f/22 - Photographer Interviews by VSCO - Podcasts

00:50:34

S2.E9 – Take More Bad Photos: Joe Greer on Film,...

f/22 - Photographer Interviews by VSCO ·

2026/09/24

In this episode of f/22, Greg Lutze and Zach Hodges sit down with photographer Joe Greer in Nashville. As a broke college student he saved for a month to buy an iPhone 4 just to get on Instagram, then spent every free hour shooting the Pacific Northwest. A curator job at VSCO followed, ten months he still calls his art school, spent studying Alex Webb and William Eggleston and sorting tens of thousands of photographs a day. Then a Portland church cut his position right before Christmas in 2016, and

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00:14:42

S2.E8 – 24 Years of Weddings with Susan Stripling,...

f/22 - Photographer Interviews by VSCO ·

2026/09/03

In this episode of f/22, Zach Hodges sits down in Las Vegas with Susan Stripling, a wedding photographer of 24 years who has never had another job. She lives in New York, she is a Canon Explorer of Light and an Adorama ambassador, and she is a grand master at Icon. Ask how she is holding up after 24 years and the answer is caffeine and duct tape.Susan is blunt about what the accolades actually do. Inside the industry they build relationships and they build a résumé. To a couple choosing a

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00:48:03

S2.E7 – Jeremy Cowart on Purposeful Photography,...

f/22 - Photographer Interviews by VSCO ·

2026/08/14

In this episode of f/22, Greg Lutze and Zach Hodges sit down with world-renowned photographer and artist Jeremy Cowart at his studio in Franklin, Tennessee, to talk about a career built on chasing ideas, embracing risk, and using creativity to help people.Jeremy traces his unlikely path from painter to graphic designer to celebrity photographer. The journey started with a three-megapixel point-and-shoot and a Hollywood agent who called out of nowhere in 2005. He's candid about faking his way through

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00:13:52

S2.E6 – From Photos to Profit: David Godinez on...

f/22 - Photographer Interviews by VSCO ·

2026/04/17

In this episode of f/22, Greg Lutze sits down with Bay Area photographer and filmmaker David Godinez in San Francisco to talk about the realities of turning photography into a career.David shares how he got started, why photography is just his starting point, and how his work has evolved into video and post-production. The conversation focuses on the often-overlooked side of the craft: business. From pricing your work to shifting your mindset, David breaks down what it actually takes to go from

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00:30:35

S2.E5 – Pablo Circa & Essi Westerman on Creating...

f/22 - Photographer Interviews by VSCO ·

2026/02/26

In this episode of f/22, Zach Hodges sits down with Oakland photographers Pablo Circa and Essi Westerman at VSCO headquarters to talk about creating their very first gallery exhibition: Street Stories: Oakland in Focus.What started as an idea during a lonely season turned into a community-powered show featuring 42 photographers and dozens of handwritten “written portraits” collected from people across Oakland. Pablo and Essi break down the full journey—from concept and open call to curation,

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00:11:34

S2.E4 – Lauren Marcelle on Large Format Film,...

f/22 - Photographer Interviews by VSCO ·

2026/02/11

In this episode of f/22, Zach Hodges sits down with film portrait photographer Lauren Marcelle at Bild Expo in New York City.Lauren shares her journey from shooting Polaroid as a kid to working in 4x5 and 8x10 large format film. She talks about why slowing down matters, what it takes to make a single meaningful frame, and why portraiture gives her something street and landscape photography never could: real human connection.They also dive into Cameras & Coffee, the community meetup she helped

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00:50:49

S2.E3 Technology Meets Emotion: Crafting Images in a...

f/22 - Photographer Interviews by VSCO ·

2025/12/13

In this episode of f/22, VSCO co-founder Greg Lutze http://vsco.co/greg/gallery sits down with Bay Area photographer, filmmaker, and Google computational research creative Brandon Ruffin http://vsco.co/ruffdraft/gallery to explore how identity, narrative, and technology intersect in modern image-making. Known for his powerful storytelling and community work through Cameras & Coffee Club, Brandon opens up about the emotional core of photography, how our lived experiences shape what we see, and

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00:22:18

S2.E2 The Story Behind A Viral Wedding Photo (and 17...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

With nearly two decades of experience behind the camera, Karna Roa has photographed weddings around the world — from the vineyards of California to ceremonies in Tokyo and Morocco. In this episode of f/22, she shares how shooting weddings taught her every aspect of photography, how education through PPA (Professional Photographers of America) shaped her growth, and what she learned from the viral wildfire photo that briefly put her in the spotlight.📌 In this interview you’ll learn:Why weddings are

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00:35:37

S2.E1 Street Photography, Nostalgia, and the Search...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

Greg Lutze, co-founder of VSCO and passionate street photographer, has spent his career blending design, photography, and creativity. In this episode of f/22, Greg opens up about his path from early graphic design work to photography, the origins of VSCO Film, and his ongoing love for capturing life as it really is.📌 In this interview you’ll learn:How Greg went from design to photography (and back again)The true origin story of VSCO and its presetsWhy collaboration is the secret ingredient in

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00:36:24

S1.E10 Finding Your Niche - f/22 Photographer Interview

f/22 - Photographer Interviews by VSCO ·

2025/12/12

From photographing World War II veterans to building a career in longevity and celebrity photography, Tom Sanders has carved out a unique niche in the industry. In this episode of f/22, Tom shares the story of how a college assignment led to two published books, long-term client relationships, and a thriving photography business.📌 In this interview you’ll learn:How a chance encounter with a WWII veteran shaped Tom’s career pathWhy finding a niche can be the most powerful move for a

