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PODCAST

Maven Marketing with Brandon Welch

Each year, business owners spend one trillion dollars on advertising with very little to show for it. In fact, eight out of ten say they are not confident they are getting their money’s worth.Without throwing money at advertising, how do you grow your business?Maven Marketing with Brandon Welch is a workshop-style podcast answering real growth questions from today’s business leaders. Each episode will introduce you to the Maven Method, our straight-forward, proven approach for growing a business

business marketing

All Episodes

16:06

How to Earn 5 Star Reviews (Without Begging)

Maven Marketing with Brandon Welch ·

2025/12/01

Send us a text Getting 5-star reviews shouldn’t feel awkward, desperate, or hit-or-miss. And yet… for most service businesses, it is. In this Maven Monday, Brandon brings Kyle DeVries back to unpack a simple shift that turned one client’s stale review flow into a wave of fresh 5-stars — without begging, bribing, or hoping technicians “remember to ask.” We’re talking small tweaks that create big confidence: better conversions, better leads, better performance across every marketing channel....

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6:24

Gratitude Pays

Maven Marketing with Brandon Welch ·

2025/11/24

Send us a text What’s Your Gratitude Budget? (Most Businesses Don’t Have One) This Maven Monday, Brandon asks a question most business owners have never considered — and it might change how you grow in 2026: What if the most profitable move in your business has nothing to do with advertising… and everything to do with something you already have? In a week when everyone else is thinking about gratitude at home, Brandon turns the lens toward your business and challenges a blind spot that drains...

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26:24

The One Marketing Shift You Can’t Ignore in 2026

Maven Marketing with Brandon Welch ·

2025/11/17

Send us a text Short-form video isn’t just for influencers anymore. If you run a service-based business, ignoring it might be the most expensive mistake you make in 2026. In this Maven Monday, Brandon and Caleb break down a surprising shift that’s quietly reshaping how real customers search, choose, and trust local businesses. This isn’t about trends, dances, or overnight fame. It’s about a simple strategy business owners can use to get seen, get remembered, and get picked… without spendin...

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21:42

How to Eliminate Negativity in Your Business

Maven Marketing with Brandon Welch ·

2025/11/10

Send us a text If your business feels heavy lately (more stress, less spark) this episode might be the reset you need. Brandon and Caleb are back together for a Maven Monday conversation on restoring joy to your business and rebuilding the energy that made you start it in the first place. They share three practical moves any leader can make to shift the atmosphere, re-engage their people, and build a team that actually wants to win again. No buzzwords. No kumbaya. Just clear steps to bring...

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14:49

What Actually Happened After he spent $250k on TV Ads

Maven Marketing with Brandon Welch ·

2025/11/04

Send us a text Most business owners want more leads NOW. But what if the real secret to growth isn’t found in a lead form... it’s found in the long game? In this Maven Monday, Brandon sits down with longtime friend and business owner of The Window Source of Atlanta, Tyler Smith, to unpack what happened when he stopped chasing today’s customer and started building tomorrow’s. Eighteen months later, his results speak for themselves. But the real story is how it feels to lead a business that’s k...

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6:48

The Single Most Valuable Thing You Can Do for Your...

Maven Marketing with Brandon Welch ·

2025/10/27

Send us a text You don’t need a new ad, a bigger budget, or a better system to grow. You might just need to look around the room. Because sometimes, the breakthrough your business needs doesn’t come from a strategy meeting or a marketing plan, it comes from a conversation. In this solo Maven Monday, Brandon slows things down to talk about something that costs nothing, compounds over time, and changes everything about how your team shows up. It’s not a leadership framework. It’s not a culture ...

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45:35

Change Your Body, Change Your Business ft. Jeremiah...

Maven Marketing with Brandon Welch ·

2025/10/20

Send us a text If you’ve ever told yourself, “I’ll get healthy when work slows down,” this episode might change your timeline. In this Maven Monday, Brandon sits down with Jeremiah Dalton (investor, husband, father of three, and host of Long Island Legends) to unpack how a radical health reset transformed his energy, confidence, and profitability. We’re not handing you a fad diet or a hero montage. We’re exploring the few levers Jeremiah pulled that turned burnout into momentum—and why they...

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25:17

The Real Reason Your Salespeople Aren’t Closing (3...

Maven Marketing with Brandon Welch ·

2025/10/13

Send us a text Sales isn’t the problem. Focus is. If your sales team is following the process but still missing the mark, this episode will hit home. Brandon sits down with sales coach Ian Nix to uncover why most salespeople lose deals, and how to fix it without becoming “that” pushy salesperson. They unpack three quiet killers of sales performance that cost businesses thousands every month and how to replace them with simple, customer-first conversations that close more deals with less press...

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39:58

5 Reasons You’re Not Seeing Your Business on Google

Maven Marketing with Brandon Welch ·

2025/10/06

Send us a text If your ads are running, your SEO guy is paid, and your phone still isn’t ringing — this one’s for you. Brandon and Caleb break down the five biggest reasons businesses disappear from Google and how the rules of search have quietly changed. From AI Overviews to Local Service Ads, Google Maps, and organic SEO, this episode reveals where your marketing dollars are leaking and how to plug the holes fast. Inside this episode: What Google’s new AI Overviews mean for local business v...

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17:49

Are YouTube Ads Finally Better Than TV Ads?

Maven Marketing with Brandon Welch ·

2025/09/29

Send us a text Are YouTube ads finally better than TV for building a local brand, or is broadcast still king when you need daily reach and real frequency? 🤔 Brandon sits down with Kyle to unpack what we’re seeing across millions in ad spend: CPMs, skip rates, watch time, and the one factor that keeps TV (often) ahead for “tomorrow marketing.” We also cover when YouTube does win—and how to plug it into a media plan without wasting budget. What you’ll learn: TV vs YouTube: real CPMs we’re...

