x

75% of people globally want unbiased news (Pew Research) but are concerned they're not getting that.

Get balanced coverage with Symby. See how stories are covered across diverse outlets and spot when one side covers a story the other skips.

PODCAST

The Duct Tape Marketing Podcast

Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America"s top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you"re a small business owner, marketing professional, or marketing agency owner, you"ll gain valuable insights and actionable advice on topics such as marketing

business marketing

All Episodes

22:50

Upskilling Your Team for What's Next

The Duct Tape Marketing Podcast ·

2026/02/26

The rules of hiring have changed—and many small business owners are still playing by an outdated talent playbook. In this episode, John Jantsch sits down with Rob Levin to explore how to upskill employees for AI, navigate the ongoing talent shift, and build a future-ready team for small and midsize businesses. They discuss why culture and KPIs matter more than ever, how to redesign workflows with an AI-first mindset, and what it really takes to manage AI instead of being replaced by it. If you want

en

20:47

Why Voice AI Is Ready for Prime Time

The Duct Tape Marketing Podcast ·

2026/02/25

Voice agents are moving from novelty to true revenue infrastructure—and businesses that treat them like strategic roles instead of talking FAQs are pulling ahead. In this episode, John Jantsch sits down with Ryan Murha of Yodify to explore how purpose-built voice AI agents can qualify leads, guide buyers, facilitate conversations, and even create new revenue streams for creators and brands. They break down how multi-layered LLM orchestration, brand voice alignment, and AI guardrails reduce

en

23:05

Build a Business People Can't Imagine Losing

The Duct Tape Marketing Podcast ·

2026/02/19

Building a Business People Can't Imagine Losing starts with a bold idea: love is the most powerful force in business. In this episode, Marcus Buckingham explains why experience intelligence drives customer loyalty, employee engagement, and sustainable business growth. You'll learn how to design experiences that move people from satisfaction to true advocacy using a five-step emotional blueprint. If you want to create emotional connection, strengthen brand loyalty, and build a company customers and

en

23:50

How Small Businesses Can Grow Their Own Talent

The Duct Tape Marketing Podcast ·

2026/02/18

Hiring ready-made talent is harder than ever, especially for small businesses competing in an AI-driven job market. In this episode, workplace futurist Alexandra Levit explains how work-based learning programs can help small businesses build a sustainable talent pipeline while addressing the youth employment crisis. Learn how apprenticeships, internships, and mentorship-driven workforce development strategies can close the skills gap, strengthen community ties, and improve employee retention. If you

en

21:30

How to Reduce Taxes and Build Real Wealth

The Duct Tape Marketing Podcast ·

2026/02/12

What if your biggest expense isn't your mortgage, but your income tax? In this episode, John Jantsch sits down with Jack Ojo, founder of Ojo Wealth Strategies and author of Two Smart to Be an Umpire, to break down how small business owners can legally reduce taxes and build real wealth. They cover how to reduce taxes as a small business owner, when to choose S corp vs LLC for tax savings, defined benefit pension plans for high income earners, Roth conversion strategies, and why maxing out your 401k

en

21:53

Rethinking Workflows in the Age of AI

The Duct Tape Marketing Podcast ·

2026/02/11

AI is moving fast but most organizations were never built for this kind of speed. John sits down with Stephen Wunker to explain why simply adding AI tools is not enough. They explore how to redesign business processes, identify golden workflows, and build an AI infused organization with strong governance and data foundations. You will learn how distributed intelligence, experimentation, and leadership alignment can unlock real productivity gains and smarter decisions across your company. Today we

en

25:21

Selling Outcomes Instead of Services

The Duct Tape Marketing Podcast ·

2026/02/05

Businesses don't win by selling more features or even better experiences anymore. In this episode, Joe Pine explains why the real value today comes from selling outcomes and guiding customers toward meaningful transformation. We unpack the transformation economy, how it differs from the experience economy, and why charging for outcomes changes pricing, guarantees, and business models. You will learn how both B2B and B2C companies can productize transformation, align messaging with real results, and

en

22:02

AI Is a Survival Skill for Consultants

The Duct Tape Marketing Podcast ·

2026/02/04

AI did not just disrupt consulting, it changed what it takes to survive. Steve Cunningham shares how AI nearly wiped out his business, forced a complete reinvention, and ultimately led him to become an AI native full stack consultant. The conversation explores why context, workflows, and AI ready deliverables now matter more than traditional expertise alone. If you are a consultant, agency owner, or service professional wondering how AI is reshaping your role, this episode makes the stakes clear and

en

23:37

Why Goals Fail and How to Change the Odds

The Duct Tape Marketing Podcast ·

2026/01/29

Most goals do not fail because of a lack of motivation. They fail because people misunderstand the odds. Kyle Austin Young explains why goal setting breaks down, how hidden risks quietly derail progress, and how his probability hacking framework helps leaders and entrepreneurs intentionally improve their chances of success. The conversation explores decision making under uncertainty, resilience, and why thinking about what could go wrong is often the smartest path forward. If you want a more

en

26:29

Marketing Chaos Ends With a Real System

The Duct Tape Marketing Podcast ·

2026/01/28

Marketing feels chaotic because most businesses are chasing tactics without a system to support them. In this episode, John Jantsch and Sara Nay explain why a marketing operating system brings clarity, accountability, and predictable growth. They walk through how strategy comes first, how campaigns turn strategy into action, and why systems create long-term business value. If marketing feels scattered or hard to measure, this conversation shows how to turn chaos into a repeatable system that

