x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

Commercial Photographer: Your Guide to Marketing, Creativity and Growth

Sam Hollis and Marcus Ahmad

Commercial Photographer: Your Guide to Marketing, Creativity and Growth is the essential podcast if you"re a professional headshot photographer or brand photographer. Ready to achieve sustainable business growth? Each week, we share practical advice and actionable strategies to help you master your marketing, ignite your creativity, and build a profitable commercial photography business. Learn how to attract ideal clients, stand out in the marketplace, and build the business you"ve always wanted

business marketing

All Episodes

00:34:24

The AI Revolution: The Truth Behind the Industry’s...

Commercial Photographer: Your Guide to Marketing,... ·

2026/02/17

The AI Accountability Episode: In 2026, trust is the most valuable currency in Commercial Photography. Jay Peterson from Evoto AI joins us for an exclusive, candid discussion about a controversial project that nearly broke that trust with the professional community.• The SEO "Head Generation" Misstep: We lead with the exclusive story of a project that "slipped through the cracks"why it was pulled, what the organisation learned, and why they’ve committed to never letting it happen

en

00:26:46

The AI Revolution: The Rise of "Mixed Reality" and...

Commercial Photographer: Your Guide to Marketing,... ·

2026/02/10

The Foot in Both Camps: In 2026, the creative industry is split between the demand for total authenticity and the need for AI efficiency. Giles Christopher reveals how he carves out a "narrow channel" to meet client needs without compromising his professional ethics.• The High-End Access Gap: Discover how AI is lowering the barrier to entry for complex, CGI-style results, making high-budget looks accessible for seasonal commercial projects.• The "Mixed Reality" Formula: We

en

00:21:48

The AI Revolution: How to Automate Your Commercial...

Commercial Photographer: Your Guide to Marketing,... ·

2026/02/03

The Efficiency Layer: Most photographers didn't start their business to spend hours on spreadsheets and emails. As we continue The AI Revolution, Sam reveals how to hand over the most tedious parts of your business to an AI assistant—without losing your professional "voice."• The 30-Second Quote: We discuss a specific technique for generating high-detail, branded quotes almost instantly—and why your first attempt will likely fail without one crucial setup step.• The "Perfect

en

00:30:17

The AI Revolution: How to Slash Your Commercial...

Commercial Photographer: Your Guide to Marketing,... ·

2026/01/27

The Future is Here: While most are debating the ethics of AI Glenn Grant is it to rebuild his business from the ground up. In this season premiere, we explore how Glenn has automated the "boring bits" to focus purely on creativity.• The 60% Reduction: Discover the exact framework Glenn uses to reduce business overheads and why Commercial Photography delivery times are shrinking from weeks to hours.• The "Invisible" Editing Step: We reveal a critical stage in the post-production

en

00:15:31

STOP Guessing Your Exposure: Is This "Relic" the...

Commercial Photographer: Your Guide to Marketing,... ·

2026/01/20

Museum Piece or Essential Tool? In the age of mirrorless previews and instant histograms, the humble flash meter is the subject of fierce debate. Marcus dives into the history and the high-tech reality of this device to determine if it still has a place in a modern Commercial Photography workflow.• The Precision Gap: Discover the specific scenario where your camera's digital preview is actually "lying" to you—and how a meter provides a level of repeatability that software can't

en

00:22:13

January Survival & April Success: The Essential 2026...

Commercial Photographer: Your Guide to Marketing,... ·

2026/01/13

The Dual Challenge: It’s a high-stakes start to 2026. While the January 31st Tax Return for Photographers deadline is looming, an even bigger shift is coming this April. Specialist accountant Vicki Pascoe joins us to provide a two-part roadmap for your business.• The 10-Day Warning: If you haven't filed yet, hear the critical reason why you cannot afford to wait until the 31st—and the specific "Gateway" hurdle that catches most photographers out.• The April 6th Shift: We pull back the

en

00:20:49

You Are Shooting Blind: Why Brand Photography Fails...

Commercial Photographer: Your Guide to Marketing,... ·

2026/01/06

The Critical Gap: Why do some high-quality images fail to get results for clients? Strategy expert Uta from Carrot and Karma joins us to explain why Commercial Photography is only as effective as the planning behind it.• The Clarity Trap: Discover why a lack of Brand Strategy makes it impossible for a photographer to represent a business accurately, regardless of their technical skill.• Target Audience Alignment: Learn how to identify if your client actually knows who they are talking to before you

en

00:12:21

Martin Parr - A life in photography

Commercial Photographer: Your Guide to Marketing,... ·

2025/12/12

We received the sad news this week that photographer Martin Parr passed away. Our show this week is a mix of personal stories, reflections and discussion about the life and work of Martin Parr. Hear what Martin thought about Marcus's photography during his degree and about the fantastic legacy and foundation he leaves behind. Marcus shares with us a glimpse into Martin's commercial photography.

en

00:15:16

Stop Wasting Money: The 3 Website Analytics for...

Commercial Photographer: Your Guide to Marketing,... ·

2025/12/09

STOP GUESSING: Your website holds the key to your Commercial Photography Marketing success, but only if you know what the numbers mean. This essential show breaks down the noise of Website Analytics for Photographers into three actionable points.The Vital Few: Discover the exact 3–5 Commercial Photography statistics that genuinely measure your site's performance and income potential.The Dangerous Distractions: Learn which "vanity metrics" you should immediately ignore, as they waste

en

00:29:27

Stop Ruining Your Shoots: Master Photographer Rapport...

