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PODCAST

Social In 10

Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the

business marketing

All Episodes

7:48

Building a Personal Brand That Gets Noticed

Social In 10 ·

2025/10/06

Drop us a message! In a competitive marketing world, your personal brand can be the difference between blending in and standing out. In this episode, we’re speaking to Allanah Micallef, a Digital Marketing Campaign Manager at Utilita Energy to explore how individuals can showcase their unique value propositions, highlight their strengths, and create a memorable professional presence. Plus, we’re speaking to Michelle, our Head of Social here at Giraffe, to discuss Instagram’s new Picks featur...

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7:34

Balancing Your Brand and the Company’s Brand

Social In 10 ·

2025/09/29

Drop us a message! For marketers, building a personal brand while representing a company can feel like walking a tightrope. In this episode, we’re talking to Allanah Micallef, a Digital Marketing Campaign Manager at Utilita Energy, to explore how to strike the right balance, showcasing your expertise without overshadowing the company you represent. Plus, we’re social speaking to Nikki, a Social Media Executive here at Giraffe Social, to get her thoughts on a new Instagram report from Buffer,...

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5:08

Less But Better: Simplifying Marketing Strategy for...

Social In 10 ·

2025/09/22

Drop us a message! Complex marketing strategies can overwhelm teams, dilute focus, and slow execution. In this episode, we explore practical frameworks and guiding principles for cutting through the noise and creating strategies that truly stick. Taith Williams shares how a “less but better” approach can deliver clearer messaging, stronger campaigns, and measurable long-term results. Perfect for marketing leaders, strategists, and anyone who wants to streamline their approach without sacrifi...

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7:28

Less Is More: Making Simpler Marketing Strategies Work

Social In 10 ·

2025/09/15

Drop us a message! Many companies worry that simplifying their marketing strategy will make them look less ambitious, or cause them to miss opportunities. In this episode, we explore how marketers can embrace a “less but better” approach without compromising impact. Taith Williams shares practical ways to reassure clients and leadership teams that focusing on fewer, higher-quality initiatives can drive stronger results. We discuss overcoming fears, making the case for simplicity, and creating...

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6:45

How to Balance Your Unique Voice with a Brand’s Vision

Social In 10 ·

2025/09/08

Drop us a message! Creating what you love often comes naturally, but what happens when your creative voice meets a client brief? In this episode, we explore how creatives walk the line between personal style and brand strategy. Hannah Bryant, a Social Media Manager at Catch a Fire, discusses how building a personal content practice can actually enhance client work, offering fresh perspective and confidence… as long as it stays rooted in brand purpose. Plus, we’re also speaking to Michelle an...

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6:30

Is it Possible to Stay Creative When You're Always...

Social In 10 ·

2025/09/01

Drop us a message! When creativity is part of your job description, how do you keep the spark alive without burning out? In this episode, we speak with Hannah Bryant, a Social Media Manager at Catch a Fire, to discuss the tension between constant output and genuine inspiration. Plus, we’re also speaking to Michelle and Lizzie from the Giraffe Social team, to get their thoughts on the common misconceptions about the Head of Social and Paid Media Manager roles. Want to be featured on the pod? D...

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6:30

The Magic’s in the Details: Building Brand Trust from...

Social In 10 ·

2025/08/25

Drop us a message! Today’s customers don’t meet your brand in one place… they experience it across dozens of moments, from landing pages and product interfaces to emails and error messages. So how do you make every interaction feel coherent, intentional, and human? In this episode, we’re speaking with Dale Anne, Creative Lead at Canva, to see how brands can leverage multiple touchpoints to build an emotional connection with their audience. Plus, we’re chatting with Michelle, our Head of So...

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6:59

Make Meaning Your Brand’s Superpower — with Dale...

Social In 10 ·

2025/08/18

Drop us a message! A visually slick brand might grab attention, but without clarity, it won’t hold it. In this episode, we sit down with Dale Anne, Creative Lead at Canva, to discuss how businesses can leverage strategic branding to create deeper connections, greater consistency, and longer-term impact. Plus, we sit down with Michelle, our Head of Social, and Lizzie, our Paid Media Manager, from Giraffe to discuss what they’ve recently learned from people on the team. Want to be featured on ...

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9:46

Where Audience Segmentation Fails, and How to Fix It

Social In 10 ·

2025/08/11

Drop us a message! Segmentation and automation are often talked about, but rarely done right. In this episode, we sit down with Phillip Bacon, the Founder of Marketing Managed. We explore the importance of audience segmentation and where most businesses go wrong. Plus, Brianna and Elena, two Social Media Managers here at Giraffe Social, sit down to chat about their favourite types of content to work on. Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About G...

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9:33

Wasted Tech Potential? Why Marketing Tech Often Goes...

Social In 10 ·

2025/08/04

Drop us a message! Companies invest thousands, sometimes millions, into marketing technology, but most of that stack goes underused. Sitting down with Phillip Bacon, the Founder of Marketing Managed, we discuss some of the most common reasons companies fall into this trap of underusing their marketing tech, and how that can impact lead nurturing. Plus, Elena and Brianna, two Social Media Managers here at Giraffe Social, sit down to discuss how they stay creative when working on ...