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00:21:46

S1.E9.2 Inside the Business of Commercial Photography...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

In Part 2 of our interview, Martine Severin pulls back the curtain on the business and strategy of commercial photography. From test shoots and building a team to networking, portfolio reviews, and landing clients, she shares candid insights from 13 years in the industry.📌 In Part 2, you’ll learn:Why commercial photography is a “tightly choreographed dance”How to show production value and prove you can lead a teamThe long game of relationships, outreach, and portfolio reviewsWhy being a decent

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00:16:01

S1.E9.1 Building a Photography Career from Scratch -...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

From growing up in Haiti to becoming one of Vogue’s top emerging photographers, Martine Severin shares her unlikely journey into photography. In this episode of f/22, Martine talks about falling in love with photography as a child, the role of weddings as a training ground, and the long road to building a professional portfolio.📌 In Part 1, you’ll learn:How Martine discovered photography as a way to connect across distanceWhy weddings can be an incredible training ground for any photographerThe

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00:17:32

S1.E8 Tips for Golden Hour & Night Photography in the...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

In this episode of f/22, host Zach Hodges follows along cityscape, landscape, portrait, and concert photographer Kris Kuganathan for a golden hour and night photoshoot through the urban scenes of Downtown Los Angeles. From capturing striking portraits to timing light trails, Kris shares his tips on lighting, composition, and storytelling to inspire your own creativity.0:28 — Intro0:51 — About Kris Kuganathan1:34 — Kris’s Photography Style2:10 — Shooting Golden Hour Portraits in the Street2:31 —

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00:35:11

S1.E7 How an Auto Electrician Became a Full-Time...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

From self-taught beginnings to a decision to pursue photography full time, join Zach Hodges in this episode of f/22 as he sits down with portrait photographer and visual artist John Baloy to discuss his creative journey. Known for his artistic portraits, John reveals how he leans into his distinct editing style and eye for photography to bring some of his most memorable work to life. Whether you’re an aspiring photographer or seasoned artist, John’s story offers inspiration and practical insights

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00:31:07

S1.E6 How to Master Light, Shadow, & Composition in...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

In this episode of f/22, Zach from the VSCO team sits down with Atlanta photographer Branden May to discuss his street and architecture photography work. From his unique light and shadow techniques to creative influences, Branden shares valuable photography insights around finding your style, gaining exposure, overcoming self-doubt, and more.0:00 — Intro1:08 — About Branden May1:35 — Start of Branden’s Photography Career2:23 — Meaning Behind Branden’s Photography Alias “Bamtog”3:13 — Finding

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00:16:12

S1.E5 From Self-Taught Photographer to Working With...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

In this episode of f/22, Zach from the VSCO team is joined by Bay Area photographer, videographer, and marketer Omeez Jones. Discover an insightful conversation where Omeez shares his journey from starting as a self-taught photographer to becoming a sought-after name working with notable clients such as Kevin Durant and Apple. Learn what it takes to break into photography, get your work in galleries, work with top-tier brands, and more to help elevate your photography career.0:00 — Intro0:36 — About

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00:39:39

S1.E4 Path to Photography Success From a Seasoned...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

In Part 2 of this f/22 episode, Zach from the VSCO team continues discussing multi-disciplinary creator Liza Gershman’s success as a seasoned photographer who has worked with major brands such as Williams Sonoma and Restoration Hardware. With 20 years of experience across diverse genres, Liza offers invaluable advice on maintaining quality work, building strong networking relationships, getting hired for photography jobs, and more. Dive into a conversation filled with practical tips and insightful

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00:26:23

S1.E3 Getting Your Photography in Galleries Like...

f/22 - Photographer Interviews by VSCO ·

2025/12/12

In Part 1 of this f/22 episode, Zach from the VSCO team sits down with multi-disciplinary creator Liza Gershman to explore the VSCO Gallery at SCOPE Art Show during Miami Art Week. Liza offers a behind-the-scenes look at the SCOPE Art Show experience, the process of curating a gallery, and the power of collaboration and networking in the creative industry. Whether you’re starting your journey or a seasoned photographer, get inspired by Liza’s 20-year career insights and creative spirit as you

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00:42:00

S1.E2 Building a Network of Celebrity Clients Like...

f/22 - Photographer Interviews by VSCO ·

2025/12/06

In this episode of f/22, hosted by Zach from the VSCO team, multifaceted creative Squint (https://vsco.co/squint/gallery) shares how he’s built a successful photography career through trust, gratitude, and meaningful relationships. From photographing celebrities to showcasing his work on VSCO, Squint offers insight into his creative journey and the mindset that’s helped him grow. Whether you’re emerging or established, his perspective provides inspiration for leveling up your own photography

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00:33:44

S1.E1 Advocating For Your Photography to Gain Clients...

f/22 - Photographer Interviews by VSCO ·

2025/12/06

Dive into f/22 — a series bringing all things photography into focus through conversations with photographers.In this episode, Zach from the VSCO team talks with American-Pakistani photographer Simrah Farrukh (https://vsco.co/simrahfarrukh/) about how she secures professional clients, grows reach for personal photo projects on VSCO, and develops her artistic voice. Whether you’re just starting your photography journey or already working professionally, Simrah shares insight on finding inspiration,

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f/22 - Photographer Interviews by VSCO

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