·

2025/09/02

What does it really take to build an empire with your partner? My friends Mike and Caroline are doing just that. They share their incredible story of leaving the "golden handcuffs" of their corporate jobs to take a massive leap of faith and build their own business from scratch.We get into the raw realities of mixing business and life, the challenges, the mindset, and the shared vision required to win together. This is a powerful conversation for anyone who dreams of building something great with

01:05:52

The Cure for Content Anxiety is Action (A Mastermind...

Congruence ·

2025/08/29

If you’ve ever felt that pit in your stomach before hitting “post,” this episode is for you. In this live mastermind session, I break down the simple truth about content: the cure for anxiety is action.We get into the weeds on why you can’t wait for the right mood to create, how to sharpen your skills when you’re just starting out, and why your biggest breakthroughs are on the other side of doing the things that scare you. This is a raw, tactical session on how to win the mental game of social

58:48

Would You Pay $20 for Your Own Content? (A Mastermind...

Congruence ·

2025/08/26

In a recent live mastermind, I asked my community one question: Would you pay $20 to watch your own content? This episode is the recording of that session, where we break down what it really means to create value. I share my daily non-negotiables and the frameworks needed to make content so good that your ideal customer would happily pay to watch it. This is a raw look at what it takes to build a brand that people actually care about.

54:09

The "S.O.F.T." Method: A Founder's Playbook for Team...

Congruence ·

2025/08/22

My friend Justin Georgopoulos has a simple, powerful framework for building a team culture that wins: S.O.F.T. It's the code he used to scale his contracting business to over 60 employees.In this episode, he breaks down the playbook. We get into why your team is your biggest client and how to create a vision so compelling that your best people will run through walls for it. This is a masterclass in leadership from a founder who has been in the trenches.

58:53

Rejection is the Price You Pay for Greatness with Sam...

Congruence ·

2025/08/19

Sam has a powerful philosophy: rejection isn't a sign you should stop, it's the price you have to pay for greatness. And he has paid the price.In his first year as a speaker, he made over 1,000 phone calls and was told "no" by 970 school principals. In this episode, we break down his incredible story of turning relentless rejection into a global speaking career and why your biggest struggles will ultimately become your greatest strengths.Connect with

43:10

The Power of Consistency in Life and Business with...

Congruence ·

2025/08/15

In this episode, I sit down with Jared to talk about consistency, documenting your journey, and finding clarity when building something new. We also break down niching, using AI for momentum, and how your environment can shape your success.Connect with Jared:https://www.instagram.com/jaredorr_azhttps://www.youtube.com/@jaredorrhttps://www.instagram.com/azbizpod

01:03:32

AI, Clients & The Future: An Editor-Founder's...

Congruence ·

2025/08/12

The world of video editing is changing faster than ever. To break down the future of the industry, I sat down with one of the top editing coaches in the world, Tom Lulofs.This isn't just about the tools; it's about the mindset. We dive into how editors can evolve from technicians into irreplaceable assets by understanding client goals, marketing funnels, and the business behind the content. Tom shares his playbook on how to use AI effectively, manage client expectations, and build a future-proof

01:04:08

The Landmine Theory: 10 Years to an Overnight Success...

Congruence ·

2025/08/08

Simple theory for entrepreneurs: the path to success is a minefield. You're going to step on landmines and get blown up, over and over again. The secret isn't avoiding the explosions, it's getting back up and learning where not to step next.I joined my friend Tavion on his podcast to talk about this exact idea. We get into the unglamorous reality of the entrepreneurial journey and how the "overnight success" you see online is often the result of a decade of failures. This is a raw conversation about

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Congruence

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