en

22:27

Curious Leaders Build Stronger, Smarter Teams

The Duct Tape Marketing Podcast ·

2026/01/22

Curiosity is not a soft skill. It is one of the strongest predictors of leadership performance and team success. In this episode, John Jantsch talks with leadership strategist and researcher Debra Clary about why curious leaders build stronger, smarter teams and how asking better questions drives engagement, trust, and results. They explore how curiosity can be learned, measured, and practiced, especially in high pressure leadership environments. You will learn how bold questions can reshape

en

26:41

AI Will Automate Content. Humans Will Own Strategy

The Duct Tape Marketing Podcast ·

2026/01/21

Content is about to become unlimited, cheap, and automated and that changes everything about marketing strategy. John Jantsch sits down with Peter Benei of AI Ready CMO to explore how AI is reshaping marketing teams, why production is no longer the advantage it once was, and what skills marketers must develop to stay relevant. They discuss the evolving role of the CMO, the limits of AI tools, and why judgment, taste, and strategic thinking remain human responsibilities. This episode offers a clear,

en

23:47

You Can't Self-Care Your Way Out of a Toxic Workplace

The Duct Tape Marketing Podcast ·

2026/01/15

You can't self-care your way out of a toxic workplace, and leadership consultant Amy Leneker explains why. In this episode, we unpack how workplace stress, toxic positivity, and broken trust quietly undermine teams, culture, and performance. Amy shares a practical framework leaders can use to identify stress, rebuild trust, and create healthier work environments without superficial fixes. If you lead a team and want real change, this conversation challenges everything you think you know about stress

en

24:30

How to Capture Attention Without Clickbait

The Duct Tape Marketing Podcast ·

2026/01/14

John sits down with communication expert Carmine Gallo to break down how to capture attention without clickbait by using proven persuasion and storytelling principles. They explore the neuroscience of attention, why timeless story structure still works across platforms like TED Talks and TikTok, and how ethical hooks build trust instead of hype. The conversation also dives into using AI without losing authenticity, explaining why human meaning always outperforms optimized grammar. If you want to

en

15:45

6 Marketing Trends That Will Shape 2026

The Duct Tape Marketing Podcast ·

2026/01/08

What should businesses focus on as marketing evolves in 2026? In this solo episode, John Jantsch breaks down 6 marketing trends that will shape 2026, from the growing importance of local SEO and customer retention to the rise of trust-based micro-influencers and authentic content. You'll learn why "real" is replacing viral, how mischief can become a marketing strategy, and why being genuinely helpful is the future of search. This episode offers practical guidance for small businesses and marketers

en

24:58

AI Works Best as a Teammate, Not a Tool

The Duct Tape Marketing Podcast ·

2026/01/07

John is joined by Lauren Esposito to explore why AI delivers the most value when treated as a digital teammate rather than just another tool. They unpack how businesses can build a true hybrid workforce by integrating digital workers alongside humans, reshaping roles, accountability, and leadership in the age of AI. You'll learn how managing AI like an employee unlocks better outcomes, trust, and long-term ROI, and why AI adoption can't live solely in IT. This conversation offers practical insight

en

24:24

How Leaders Should Really Use AI

The Duct Tape Marketing Podcast ·

2025/12/18

*This is a rerun of a previously released episode Geoff Woods is the #1 international bestselling author of The AI-Driven Leader: Harnessing AI to Make Faster Decisions and the founder of AI Leadership and the AI Driven Leadership Collective. As a former Chief Growth Officer of a global company, Geoff brings real-world expertise in using AI to transform how leaders think and make decisions. In this episode, he reveals how AI can serve as a powerful thought partner—enhancing strategic focus,

en

24:26

The Science of Mindset and Sustainable Success

The Duct Tape Marketing Podcast ·

2025/12/17

In The Science of Mindset and Sustainable Success, mindset coach and author Diana Pagano breaks down how neuroscience and neuroplasticity shape our beliefs, habits, and long-term success. She explains why sustainable success isn't about doing more, but about rewiring limiting beliefs, interrupting fear-driven patterns, and aligning your mindset with intentional action. This conversation explores how mindset shifts help entrepreneurs and leaders overcome self-doubt, burnout, and plateaus while

en

22:32

10 Questions to Ask Before Hiring an Agency

The Duct Tape Marketing Podcast ·

2025/12/11

Sara breaks down the 10 essential questions every small business should ask before hiring a marketing agency, consultant, or fractional CMO. From who owns your marketing assets to how results are measured, Sara shares hard-won lessons from 16+ years helping businesses avoid costly mistakes. Learn how to spot red flags, demand transparency, and build a partnership based on strategy—not secrecy. Perfect for anyone ready to own their marketing and stop getting trapped in bad contracts. Today we

en

15:44

7 Stages to a Complete Marketing Operating System

The Duct Tape Marketing Podcast ·

2025/12/10

John breaks down the 7 stages of a complete marketing operating system and why most businesses struggle without one. He explains how the marketing pyramid, business strategy, brand development, and customer experience all work together to create a repeatable, scalable system. You'll learn how to eliminate random tactics, integrate AI into your workflows, and build a structured approach that finally drives consistent results. If you've ever wondered how to build a marketing operating system for your

en

1,230 results

Similar Podcasts

TaxTalent.com The Golden Rule Podcast

Adam Golden

TaxTalent.com Podcast

Tony Santiago

Handelsblatt Crime - spannende Streitfälle der deutschen Wirtschaft

Ina Karabasz, Solveig Gode, Sönke Iwersen

Deffner und Zschäpitz – Der Wirtschafts-Talk von WELT

WELT

Black Box - La scatola nera della finanza

Guido Brera e Gian Luca Comandini -...