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8:52

The Next Act: Reinventing Marketing for a...

Social In 10 ·

2025/07/28

Drop us a message! In this week’s episode, we sit down with Adrian Last, the Chief Marketing Officer at ITV Studios. We dive into the marketing strategy of ITV Studios in the crowded media landscape, as well as the key trends that are shaping the entertainment industry today. We’re also chatting to Brianna and Elena, two Social Media Managers here at Giraffe Social to get their thoughts on Consistency vs. Creativity in marketing. Want to be featured on the pod? Drop us a voice note on Instagr...

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7:51

AI, Audiences, and the New Attention Economy on...

Social In 10 ·

2025/07/21

Drop us a message! In this week’s episode, we’re talking to Adrian Last, the Chief Marketing Officer at ITV Studios. We dive into how the entertainment industry is undergoing rapid change with streaming platforms, AI, and shifting viewing habits, plus what success will look like in the next decade. We’re also talking to Brianna and Elena, two Social Media Managers here at Giraffe Social, to get their thoughts on the most surprising aspect of working in social. Want to be featured on th...

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7:23

Why Real Stories Resonate

Social In 10 ·

2025/07/14

Drop us a message! In this week’s podcast episode, we cover topics such as the most impactful B2B marketing strategies and the importance of truth in storytelling. Special guests for this episode include; Eden Bitton, Chief Marketing Officer for a Fintech company, as well as Michelle, our Head of Social from the Giraffe team. Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social’s Social in 10 Podcast Giraffe Social is a multi-dis...

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8:25

Smarter, Faster, Sharper: How AI is Supercharging B2B...

Social In 10 ·

2025/07/06

Drop us a message! In this week’s podcast episode, we cover topics such as how AI is changing the B2B Marketing landscape and why human-first marketing matters just as much for consumers as it does for professionals. Special guests for this episode include; Eden Bitton, Chief Marketing Officer for a Fintech company, as well as Michelle, our Head of Social from the Giraffe team. Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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9:01

Social Media Mistakes We’re Still Seeing (And Why...

Social In 10 ·

2025/06/30

Drop us a message! In this week’s podcast episode, we cover topics such as growing uniformity in industries such as film, design, fashion, and advertising. Plus, the Social Media Mistakes We’re Still Seeing (And Why They Need to Go) Special guests for this episode include Alex Murrell, Strategic Director for a brand agency, as well as Bri (Creative Manager) & Elena (Social Media Executive) from the Giraffe Social team. Want to be featured on the pod? Drop us a voice note on I...

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10:30

From Friends to Founders: Building a Creative Brand...

Social In 10 ·

2025/06/23

Drop us a message! In this week’s podcast episode, we cover topics such as growing uniformity in industries such as film, design, fashion, and advertising. Plus, the origins of Giraffe Social, new staff, and building a business. Special guests for this episode include Alex Murrell, Strategic Director for a brand agency, as well as Phil Treagus-Evans (CEO), Kane Lodge (CFO), and Michelle Jay (Head of Social) from the Giraffe Social team. Want to be featured on the pod? Drop us a voice note on ...

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10:22

Human First Marking, The Future of Community...

Social In 10 ·

2025/06/16

Drop us a message! In this week’s podcast episode, we cover topics such as Human First Marketing and where we see the landscape of social media and community marketing going in the next five years. Plus, we talk with our team about the relationship between data and human-first marketing. Special guests for this episode include Aleksandra Pawlowska, Freelance Strategist Director, as well as Kane (CFO) and Ben (Paid Media Manager) from the Giraffe Social team. Want to be featured on the p...

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10:08

How to Grow your Online Community and Development of...

Social In 10 ·

2025/06/09

Drop us a message! In this week’s podcast episode, we cover topics such as growing a strong community online, and how you can turn passive followers into active community members. Plus, we talk with our team about the development of Human First Marketing: The Art of Being Seen, Trusted, and Remembered - the brand-new book published by Giraffe Social CEO Phil Treagus-Evans. Special guests for this episodes include Aleksandra Pawlowska, Freelance Strategist Director, as well...

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9:51

Long vs Short Form Video, Social Media Accessibility,...

Social In 10 ·

2025/02/03

Drop us a message! In this week’s podcast episode, we cover topics such as long-form vs short-form video content, as well as the importance of accessibility in social media. We’re also joined by special guests Annabel Greig, Digital Content and Social Media Officer at VIVID, as well as Lottie and Nikki from the Giraffe Social team. Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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9:48

UGC, Influencer Marketing, and Creative Social Media...

Social In 10 ·

2025/01/27

Drop us a message!In this week’s podcast episode, we are talking all things UGC and Influencer Marketing, as well as creative direction in social media marketing.Plus, we’re joined by special guests Diana Bell-Heather, Creative Copy Manager for Next, as well as Lottie and Nikki from the Giraffe Social team.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.

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181 results

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