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43:53

Does Anyone Still Listen to Radio?!

Maven Marketing with Brandon Welch ·

2025/09/22

Send us a text Radio advertising: dead relic of the past, or secret weapon hiding in plain sight? We tested the hype, the hate, and the hard numbers, without picking a side. This episode dives into what most marketers miss about audio, how to tell if your brand should even touch radio, and the one buying mistake that quietly kills campaigns. In this episode: The media metric that can flip your budget math“Targeting” vs. being rememberedThe brain quirk audio exploits (and how to script for it)...

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25:50

Leaky Leads: How to Sell More without Spending More

Maven Marketing with Brandon Welch ·

2025/09/15

Send us a text Most businesses think they have a “sales process.” Spoiler: they don’t. And it’s costing them thousands in wasted ad spend and lost customers. In this episode, Brandon and Caleb dig into the real reason leads slip through the cracks and what you can do—without spending a single extra dollar—to plug the leaks. What you’ll hear: The common mistakes almost every business makesWhy “weak leads” aren’t really weakThe simple shifts that make your marketing instantly more ...

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34:40

Three Pillars of a Profitable Marketing Plan

Maven Marketing with Brandon Welch ·

2025/09/08

Send us a text Is it fall? Is it summer? Doesn’t matter, planning season is here, and the shiny objects are coming (AI, OTT, YouTube). Brandon & Caleb zoom out and lock you into the three pillars that never change—so your plan works no matter which media fad shows up. The framework: Strategy → Message → Media (in that order, always)Build each for three customer types: Today, Tomorrow, YesterdayIn this episode you’ll get: Today customers: How to win the finish line with Price, Speed...

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15:53

The Other Cracker Barrel Lesson That No One Is...

Maven Marketing with Brandon Welch ·

2025/09/01

Send us a text Don’t Stop Telling Your Story (Yes, Cracker Barrel just proved it) Scrambled or over-medium—either way, today we’re serving a simple truth most brands forget: you don’t need a new story… you need to keep telling the one that made you worth listening to in the first place. Brandon & Caleb use the Cracker Barrel logo saga as a jumping-off point to show how repetition + relevance beats shiny “rebrands” every day of the week. Then we dig into how to mine and retell your o...

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28:23

How to Hold Your Digital Ads Accountable

Maven Marketing with Brandon Welch ·

2025/08/21

Send us a text CPC, CPL, CTR, CPM… confused yet? You’re not alone. Most business owners are tired of data nerds throwing around acronyms that don’t actually explain if their ads are making money. In this episode, Brandon and Caleb “de-nerdify” digital marketing and break down the only 5 metrics you really need to watch to know if your campaigns are profitable. No fluff. No buzzwords. Just the truth. Here’s what we cover: What impressions actually mean (and when they don’t ma...

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35:40

How to Make People Thank You for Your Advertisements

Maven Marketing with Brandon Welch ·

2025/08/18

Send us a text Most ads get ignored. Some get tolerated. But a rare few… actually get fan mail. In this episode, Brandon and Carter break down the science (and art) of creating ads that don’t just grab attention but stick in people’s memories. From jingles that make strangers sing in the grocery line to characters so beloved they become local icons, this is a behind-the-scenes look at campaigns that spark real emotion—and real business results. Inside this episode: Why “smiles, fists,...

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21:19

Why August is So Slow

Maven Marketing with Brandon Welch ·

2025/08/11

Send us a text When the Market Feels Like It’s on Summer Vacation It’s August. The sun’s hot, the kids are back in school, and your customers… well, they’re acting like they’ve all disappeared to the lake. Every year, we get the same call from a business owner: “The phones are quiet. Sales feel slow. Is something wrong with my marketing?” In this episode, we pull back the curtain on why August (and other weirdly slow months) happen—and why a quiet calendar isn’t always a bad thing. Here’s wha...

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29:30

Before You Hire a Marketer...

Maven Marketing with Brandon Welch ·

2025/08/04

Send us a text You’re Not Hiring a Marketer, You’re Hiring a Mindset You’re not just looking for someone to run your ads—you’re trusting someone to help grow your business. Big difference. In this episode, we unpack the three things that actually matter when choosing a marketer: curiosity, empathy, and business sense. Not who talks the loudest in the pitch meeting. Not who has the fanciest slides. Just real traits that drive results. Inside the episode: What every frustrated business ow...

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15:52

How Often Should You Email Your Customers

Maven Marketing with Brandon Welch ·

2025/07/28

Send us a text If you’ve ever wondered whether you’re emailing your customers too much—or not enough—this episode is for you. Brandon and Caleb break down the strategy (not just the tactics) behind email marketing that actually works. With real benchmarks, proven ROI stats, and examples from businesses just like yours, you’ll walk away knowing exactly how often to send, what to say, and how to keep your audience engaged—not annoyed. Inside this episode: The surprising ROI of email mar...

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21:35

Million Dollar Growth Right Under Your Nose

Maven Marketing with Brandon Welch ·

2025/07/21

Send us a text The Million-Dollar Growth Hiding in Your Business Not every breakthrough requires more marketing. Sometimes, your next big revenue leap is already in your building—or your truck. In this episode, Brandon and Caleb break down a real client case study where a small profit center became a million-dollar growth engine… with zero added ad spend. How? By asking the right questions and using curiosity as a strategy. Inside this episode: A real-world growth strategy uncovered in 30 ...

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183 results

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