Commercial Photographer: Your Guide to Marketing,... ·

2025/12/01

The Challenge: Every Commercial Photography session starts with a client saying, "I hate having my photograph taken." The Solution: Expert listener Colin Smith reveals the Commercial Photography Skills that help you immediately build trust, relax your subject, and capture authentic emotion.• The 10-Minute Mindset: Discover the specific psychological framework you must adopt upon arrival to master Photographer Rapport Building even before you pick up the camera.• The Golden Prompt: Learn

en

00:23:15

Your Window Is Closing: Use Photography Education for...

Commercial Photographer: Your Guide to Marketing,... ·

2025/11/25

Is your Commercial photography income seasonal? Wedding photographer Nick Church reveals the reality—and huge potential—of offering Photography education. Learn how this strategic service can be the ultimate tool for Photography business growth.• The Passive Income Lie: Find out why the promise of automated recurring income is false, and what level of sustained marketing work is actually required to make your course profitable.• The Conversion Secret: Discover the specific type of marketing content

en

00:16:55

Mastering Event Photography, how to Tell a Brand...

Commercial Photographer: Your Guide to Marketing,... ·

2025/11/18

Are you leaving money on the table? Marcus breaks down event photography, a high value, high pressure genre that perfectly complements your commercial photography marketing. Learn how to capture the atmosphere and emotion that brands need for their future campaigns.• The Preparation Blueprint: Discover the essential questions you must ask your client before the day begins to guarantee you capture the client's full vision.• The Gear Guarantee: Discover the essential equipment setup you must adopt

en

00:28:30

Is SEO Dead for Photographers? How to Beat AI and Win...

Commercial Photographer: Your Guide to Marketing,... ·

2025/11/11

Is your SEO still working? This episode with web expert Alex Vita asks the provocative question: Is traditional SEO dead in the age of AI? Discover why tracking website traffic is no longer enough and what strategic shift you must make to secure premium clients in the "Zero Click Marketing" world.The Zero Click Strategy: Discover why chasing simple SEO traffic is a waste of time and what single metric you should be tracking instead to prove your online efforts are working.The New Rules of

en

00:20:13

The Hidden Truth: Why Women Dominate Brand...

Commercial Photographer: Your Guide to Marketing,... ·

2025/11/04

Discover the true numbers behind the industry's gender split and see exactly why brand photography is attracting so many women photographers right now—and why it’s not just a coincidence.Uncover the 'magic ingredient' of successful brand photography that allows you to charge more, secure repeat business, and turn simple images into powerful brand stories for your clients.Identify a huge commercial advantage that many photographers are currently missing, which represents a clear path to

en

00:30:42

How to Build a Premium Photography Business: Insights...

Commercial Photographer: Your Guide to Marketing,... ·

2025/10/28

Marcus is back this week with a fantastic guest: Colin Jones, CEO of The Society of Photographers (The Societies).In this powerful episode, Marcus and Colin dive deep into the state of the professional photography industry, focusing heavily on the commercial and B2B sectors. Colin shares critical insights on how a 5,000-member international organisation supports photographers and what it truly takes to succeed in today's demanding market.What You Will Learn. We’re covering the three key

en

00:18:08

Skip the Grind (Part 2): Finalising the Deal for Your...

Commercial Photographer: Your Guide to Marketing,... ·

2025/10/20

If you're looking to accelerate your journey in Brand Photography or Growing a photography business, this episode is an absolute must-listen. Sam and Marcus dive straight into the practical, down-to-earth steps for finalising the purchase of a photography business, focusing on the client lists and assets that form the real value. Stop wondering how to get ahead and start implementing the strategies that will give you significantbenefits and set you apart in Marketing for photographers.What

en

00:23:42

Skip the Grind: Buy Your Way to a Bigger Photography...

Commercial Photographer: Your Guide to Marketing,... ·

2025/10/14

Tired of the slow crawl to grow your photography business?In this episode, we're talking about a serious shortcut: buying an existing outfit. Sam shares his personal experience and lays out a practical guide on how to acquire a local photographer's assets to instantly boost your client list and portfolio, including a deeper dive into lucrative commercial photography and brand photography markets.What You'll Take AwayInstantly scale your business overnight: Discover the one radical move

en

00:19:31

Shoot for Success: Unleashing Your Brand Photography...

Commercial Photographer: Your Guide to Marketing,... ·

2025/10/07

Brand photography isn't just a job; it's a goldmine for creativity and a sure-fire way to deliver massive value to your clients. Aimed squarely at UK photographers, this episode cuts through the waffle to show you how a fresh approach to branding shoots can keep you creatively sharp and significantly move the needle for your business.Stop leaving money and opportunities on the table. Here's a taste of what you'll gain from listening:You'll discover the simple yet powerful shift

en

00:25:25

Commercial Photography Marketing: 5 Low Cost...

Commercial Photographer: Your Guide to Marketing,... ·

2025/09/30

Tired of throwing time and money at marketing and gettingnowhere? This week, Sam delivers five and a half practical, low cost marketing strategies for photographers that any UK photographer can implement right now to bring in higher paying commercial photography clients and grow theirbusiness.This episode is packed with useful content, but we've pulledout the three essential takeaways that will most quickly boost your commercial photography business. Stop relying on luck; start implementing a

en

00:31:51

Building Your Commercial Photography Brand: Stand Out...

Commercial Photographer: Your Guide to Marketing,... ·

2025/09/22

This week, we're joined by personal branding experts Kaz Grant and headshot photographer Toby Lee. Toby has built an excellent personal brand which has helped him to stand out from the crowd and attract new customers. They discuss how all photographers can use their personal brand to grow their business. We explore why your reputation is more important than ever and how you can leverage it to get more work. Tune in to discover why a strong personal brand is the key to standing out in a crowded

en

147 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...